WESTconsin Credit Union

Social Media and Digital Marketing Coordinator

ToyVentive

- Managed marketing efforts with effective planning and execution for a seven-figure Amazon seller
- Led the development and implementation of six new products
- Created and optimized graphics, photos, and videos throughout 26 listing variations
- Communicated effectively while managing graphic designers by turning rough concepts into detailed instructions
- Conducted product research by analyzing competitors and identifying opportunities
- Managed and analyzed digital advertising with emphasis on Amazon, Pinterest, Facebook, and Instagram
- Implemented new social media strategy and created video content, causing a dramatic increase in organic reach
- Executed Amazon Live strategy for platform optimization, resulting in over 50 hours of livestreaming
- Created email marketing campaigns for direct connection with existing subscribers
- Repurposed existing chat marketing automation, leading to a daily increase of social media followers

Marketing Manager

Spee Dee Delivery Service, Inc.

- Responsibly operated a combination vehicle equipped with air brakes and a manual transmission
- Picked up and delivered freight for commercial and residential customers
- Loaded and unloaded trailers with a pallet jack, and by hand as needed

CDL LTL Driver

- Safely navigated a delivery route while demonstrating excellent organization and problem-solving skills
- Provided exceptional customer service while picking up and delivering packages weighing up to 150 pounds

Route Driver

Eau Claire Ford Lincoln Quick Lane

- Managed company websites, social media accounts, and reputation management platforms to ensure accuracy, engagement, and visibility during a period of record-breaking vehicle sales
- Created videos, photos, graphics, and written content to build online presence
- Exceeded a daily average of 24 hours of watch time from video content on YouTube
- Contributed graphic design work for a variety of in-house design projects
- Led and organized events including an annual community event for 2,300 people
- Managed inventory photography process while providing training and materials to Sales and Reconditioning teams
- Represented company at various seminars, trade shows, job fairs, and promotional events including SEMA
- Built email marketing campaigns for continued connection with customers
- Developed sales skills at ongoing training sessions
- Worked with digital advertising specialists for regular monitoring and optimization

Marketing Assistant

High Roller Skating Center of Eau Claire

Served as a team leader while engaging with customers in a high-energy recreational environment.

Shift Supervisor

Hoffy's Skate America

Delivered excellent customer service in multiple departments while providing a fun and safe recreational experience for people of all ages and backgrounds.

Head DJ & Floor Guard

Porter's/Jewel of India Restaurant

Independently provided exceptional service in a diverse, fast-paced environment.

Server

Years before I understood what “marketing” meant, I was editing videos, designing logos, and selling branded apparel to friends. In favor of my natural interest, I committed to earning my BBA and studied Marketing at University of Wisconsin-Eau Claire. After graduating with four consecutive semesters on the Dean’s List, I dove into three years of hands-on marketing experience at Eau Claire Ford Lincoln Quick Lane. Most recently, I was the Marketing Manager at ToyVentive. At this point in my career, I’ve organically generated over 3 million views on YouTube, planned a major event for over 2,300 people, and brought six new products to life.

Brian Szymanski

This whole profile is hopelessly outdated. I’ll update it eventually. Short version: I’m a brand & marketing consultant with scrappy marketing & copywriting roots. I work with startups and NGOs on strategy. Don’t waste $ - start by asking the right questions. 

Old version:
Your prospects are more 22x more likely to remember a story than facts alone. 

You want testimonials and case studies…

You know that case studies can be your #1 conversion tool…

…that there’s no faster way to build trust and authority. 

But getting them is a hassle. 

❌ You don’t want to trouble your clients. 

❌ Unlike other types of copy, case studies involve a multi-step process. They require a set of skills that copywriters often don’t practice day to day - running strategic client interviews, eliciting authentic, unfiltered responses and memorable quotes… 

The higher learning curve and lack of specialized training lead to inefficiency and stress on your team. 
 
❌ The costs are higher if you don’t get it right the first time. Unlike other types of copy, you may have to go back and redo an interview with a client. 😬

THE RESULT: You don’t get the case studies you want and your sales teams need. 

You can change that ☝️. A case study writer can help. 

✅ A well-crafted case study is more than a testimonial: It’s a before-and-after feature story that’s backed by compelling evidence of results. It proves that you don’t just have a happy client, but a successful one. 

✅ It demonstrates empathy. Your prospects hear that you understand their challenges. You’ve solved their problems before. 

✅ When you leverage your clients’ wins, you’re not the one tooting your own horn. You get your happiest clients in front of every one of your leads. THEY are saying how you’ve impacted them. 

MY JOB: 
1. To make you look good => “I trust them”
2. To make your clients look good => “I want that!”

As a copywriter with 12+ years of business and marketing experience, I’ve used customer stories to build trust, establish authority, and convert leads. 

As a former debater and debate judge, I can help you to craft persuasive narratives and build a solid case for working with you. 

And with a startup background, I care more about clarity and impact than creativity prizes. Copy should connect humans to humans, help your prospects feel heard, and get buy-in to your vision. 

I can help you to stretch your marketing bucks by turning your long-form case studies into assets for each part of your funnel, so each piece keeps putting money in your pocket. 

taplio

The Battle

Brian Szymanski

Renee Tay

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