Monika Valkauskaite Holland

BOLD Business Decisions 

BOLD Business Decisions provides commercial advisory services to businesses looking to become a Customer centric organisation, reduce CAC, improve LTV and optimise profits.

We work with your Sales, Marketing, Customer Success and Product teams to adopt a Go to Market Strategy that provides the shortest most effective route to market. We are fluent in SLG, PLG and PLS go to market motion. 

The delivered results are : shorter way to market, shorter sales cycles, lower CAC, improved revenue per employee ratio, reduced churn, optimized profit margins. Happy teams serving happy customers.

Data driven organisation with customer centric approach and a clear GTM Strategy is what we aim for. 

We work with your teams to make that transition and execute on the defined Strategy. 

Use this link to book a 30 min call and let's have a chat:
https://calendly.com/boldbusinessdecisions/30min

First consultation is always explorative and complimentary

Founder

ProductLed

In this role I work with SaaS companies worldwide helping them become the obvious choice in the market by Implementing The Product-Led Playbook by Wes Bush that has seen 400+ companies succeed in unlocking Self-Serve Revenue and Dominating their Market.

PLG Implementer

journy.io

Journy.io is for SaaS businesses who are implementing a PLG/ PLS Go to Market motion. Journy helps your commercial teams onboard, activate, monetise and retain your self serving users by using signals indicating account health, conversion and churn scores. 

Companies using Journy implement their PLG motion faster by empowering their teams with actionable usage data that translated into revenue immediately.

Journy.io is most useful to :
Head of Growth
Head of Customer Success
Head of Product
Head of GTM
Head of Product Marketing
VP of Sales
PLG Specialist

Reach out for more information or sign up for the free trial directly.

Fractional Head of Growth 

Innovation agency Lithuania

Shaping early stage startups driving innovation from idea to MVP.

Innovation Expert

TechHub Pre- Accelerator Program is focused on facilitating innovative ideas take shape and move towards a profitable business model. My role here is to lecture and mentor Pre-seed round Startups on GTM strategies.

Startup Mentor & Lecturer

Marjory

Driving commercial strategy and execution. Specifically helping to pivot to a hybrid PLG Go to Market motion and reach specific revenue targets. Working with the Founder and CEO, Product, Marketing and Sales teams to execute a successful pivot.

Fractional CCO

Zetly

Consulting on GTM strategies and implementation

Strategic Advisor 

Diginius

My role with Diginius as a Fractional CCO working closely with the founders, the Product, Sales and Marketing teams to define the GTM Strategies and execute them successfully. I am responsible not only for supporting teams in strategic decision making, defining routes to market but also hiring, onboarding managing and supporting several teams creating value in different areas of the business.

Taxera Technologies

Fractional CSO

dyvenia

Fractional CSO 

TESTIFI GmbH

Strategic Advisor

Fractional CCO | GTM Strategy : SLG, PLG, PLS | Driving Commercial Growth

I’ve spent the last 15+ years helping SaaS companies grow : launching products, opening new markets, and building sales and marketing teams that deliver revenue.

But I kept noticing the same pattern: companies were hiring more salespeople to fix what were really product and process problems. Meanwhile, buyers weren’t asking for more demos or calls.  They just wanted to try before they buy. 

That disconnect is what pulled me deep into Product-Led Growth (PLG).

Since 2020 I work with SaaS founders and teams helping transition from sales-led to product-led, or strengthen PLG motions that aren’t working. 

Some of the results achieved so far: 
Building a self-serve motion from scratch
Unlocking self serve revenue from 0 
Designing high converting PLG websites
Cutting time-to-value from weeks to hours.
Redesigning onboarding flows that 2x free-to-paid conversion.
Fixing pricing models that increase ARPU by 20–40%.
Aligning teams so sales, product, CS and marketing move in the same direction.

You can hire me as your PLG Specialist/ PLG PM/ Head of Growth in a fractional or interim capacity.  I’m PLG-certified, battle-tested, and often the missing link that helps SaaS teams finally make their PLG motion click.

I’m also a knowledge junkie, always pushing myself to become a more skilled, rounded, and grounded professional than I was yesterday. I thrive when my clients win, and I don’t stop until they do. If I don’t know how to do something, I’ll learn from books, other professionals, or by rolling up my sleeves and figuring it out.

Having lived and worked in 5 countries, I thrive in multicultural environments. Outside of work, my biggest adventures are with my husband and our two boys, who make sure life is never boring.

Check out what companies say about working with me in the reference section on my profile and
Schedule a chat : https://calendly.com/boldbusinessdecisions/30min

Looking forward to meeting you!

Strategic Advisor and Founder

BOLD Business Decisions provides commercial advisory services to business owners of early stage and growth stage companies. We consult on Go to Market Strategy, Sales Strategy, Sales Playbook, Commercial structure. We help you build a predictable revenue growth machine by selecting the right tools and sharing modern sales practices and tips that convert in 2023 so you can start building pipeline from day one. We have skin in the game and test first hand what drives business and what doesn't. 

Services offered:

GTM Strategy and Execution
Executive Sales Coaching for Founders
International Expansion

Use this link to book a 30 min call and let's have a chat:
https://calendly.com/boldbusinessdecisions/30min

First consultation is always explorative and complimentary

I work closely with digital marketing agencies affiliated with Diginius throughout Europe, the US and South Africa, serving as a consultant for growth opportunities, optimization recommendations for performance improvement, and any support needed for account deployment.

I also collaborate with our team of developers to provide feedback for our marketing software Diginius Insights on visual design, usability, and functionality, relying on my expertise in digital marketing and platforms such as TapClicks, Data Studio, Google Ads, Google Analytics, Microsoft Advertising, and Microsoft Clarity.

Senior Partner Manager

White Shark Media®

Coordination and management of White Shark Media's dashboard and reporting platform, in order to guarantee a seamless experience for clients and partners, delivering the most relevant data and insights for their accounts on a fully customized and white labeled interface.

- Data connections from many sources such as Google Ads, Microsoft, YouTube, LinkedIn, and more.
- Dashboard creation, tailored based on goals and needs for each client/vertical.
- Data widget setups for easy understanding.
- Reporting creation for insights and data analysis on performance.

PPC Data Reporting Coordinator

Google Ads and Microsoft Advertising account management for clients in a variety of industries and verticals, with a total managed ad spend of over $400k. Vast knowledge of the digital marketing industry and experience with various platforms and tools for call tracking, budget management, and reporting.

Senior Digital Marketing Strategist

Nassau Vision Group

- Sales representative for Nassau Vission and Essilor Of America, a global distributor of optical products to eye clinics and doctors throughout the United States.

- Tracking of each account based on sales, offering promotions, discounts and variations in prices, in addition to attending with problems or queries, in order to boost its business and obtain a consistent increase in the three branches of products that the company offers.

Sales Specialist

Secretaría de Promoción de Inversiones y Exportaciones (SPIEX)

- Creation and management of Databases on potential Investors for the country. Establishing contact and meetings with these investors.

- Logistics Manager at LAC Flavors 2013, conducting meetings between buyers and sellers.

Investment Promotor Specialist

My passions: Technology and entrepreneurship.

7+ years of experience in digital marketing and marketing technologies, working with clients and agencies across the US, LATAM and the EMEA region.

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Monika Valkauskaite Holland

Luis Javier Bravo

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