Parox Media

Building Profitable personal brands on Linkedin & Twitter

Personal Brand Manager & Social Media Strategist

Stealth Startup

Co-Founder

Enozi Digital Marketing Agency

Social Media Strategist 
Instagram Organic growth & Content research.

Digital Marketing Executive

Shority

- Social Media Management 
- Competitive  Research 
- Content Research & Creation

Digital Marketing Intern

Nokia

- Referred complex issues to senior HR staff
- Proactive communication and collaboration skills
- Assisted departments with recruitment needs
- Liaised with agencies and advertisers for talent sourcing
- Streamlined recruitment process, reducing time-to-hire
- Improved candidate quality through effective networking
- Conducted comprehensive inductions for new staff
- Ensured successful integration and growth of new employees

Human Resources Trainee

building founder’s & Executive’s brands on Linkedin

Most coaches, consultants, and small B2B founders are stuck on LinkedIn.

They’re posting.
DMing.
Commenting.

Trying to be everywhere, but still not seeing steady leads.

The truth?
They’re putting in hours without a system that turns it into sales.

What usually follows:

- Chasing DMs that never go anywhere
- Posting more just to avoid being forgotten
- Paying ghostwriters or agencies who keep the audience and results when they leave
- A pipeline that dies the second you stop showing up

It’s exhausting. No time to sell. No space to scale.

There’s a simpler way.

I build AI-powered LinkedIn sales systems for coaches, consultants, and small B2B founders.
They run in under 30 minutes/day, work in your voice, and stay inside your business after setup.

In the last 2 years, I’ve helped 50+ clients:

- Add 3–7 extra sales calls/month
- Generate $40M+ in new opportunities
- Grow an engaged audience that actually converts

Recent results:

- Career coach → 10 qualified leads in the first week after launch
- SaaS founder → $300K in new opportunities in 6 months
- Agency owner → Six figures in the first year

If you want a LinkedIn system that brings in leads without living on LinkedIn, send me a message with “AI” and I’ll walk you through it.

Yashvardhan .

I disappeared from social media for two weeks.

Where did I go?
 
Back home.

To the small town near Jawai in Rajasthan, the place I grew up.
This time, it was for a wedding.

A friend I’d studied with my entire school life was getting married.
I don’t even remember when we first met, maybe Class 1, maybe earlier.
We just… always knew each other.

When I reached, it wasn’t just a wedding.
It was like life had pressed pause and rewind at the same time.


And of course, those evenings after tuition,
when we’d grab snacks and cold drinks from the same stall,
three of us squeezed onto one bike, roaming aimlessly through the streets,
laughing about things that made no sense, but made life feel full.

Now, one of us lives in the US.
Another’s in Mexico.
One’s in Bangalore.
And one’s in Pune.

But somehow, when we meet, it still feels like nothing has changed.
It’s a simple town.

But it grounds me in ways the city never can.
No validation. No noise. Just roots.
Every year, I make this trip.

And every time, it gives me something new,
a reminder of where I came from,
a sense of peace I can’t buy, and the warmth of being known not for what I’ve achieved, but for who I’ve always been.

It’s nostalgic, yes. But also strangely energising.
It recharges me in a way that nothing else does.

By the time I return, I’m full of memories, of meaning, of quiet strength.

Ready to go again. For a whole year.

Started my one-person business 2 years ago.

Here's what nobody told me:

Year 1: Exciting chaos

Every client feels like a win
Every dollar feels significant
Learning curve is steep
Everything is new

Year 2: Profitable plateau

Clients are predictable
Income is stable
Learning curve is flat
Nothing is new

I'm in year 2 right now.
And it's weird.

I have everything I said I wanted

Freedom to work when I want
Clients I like
Enough money to be comfortable
No boss

But the thing that drove me in year 1 the uncertainty is gone.
And I miss it.

I know exactly how much I'll make this month. 
I know exactly what my week looks like. 
I know exactly how to deliver results.

Certainty is the goal until you get it. 
Then it's the problem.

I built a predictable income. 
Now I need an unpredictable challenge.

Not sure what that is yet.

But I'm starting to understand why successful founders start new companies.

It's not about the money. 
It's about the uncertainty.

Comfort is overrated.

Personal brands in 2026 aren't about how many people follow you.

Nobody cares anymore. 

The whole follower count thing is dead.

What matters is if the right 100 people know who you are. 

