Decibel Cannabis Company

Key Account Manager - Western Canada

Territory Sales Manager - Alberta

Humble & Fume Inc.

Rothmans, Benson & Hedges Inc.

Business Development Representative

ProCredit Auto Finance

Sales & Finance Director

Pearl Entertainment Ltd.

General Sales Manager

Artha Wealth Management

Business Development Consultant

Rogers Communications

Assistant Retail Manager

Sales Representative

Direct Sales Force

Field Sales Agent

I’m a dynamic and driven sales professional who thrives on exceeding expectations and achieving results. With over 12 years of sales experience, including successful leadership of sales teams and navigating highly regulated CPG sales, I work hard daily to solidify myself as a relationship and revenue building powerhouse. 

Known for my unwavering self-motivation and dedication, I consistently deliver on key performance indicators, revenue growth and unlocking new business opportunities. My track record of regional and national sales accomplishments further solidifies my expertise and ability to drive impactful growth in the CPG industry.

Moe Sobh

Adastra Holdings Ltd.

National Director of Sales - Key Accounts

FriendsWhoWeed

FriendsWhoWeed is a group of stoners putting their heads and hearts together to make a difference.

Founder

Greentone

Director, Western Sales & National Key Accounts

Regional Sales Director, Western Canada

National Sales Manager

Zenabis Global Inc.

Regional Sales Manager

Territory Manager

NewLeaf Cannabis

Manager

Midwest Property Management

Property Manager

I am currently the Director of National Sales, a leading cannabis concentrates company, and the founder of FriendsWhoWeed, a group of cannabis enthusiasts who aim to make a positive impact on society.

In my role at Adastra, I manage the provincial sales in five provinces, overseeing the retail strategy, key accounts, marketing, asset deployment, broker sales agreement, and third-party partnerships. I have successfully increased the sales revenue, market share, and customer satisfaction in my region, thanks to the collaboration and support of my team and the company's leadership. I am also passionate about creating awareness and education about the benefits and uses of cannabis, which led me to start FriendsWhoWeed, a community-based platform that connects cannabis consumers, advocates, and activists. Through this initiative, I hope to contribute to the social and environmental causes that I care about, such as mental health, sustainability, and social justice.

Emily Riehl

taplio

The Battle

Moe Sobh

Emily Riehl

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