Positioning B2B leaders as authorities on LinkedIn • Storytelling-driven ghostwriter & personal brand strategist • Gain 500+ followers & 50% more leads per month

Struggling to stand out and attract clients as an executive/founder? You're not alone.

I know what it's like to feel lost on social media - especially as an introvert.

I struggled with finding my unique voice, sharing my story, and gaining clients too. 
Being a huge introvert, the idea of opening up and sharing my story felt daunting.

It probably didn't help that I went straight into freelancing after graduating University in 2022, but hey ho I digress. You can't win them all, am I right!?

And before you ask, I got a first-class honours BSc in marketing from the University of Kent. Not that it matters when working for myself!

So anyway...

With the constant hustle for new clients and the lack of fulfilment, I knew something needed to change.

That's when I began a journey of self-discovery. 

When I dug deep to uncover my purpose, my expertise, and why my perspective mattered, everything changed. 

I began showing up with confidence, not being afraid to express myself, and started attracting a consistent flow of clients.

It's at this point that I noticed something...

I had accidentally become a millionaire influencer! 

Okay, so maybe that wasn't quite it,
but what I did discover was...

I had built a strong personal brand!

Now, I help executives and founders like you do the same!

Through crafting a magnetic Linkedin presence that reflects who you truly are, I help you:

1) Build a standout personal brand that positions you as an authority.

2) Develop a content strategy that builds trust and attracts warm leads.

3) Optimise your profile to showcase your expertise and win high-paying clients.

Whether you need one or all three of these options - it doesn't matter.

What does matter is that i'm here to help you show up with confidence and get the results you deserve on LinkedIn.

Ready to build a magnetic personal brand on LinkedIn?

Book a FREE discovery call today! (in my featured section)

Ryan Keeler

LinkedIn Ghostwriter for Founders & Entrepreneurs | I'll help you to save your 5+ hrs/day of writing content that gets 10 impressions | DM me "GHOST" to get started now!

You've spent 4 hours on LinkedIn.

You missed the train to work.

You missed breakfast with your partner.

The last time you walked your child to school was many months ago.

You have a to-do list the size of Mount Everest.

And you also missed the meeting this morning.

Why? Because you were trying to write that damn LinkedIn post.

So you press "post" in hopes it will generate leads for your business.

The result?

Only your best friend and colleague liked the post.

Now imagine if you could:

- Get 4 inbound leads in your inbox predictably
- Grow your business through content
- All while spending valuable time with your partner + family

How much better would your life + business be?

Hi, I'm Shivangi a content strategist.

I've driven 100s of leads for Founders & Agency owners on LinkedIn.

If you want to take a step back and enjoy yourself.

While I take care of your LinkedIn stuff.

DM me "GHOST" and let's chat.

Shivangi Kumari

You know how hard it is to sound professional on Zoom when temple bhajans are playing outside your window

Coming from a small village in Bihar, India

I never dreamt of:

- Catering clients from 25+ countries
- Earning in $$$ and spending in INR [₹]
- Working with different languages, races, services, and mindsets 

Instead, I *always* dreamt of becoming an IAS officer and serving my nation.

I always fell into the bracket of those “nerds” who studied and talked about books and events (honestly, I was disgusting back then..)

But the online world not only opened up opportunities for me but also opened my mind that I can do something outside of this place.

I mean, I haven’t met a single person in a range of 100km from my home who is building an online business. 

As it’s not at all easy.

People love safety, security, and status from society so much  that they’ll die but won’t try something that is conventionally “risky.”

But I never let my ears even hear their whispers of negativity, and hence I feel that ignoring has somehow made me resilient and loyal to my own thoughts.

That’s why you don’t need another fancy location to be called a “hustler.”

Sometimes, all you need is a stable internet and a low-end PC.

And, you’re all set to rock from a “bullock cart” lol 😂

So, what’s your Behind The Setup story? 👀

I help early stage start-up founders build on LinkedIn | LinkedIn Content Strategist & Ghostwriter | DM me “GHOST” to know more about it 👆

We're currently managing LinkedIn GTM channels for 3 tech startup founders, and generating 100K+ impressions weekly on comments and 80K+ impressions on posts with 600+ community members. 

Here's the exact content strategy we're following:

1) Level 1 (Getting Eyeballs): We started by posting the founder's backstory and where they came from, which also includes their contrarian views on leadership, work culture, and ease of business in their region

For example, "You can't build your startup in Europe if you still think about the US."

Why this work? This type of content creates controversy, and hence people share, and hence the message gets spread FAST.

2) Level 2 (Industrial Posts in groups): We started posting in niche groups (founders already joined these), and as we posted their POV posts with viral videos of their niche, it went viral and even became the most viral content type on 1 founder's profile.