The ones who can actually do something for your business.

I see it with every client. 

The guy with 50k followers gets nothing. Other with 3k followers but all the right people watching? He's closing deals left and right.

2026 is going to separate people who are just making content from people who are actually building something. 

Your personal brand either opens doors or it's just you talking to yourself.

Audience behavior is shifting hard.

People don't want to be educated anymore. 

They're drowning in information.

What they want is someone to make sense of it all.

To have a strong opinion about what matters and what doesn't.

Future is going to reward curation over creation. 

The founders who can say "ignore all this noise, here's what actually matters" are going to win.

Stop trying to teach. 

Start having a point of view.

Nobody's paying attention anymore.

Everyone's skimming. 
Half reading while they're doing five other things.

So if your first sentence doesn't make someone actually stop, you're done. 

They're gone.

Not some clever hook. 
Not a question. 

Just something that makes them go wait, what?

Most people will fail at this. 
They'll keep writing the same boring intros. 

"Here's 5 things" or "Let me tell you about" or whatever.

And nobody will read it.

The bar is going up. Way up. Most people won't clear it.

ScriptIQ Media

We transform Tech Founders, Executive Recruiters, and Career Coaches into powerful personal brands on LinkedIn with ghostwriting, newsletter marketing, lead magnets, and human outbound appointment settings.

We’re trusted by 13+ B2B tech and executive search leaders across India, US, and UAE.

We create strong personal brands that bring:

Trust → through voice-first, founder-led storytelling
Revenue → via an optimized LinkedIn → inbox → meeting funnel
Authority → by consistent thought-leadership content that compounds

Our work in numbers and outcomes:

- Grew a founder from 6,000 → 28,000 followers
- Built an 800+ recruiter private community that grows weekly
- Have set 5 to 10 high-intent sales-qualified appointments in just first m/ of working with us

What we deliver end-to-end:

LinkedIn Ghostwriting: posts that attract conversations
Newsletter Marketing: emails that get opened, replied to, and remembered
Lead Magnets: offers that convert curiosity into qualified leads
Appointment Support: human-first outreach that lands meetings with decision-makers

Start dominating on LinkedIn with a FREE 15-minute consultation with our founder-led team.

This call will educate & inform you on how LinkedIn positions leaders in your industry, and the exact first steps to start immediately.

Head to the Featured section to book, or DM “ScriptIQ” to get a slot.

Founder

Self-Employed

Are you finding it difficult to establish yourself as a founder and thought leader in your industry and generate more opportunities?

You may feel like your online presence is not effectively communicating your expertise, or that you don't have enough content to establish yourself as a founder and thought leader. 

You may be struggling to attract the right audience and opportunities.

I can help you solve these problems by providing a range of services, including: 

--> LinkedIn profile optimization and content marketing, 
--> Developing a strong presence on Instagram, 
--> Writing e-books and email sequences, 
--> Crafting persuasive copy for sales landing pages, 
--> Authoring hard-copy books, and 
--> producing well-researched articles.

Don't let a lack of high-quality content hold you back from establishing yourself.

Let's work together to create a compelling and effective online presence that showcases your expertise and drives results. 

DM me to schedule a consultation and learn more about how I can help you achieve your goals.

Confidential Ghostwriter for Founders & thought leaders

Whether it's a landing page, email, Social media copy, Instagram ad, or any little conversation, I make sure that the language and tone are tailored to the medium and audience.

I focus on creating impactful copy that defines your product or service's key features and benefits, instead of just providing information. 

When you're struggling to find your place in the market, I can help you explain 

WHO you are, 
WHAT you offer, and 
HOW it benefits your customers.

I offer a variety of copywriting services, including 

--> Website and landing page copywriting: Helps to increase website traffic and conversions.
--> Email campaigns copywriting: Helps to improve open and click-through rates.
--> Blogs and articles: Helps to establish your brand as a thought leader in your industry.
--> Facebook and Instagram Ads Copywriting: Helps to increase ad engagement and conversions.
--> Social Media Copy for Instagram & Facebook: Helps to improve social media engagement and reach.

I work closely with you to understand your business and your goals so that I can craft copy that effectively communicates your message and persuades your audience to take action.

Let me know how I can help you create copy that stands out and drives results.

Copywriter for Match medium & audience

The Dotlines

My story with TheDotlines was 1 year long,

A project on website content writing creates personal touch with Tarun Savani (Founder of TheDotlines). 

