The Clay Operator

GTM Engineering

AI in GTM Experience

Founder

Vidyard

Advisor / GTM Engineering

Teramind

HeyReach.io

Clay

I run a 6-Weeks GTM Engineering Training Program. DM me to apply.

Elite GTM Engineering Training

Pavilion

Executive Member

Maildoso

Strategic Advisor

Icypeas

Saleshandy

I build B2B GTM (Go-To-Market) Systems on Clay

#1 GTM Engineering Advisor in the world with 900+ students, consulting the fastest growing B2B companies and the highest number of testimonials in the entire GTM Engineering ecosystem.

1) 6 weeks program to become an Elite GTM Engineer
2) Fractional GTME work with mid-market companies
3) The 80/20 GTME Course (99$)

Author of 'The GTM Engineer', Available on Amazon: https://www.amazon.com/dp/B0FGLVG5HL

I am working with companies like: Appcue, Teramind, Vidyard, Procore, HeyReach, Isendu (Sendcloud), Single Grain etc..

Check all the Testimonials on clayoperator.com

'Through the Claygency program, we now deliver advanced workflows and measurable results for mid-market and enterprise clients, even securing retainers up to $12,000 per month'.

(Daniel Monteverde Founder @ LeadField)

'A client of mine, a tech giant, was genuinely impressed by the results and even inquired how I was able to deliver such exceptional outcomes. No agencies, not even the most renowned ones, had ever delivered anything similar during their years of collaboration.' 

(Alessandro Martinengo, MP @ Chattwin, Early Stage Startup Investor)

Mike's program helps cut your learning curve by more than half, with little headaches. After I spent hours and hours every day for a month learning Clay with the help of his program, I closed three new retainers and 4 other workflow builds.

(Cody Carnes, Founder @ How To Use Clay)

'IMPACT0 biggest challege has always been acquiring new clients consistently. We tried everything, including working with renowned marketing agencies and outsourcing appointment setting. The real breakthrough came when we sought the help of Michael: his sales operations alongside our SDR team achieved an impressive 20% conversion rate on MQL that allows us to reach our revenue goals'.

(Sonja Fuggiano, Founder, IMPACT0)

'Since joining, we’re building campaigns ten times faster, managing 12 clients with a small team. Before, I wasted money and time on tools that didn’t yield results, overwhelmed by too many choices. Now, I know that just three or four integrations are enough for strong outcomes in most niches.'

(Pablo Beitman Founder & CEO, Blumo.io)

You can read all of them here: clayoperator.com

Michael Saruggia

[Clay Scholarship Announcement]

6 Days left to work 1-1 with me for 0$

Can’t be more excited for this, Christmas is coming earlier 🎅 

2025 was one of my best year ever, GTM Engineering gave me so much, it truly changed my life for good and I wanted to give a little back.

What’s the deal?

> Access to my Clay Handbook: (99$)
> Access to my Enterprise GTME Course (399$)
> 60 Days 1-1 GTME Training with Michael (5999$)
> Free Smartlead account for 60 days, Pro Plan (95$/m) (TOT: 190$)
> Free Clay account for 60 days, Explorer Plan (330$/m) (TOT: 660$)
> 3 Guaranteed Intros with companies who need GTME services (900$)

TOTAL VALUE = 8135$

1 FULL Scholarship (100% OFF)
5 Partial Scholarship (60% OFF)

(6 days left)

(100 applications and I will close the context since I have no time to follow-up with everybody and don't want to get blocked).

REMEMBER: 
--> everybody who applies gets a 70% discount on my 99$ course.

Basically you have a chance to follow the journey of people like:

> Alessandro Martinengo V.: who know runs a 500K/y Claygency
> Pablo Beitman: who manage 12 active GTME clients
> Asher Chua who closed 4 GTME clients in 45 days

How to Apply:

Click on the link and follow the instructions:

> https://lnkd.in/dGYTaQrz

(6 days left and I will announce the winner)

(max 100 applications)

Wish you best luck

MS

GTM Engineering for Mid-Market Companies | Clay Consultant Program: Land a Client in 60 Days Guaranteed | Get My Trainings👇

Matteo Lombardi

Stratega

Stratega is a company that provides Digital Marketing Solutions for SMB's and Start-ups.
Within such a competitive environment in the Digital World, our Mission is to help our Clients Succeeding with a Strategic approach that involves a Deep Examination of all the relevant aspect involved Digital Marketing related to Your Company.
Our analytical approach starts with a detailed Company Assessment followed by an extensive Data Analysis phase that would design the right path towards your Business Goals.

