INSIDEA

INSIDEA gives you the power to hire a highly trained and skilled pool of virtual talent from the comfort of your office – at low costs. 

Many companies have started adopting remote work models. The remote work revolution is here– thanks to INSIDEA. Why not enjoy the benefits of hiring a remote employee (who works exactly like a local employee)

Learn more: www.insidea.com

Chief Growth Officer

Webzoly

Director

In today's fast-paced business world, marketing can feel like a never-ending challenge. But what if I told you there's an easier way? What if you could have a whole marketing team at your service, without the crazy costs? That's where we step in.

Hey there, I'm Nancy Pezarkar, a seasoned professional with over a decade of experience navigating the ever-evolving landscape of business growth. As the CGO at INSIDEA, I'm committed to helping businesses like yours thrive in the dynamic world of marketing.

Running a business is stressful enough. Let us handle the marketing heavy lifting while you focus on what you do best. With our subscription, you can rest easy knowing that your brand's reputation and growth are in expert hands.

It's like having a full-fledged team for your business's marketing needs. We handle everything from social media marketing to SEO, email marketing to lead generation, all in one neat package. 

Don't miss out on this opportunity to revolutionize your business. Book a Free Consultation Call now! ☎️

Nancy Pezarkar

Interviewers hire people, not resumes.

Show curiosity, humility, and authenticity.
How you connect matters more than what you recite.

What’s one authentic thing you’ve said in an interview that really worked? Share it below.

Director at INSIDEA 📍| Top 100 Global LinkedIn Influencer | Marketing Expert | Business Growth Catalyst | Delivering First Full-Service Digital Marketing Subscription

Your skills prove you can do the job.
But your attitude is what actually seals the deal.

Pratik Thakker

INSIDEA is an AI-powered marketing and strategic growth partner, helping businesses scale smarter, faster, and more efficiently. With marketing at the core and AI as our catalyst, we combine creativity, strategy, and technology to deliver growth that is measurable, sustainable, and transformative.

Recognized as a leading HubSpot Diamond Partner and ranked #6 globally on the Clutch 100 (2025), INSIDEA has quickly become the partner of choice for ambitious companies worldwide. Since 2023, we’ve partnered with 1,000+ businesses across 30+ industries—from SaaS and fintech to healthcare, real estate, services, and e-commerce. With a presence in 10+ countries and a team of 150+ experts, we bring global expertise with local relevance.

At INSIDEA, we don’t just run campaigns—we shape strategies that turn ideas into impact and marketing into measurable growth.

Founder & CEO 

nOps.io

Chief Marketing Officer

Testlify

Co-Founder & Chief Marketing Officer

Zesty

Head of Marketing

GeoEdge

Director Of Marketing

Pangeo

The company’s proven commitment to security has brought leading publishers, ad platforms, and advertisers to rely on Pangeo to monitor and protect their ad inventory.

Head Of Marketing

Masa Israel Journey

Director of Digital Marketing

Voice of Israel

Digital Marketing Manager

Marketing isn’t just about flashy campaigns 
or chasing the latest trends—it’s about understanding people, 
building trust, and creating strategies 
that drive real impact.

From day one, 
I’ve been obsessed with solving business growth challenges, 
decoding what makes people engage, 
buy, and stay loyal to a brand. 
This curiosity led me to build, test, refine, and scale marketing strategies 
that don’t just look good on paper but actually deliver results.

A Few Things That Happened Along the Way…
🔹 3X Successful Exits
🔹 Founder & CEO at INSIDEA and Durity
🔹 Times 40 Under 40
🔹 2X TEDx Speaker
🔹 Indian Achievers' Award Recipient
🔹 Featured as Top 100 Global LinkedIn Influencer by Taplio
🔹 World's #1 Rated Diamond HubSpot Partner
🔹 Company of the year 2024 (INSIDEA)
🔹 HubSpot Certified Trainer
🔹 Helped over 1000+ businesses across the globe

Why I Built INSIDEA

I’ve seen too many great ideas fail—
not because they weren’t brilliant, 
but because they lacked the right execution. 

Bringing a digital idea to life isn’t just about creativity; 
it’s about strategy, systems, and speed.

