TATalks

Empowering Talent Acquisition Professionals to Excel and Stick in Their Roles

A career catalyst for TA professionals. Our mission is to make you indispensable – more 'sticky' in your current role and invaluable as you climb the professional ladder. 

With decades of experience in the TA world, we understand the intricate dynamics of your profession and are here to guide you every step of the way.

What Sets Us Apart:

Tailored Support for Career Advancement: Whether you're aiming for the next managerial position or stepping up to a directorial role, TA Talks is your partner in professional growth. 

We provide the tools and insights necessary for you to excel and become a key player in your organisation.

Dive into our vast network of TA professionals. Connect, share, and learn from a community that spans decades of collective experience.

Comprehensive Learning and Development: Our on-demand training and specialised events are crafted to address the real challenges and opportunities in the TA field. 

From mastering stakeholder management to navigating complex organisational structures.

Practical Insights for Immediate Impact: Every session, meetup, and training module is designed to deliver practical, actionable insights. 

We aim to make you more effective in your current role and more prepared for future challenges.

In a field as dynamic as Talent Acquisition, staying ahead means being adaptable, knowledgeable, and strategically savvy. 

At TA Talks, we focus intensely on:

Helping you manage and impress stakeholders with strategic insights and effective communication.

Equipping you with the skills to not just fill positions, but to shape the hiring strategy and culture of your organization.

Providing a pathway for you to transition from transactional duties to becoming a strategic asset in your company.

Be more than just a part of your organisation – be an indispensable asset.

Marketing Director

Appointment Buddy

78% of customers choose to go with the business that responds first to their enquiry. Yet the average response time is 42 hours 🤯. 

 →38% of leads vanish in that time, costing you sales. 
🪄The magic window? <5 minutes. Respond then, and your conversion rate skyrockets 100x

Slow Responses Are Costing You:

→ Leads disappear into the void of delayed responses.
→ Every unanswered inquiry fuels competitors' growth. - they don't wait for you to respond!
→ Missed opportunities,  lost profits & a dent in your reputation.

Delayed responses mean lost leads and a boost for competitors, eroding trust & undercutting your lead generation efforts. 

💡Imagine this:

Every lead, no matter the source, gets an instant response. A friendly, personalised message crafted by AI, trained on your unique brand voice and expertise.

Leads feel heard & valued. You've established instant rapport, eliminated hesitation, & sparked their interest.

Your sales team is energised and focused. They're not bogged down by endless communication, but ready to jump in and close deals with qualified prospects.

You deliver a seamless, efficient customer journey... 

I've helped hundreds of businesses transform their lead response game using a simple yet HIGHLY effective AI system. 

They've watched their pipelines explode & their sales soar.

Transform your lead management with our AI-driven solution. 

→ 24/7 AI-driven lead engagement across all channels, from emails to social media.
→ Personalised responses tailored to each lead's specific needs.
→ Seamless integration with your CRM, email, or booking calendar.
→ Increased lead to sale conversion rates.
→ Filters out time-wasters to prioritise high-potential leads.

✅ 391% higher sales conversions if you respond to leads and enquiries in the first minute!

Founder

TA Talk

Empowering Talent Acquisition Professionals to Excel and Stick in Their Roles

A career catalyst for TA professionals. Our mission is to make you indispensable – more 'sticky' in your current role and invaluable as you climb the professional ladder. With decades of experience at our fingertips in the TA world, we understand the intricate dynamics of your profession and are here to guide you every step of the way.

What Sets Us Apart:

Tailored Support for Career Advancement: Whether you're aiming for the next managerial position or stepping up to a directorial role, TA Talks is your partner in professional growth. We provide the tools and insights necessary for you to excel and become a key player in your organisation.

Dive into our vast network of TA professionals. Connect, share, and learn from a community that spans decades of collective experience.

Comprehensive Learning and Development: Our on-demand training and specialised events are crafted to address the real challenges and opportunities in the TA field. From mastering stakeholder management to navigating complex organisational structures.

Practical Insights for Immediate Impact: Every session, meetup, and training module is designed to deliver practical, actionable insights. We aim to make you more effective in your current role and more prepared for future challenges.

In a field as dynamic as Talent Acquisition, staying ahead means being adaptable, knowledgeable, and strategically savvy. At TA Talks, we focus intensely on:

Helping you manage and impress stakeholders with strategic insights and effective communication.

Equipping you with the skills to not just fill positions, but to shape the hiring strategy and culture of your organization.

Providing a pathway for you to transition from transactional duties to becoming a strategic asset in your company.

Be more than just a part of your organisation – be an indispensable asset.

Love Hemp

Head Of Digital Commerce

Internet Business UK Lead Generation & Ecommerce Experts

Understanding clients digital requirements by asking probing questions into their business, but more importantly into their industry and target market. 

We help your ecommerce business attract, convert, deliver, close and delight clients. 

