CEO @ Rush, DevriX. Scaling eCom between Woo, Shopify, and Amazon. Investor, SeedBlink Ambassador.

I lead DevriX, an embedded execution unit that implements and operates durable operating systems for PE-backed mid-market companies, and Growth Shuttle, a market intelligence and advisory firm focused on execution, systems, and operating leverage in the mid-market.

In addition to building and operating these businesses, I engage selectively and fractionally as a Technical Value Creation Advisor, supporting sponsors and management teams with post-acquisition execution, systemization, and operating resilience.

My role is not to replace leadership teams or take on day-to-day operations. It is to design and govern execution systems that reduce operational risk, improve throughput, and ensure value creation initiatives hold under scale.

Areas of focus:

- Post-acquisition execution drag that delays or erodes value creation
- Automation and system resilience across GTM, operations, and reporting
- Agentic workflows that reduce manual dependency and execution fragility
- Fragmented tooling and data that undermine decision velocity
- Scaling execution without proportional headcount growth

How this work is delivered:

1. Execution frameworks and operating cadence are designed at the portfolio level
2. DevriX serves as the execution engine implementing these systems inside portfolio companies
3. Technology is applied pragmatically, with automation and agent-based workflows introduced only where they materially improve stability, speed, or visibility
4. Engagements are structured as long-term retainers aligned to execution durability, not short-term projects

Background:

> 15+ years building and scaling technical and go-to-market organizations
> 20+ years in enterprise engineering and strategic consulting
> Founder and operator of a 40-person consultancy delivering complex execution across B2B SaaS, platforms, and data-heavy businesses
> Ongoing work with PE-backed companies in the $30M–$500M+ range
> Active angel investor with a focus on infrastructure, operators, and execution-first businesses

Mario Peshev

Management of organizations | Social Media Management

I started my professional journey with a solid academic background, earning a Specialist's degree in Management of Organizations. This provided me with a strong base in strategic business practices.

Later, I joined the Translation Company "AZbuka", assuming the role of a Senior Translator. This role not only refined my linguistic abilities but also honed my attention to detail and precision in communication.

Transitioning into a Sales Manager position at "4 arts", (Art shop) I delved into the realm of sales strategy, client relationship management, and revenue generation. This experience provided me with a comprehensive understanding of the intricacies of sales operations and customer-centric approaches.

Now, I'm all about that freelance life, specializing in Social Media Marketing. I bring a blend of skills to the table, including consulting, and social media blogging.

Furthermore, I possess an innate ability to approach challenges with a creative mindset, making me an effective problem solver.

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Mario Peshev

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