Nadine Friedel 👩‍🚀

Staatssekretariat für Migration SEM

● Concept: 
Lay the foundations for a collaborative, co-creative, human-centred, systematic approach to product management that seamlessly integrates the expertise and insights of all stakeholders to ensure that products meet user needs, are continuously improved, align with the organisation's strategic objectives and deliver high-value to users.

● Execution:
Facilitate the introduction of product management (using agile principles and inspired by SAFe) within the Directorate General for Immigration and Integration.

Product Management & Strategy (Immigration and Integration)

THE KOSMONAUT

△ STRATEGY DEVELOPMENT AND EXECUTION
△ AI EDUCATION AND IMPLEMENTATION ROADMAP
▶ GENERATIVE AI WORKSHOP FORMATS
▶ Generative AI Roadmap
⭕ Reach out for more information via PM or visit http://www.kosmonaut.earth

Founder & Explorer

YR22

Communication & Innovation

Hyper Island

- Steering Committee Member – Master of Arts in Digital Management (since December 2022)
- Marketing and Operations Switzerland (Jun 2021 - Oct 2022)
- AI Business Consultant Assessor (since Dec 2021)
- Supervisor – Industry Research Project (IRP) (since Jun 2020)

External Collaborator

SRF - Schweizer Radio und Fernsehen

● Strategically developed and implemented comprehensive digital distribution and content strategies, enhancing user engagement across 120+ audiovisual formats on 40+ platforms, including YouTube, Instagram, TikTok, Facebook, and various streaming services. Achieved measurable increases in resonance and audience retention.
● Advocated a culture of innovation by embedding agile and lean methodologies into divisional operations, enhancing team adaptability and streamlined processes.
● Led divisional management with a keen focus on team growth, process efficiency, and meticulous budget and target oversight, leading to consistently met or exceeded performance benchmarks.
● Defined and executed the division's strategic vision, driving digital growth and elevating digital competencies, contributing significantly to broader corporate goals.
● As a key member of SRF's Digital Board and serving as the Digital Officer, I played a pivotal role in advancing the company's digital and social media strategies, aligning them with corporate initiatives for a cohesive digital presence.
● Established innovation management at SRF, nurturing a creative ecosystem that bridges innovative concepts with strategic execution.
● Engaged actively in the group's innovation community, promoting cross-collaboration and ensuring creative initiatives align with strategic corporate objectives, fostering an organizational ethos of continuous improvement and innovation.

Head of Digital Content Distribution (Social Media, YouTube, Streaming Services, Websites)

Head of Online and Comedy (Dept. Entertainment)

Head of Online (Dept. Entertainment)

Online and Social Media Editor

Freelance Consultant: Social Media Strategy

ANKER PLATTEN (Record Label)

Four young, wild and free people started a record label to push independent Swiss music forward.

Managing Partner (PR, Marketing, Strategy)

Daimler AG

Thesis: Personalisation - Implementing behavioral targeting on mercedes-benz.de on basis of benefit-segments.

Dipl. Ing. Media and Information Engineering

Plattform Development Sales / lnternet Applications (mercedes-benz.com)

INCOVIS AG

New Car Processes (mercedes-benz.com)

Daimler Chrysler

Online Marketing

Hi, I'm Nadine - a passionate innovator and technology strategist with over 15 years of experience driving digital transformation and innovation. My expertise spans sectors from IT and media to automotive and education. With one foot in the vibrant startup ecosystem and the other in the realm of global corporations, I feel equally at home in both worlds and am eager to share my knowledge and insights with you. 

My mission is to demystify new technologies and make them accessible to everyone. I believe we can have a positive impact together by fostering a common understanding and adherence to ethical principles.

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△ Strategy development
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I craft strategies grounded in clarity and values. In my view, the success of a strategy hinges on three key factors:

▶ Co-creation and collaboration with a company’s most valuable asset—its diverse workforce.
▶ An action plan that includes specific projects, their success metrics, and learning objectives.
▶ Open, transparent, and regular communication about the development and implementation of the strategy.