Founder & Digital Strategist

PickEat

Responsible for defining the company's strategic sales and marketing 'vision' and for guiding the Chief Marketing Officer (CMO)

Chief Strategy Officer (CSO)

it's campus | startup accelerator

Start-up mentorship on Facebook Ads & Digital Strategy. My role is to support the Start-ups involved in the acceleration program by providing them recommendations on "how to implement a fast and scalable digital strategy" according to the KPIs set for the Demo Day.

Start-up Mentor

Italia's Growth Talent

The first Italian conference on the company's growth, 100% online.

More info at www.italiasgrowthtalent.it

Marketing Manager

Accenture

Italian Market - October 2018 - February 2019
UKI Market - February 2019- currently employed

Job Description:

•	Manage a portfolio of SMB clients with responsibility for growing revenue
•	Uplift revenue by providing consultative advice to small and medium-sized businesses (SMBs) to help them grow their businesses across multiple channels - chat, email and phone
•	Demonstrate the value of our SMB advertising solutions 
•	Provide pre and post-sales support for all self-service products
•	Take responsibility for helping SMB clients drive results via their marketing campaigns through consultation, education, and support
•	Provide vital product insights and feedback from our customers to engineering.

Social Media Account Executive

Centre of English Studies (CES)

An Activity Leader works with students on guided tours, sports, afternoon/evening activities and parties. 

Job Description:

- This figure is responsible for looking after the students and ensuring they have a fun and interesting time.
- It’s a varied role: in the mornings the Activity Leaders are responsible for helping students get to class on time, testing and explaining new students about their new academic life; managing relationships with previously present students and helping to promote the social activities by making informational material and going around to classrooms making announcements. 
- Every afternoon and during the weekend the students have tours to various attractions around Dublin, guided by an Activity Leader.

Activity Leader

Move Your Inspiration srl

Development of my dissertation project: Strategic analysis of the company
Main points:
Resources and competences analysis
Competitive environment and competition analysis

Internship Student

Zamira Fashion Limited

Coordinator of the project for the development of a female collection (20 pieces).
The job was related to the team management and customer relationship. 
Also detailed translations of the fashion schedules from Italian to English

Team Coordinator

Founder @Stratega | CSO @Pickeat | B2B Tech Growth Marketer - sharing all my knowledge for free 🚀

Pickeat.it 👉 signed 4 partnerships with 10k+ companies in 2 months with NO BUDGET

Klondike.ai 👉 13 sales meetings worth 150.000€ booked in 2 months with NO BUDGET

vtenext.com 👉 37 MQL generated and positive ROI in 2 months with NO BUDGET

Redrays.io 👉 prototyped their app and saved 60% of the development costs

Duomodesign.it 👉 generated positive ROI with Facebook ads for 3 years straight

Would you like to achieve the same results for your business?
Email me: matteo@stratega.co

At Stratega our passion is your growth and we achieve it by partnering with you on digital marketing activities.
We do it as your business would be our business, following step by step your path towards your goal.

My academic career

☣︎2014 BSc in Management & Economics at the University of Florence

☣︎2014 PAL-INT Entrepreneurship course at the University of Florence

☣︎2017 MSc in Strategic Management at the University of Pisa

☣︎2018 Italia - USA foundation prize winner for Academic achievements (top 1000 in Italy)

☣︎2019 Scholarship & Master in Global Marketing & Communication at Centro Studi per l'impresa

& extra CV

☣︎ 2019 - Partner with The Start-up Training through Stratega for Digital Strategy

☣︎ 2020 - Moderator and Host for Growth Hacking Italia

☣︎ 2020 - Marketing Manager @ Italia's Growth Talent the biggest online marketing event in italy

☣︎ 2020 to date - Start-up Mentor for It's campus for Facebook ads & Digital Strategy

☣︎ 2020 Growth Hacking graduate at Growth Tribe

Running a startup could be overwhelming

That's why I built Basilio!

Basilio is my new AI assistant, trained on our data (Drive, Hubspot, Notion), so he can help me be more efficient for PickEat. He manages 5 employees:

- Sales manager
- Operations manager
- Report manager
- Project Manager
- Archivista (archive manager)

And he's about to hire 3 more!

All I did was follow this video:  https://lnkd.in/ebr5c4iH

How it works
It will help you run AI on your terminal with access to your tools via api or MCP servers. This way can generate agents able to manage multiple tasks simultaneously (Claude's agent function).
Best of all? It's so smart that it builds itself.

