Stealth Mode

Handling the following aspects: 
- On-page SEO
- Off-page SEO
- Technical SEO
- Content marketing
- SEM
- Website building and optimization

Head of Digital Marketing and Operations 

EKWA MARKETING.

Promoted to Marketing Manager: Led marketing for Tech Business Roundtable, AiFounders, Thriving Dentist & Less Insurance Dependence podcasts/events. Managed diverse target audiences & content to address challenges in:

- Reducing insurance dependence
- Enhancing patient satisfaction
- Mastering digital marketing

This broadened my marketing skillset in:

- Tailoring messaging
- Managing multiple brands
- Industry expertise

Marketing Manager

Launched & Managed Tech Podcasts:

- Led the launch & management of "Tech Business Roundtable" & "AiFounders" podcasts.
- Secured 80+ high-profile tech & AI guests (CEOs, VCs, etc.).
- Crafted brand vision, content strategy, & production processes.
- Increased brand awareness & established valuable industry platforms.

Marketing Associate

- Managed the product "The Aesthetic Institute"
- Increased website organic traffic by 430%
- Secured panelists for webinars related to the medical aesthetic industry
- Event Management
- Secured discovery calls for the main service; digital marketing service
- Optimized and managed the website - WordPress
- Email Marketing and Social Media Marketing

As a highly accomplished digital marketing strategist with a strong foundation in SEO and content development, I'm passionate about empowering businesses to thrive in the dynamic digital landscape. Throughout my career, I've consistently delivered impressive results across various industries, with a particular focus on the tech and dental sectors.

At Ekwa Marketing, I spearheaded impactful marketing initiatives for podcasts and events. This included securing high-profile guests for the Tech Business Roundtable podcast and fostering valuable connections and collaboration among industry leaders.  Additionally, I managed diverse target audiences and developed successful content strategies, tackling challenges specific to each audience's needs. In the dental sector, for example, I created content that addressed the issue of reducing insurance dependence and enhancing patient satisfaction.

My expertise extends beyond just content creation. I have a keen understanding of SEO optimization principles, allowing me to increase organic traffic and brand visibility for clients.

My academic background in Economics and Management, with a Bachelor of Science degree from the University of London, further strengthens my skillset. My passion for leveraging data and fostering growth translates directly to my strategic marketing plans.

Muthu Fernando

Welcome to my LinkedIn profile! With over 5 years of experience in marketing, I am a dedicated professional focused on achieving goals and driving business growth.

As a Marketing Manager at Ekwa, I lead strategic marketing initiatives to enhance our brand presence and drive growth. I excel in team leadership, mentoring, and fostering a positive work culture while adapting to evolving market trends. My focus is on achieving measurable results and continuous improvement in our marketing efforts.

In my previous role as a Marketing Executive, I managed marketing strategies for two different products, handling everything from planning to improving the campaigns. I successfully generated leads, ran effective email marketing campaigns, and analyzed data to make our strategies better.

As a Marketing Associate, I further developed my skills in generating leads through social media, email marketing, and creating content. I focused on analyzing performance to make improvements.

I’m good at setting and exceeding goals, using KPIs to track how well we're doing. I adapt well to changes, stay resilient under pressure, and contribute to a positive team environment. I also mentor team members and help them grow professionally.

I am eager to leverage a dynamic skill set to contribute to the success of a forward-thinking organization, driving brand awareness and achieving marketing objectives.

taplio

The Battle

Muthu Fernando

Sameeha Fouzer

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