Build Your Brand, Target Your Audience & Gain Marketplace Advantage with Internet Business UK

A Digital Marketing Company That Delivers Targeted Customers, Increases Revenues & Transforms UK Businesses In The Digital Age…

Specialists in - lead gen, customer acquisition & retention! 
We not only do this for our clients, we own and operate a number of successful ecommerce businesses in various markets & niches!

Alliance

Responsible for all marketing strategy & activity across the Alliance group.

Marketing Manager

Increase Confidence Ltd

-The first company launch involved a comprehensive PDF and video tutorial course covering a variety of facets which included how to research/uncover hot niche markets and how to carry out effective market analysis, to name a few.  This generated around £50K revenue with funnel revenues of £40K and a new customer base of more than 5K
-Created new ecommerce/drop shipping information product and a beta test group for initial training which highlighted any areas for product improvement.  Launched the product with sales of the front end product of around £60K, upgrade offer conversions of 100% in first 24 hours and board generated conversions of 67.7%
-Grossed £20K, putting a robust funnel and back end sales for additional coaching in place for future revenue streams
-Created a selection of ‘Done for You’ websites as a test, which sold through the launch model grossing £15K
-Spoke at the UK Marketing Summit in Manchester in front of an audience of more than 100, which resulted in being invited back in October
-Set ecommerce site up dedicated to health and wellbeing from scratch
-Drove the business to a £500,000 pa turnover and took the company to an information publishing business which ultimately grossed between £150,000 and £170,000 in 18 months
-Conducted weekly webinars to audiences up to 100 people at any one time
-SEO (Search Engine Optimisation) copywriting to generate further traffic to the site and PPC (Pay Per Click)
-Devised/implemented effective strategies based on customer issues
-Built trust and rapport, offered value product/solutions to achieve best ROI possible
-Ensured the provision of an exceptional customer service whilst adhering to set deadlines, targets and business objectives 
-Consistently adhered to budget restraints within all areas, such as PPC, SEO, Stock, Media Buying and initial set up costs

Founder Director

Event Marketing Solutions

Made the transition from Account Manager (managing client budgets, sourcing venues, liaising with various internal departments & suppliers) to Sales Executive due to the generation of additional revenue for the company due to the consistent generation of new business
-Dealt with all inbound enquiries in a prompt and professional manner
-Created own sales pipeline
-Achieved client objectives and delivered creative bespoke experiential campaigns
-Worked closely with members of the Account Management and Operations Teams on a number of successful campaigns and ensured the consistent adherence to all client requirements and specifications

Sales Executive

CPM Marketing

Title: Account Manager
Time Period: 2001 - 2004
Description:
-Managed all Nike London Events, which included events held at Nike Town and the largest event, Run London as well as other experiential events throughout London and the South
-Effectively managed for a more than 60 members of staff over a six week period

Sales & Marketing Manager

78% of customers choose to go with the business that responds first to their enquiry. Yet the average response time is 42 hours 🤯. 

 →38% of leads vanish in that time, costing you sales. 
🪄The magic window? <5 minutes. Respond then, and your conversion rate skyrockets 100x

Slow Responses Are Costing You:

→ Leads disappear into the void of delayed responses.
→ Every unanswered inquiry fuels competitors' growth. - they don't wait for you to respond!
→ Missed opportunities,  lost profits & a dent in your reputation.

Delayed responses mean lost leads and a boost for competitors, eroding trust & undercutting your lead generation efforts. 

⏰ After-hours inquiries? 

They're picked up by rivals, highlighting your business's response limitations. In the digital-first age, the absence of an automated response system isn't just a setback; it's a significant business risk.

💡Imagine this:

Every lead, no matter the source, gets an instant response. A friendly, personalised message crafted by AI, trained on your unique brand voice and expertise.

Leads feel heard & valued. You've established instant rapport, eliminated hesitation, & sparked their interest.

Your sales team is energised and focused. They're not bogged down by endless communication, but ready to jump in and close deals with qualified prospects.

You deliver a seamless, efficient customer journey... 

This is a reality within reach for ALL SME's.

I've helped hundreds of businesses transform their lead response game using a simple yet HIGHLY effective AI system. 

They've watched their pipelines explode & their sales soar.

Transform your lead management with our AI-driven solution. 

→ 24/7 AI-driven lead engagement across all channels, from emails to social media.
→ Personalised responses tailored to each lead's specific needs.
→ Seamless integration with your CRM, email, or booking calendar.
→ Increased lead to sale conversion rates.
→ Filters out time-wasters to prioritise high-potential leads.

✅ 391% higher sales conversions if you respond to leads and enquiries in the first minute!

Oh... and a little bit about me 😀

→25+ years of experience building profitable businesses, generating millions in revenue for clients.
→Exited 2 digital marketing agencies, spent millions mastering lead gen and qualification strategies.
→AI Enthusiast: Not techy, but passionate about using AI to simplify tasks and empower businesses.