After the project, 

He offered me to contribute as a writer for TheDotlines creative solutions.

I happily joined and worked on multiple projects of 
--"Context" writing
-- Scriptwriting
-- Storywriting
-- Kick-ass Ad scripts for individuals & brands
-- Work tactics SOP Video explainer scripts
-- Social media content creation

Creative Writer

Kreative Kopywriter | LinkedIn™ Ghostwriter for busy Founders, CEOs, and Coaches | Saving you time by writing your LI posts + growing your community with comments

I’m the 2nd one you’re going to hire for Ghostwriting, Newsletter Marketing, Lead Magnets, and Appointment Settings.

Yes, 2nd.

Sounds strange for about section, right?

But if you’ve ever hired someone to “build your authority and pipeline on LinkedIn,” you’ll soon see why it makes perfect sense.

I’m Piyush, founder of ScriptIQ Media Pvt. Ltd., where I help Tech Founders, Recruiters, and Career Coaches build authority + sales funnels that generate revenue through content and outbound that feels human.

Over the last 4 years, I’ve worked w/ 13+ B2B SaaS leaders and executive recruiters to look as good online as they actually are offline.

Together, we’ve built brands that turn:

- trust into demand,
- stories into sales, and
- followers into advocates.

One client grew from 6,000 to 28,000 followers.

Another founder built a private recruiter community of 800+ members that still grows organically every week.

And somewhere in between, LinkedIn decided I deserved a Top Voice badge.

What I actually do:

LinkedIn Ghostwriting: turn your thoughts into authority, posts that attract followers, not just likes.

Newsletter Marketing: send newsletters that sound like conversations, which build a warm audience that replies and remembers.

Lead Magnets: create irresistible offers that turn curiosity into qualified leads.

Appointment Setting Support: outreach that feels human and connects you to decision-makers who actually want to talk.

Back to the question, "Why the 2nd one?"

Here’s what happens most of the time (statistically only):

Most people reach out to collaborate on ghostwriting, newsletters, lead magnets, and appointment settings.

(You know, the first place people go to figure out if you’re what they’re looking for, that place that gets thousands of visitors per month, with 70% of them leaving within 10–20 seconds without even trying to know more about you. Yeah, you know that, right?)

I quote numbers that make founders blink twice (still a fraction of the ROI they make in monthly revenue.)

Then they scoff because my quote is “inappropriate.”

& that’s when they go to hire the first one.

I don’t stop them. (If you have same concern, I won’t stop you either.)

In fact, I want to speed up the process so we can work together ASAP!

I even send them a list of other experts and say, “plz go hire your 1st creative partner. I’ll be here when you get back.”

And when they do, we build everything they thought they were getting the first time, but better.

PS. if you’re ready to skip the 1st one, head to my featured section to book a discovery session. 😉

Piyush Hirpara

absolutely nothing inspires me more than seeing a common man quietly working for his family.

never well dressed. never celebrated. rarely successful according to the world's definition. but he shows up every single day. 

he’ll fix a bulb, pay the bill, miss a meal, and skip a wish. won’t write about mental health. silently fight his own thoughts, then ask if you’ve eaten. he’ll never trend. he’ll never ask to. can fix a broken door, and hold a broken dream with the same hands. 

all those men who make sure the roof doesn’t leak. the fridge that isn’t empty. the family that feels safe.

don’t ask for recognition. don’t need validation. but you deserve admiration.

because women can’t be common, that’s a fact. but you, common man, carry uncommon strength.

men. ordinary. steady. magnetic.

Building you authority + Pipeline on LinkedIn | Ghostwriting, Newsletter Marketing, Lead Magnets & Appointment setting for Tech Founders, Career Coaches & Exec Search | Kreative Kopywriter

in 2023, I worked with a CEO who used to take 2 weeks to approve every post. Every. Single. Post.

at first, I was furious. campaigns got delayed. deadlines used to slip every week. 

i decided that, “I'll drop this client after the contract ends.”

but then one day, he said something that changed everything.

“Piyush, I don’t review your work because I don’t trust you. I review it because my words have weight, and I want to get them right.”

It hit me. what I saw as “delay” was actually care.

we renewed the contract for whole year.
and that same CEO later told me, “every post you write now feels like me.”

that’s when I realised: personal branding is not and never will be about fast content. it always has and will be about honest alignment.

sometimes, slower clients aren’t difficult, they’re just deliberate.

and in branding, deliberate always wins over fast.