That’s why I founded INSIDEA—
to help businesses bridge the gap 
between vision and execution in the digital world. 

Whether it’s marketing, automation, or scaling operations, 
my mission has always been clear:

🔹 Turn ideas into impact.
🔹 Make digital growth seamless, not stressful.
🔹 Help businesses scale smarter, not harder.

Today, INSIDEA is more than a company—
it’s a movement of marketers, strategists, and growth specialists 
dedicated to making marketing simpler, smarter, and more effective.

What I Actually Do

Beyond the titles and recognitions, here’s what drives me:
✅ Decoding marketing strategies that work—no fluff, just proven playbooks.
✅ Helping businesses scale without burning cash on guesswork.
✅ Creating systems that turn engagement into revenue.
✅ Challenging outdated marketing norms and rethinking what’s possible.
✅ Helping businesses future-proof their marketing with automation and AI-driven strategies.

I’ve worked with hundreds of businesses worldwide, 
from startups to enterprises, helping them navigate the ever-changing marketing landscape. 
And if there’s one thing I’ve learned, it’s this: marketing isn’t just about selling—
it’s about storytelling, trust-building, and timing.

And hey, if you made it this far, 
you probably love marketing or
looking to work with me 😉

Just drop a message or visit my website to book a demo.

Insidea gives you the power to hire a highly trained and skilled pool of virtual talent from the comfort of your office – at low costs. 

Many companies have started adopting remote work models. The remote work revolution is here– thanks to Insidea. Why not enjoy the benefits of hiring a remote employee (who works exactly like a local employee)

Learn more: www.insidea.com

Perfectionism says, “Don’t start until it’s flawless.”
Self-acceptance says, “Start, even if it’s messy.”

One traps you in overthinking.
The other gives you room to grow.

Most of what holds us back isn’t lack of talent.
It’s the belief that we’re not “ready enough.”

So let me ask:
What’s one thing you’ve been delaying because it’s not perfect yet?

JSESSIONID

li_at

Talks about #sales, #marketing, #outsourcing, #growthmarketing, and #digitalmarketing

CEO at INSIDEA | Times 40 Under 40

PATRICK  M. MUTUKU

Ever met someone insanely talented… but no one wants to work with them?

Skill can open doors.
But character is what keeps them open.

It’s not just about how good you are; it’s about how you show up, how you treat people, and how you handle pressure.

Want long-term success? Build both.

Now tell me, if you had to choose one to work on first, which would it be?

Focus isn't a limitation, it's your superpower.

Yes, you can do anything.
But if you try to do everything, you’ll end up doing nothing well.

Burnout doesn’t come from working hard.
It comes from working on too many things at once.

Pick your priorities. Protect your energy.
Master one thing, then move to the next.

What’s the one thing you’re choosing to focus on right now?

Ever notice how your ideas get sharper when you stop thinking alone?

Working in silos might feel efficient, but it limits your view.
One perspective can only take you so far.

But when you sit at the table with others - different minds, different lenses - your field of vision expands.

That’s where better decisions, smarter solutions, and real growth come from.

When was the last time someone changed how you saw a problem?

You’re not lazy. You’re just trying to do everything all at once.

You don’t have to sprint your way to success.
You don’t need to finish it all today.

It’s not about speed.
It’s about staying in the game long enough to win.

What’s one small step you’re committing to this week?

Feeling like the year slipped away? It didn’t.

December isn’t the end, it’s your reset button.
Whether it’s been a rough ride or a great run, there's still time to learn, pivot, and finish strong.

One month can shift your story.

What’s one thing you’ll start today that future-you will thank you for?

Your mindset can either block you or build you.

When things go wrong, it’s easy to spiral - blame, doubt, freeze.
But here’s the thing: your thoughts shape your reality.
If all you see are problems, you’ll miss the possibilities hiding behind them.

Train your mind to pause, reframe, and look again.

How do you shift your mindset when life gets tough?

Image ref: Ankur Warikoo

Ever feel like life is just something squeezed between Zoom calls and deadlines?

Here’s a reminder:
Work is part of your life.
Not the other way around.

