Top LinkedIn Marketing Voice | Top Global Marketing & Communication Leader 2023 | Passionate Digital Marketer | Pharma | Transforming Brands with Data-driven Insights 📈

I turn messy marketing problems into clean, predictable growth engines. Over the last decade-plus, I’ve led marketing, digital transformation, and commercial strategy across healthcare, pharma, retail, and ecommerce — delivering measurable impact for global brands and ambitious startups.

My work sits where data, AI, and customer journeys collide. I’m one of the few marketing leaders who can architect and execute full-funnel systems across Adobe Experience Platform (AEP), CDP, CJA, Adobe Journey Optimizer (AJO), and advanced AI automation. If a company wants its data to actually WORK instead of sitting in dashboards collecting dust, I’m usually the one they call.

I’ve been recognized as:

- Top 1% Worldwide Expert-Vetted on Upwork
- Top 200 Global Power Leaders in Marketing & Communications by WPI UK
-  Marketing Personality of the Year 2024

On the global stage, I had the pleasure speaking at ESLSCA, Seamless, AI Summits, and I hosting "from Data to Dollars Series ” on Starzplay/Starzon — the region’s first Netflix TV show by a consultant teaching companies how to convert their data into real revenue.

Across my career, I’ve partnered with and consulted for companies across three continents — from Polyfins Technologies (USA) and LeaderJam (USA)  to Lemon Pharmacies (KSA) and Roadmap Federal Consultancy (USA) — in addition to leadership roles with Pfizer, J&J, AbbVie, Alborg, IDH, and fast-scaling startups.

As Marketing Director at BioNixus, I lead 5 business units across AI, market research, customer experience, digital, and growth — including the region’s only healthcare research engine powered by AI fraud + anomaly detection for unmatched data accuracy.

My specialties include:

* ABM for serious B2B pipelines
* AI-driven marketing & automation
* Adobe AEP / CDP / CJA / AJO
* Ecommerce & retail growth
* AI-powered market research
* Launching and scaling AI products

If your company wants to stop burning money on “nice-looking marketing” and start building systems that compound, we’ll get along just fine.

So, if you’re an enterprise that’s tired of campaigns that cost more than they return, pipelines that never mature, or marketing teams drowning in tools but starving for results — I fix that for a living. 

Let’s turn your revenue into something predictable, scalable, and finally worth the investment.

Mohammad Alsaadany ✅

Liptis Pharmaceuticals

•	Develop and implement innovative and effective marketing strategies to drive brand awareness and customer engagement
•	Collaborate with cross-functional teams to develop brand guidelines, messaging, and positioning
•	Manage and execute brand marketing campaigns across various channels, including digital, print, and social media
•	Analyze market trends and consumer insights to identify opportunities for brand growth and development
•	Monitor and evaluate brand performance metrics, such as brand awareness, customer perception, and market share
•	Work closely with external agencies and vendors to develop and implement brand campaigns and initiatives
•	Reviewing advertising material for print and digital media
•	Plan and execute all digital marketing, including SEO/SEM, marketing database, email, display 
advertising campaigns
•	Lead the external approval process for HCP materials and ensure compliance with EDA requirements

Customer Engagement Lead

LIPTIS Egypt for Pharmaceuticals and Medical Products

•   Conduct market research to identify new opportunities
•   Gather and analyse consumer behaviour data (e.g. web  
     traffic and rankings)
•   Assist with organising promotional events
•   Coordinate with the Marketing Design and Content teams      
     to create advertising material (e.g. brochures and  
     newsletters)
•   Keep organised records of marketing metrics and results of       
     past campaigns
•   Monitor competitors’ marketing activities

Marketing Associate

Medical Representative

Global Napi Pharmaceuticals

As a Customer Engagement Manager at Liptis Pharmaceuticals, I apply my marketing expertise and digital marketing diploma to design and execute effective campaigns that increase brand awareness, customer loyalty, and sales. With over 5 years of experience in the pharmaceutical industry, I have successfully managed multiple projects across different channels and platforms, such as social media, email, webinars, and events. I have also partnered with key stakeholders, such as medical representatives, doctors, and pharmacists, to deliver tailored and engaging content that meets their needs and expectations.

taplio

The Battle

Mohammad Alsaadany ✅

Gehan Sayed

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