Mark Johnson

Michigan Software Labs

Michigan Software Labs develops custom mobile, AI, web, and Internet of Things (IoT) software for clients ranging from locally owned businesses to Fortune 500 companies. Recognized as a leader in UX/UI design, with millions of end users to date, Michigan Software Labs was named one of the Top UX Design Companies in the U.S. by Clutch and the Inc. Best Places to Work Award.

Co-founder and Partner

TED Conferences

TEDx Speaker Keynote on:

• How to innovate through a crisis
• How 1-day away from your phone can change your life
• How to build a mindset of innovation

TEDx Speaker

Forbes Technology Council

Michigan Software Labs, a software consulting company in West Michigan, has been accepted into Forbes Technology Council, an invitation-only community for world-class CIOs, CTOs, and technology executives.
 
Michigan Software Labs was vetted and selected by a review committee based on the depth and diversity of their experience. Criteria for acceptance include a track record of successfully impacting business growth metrics, as well as professional achievements and honors.
 
“We are honored to welcome Michigan Software Labs into the community,” said Scott Gerber, founder of Forbes Councils, the collective that includes Forbes Technology Council. “Our mission with Forbes Councils is to bring together proven leaders from every industry, creating a curated, social capital-driven network that helps every member grow professionally and make an even greater impact on the business world.”

Official Member

Fast Company Executive Board

Fast Company Executive Board is an invitation-only professional network of company founders, executives, and leaders who are defining the future of business. Fast Company Executive Board provides members with the exclusive opportunity to publish on FastCompany.com.

Developing Software for Fortune® 500 and High-Growth Companies | Managing Partner and Co-Founder at Michigan Software Labs | Forbes Technology and Fast Company Executive Board

At Michigan Software Labs, we believe in building software with a purpose. When we work with clients, our goal is simple: create solutions that we'd be proud to use ourselves.

Our approach is straightforward:

1. Focus on what truly adds value.
2. Keep the user experience at the heart of everything we build.
3. Collaborate closely with clients to ensure we're solving the right problems.

If you're looking for a partner who's committed to making technology work better for your business, I would be happy to introduce you to a colleague on our team.

Please send me a DM or schedule a call: 
https://meetings.hubspot.com/mjohnson24

Managing Partner

Michigan Software Labs develops custom mobile, web, and Internet of Things (IoT) software for clients ranging from locally owned businesses to Fortune 500 companies. Recognized as a leader in UX/UI design, with millions of end users to date, Michigan Software Labs was named one of the Top UX Design Companies in the U.S. by Clutch and the Inc. Best Places to Work Award.

Troy Andrews

The Golden Age

Discover the ultimate guide to branding success with The Golden Age Blueprint: Crafting a Brand for the Future, NOW. Troy Andrews, a former banker turned thriving entrepreneur and founder of Victron Capital Group, distills his decade of experience into a practical, step-by-step playbook. From his humble beginnings in a small East Texas town to scaling businesses to millions, Andrews shares the lessons, triumphs, and setbacks that shaped his journey offering you the tools to build a brand that stands the test of time in today’s rapidly changing digital landscape.

This isn’t just another branding book it’s a hands-on resource for entrepreneurs, small business owners, and personal brands ready to make their mark. Andrews provides a clear roadmap to transform your vision into a lasting legacy, equipping you with strategies to navigate the opportunities of the 2025 "Golden Age."

Author

Innovative Technology and Branding have been our core business. We have also expanded into Healthcare, E-commerce, and Construction since 2019.  As an asset management company we pride ourselves on becoming the global leader through persistence, innovation and execution.

Founder | Principle

Dallas Business Journal Leadership Trust

Official Member | Volunteer

Brand Inception 

Orchestrated and lead a team of creatives to execute a full-funnel marketing strategy, content creation, creative campaigns, digital, print, advertising while leveraging SEO/SEM, social media, event implementation, and product development. 

 At the same time, making sure the overall company Brand stayed consistent with its messaging.

Principal | Creative Director

Mobile Marketing Association

Member

MUFG

Develop, and implement novel initiatives to create a best in class client experience, improve marketing efficiency, and generate local brand awareness while creating extraordinary client experience moments.

Analyst/Officer ► Business Development | Project Management | Client Relation | Financial Services

Designing Human Centered Experiences

"If people believe they share values with a company, they will stay loyal to the brand." – Howard Schultz

Lets connect over coffee?

President

Establishing and carrying out  departmental procedures, goals and policies
Directing and overseeing the budgetary and financial activities
Managing general activities associated with providing services and making new innovative products with glass. 
Consulting with other board members, team lead, executives and staff about general operations in Houston , Dallas and Austin. 
Negotiating and approving agreements and contracts
Leading the expansion team. 
Appointing managers and department heads
Analyzing performance indicators, financial statements and sales reports
Identifying areas to cut costs while improving programs, performance and policies
Overseeing the marketing efforts of the Brand department. 

taplio

The Battle

Mark Johnson

Troy Andrews

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