Tempo Consulting

Market analysis and GTM strategy for middle market and enterprise B2B firms.

Principal

B2B Power Hour

A feet-first experience into the world of B2B sales. We recorded 200 episodes featuring sales experts, LinkedIn royalty, and a bunch of laughs. One listener called it "the most useful podcast I've ever listened to." We built the show in public. It included a famed live cold calling series that earned 1MM+ watch minutes per episode, deep dive interviews where we got experts to share the secret sauce for free, and a series of episodes on social selling that built and shaped the conversation out here on LinkedIn. A one-of-a-kind experience.

Host

Alignd

B2B GTM consulting firm with a focus on innovative plays like social selling, precision prospecting, and integrated campaigns. I was the zero-to-one lead for all client deliverables, implementation, and strategy.

Managing Director

Artichoke Studio

Freelance private sector consulting for market and brand strategy.

Founder

Longmont Economic Development Partnership

Highly visible local leader for data-driven strategy, economic research, and innovation projects.

Vice President

Conducted in-depth economic analysis of industry clusters and local economic data to build a strategy for attracting, recruiting, and retaining business. Led a new highly collaborative effort to align 14 local organizations to the same citywide plan for economic development. Achieved multiple 8- and 9-figure investments, entrepreneurial relocations and startups, and many other success stories.

Director of Strategy and Collaboration

Interfaith Alliance of Colorado

Analyzed land availability by faith communities to support policy change and a campaign for affordable housing and land-banking. Also supported the incubation of a project that eventually spun out into the Colorado Village Collaborative, which offers tiny homes for the chronically homeless.

Economic Policy Fellow

State of Colorado

Conducted economic and policy analysis on a wide variety of public issues including housing, entrepreneurship, banking, and health insurance.

Research And Policy Analyst

Self Employed

Paid my way through school by developing websites in WordPress and Joomla!, custom front-end development, custom themes, and hard coded HTML5 sites in the early Web 2.0 era.

Freelance Marketing

Hi 👋🏻  I'm an economic researcher who left government for the private sector. I work on bridging data, insight, and strategy for B2B companies (market analysis and GTM planning). 

If you're interested in go-to-market strategy, you should consider subscribing to my weekly column on Substack analyzing how companies are adapting their GTM strategy. It's written for revenue & operations leaders at middle market or larger companies. It's free to get the weekly email 😁 

I love whisky - mostly Scotch - and cannot get enough tacos in my life. I judge a taquería by its al pastor taco. My favorite bar is a local dive that serves a "house wine" that's actually just whisky and coke. My favorite cocktail is a Rob Roy. 

I care most about surrounding myself with good people, and without sounding too serious about it, I try to treat people really well. Life's too short to be rude, selfish, and uncaring.

📧 DM me here if you've got questions.

PS - got a New Zealand recommendation? I'm headed there in the spring

Morgan Smith

InterSystems

𝐀𝐈 𝐏𝐥𝐚𝐭𝐟𝐨𝐫𝐦 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭: Architected a distributed scraping platform leveraging Python and parallel processing, analyzing 500K+ data points in <10 minutes.
𝐒𝐚𝐥𝐞𝐬 𝐅𝐨𝐫𝐞𝐜𝐚𝐬𝐭𝐢𝐧𝐠: Designed predictive sales models with machine learning algorithms, boosting decision accuracy by 40%.
𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧 𝐏𝐢𝐩𝐞𝐥𝐢𝐧𝐞𝐬: Deployed end-to-end data pipelines with cloud orchestration (e.g., Airflow, AWS Lambda).
𝐒𝐨𝐜𝐢𝐚𝐥 𝐒𝐞𝐥𝐥𝐢𝐧𝐠 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Engineered a data-driven program that increased sales by 300% and attracted LinkedIn acquisition.
𝐂𝐫𝐨𝐬𝐬-𝐅𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐃𝐞𝐩𝐥𝐨𝐲𝐦𝐞𝐧𝐭: Led platform integration across analytics and sales teams, delivering scalable ROI improvements.