For the past couple of days, it produced reports, prepared a CRM list of prospects, prepared my meetings, created an updated task list, and  documented each step (it also updates itself if you make it smart with documentation)

I am mindblown.

All you need is a Claude subscription (but you can also use Gemini for free to begin with or add more AIs with smaller models for heavy lifting)

I have no coding experience and was able to build it. 

Chuck Keith you are a hero, sir

PS: worried about company permissions and sensitive data? Can be handled ;)

Gemini 3?

Wait until you take a look at Antigravity.

Released by Google, it’s like if Lovable had a baby with Cursor’s code view. The feature set is wild:

• Distinct Plan / Code / Review modes.
• Generates and edits images internally with "nano banana" (yes, really).
• Runs multiple AI agents on different tasks simultaneously (like editing w/ comments à la Notion).
• Has a built-in browser agent debugger that actually tests the platform.

I can’t wait to test this over the weekend.

What about you?

Gemini 3, OpenAI 5.1, improved Claude, new Deepseek (OCR), but also KIMI thinking… It’s going lightning fast. No wonder talent is moving around.

Meanwhile, the LinkedIn post scheduler deleted my post ....

[pic generated with Nanobanana - just gave my post as reference :) ]

PS: Do we call this a tool Friday Alex Roggero⚡️?

I've been dreaming about AI agents....

Then I woke up and found an AI GTM platform 🪄 

Today, our sales game changes forever, and so does yours.

We've been using Crono for prospecting and outbound; now it'll become our orchestra director.

Don't believe me? See for yourself!


Congrats, you guys, for this massive release, outstanding work 🚀

Last week I risked it with animal protection.

I pushed a Llama into my Mac. The result? Free AI.

Ollama is a tool that lets you run AI models directly on your computer. No cloud, no subscriptions, no data leaving your laptop.

🦙 Why do I care?

 → Test and iterate with no limits
 → Works offline
 → My data stays mine
 → Completely free and open source

🤖  It won't replace ChatGPT or Claude for complex tasks.

But for everyday work—drafts, data cleaning, quick research—it gets the job done 🦙

And it makes you realize: AI isn't magic. It's software. You can run it wherever you want.

Want to try? brew install ollama — you're live in 5 minutes.
🦙 Anyone here running local models except for Lorenzo?


Alex I am writing this only because you made me feel guilty.. so ye, it’s a TOOL FRIDAY! 


No Llamas were hurt while creating that image with Nanobanana pro

What if you could give your AI superpowers?

In 2 minutes. No code.

I connected Claude to HackerNews, YouTube, and my notes with Docker, Inc MCP.

Now I can ask:
→ "What's trending on HackerNews about AI?"
→ "Save this analysis to my vault"

And Claude does it. Live.

Since I started with terminal + MCP:
- Better outputs
- More accuracy
- NO MORE COPY/PASTE
- NO MORE CONTEXT LOSS

The future isn't AI that answers.
It's AI that acts - based on your guardrails, your tools, your databases

Want to see a competitive analysis or article generated this way? Drop me a message

PS: Back to building in public. Maybe not on LinkedIn, but I got some pushes here and there :)

All the credits and thanks to Chuck Keith 💚

FOMO is everything on LinkedIn nowadays

I already see people seeking for templates for Gemini 3

The model came out 6 days ago.

Unless is your only job I doubt you’d be fine tuned a model in 5 days.

YouTubers are only coming out now and that is their job.

I wonder… how is this possible?


Going back to my Reddit hole

Reddit, Inc.  is outstanding

I always used it but now I am active and my life changed for the better

I’m trying to build and improve agents while sharpening my automation skills and everything I need is there.

Really deep tech answers (documented), reliable sources, friendly people and lots of free stuff.

I got outstanding n8n templates out there which I’m playing with right now..

Have a deep question you always wanted an answer to?

Try “site: Reddit-yourquestion”

You can also find amusing stuff like the guy that makes incredible headphones (see pic in comment)

No alternative text description for this image

taplio

The Battle

Michael Saruggia

Matteo Lombardi

Followers

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Performance ScoreMichael Saruggia's LinkedIn Performance

Performance ScoreMatteo Lombardi's LinkedIn Performance

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taplio

The Battle

Michael Saruggia

Matteo Lombardi

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Michael Saruggia's LinkedIn Performance

Performance ScoreMatteo Lombardi's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreMichael Saruggia's LinkedIn Performance