“RIP ghostwriters.”
“you don’t need a ghostwriter after this prompt.”
“my content system will help you save $2000 ghostwriter.”

fine. 
throw the funeral. light the candles. 
post another recycled screenshot of your 623,287 views.

i’ve been ghostwriting for 5 years. it’s never been about clever words or perfect structures.

it starts with listening - catching the moment someone says something small and thinking about that line long enough to find meaning.

every year brings a new machine that claims to make creativity easier.
it never does. it only makes imitation faster.

what your systems miss is the earned wisdom that hides inside a sentence that took years to mean.

i know your “AI system” is 90% copy-paste from posts you saved during years of lurking here and 10% bravado. it looks bold from a distance. up close, it’s the same hollow noise in different fonts.

and please, don’t end your posts with, “Want this silly content system for free? comment ‘brilliant’ and connect with me.”

because when you do that, you’re just resurrecting the very thing you buried.

for all the noise, you still need a human to make your words feel alive.

so keep declaring our death. we don’t mind.

but when no one engages with your post, 
you can always ping us to make it sound a little more human.

and by the way, we charge for that.

#ghostwriting #ghostwriters

I was 2 YO when my forehead was burnt...

This had a massive impact on my confidence during school time because I had always felt unable to fully be myself.

In school, I always tried to hide in the classroom and the prayer hall corners.

As a quiet & unconfident aptitude and my burned forehead hit my mental health, which was already on an emotional edge in my life.

That small burn on my forehead somehow grew bigger inside my head.

Every time someone looked at me for a second too long, I thought they were staring there.

2 years ago, I got surgery, not just because I wanted to look better (though who doesn’t want that?), but because I wanted to feel better.

I thought once the mark faded, I’d finally feel confident. Turns out, confidence doesn’t live in your skin. It lives somewhere deeper.

Now people ask, “Oh, what’s that mark? Did you get surgery?” And I catch myself smiling.

Because I realise... it’s never about what they see. It’s about what I believe they see.

This pivot change came when one of my clients once told me on a discovery call, “Once you tightly embrace yourself, you’ll be the best version of yourself.”

That line is still stuck with me.

Because that’s exactly what I help my clients do now.

Accept their stories. The burns, the bruises, the comebacks... all of it.

Not by hiding their scars, but by turning them into something people remember them for.

That’s what personal branding really is. Owning your story, before the world tries to rewrite it for you.

Hi, I am Piyush. 👋

I’m usually the 2nd one founders hire for Ghostwriting, Newsletters, Lead Magnets, and Appointment Setting.

Yes, 2nd.

Sounds strange, right?

But if you’ve ever hired someone to “build your authority and pipeline on LinkedIn,” you’ll soon see why it makes perfect sense.

Here’s what happens most of the time (statistically only):

Most people reach out to collaborate for ghostwriting, newsletters, lead magnets, and appointment settings on LinkedIn.

(You know, the first place people go to figure out if you’re what they’re looking for, that place that gets thousands of visitors per month, with 70% of them leaving within 10–20 seconds without even trying to know more about you. Yeah, you know that, right?)

I quote numbers that make founders blink twice (still a fraction of the ROI they make in monthly revenue.)

Then they scoff because my quote is “inappropriate,” and that’s when they go to hire the first one.

I don’t stop them. In fact, I want to speed up the process so we can work together ASAP!

I even send them a list of other experts and say, “plz go hire your 1st creative partner. I’ll be here when you get back.”

And when they do, we build everything they thought they were getting the first time, but better.

PS. If you’re ready to skip the 1st one, head to my featured section to book a discovery session. 😉

If you want to see great results on LinkedIn as a founder or a creator, always do this:

"Focus on what you can control."

- Content
- Engagement
- Conversations

That's right. 

When we work on something, we often spend time on the opposite.

Focusing on things we can't control.

- Virality
- Vanity metric 
- Followers count

By doing that, we are just wasting our time.

And besides that, we might never see those great results we have always wanted to see.

Let's take your followers' number here.

You can't directly control the number of how many people follow you. 

But, we can do this...

We can spend our time creating valuable or helpful content and engaging with creators.

You can control the actions you take. 

And by doing those things, you inspire and give people a reason to hit the follow button.