3) Level 3 (Building Community): With a proven concept of tech giant GitHub, we also worked on building a community on Slack, and now the community is over 600 people in just 14 days from the industry, who'll give feedback on their product launch and help them to validate ideas FASTER.

4) Level 4 (Commenting smartly): Not every comment becomes a hot topic, but we did something different; we added POVs, asked questions that became an open loop for others to start discussing, and hence the entire audience landed on the profile and eventually became a follower.

This is how we work 24/7 to drive results for our tech founders, and we're able to drive fruitful results in a span of 2 months.

I help early-stage tech start-up founders build AUTHORITY and generate INBOUND inquiries for their next funding round on LinkedIn | LinkedIn Content Strategist & Ghostwriter | DM me “GHOST” to know more.

LinkedIn is not designed for normal people; you'll get a heart attack after reading success stories here...

One day you'll feel so good, so fun...

Another day?

You'll feel you're stuck in a mental asylum where everyone is the same on a mental level, but with different faces.

The only thing that can help you survive on LinkedIn, whether you run a business or are looking for a job, is; 

"Getting good with DMs."

- DMs will land you interviews
- DMs will show you rejections
- DMs will give you deals and eventually clients
- DMs will introduce you to the ultra-rich people, not just in terms of money but also mind.

So, when you're approaching with DM, don't forget to add a first point of contact; it can be a comment before DMing someone.

Try doing this, and let me know how many responses you're getting with it.

As I got referred by a Billionaire last year, just because I commented genuinely on his posts.

Hope it helps :)

Your community can speak before you do in your Pitch Deck, and LinkedIn DMs can help you do that…

I’m working with tech founders and helping them with building a community of like-minded people who are genuinely interested in their journey.

Similar to GitHub. Before it became massive, it was deeply embedded in the developer community. 

Developers weren’t just users; they were the advocates.

Now imagine being a tech founder, you’re saying to VCs:

“We have 8,000 AI engineers in our Slack community. 1,200 signed up for our beta within 48 hours. 300 are actively building on top of our API.”

You know it’s stronger than:

“We’re seeing good early interest.”

Because you don’t have random surveys from the internet, you have real people cheering you up in your journey.

And, how am I saying this?

Because I’ve recently been working with tech founders, and while talking to them, I realised “how community building can be beneficial for the next funding round.”

It's because we went from 150 members to 420+ in just 14 days, and they're all set to show it to their next funding round.

Want to know how?

DM me “GHOST,” and I’ll help you out.

your that toxic client checking your LinkedIn, be like:

You don’t need 50K followers to raise funding. 

Just do these 2 things on LinkedIn.

One of my founder clients had barely 3K followers, with:

No viral posts. No blue tick. No “Top Voice” badge.

Because instead of chasing followers, just focus on 3 things:

1) Clear Positioning

Your profile doesn’t need to say “Building the next Google.”

Just be clear with:

- Who is it for?
- Why are you building now?
- What painful problem does it solve?

Because Investors don’t fund noise. They fund clarity. Niche-Based Content

2) Strategic DMs

Anyone who engaged?
Continue the conversation in DMs.

Share insights. Invite them into discussions. Build proximity.

So when you finally go for raising…

It's not just a cold announcement.
Its an update to a warm room.

Followers are vanity. Belief is leverage.

If you’re raising soon, focus on these 3.

And if you want help building that leverage, DM me “GHOST.”

Before pitching your next funding, don’t show your pitchdeck, but this…

You’re underrating LinkedIn when it comes to your startup growth,

You raised your 1st funding through market research, and now it’s time to gear up.

But here are 3 signals investors subconsciously look for in your LinkedIn content.

1) Your positioning
- “How you’re posting matter more than what you’re posting?”

So, make your content come from your lived experience, something that you’re doing for your startup.

2) Your tonality 

Most founders make this mistake by posting their new product updates; they only show the features, but on LinkedIn, you need to make it about the process, the way your leadership shines.

3) Your Engagement 

If you’re not the one who is actively participating in replying to the comments, the way you’re leading your content, your branding, then you’re missing the perceived value of VCs.

LinkedIn can be the reason for negotiating good deals, and to make it better, you need to work on your content.

If you’re a tech startup founder and trying to raise your next funding, then DM me, and I’ll help you with LinkedIn.

P.S. What do you think about it?

Pic Credits: Kasey Brown

As a Tech Startup Founder, you need to get attention on LinkedIn

Imagine yourself entering into a meeting 🚶 where:

No one knows you personally, 

They are meeting you for the first time

You gave a marvelous speech and put your bold opinions

Everyone liked your thoughts. They clapped. They got inspired

Out of their curiosity, they tried finding you on Social Media

As it’s easy to find founders on LinkedIn, they type your name and press the search 🔍button 

But, this is what they found:

Your 10 years ago, picture
Your not updated headline and banner
Your reposts and comments 3 months ago

They thought this was not your account, 

Now, think for a moment if you had an established LinkedIn, then this embarrassment wouldn’t have happened.