-----------------------------------------------------
△ AI EDUCATION AND IMPLEMENTATION ROADMAP
-----------------------------------------------------
I aim to bridge the gap between technological progress and its practical application in everyday life. To achieve this, I focus on educational formats and collaborative strategy development to harness new technologies for organizations.
------------------------------------------
▶ GENERATIVE AI WORKSHOP FORMATS
------------------------------------------
Tailored to an organization's work environment, I offer customized, experience-based workshop formats on Generative Artificial Intelligence. These workshops cover terminology, ethical and regulatory considerations, prompt design and engineering, the development of AI assistants, and their practical applications within a work context.
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▶ Generative AI Roadmap
-------------------------
Through what I call Ignition Sprints, I collaborate with organizations to explore the potential applications of Generative AI and devise an action plan for implementing and measuring the success of concrete prototypes.

⭕ Reach out for more information via PM or visit http://www.kosmonaut.earth

University of Amsterdam

Data Engineer for the Humanities Labs and Data Science Center

Data Engineer

AIxDESIGN

Uniting practitioners and developing practices at the intersection of AI and Design. With a Slack community, monthly (virtual) events, partnerships, and project work, we provide a space for personal and professional development. Feel free to reach out to explore collaborations!

Collaborator

Media.Monks

Involved in concept development and production of campaigns, as well as research and production of thought leadership on generative AI and AI strategy.

Researched discourses of generative AI in the creative industries (in relation to AI, creative production, and labor) as part of MA internship research.

Creative Technologist

Digital Society School

Developed various digital tools, tinkered with emerging technologies and designed courses/workshops at the intersection of design, data, and tech.

Developer

Modderkolk Projects & Maintenance BV

Worked on a project with computer vision and deep learning; reported directly to the director.
+ ran deep learning and computer vision experiments and created proof of concepts for smart industry (IoT)
+ set up an image data collection system
+ gave workshops on innovation and applied principles from business development & design thinking to help colleagues explore new solutions with partners

Software Engineer

New Engineers

Done in combination with a project at Modderkolk Projects & Maintenance B.V.
+ analyzed organization innovation capability and developed an advisory innovation strategy
+ conceptualized vision for a smart production line where machines and humans work together to enhance product quality and end-customer experience
+ defined systems for such a vision at various levels of abstraction
+ developed a product roadmap
+ created a proof of concept for sorting incoming materials

Received training (workshops & masterclasses) in the following topics: Business Development, Leadership & Communication, Change Management, Innovation, Artificial Intelligence & Big Data Strategy

Graduate Engineer

University of Twente

The Week of Inspiration is an event hosted by the University which consists of a series of lectures by famous speakers. This event is organized by honours students and aims to broaden the perspective of students and staff.  As treasurer, I was responsible for all financial matters involved in the organization of this event; this includes managing a large budget and writing a financial report.

Week of Inspiration - Treasurer

VRehab Technologies

VRehab was a digital health-tech startup company trying to revolutionize the field of pediatric neurological rehabilitation. We were trying to develop interactive, fully immersive educational games for children with motor and cognitive impairments using virtual reality. Neurorehabilitation for children should not be an obligation, it should be fun and effective.

Product Development Consultant

SciSports

Debugged and implemented functionalities for Insight, an online football management tool for soccer clubs. For this function, I had the opportunity to work in a team with other developers while growing my web development skills.

Heya! Below is a boring but brief overview of my experiences so far (an attempt to collect my interests in as little words as possible). I promise I don't sound this way in conversations! :)

A multidisciplinary engineer with a focus on software. Has business knowledge and a keen eye for innovation. Prior experience in web (app) development, event organization & management, and R&D for data solutions in industrial process improvements. Interdisciplinary educational background with a specialization in biomedical engineering and a minor in bio-robotics. A self-directed learner who is able to quickly pick up new technologies in order to accomplish end result.

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Nadine Friedel 👩‍🚀

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