When we center everything around work, burnout isn’t a possibility; it’s a guarantee.

But when we design work around life, we create space for health, relationships, joy, and real fulfilment.

So the real question is: Are you building a life that supports your work, or a life worth working for?

Let’s hear your take:
What’s one boundary you’ve set that helped you reclaim your time?

What if the breakthrough you’ve been waiting for only comes after you start?

Most of us sit stuck, overthinking, waiting for the perfect plan, but real clarity doesn’t come from thinking; it comes from doing.

That messy first step? That’s where the magic starts.
The more you move, the clearer it gets.

So, what’s one thing you can act on today without having it all figured out?

The harshest critic isn’t out there - it’s in your head.

We overthink how others see us.
That one awkward moment? We’ll replay it for days.
Meanwhile, most people didn’t even notice - or forgot it five minutes later.

The truth is, we’re way harder on ourselves than anyone else ever will be.
We judge every move, question every word, and overanalyze every pause.
But others? They're too wrapped up in their own stuff to dissect ours.

Imagine how different things would feel if you gave yourself half the grace you give others.

What’s one thing you’re being too hard on yourself about right now?

We talk a lot about productivity, hustle, and giving it your all.

But here's something we don't say enough.
Your rest deserves just as much intensity as your work.

Exhaustion doesn’t come from working hard.
It comes from never stopping.

If you want to show up fully, you also need to power down fully.
Work hard. Rest hard. Repeat.

What’s one way you’re prioritizing recovery this week?

Progress gets you there. Perfection keeps you stuck.

Waiting for perfect slows you down.
Progress might look messy, but it moves you forward.
Every rough draft, failed attempt, and small win stacks up.

It’s not about flawless.
It’s about finished.
Keep going. You’re closer than you think.

What small step will you take today, imperfect but forward?

Big goals don’t need big moves.
They need small steps, taken daily.

Most people get stuck waiting for motivation to strike or the “right time” to start.
But momentum doesn’t come from waiting; it comes from showing up, again and again.

Change doesn’t happen overnight.
It happens when you keep going, even when it’s boring, slow, or hard.

What’s one small step you can take today that your future self will thank you for?

Most of your future customers will never see your homepage.

Not because your brand isn’t strong, but because that’s not where they start. They begin in a podcast episode. A Reddit thread. A quiet Slack channel. Then they bounce to your API docs, maybe lurk your Capterra reviews, and move on, with or without giving you a clue.

I used to think demand gen meant filling the top of the funnel. But the real signal? It’s scattered and subtle. A random blog click. A surge in branded search from one company. A question about integrations from someone who never filled out a form. These aren't leads, they're intent breadcrumbs.

If you're only looking for buyers in dashboards, you're missing where decisions are actually being made. The new commercial game isn’t about capturing attention, it’s about meeting curiosity. In fragmented channels. At odd times. With content that fits like a puzzle piece, not a billboard.

This week’s newsletter breaks down what it really means to market in an omnichannel world, where buyer research happens everywhere, and success depends on spotting micro-demand before anyone else does.

Read the full breakdown here:

If you're still thinking of buyer journeys as a funnel, you're missing the full picture, and most of the signals that matter. Your buyers now move flu

Open article: Buyer Research Is Now Omnichannel: How Brands Capture Micro-Demand by Pratik Thakker • 6 min read

Buyer Research Is Now Omnichannel: How Brands Capture Micro-Demand

Ever go all-in for a day, then be exhausted the next?
Yeah, same.

One big push feels good in the moment, but it doesn’t last.
Real progress? That comes from doing a little every day.

Showing up > showing off.
It’s not about being extreme. It’s about being steady.

What’s one small thing you can do today that your future self will thank you for?

taplio

The Battle

Nancy Pezarkar

Pratik Thakker

Followers

Posts

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Performance ScoreNancy Pezarkar's LinkedIn Performance

Performance ScorePratik Thakker's LinkedIn Performance

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taplio

The Battle

Nancy Pezarkar

Pratik Thakker

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nancy Pezarkar's LinkedIn Performance

Performance ScorePratik Thakker's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreNancy Pezarkar's LinkedIn Performance