Nassim El Qochairi

Freelance strategist working at the intersection of paid media, creator marketing, and brand storytelling.

I help growth-stage brands scale through clear positioning, lean ad systems, and authentic creator collaborations.

💰 Performance Marketing (Meta, TikTok, Google)
→ Paid media planning & buying
→ Funnel strategy & budget allocation
→ ROAS-driven testing & scaling
→ Ad creative direction & iteration

🤝 Influencer & Creator Marketing
→ Creator sourcing & deal negotiation
→ Briefing, scripting & content review
→ UGC-based ad integration
→ Campaign reporting & performance tracking

🎯 Brand & Creative Strategy
→ Market positioning & messaging
→ Launch campaigns & brand sprints
→ Story-driven content frameworks
→ Modular content systems for growth

Freelance | Performance Marketing (Paid Media) + Influencer Marketing + Content Strategist 

Infoquest

→ Participating in creative ideation and marketing brainstorming sessions
→ Offering insights based on market trends and consumer behavior
→ Contributing to research analysis and early concept feedback
→ Supporting the development of client strategies through creative input
→ Providing perspective on branding, messaging, and campaign directions

Advisory Member

Perspective

Strategic Management 
→  Founded and scaled Perspective Agency, growing revenue to 1.2M MAD annually while partnering with 29 brands across Food, Retail, Tech, Government, and Media.
→  Translated business goals into actionable marketing plans with cross-functional teams (media, creative, dev).
→  Led weekly reporting and performance review meetings with clients to assess KPIs and align next steps.
→  Developed creative briefing systems to translate abstract client ideas into clear deliverables.

Media Buying & Campaigns
→  Managed advertising budgets of 1M+ MAD, achieving maximum ROI through optimized Paid, Earned, and Owned channels.
→  Ran Meta, TikTok, and YouTube campaigns using UGC, video, and static ads, achieving 4x ROAS.
→  Designed scroll-stopping static ads and collaborated with UGC creators to boost engagement by 45%.

Creative Brand Storytelling
→  Built culturally resonant, multilingual ad campaigns that elevated brand visibility across diverse markets.
→  Led end-to-end brand design projects, from visual identity to messaging ensuring consistency across digital and paid media touchpoints.

AI & Automation
→  Leveraged AI to scale ad creative production volume efficiently.
Implemented automated CRO workflows, significantly boosting conversion rates.

Notable Clients: Orange, Atay Sultan, Arabica Coffee, DipnDip, Nasco (Nigeria), LalaRose (Qatar), Moroccan Ministry of Digital Transition, Gitex Africa, Jooj Media, Mustashar UK, Commons Space, IGaming.ma, CDG Invest and 212 Founders.

Founder & Creative Performance Marketing Strategist

TKLM - تكلم

TKLM is a dynamic creative platform enriching Moroccan Urban Cultural fabric. We create spaces where creativity flourishes through immersive events, collaborative workshops, and thought-provoking conferences that bridge traditional and contemporary expression.

• Led a passionate team at TKLM to drive cultural progress through expression and critical thinking.

• Organized 14 Expression Events, 8 Creative Workshops, and 4 Conferences to engage over 1,500 participants.

• Spearheaded a Participatory Photography Campaign with 120 amateur photographers, resulting in a Digital Exhibition that reached over 10,000 on social media.

Co-Founder and Project Manager 

I’m a Growth Strategist Based in Dubai, working at the intersection of Paid media, Creator (Influencer) Marketing, and Branding.

Over the past 7 years, I founded and grew Perspective Media, a Creative Performance agency that helped 29+ brands scale across Morocco, the UK, Nigeria, and Qatar. Blending strategy, content, and performance to drive results.

🔧 What I Bring:
• A strategic lens focused on real business results
• Deep execution in paid media, creator partnerships, and content direction
• A founder mindset, I treat your brand and budget like my own

🚀 How I Work:
• Build lean, modular growth systems that drive consistent results
• Run performance ads on Meta, TikTok, and Google
• Design creator marketing campaigns that blend trust and traction

📩 Let’s connect if you're growing:
Nassim.Elqochairi@gmail.com

🚀 We're hiring: Client Experience Specialist at House Of Scale

We're looking for someone who keeps chaos organized while we build viral content for 👑 leading AI brands.

