Senior HR and Talent Management Executive with extensive experience as a Strategic Consultant in Human Resources and Talent Management. Proven track record of driving transformational change, optimizing talent acquisition, and enhancing employee engagement. 

💥💥Experienced in leadership coaching, organizational culture, workforce planning, and succession management. Key areas of strength include strategic HR strategic planning, talent strategy alignment, and leadership development.

✅ Strategic HR Planning:	        I excel at aligning HR strategies with business goals to drive success. I design and implement data-driven HR plans that anticipate workforce needs, optimize talent management, and support growth while fostering efficiency, continuous improvement, and engagement.

✅ Talent Strategy Alignment:	Experienced in aligning talent strategies with business goals by identifying gaps, forecasting needs, and creating frameworks to attract, develop, and retain top talent. This approach drives engagement, optimizes performance, and supports sustainable growth.

✅ Leadership Development:	        Designed and implemented programs to identify and develop high-potential leaders through tailored coaching, mentorship, and skill-building. Emphasized continuous learning and adaptability, leading to increased internal promotions and enhanced leadership capabilities.

✅ Change Management:              Expert in driving organizational transformations with strategies that align with business objectives. Focused on minimizing disruption, boosting employee buy-in, and ensuring smooth transitions.

Michael Potvin

Play Big Content, LLC

• Founded Play Big Content, an authority marketing agency focused on transforming consultants into industry experts.  
• Developed and implemented strategic content marketing plans that enhanced brand credibility and attracted high-value clients.  
• Achieved a 40% increase in lead generation for clients through tailored thought leadership initiatives.  
• Utilized digital marketing strategies to drive sustainable business growth and establish a strong online presence.

Founder & Strategic Marketing Strategiest

Grew income property rental income over 200% in 2 years.

Investment Property Owner & Manager

BlueVoyant

Transformed talent acquisition at a high-growth cybersecurity powerhouse, slashing time-to-hire by a staggering 30%. Masterfully synchronized stakeholder expectations, ensuring a seamless flow of communication with our diverse hiring managers globally.

Recruitment Consultant | Remote

Cre8iv Branding, LLC and Play Big Content, LLC

Provided one-on-one advising, branding, and content strategy to thought leaders and subject matter experts, resulting in clients serving as expert sources in top business media, winning six-figure contracts, and increasing their speaking fees by 50%.

Personal Brand & Marketing Strategist/Consultant

The Medici Group

Directed consulting and training services globally, spanning the US, Asia-Pacific, Europe, India, and Latin America; collaborated with 25%+ of Fortune 100 companies.  Developed and executed marketing and business strategies, catapulting The Medici Group's revenue from $300K to $2 million in just two years, giants like MetLife, MasterCard, Pfizer, JnJ, and Disney.

I help Thoughts Leaders stand out and grow their business beyond speaking and book sales without getting on a plane l Coaching + Growth Strategy + Systems

I help corporate escapees and consultants turn their hard-earned expertise into premium consulting clients—without chasing leads, blending in, or sounding like a job seeker.

After escaping my 65+ hour-a-week, political games, and investing in someone else's dream, I faced the same wall many of my clients hit:

👉 “Why is it so hard to market myself when I’ve done so much?”
👉 “How do I position my value now that I’m on my own?”
👉 “What will make clients actually see me as the expert?”

Here’s what I realized: experience alone isn’t enough, and we judge ourselves the hardest.

That's when fear, doubt, and frustration can take over.

To succeed, you need a clear plan, a bold authority brand that positions you as the go-to consultant, and a system that brings the right clients to you without burning yourself out.

Now I help others do exactly that.

Not just to land clients, but to build a consulting business that gives you more freedom, more confidence, and more control over your life.

As a former COO and strategic marketing advisor, I’ve helped consultants:

✅ Scale from $300K to $2M
✅ Win contracts with brands like NIKE, Disney, Pfizer, and Johnson & Johnson
✅ Build credibility fast—even without a big name behind them
✅ Package and price their expertise for premium clients
✅ Create visibility strategies that build demand and trust

I believe you don’t need to hustle harder—you need a smarter system that works for you.

That’s why I bring together authority branding and marketing, thought leadership content, and AI tools like ChatGPT to help my clients stand out, attract clients, and grow—without a full team or a big platform.

👥 How We Can Work Together:

1:1 Coaching — Authority Consultant Accelerator
For corporate escapees ready to build a successful, freedom-first consulting business.

Custom Authority Strategic Action Plan
A done-for-you visibility + positioning strategic plan to help you stop guessing and start growing.

If you're ready to build a business that reflects your true value—and gives you back your time—let’s talk.👇

https://savvycal.com/andriayounger/meet?d=30

taplio

The Battle

Michael Potvin

Andria Younger, MA

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