Ready to revolutionise your lead management? → Drop me a DM to see how AI can supercharge your sales pipeline. Or, for more details, check out the link in my Featured Section

Mark Wallace

Longtail | Advertising Consultancy

Middlewich & District Foodbank

Member Board of Trustees

EssenceMediacom

Commercial & operational lead for Birmingham division of the business during a pivotal organisational restructure. Played a key role in transforming the operational structure and model of the newly merged company. Tasked with remodelling the business to secure commercial and operational viability. Managed a multimillion-pound budget, drove operational effectiveness whilst managing a diverse client portfolio to ensure sustained growth and success.

	RE-ENGINEERED OPERATING MODEL; streamlined systems with a leaner more efficient approach across multiple sites, optimised team size from 28 to 16, following merger of two parent companies.

	DROVE CULTURAL TRANSFORMATION; orchestrated cross-office working and the delivery of group services to all clients; introduced diversity, equality and inclusion initiatives across the group.

	STRENGTHENED COMPLIANCE; shaped and performance-managed governance framework as an active Group Commercial Council, Trading Council and TV Trading Council member. 

	TRANSFORMED CLIENT MANAGEMENT MODEL, cultivated larger high-value accounts and shrunk client base and headcount to achieve efficiencies and deeper engagement with a data-driven approach; ensured client compliance, profitability and accurate forecasting.

	DELIVERED 17% GROWTH IN INCOME IN 2023 FROM REMODELLED APPROACH ‒ the strongest year for the Birmingham division since formation.

	ACHIEVED DOUBLE-DIGIT GROWTH FOR A KEY ACCOUNT;  led relationship & omnichannel strategy development for Blinds2go.

	WON CATEGORY AWARD AT 2024 PERFORMANCE MARKETING AWARDS for Blinds2go "Best Use of Programmatic Ad Buying"..

	AWARDED CONSISTENTLY HIGHEST CLIENT SATISFACTION SCORES ACROSS UK GROUP for client portfolio.

Commercial & Operations Director

MediaCom

Transitioned into an expanded group role to support growth for the Birmingham division and integration with the wider business group.

	Introduced group-wide operational excellence; leveraged best practices modelled on client services teams and all digital investment teams before full implementation across the group.

	Grew digital trading income 50% in year one and increased client retention; remodelled approach for longer-lasting relationships, maximising revenue potential on key accounts.

	Increased digital trading income by 360% in year two; ͏͏drove revenue generation by developing relationships with C-suite teams; demonstrated understanding of requirements and strategic goals, which brought to life business models.

	Brought in more direct response clients.

	Drove adoption of group added-value products across the client base in the region.

	Awarded consistently highest client satisfaction scores across UK Group for client portfolio.

Group Business Director

Led client relationships and provided media solutions across a portfolio of the agency’s key accounts. Elevated revenue growth through understanding and delivering against client business models. Delivered value-added projects, including econometrics and brand tracking.

	Directed £20M media investment for Hillarys. Advised client and Mediacom teams across the full range of digital and non-digital channels.

	Integrated siloed team into a single client-facing unit; drove efficiency and consistency across the team and provided a single point of contact for clients.

	Won high-value account from competitor; maximised revenue potential to become the second highest revenue generating account in the North West

Business Director

Following formation of digital-first division MediaCom i_Lab, I established the digital client-facing team to support the expansion of digital offerings.  Led strategic initiatives to enhance client solutions, drive revenue growth, and streamline operations across key accounts.

	Oversaw all aspects of relationship development, media strategy, media buying, measurement, optimisation and comprehensive reporting to ensure campaign success.

Strategy & Client Services Director - MediaCom iLab

Led the restructure and integration of the digital planning team into the wider business. 
	Relationship lead for digital-focussed client accounts.
	Guided strategic planning and execution to deliver exceptional results and drive client satisfaction

Account Director

Brilliant Media 

Head of Digital

Mediacom North

Account Manager - Digital

With over 20 years of hands-on experience in digital & traditional media, I’m one of the UK’s most experienced media practitioners, having worked at the forefront of the industry since the early days of digital marketing. I spent a significant part of my career at the UK’s largest communications agency, where I led teams and worked across multiple sectors, helping some of the biggest consumer-facing brands maximise their advertising performance.

My expertise lies in media strategy and delivery, with a specialism across ecommence and digital's integration with TV, ensuring brands achieve a cohesive and effective approach across all channels.  I take a data-driven, results-focused approach, ensuring media investment drives measurable business outcomes.

Beyond strategy, I help businesses improve their ways of working - whether it’s optimising collaboration between internal teams or enhancing the performance of external agencies.  I provide independent, senior-level guidance to ensure media investment is fully aligned with business goals, delivering greater efficiency and effectiveness.

Throughout my career, I’ve worked across a wide range of sectors - including home furnishings, automotive aftersales, retail, financial service and more - helping brands like Blinds2Go, Co-op, Rank Group, Hillarys, Save The Children, Moneysupermarket and National Tyres navigate the complexities of modern advertising.

If you’re looking for straight-talking, expert advice that cuts through complexity and delivers real impact, let’s have a conversation.

taplio

The Battle

Mark Wallace

Duncan Soutar

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