No matter if you are a founder

Or a LinkedIn creator,

Always focus on what you can control:

Decisions you make or actions you take.

People assume being single means I have “too much free time.” If only they knew.

Yesterday, someone asked why I couldn’t join a random evening plan.

I said, “I’m busy.” Truth is… I was deep inside a Notion board, reworking a client’s entire strategy because one line didn’t “feel right.”

This is the funny part about being single and ambitious... everyone thinks you’re lonely.

But honestly, my Google Drive gives me more companionship than most relationships ever could.

The only “Where are you?” I get is from clients waiting for a draft.

The only “Why didn’t you reply?” comes from a client in another time zone.

And the only “We need to talk” is my laptop at 5% battery.

Love? Someday.

But for now, nothing flirts with me more aggressively than well-written paragraph. lol.

I wish more and more people understand that posting “I’m humbled” doesn’t make you humble. Your actions do.

LinkedIn has slowly become a place where:

“vulnerability” is scripted
“authenticity” is rehearsed
“gratitude” is branding strategy
“failures” are curated for engagement
“success” is exaggerated to look inspirational

Everyone wants to look real. Nobody wants to be real.

People share “raw stories" that somehow always ends with a motivational quote.

People post “honest struggles” right before pitching their new service.

People write “I’m learning to be better” but don’t change a single thing offline.

In all honesty, Authenticity isn’t a content strategy. It’s your character trait.

If the internet version of you is nicer, kinder, more thoughtful, more patient,
and more moral than the offline version…

... it’s not Authenticity. It’s marketing.

Say less. Live more. Let your real life do the talking.

Let me share something many creators don’t admit:

Consistency doesn’t come from discipline alone, it comes from self-respect.

I used to push myself to show up because I was scared of losing momentum.
Scared of disappointing people.
Scared of falling behind.

But over time, I realised I wasn’t creating for growth alone.

I was creating because it made me feel more like myself.

Writing didn’t drain me, pretending did.

Once I stopped forcing myself to sound perfect,
I stopped overthinking my drafts,
I stopped competing with anyone else’s pace… and consistency became natural.

Not because I had to. But because it aligned with who I was becoming.

If staying consistent feels heavy right now, maybe it’s not the routine that’s the problem.

Maybe it’s the version of yourself you’re trying to maintain.

What helps you stay consistent... pressure or passion?

all founders, at some point have thought this, "I’ve lived this, but how should I put it into words like that founder did?” let me tell you how they do it.

first of all, founders should thank their stars that on LinkedIn, they already have an unfair advantage.

- you get eyeballs naturally. people want to hear from you.
- everyone’s curious about your opinions, failures, wins, and meltdowns.

but the founders who write well?

They don’t start with strategy - they start with honesty.
They don’t “create” content - they translate what they already feel.

also thank LinkedIn that LinkedIn doesn’t measure ideas by funding.
because if it did, half the loudest founders/creators wouldn’t stand a chance.

contrary to what you think - personal branding isn’t about fancy offices, buzzwords, or a verified badge.

people don’t follow you for your valuation. they follow you for your voice. how clearly, honestly, and consistently you show up.

the founders who truly stand out?

- Share even when it’s uncomfortable.
- Talk about failures without PR stunts.
- Write like they’re talking to one person.

because online, attention doesn’t come from perfection. it comes from presence.

if you’re a founder who thinks, “I have stories too, I just don’t know how to tell them,” you’re not missing a skill. that’s not what’s holding you back.

what’s unattractive is:

– Trying too hard to sound smart
– Hiding behind corporate tone
– Lack of self-awareness
– Inconsistency
– Lack of story

the bar isn’t in the algorithm. it’s in your authenticity.

LinkedIn is like a college canteen.

Each seat has a label on it.

If you sit with the wrong people, you get bullied.

Train your feed. 

Remove the negativity and build an audience ecosystem of the right people.

And here's where the magic happens.

When you focus on helping the right people, they'll help you grow too.

taplio

The Battle

Yashvardhan .

Piyush Hirpara

Followers

Posts

Engagements

Likes

Performance ScoreYashvardhan .'s LinkedIn Performance

Performance ScorePiyush Hirpara's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Yashvardhan .

Piyush Hirpara

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Yashvardhan .'s LinkedIn Performance

Performance ScorePiyush Hirpara's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreYashvardhan .'s LinkedIn Performance