Head of Marketing Innovation

Enhance the sales environment for InterSystems through leveraging social media platforms, orchestrating all aspects of “social selling” throughout the company, and leverage online presence to advance the brand and build relationships. Advance brand, product, and sales goals in a way that enhances interest in InterSystems and its products and guides prospective customers toward a purchasing decision. Work closely with Market Development, Sales, the Social Media Manager, Product Marketing, and Regional Marketing to develop integrated, timely, and measurable campaigns. 
 
 𝓡𝓮𝓼𝓹𝓸𝓷𝓼𝓲𝓫𝓲𝓵𝓲𝓽𝓲𝓮𝓼:

➡	Develop and execute strategies and plans for social selling programs, including the establishment and merchandising of best practices company-wide, execution of programs, training, and other support to champion the use of social media to generate revenue. 

➡  Provide counsel to Regional Marketing and Sales on how to use social media to its fullest potential, maintaining a regular cadence of communication on best practices, campaigns, and performance of social programs to execute multi-channel social selling campaigns.  

➡ Train and educate Marketing team members on the changing social and digital landscape to help influence shift toward a digital-first acumen in all content creation, focusing on optimizing user experience and search functionality for ABM programs.

➡  Make recommendations on how to optimize content strategy through maintaining up-to-date analysis and reports of metrics, including the audience, opportunities identified, cultivated, and converted, and individual successes.

➡  Oversee development and adaptation of graphics, promotional campaigns, and other tactics to enhance core social selling strategy.

Do you as an InterSystems employee want to experience the potential of your network and how to effectively grow relations and sales through it?

Reach out to me and I will get you on board one of our programs:

clemence.sop@intersystems.com

Global Data-Driven Marketing Manager at InterSystems 

InterSystems DACH

Managed development and support of web and social media digital platforms. Introduced social selling, lead generation, and effective growth hacking strategy to the company, creating new opportunities to increase revenue through optimizing current systems and personnel.

𝓚𝓮𝔂 𝓐𝓬𝓱𝓲𝓮𝓿𝓮𝓶𝓮𝓷𝓽𝓼:

➡ Developed and executed long term and short term lead generation plans, including maximizing budget with strong ROI. 

➡ Maximized efforts through campaigns and traffic management, built relationships with buy-in from marketing and sales teams, and utilized analytics to accurately forecast, measure, and report effectiveness of campaigns. 

➡ Managed all levels and aspects of online advertising campaigns including creation, structure, monitoring, and reporting. Platforms utilized included LinkedIn, GoogleAds, google Ads 360 Facebook, Landing pages, and Micro-sites.

➡ Managed SEO & web analytics to ensure efforts were creating results and tracking with company goals.

➡ Led successful PPC campaigns across Google, Apple Search Ads, and Bing in performance marketing by having hands-on campaign setup and optimizations.

➡ Created landing pages and product pages for micro-websites.

➡ Created guidelines for cohesion across the company within SEO, Content, Social Media, and Ad Campaigns.

➡ Managed the paid search budget and worked with various Marketing teams to deliver integrated search ads campaign.

Digital Data Marketing Analyst

Konrad Technologies

𝐄𝐓𝐋 𝐏𝐢𝐩𝐞𝐥𝐢𝐧𝐞𝐬: Engineered scalable ETL processes using SQL and Python, reducing data transfer latency by 30%.
𝐃𝐚𝐭𝐚 𝐕𝐚𝐥𝐢𝐝𝐚𝐭𝐢𝐨𝐧: Designed R-based validation scripts, ensuring 99% data integrity in reporting workflows.
𝐌𝐨𝐧𝐢𝐭𝐨𝐫𝐢𝐧𝐠 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧: Developed Python-based anomaly detection for network performance, cutting issue resolution time by 40%.
𝐃𝐚𝐭𝐚𝐛𝐚𝐬𝐞 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Executed advanced indexing and query optimization, improving SQL query execution time by 25%.
𝐃𝐚𝐭𝐚 𝐒𝐞𝐜𝐮𝐫𝐢𝐭𝐲: Automated threat detection with Python scripts, reducing incidents by 50%.
𝐀𝐥𝐠𝐨𝐫𝐢𝐭𝐡𝐦 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭: Built operational efficiency algorithms in Java and Python, achieving 20% improvement.