You'll own:
👉 Client communications across multiple brands
👉 Pipeline management in Notion 
👉 Payment tracking, posting calendars, and daily coordination
👉 Systems that directly impact revenue and client satisfaction

This position is perfect for you if: 
✅ You're detail-obsessed and proactive
✅ You write clear, professional English
✅ You have experience in social media or influencer marketing agencies
✅ You anticipate needs instead of waiting for instructions

What we offer:
🌐 Remote-first (work from anywhere)
❣️ Direct impact on a fast-growing content studio
🏁 No corporate bureaucracy, just results that matter

📌🔗 The application link is available in the first pinned comment.
♻️ Interested or know someone perfect for this share this  

#hiring #remotework #clientexperience #contentmarketing

Nassim E.

Helping AI Companies Get Discovered & Grow MRR | 📍 Dubai | 🦾 AI + Media + Culture

Doers.ma

Le média marocain de celles & ceux qui osent.

Entrepreneurs, leaders, innovateurs, artistes et créateurs… Tous ont en commun le goût du challenge et de l’accomplissement. Doers est un média 100% marocain qui met en avant ces femmes et hommes qui se sont lancés à la poursuite de leurs rêves.

Découvrez des portraits de startups, des parcours exceptionnels et des vidéos inspirantes autour de celles et ceux qui osent.

Founder & Host

Storyful

Storyful is a brand content and storytelling agency based in casablanca. We bring a deep understanding of our audience and a journalistic approach to content development to help brands tell their stories.

Our mission is to help brands tell the stories that matter to their audiences – and in return – build strong relationships, earn trust, and generate demand.

Clients : Sofitel, Marjane, Centrale Danone, Mzia Group, Yamed Group, UM6P, Afriquia, Ain Ifrane, Sonasid.

Founder & CEO

Bright Media

› Co-founded two major media brands: Moustacho and Bnine.ma
› Strategized and led overall company vision and growth
› Oversaw the production of engaging short-form video content
› Directed brand content strategies for digital platforms
› Managed and expanded client relationships for business development
› Led a team in creating content that achieved 60 million views annually
› Cultivated key partnerships with major brands like Danone, Volkswagen, Afriquia, Samsung, Unilever, Vivo Energy, McDonald's and others.

Managing Partner

Jumia Group

› Managed a team of SEO specialists and copywriters in 7 countries
› Conducted keyword research to guide content teams
› Optimized website content, landing pages and paid search copy
› Collected data and reported on traffic, rankings and other SEO aspects
› Created and managed direct off-page optimization projects
› Developed and maintained relationships with leading influencers
› Worked with social media and PPC teams to optimize campaigns
› Created and implemented brand content marketing strategies
› Increased the websites (Jumia Market & Cars) organic traffic by 4x

Head of SEO - French-Speaking Africa

› Developed and executed SEO and content marketing strategies
› Managed and optimized website content for search engines
› Led content creation and distribution across multiple channels
› Analyzed performance metrics to refine marketing tactics
› Coordinated with cross-functional teams for integrated campaigns

SEO & Content Marketing Manager - North Africa

HEC Maroc

› Helped launching the crowdsourcing platform of HEC Morocco
› Suggested and produced content for social media platforms
› Created and managed SEO and digital marketing campaigns
› Identified new digital marketing opportunities

Digital Content Manager

Mission Conseil

› Developed and implemented social media strategies
› Managed content creation and production across platforms
› Engaged with the community and managed online conversations

Social Media Manager

Medi1radio

› Covered and reported on breaking news and in-depth stories
› Conducted interviews with key figures and industry experts
› Produced engaging content tailored to the radio audience

Journalist Intern

With over 10 years of experience in marketing and digital entrepreneurship, I have a proven track record of successful growth strategies and launching new ventures.

I've co-founded and led the overall vision and growth of Bright Media, the first entertainment media group in Morocco (Moustacho and Bnine.ma), where we achieved remarkable milestones such as 60 million views annually and established key partnerships with major brands like Danone, Volkswagen, Samsung, Unilever and McDonald's to name a few.

I also founded Doers.ma, the first media company dedicated to showcasing inspiring stories of Moroccan doers (entrepreneurs, leaders, creators, and many more).

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