Because I've been helping Tech founders from past 2 months and these are the results: 

- 7900% increase in impressions in 28 days
- 151,436 impressions on a single post
- 600k+ total impressions in 28 days
- 135,854 on another
- 57,796 on another

So, if you also want to make content open doors for yourself, then...DM me "GHOST" and let’s chat if we are good to work together.

Or book your discovery call here: https://lnkd.in/ghWWuGeS

The founders who raise the fastest aren’t louder, they’re clearer.

They’re not the:

- ones posting daily selfies.
- ones chasing impressions.
- ones screaming “We’re building in stealth.”

But the ones who can answer this in 10 seconds:

→ What painful problem does it solve?
→ Who is this for?
→ Why now?
→ Why you?

Most founders aren’t struggling with funding.

They’re struggling with clarity. And confusion doesn’t convert.

Let me show you what usually happens:

You raise $4M+ from angels. You start posting on LinkedIn.

You talk about:

- Your grind
- Your team culture
- Your random insights
- Your product features

But investors scrolling your profile still can’t figure out:

Who desperately needs it?
What exactly do you do?
Why is it inevitable?

So they move on. Not because you’re bad. Because you’re UNCLEAR.

One of my tech founder clients had:

→ Decent traction
→ Solid product
→ Smart team

But his LinkedIn sounded like every other “AI-powered SaaS revolutionizing X.”

We simplified everything.
We started trying to explain.
We stopped trying to impress.
We made his positioning clear.

Within weeks:

→ Better inbound conversations
→ Warmer investor calls
→ More serious DMs

Because clarity builds confidence.

And confidence attracts capital.

Here’s the truth:

Volume builds attention. Clarity builds trust & Trust builds funding.

So before you post again, ask yourself:

If an investor reads your last 5 posts…

Would they instantly understand your business?

Or would they need a follow-up call to decode it?

If you’re tired of sounding impressive but not investable,

DM me “GHOST”. Let’s make it clear, not louder.

Is LinkedIn that powerful for your startup funding?

Short answer: Yes.

But not for the reason most founders think.

We’ve seen early-stage founders with under 5K followers start getting inbound investor conversations just by using LinkedIn the right way.

Here’s why it works:

1/ Signal (Investors watch silently)

Most VCs rarely engage publicly. But they observe how founders think, write, and respond to criticism.

Your content becomes a public due-diligence layer.

2/ Proof of thinking

When founders consistently post insights about their market, investors start seeing clarity of thought and founder conviction.

Both are huge funding signals.

3/ Ecosystem visibility

Your posts start reaching other founders, operators, and angels.

One smart comment or viral insight can put you directly on a VC’s radar.

LinkedIn isn’t just a social platform.

For founders, it’s a long-term investor discovery engine.

So start posting, you never know your next investor might be watching you from their device's screen.

POV 🗣️: "You're building the next ROBO TECH STARTUP."

Are you a tech founder with under 5K followers and trying to attract investors?

Here’s what you need to do on LinkedIn ↓

We’ve worked with early-stage founders who had fewer than 3K followers and still managed to spark investor conversations on LinkedIn.

The trick isn’t follower count.

“It’s investor signaling.”

Here’s the exact playbook:

1) Level 1 (Show Founder Conviction)

Start posting your contrarian takes about your industry.

Investors don’t fund silent founders.
They fund founders with strong opinions.

For example:

“Most AI startups aren’t building products. They’re building wrappers.”

These types of posts trigger discussions and help investors quickly understand how you think.

2) Level 2 (Show Market Understanding)

Start posting market observations and breakdowns.

Example posts:

1) Why 80% of SaaS startups fail after Seed?
2) Why is Europe becoming a better place for deep tech?
3) What most founders misunderstand about distribution?

When investors see these posts repeatedly, they subconsciously categorize you as a domain expert.

3) Level 3 (Show Builder Energy)

Document what you're building.

Examples:

- shipping updates
- product experiments
- customer insights
- failed ideas

Investors love founders who ship fast and learn faster.

These posts show momentum.

4) Level 4 (Comment Like a Builder)

Most founders waste the comment section.

Instead:

Add POVs on posts from VCs, other founders, or operators.

Ask questions.
Disagree respectfully.
Add insights.

This pulls attention back to your profile and increases high-quality followers from the ecosystem.

You don’t need 50K followers to raise funding.

You need clear thinking, visible momentum, and public conviction.

That’s what investors actually notice.

taplio

The Battle

Ryan Keeler

Shivangi Kumari

Followers

Posts

Engagements

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Performance ScoreShivangi Kumari's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Ryan Keeler

Shivangi Kumari

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Shivangi Kumari's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreShivangi Kumari's LinkedIn Performance