Networking Data Analyst Marketing

Bond Technologies, Inc.

𝐃𝐚𝐭𝐚 𝐕𝐢𝐬𝐮𝐚𝐥𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Programmatically generated Tableau dashboards via Python APIs, enhancing data transparency by 40%.
𝐏𝐫𝐞𝐝𝐢𝐜𝐭𝐢𝐯𝐞 𝐌𝐨𝐝𝐞𝐥𝐢𝐧𝐠: Implemented time-series forecasting with Scikit-learn, increasing proactive maintenance efficiency by 15%.
𝐊𝐏𝐈 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧: Developed Python-based KPI monitoring systems, achieving a 20% reduction in network downtime.
𝐏𝐚𝐭𝐭𝐞𝐫𝐧 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬: Applied R and SQL for traffic clustering and trend identification, reducing latency by 30%.
𝐑𝐢𝐬𝐤 𝐌𝐢𝐭𝐢𝐠𝐚𝐭𝐢𝐨𝐧: Built Python-based vulnerability detection models, decreasing security risks by 50%.
𝐓𝐞𝐚𝐦 𝐄𝐧𝐚𝐛𝐥𝐞𝐦𝐞𝐧𝐭: Deployed data analysis pipelines, enhancing team adoption of advanced tools by 30%.

Data Management Software Developer

𝐖𝐡𝐚𝐭 𝐝𝐨𝐞𝐬 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐦𝐞𝐚𝐧 𝐭𝐨 𝐲𝐨𝐮?
Innovation is about combining strategy, technology, and execution to create meaningful change. It’s about leveraging AI, engineering, and market insights to solve real problems, drive transformation, and open up new economic opportunities.

𝐌𝐲 𝐉𝐨𝐮𝐫𝐧𝐞𝐲:
From fighting for an education in Cameroon to pursuing the Harvard EMBA while leading growth at InterSystems and developing Imani, my career has been shaped by resilience and purpose. With a background in engineering, I’ve worked across global digital marketing, strategic initiatives, and technology-driven innovation.

My focus is on driving impact, whether through digital transformation, advancing mission-driven initiatives, or scaling financial inclusion with Imani, a Singapore-based platform empowering African SMEs worldwide by building digital infrastructure for seamless access to global markets.

𝐇𝐨𝐰 𝐈 𝐝𝐫𝐢𝐯𝐞 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐚𝐧𝐝 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧:
- Strategic Focus: I thrive on tackling complex market challenges with forward-thinking strategies that anticipate trends and align with organizational goals.
- Team Empowerment: By fostering a culture of collaboration and analytical excellence, I enable teams to harness technology and creativity to achieve transformative results.
- Innovative Leadership: I guide initiatives that push boundaries, combining technological insights with strategic foresight to ensure competitive advantage and operational efficiency.

𝐖𝐡𝐲 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐦𝐚𝐭𝐭𝐞𝐫𝐬 𝐭𝐨 𝐦𝐞:
Innovation is the shortest path to drive impact. Whether advocating for #1Patient1Record4Belgium, mobilizing high-profile individuals to contribute to the fight against HIV and FGM, or building Imani to empower African SMEs, my work is focused on creating meaningful, tangible change.

𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐳𝐚𝐭𝐢𝐨𝐧𝐬:
Data-Driven Strategy & Decision Making
AI & Digital Innovation
Engineering & Technology Integration
Strategic Fundraising & Investment
Building Scalable & Sustainable Partnerships

“If my mind can conceive it, and my heart can believe it, then I can achieve it.”

Contact me at clemence.sop@intersystems.com to discuss how strategic innovation can elevate your business.

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The Battle

Morgan Smith

Clemence Sop

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