Brandon Metcalf

I’ve built, scaled, and landed successful acquisitions for multiple companies rooted in the Salesforce ecosystem and focused on solving the operational challenges that hold teams back. My background and passion for building technology companies shaped how I lead — build for scale, move with pace, stay close to execution, and focus on what actually works.

Today, I lead Asymbl, The Workforce Orchestration Company. We help organizations design, manage, and scale hybrid workforces where humans and digital workers operate as one.

Our approach combines digital labor strategy to onboard digital workers, recruiting software to hire human workers, and deep platform expertise that connects it all across Salesforce, Slack, and the wider enterprise. That includes everything from intelligent agents and predictive systems to workflow automation and orchestration across applications.

Inside Asymbl, we run this model ourselves. Digital workers now operate across multiple functions of our business, working alongside our teams every day. We prove every innovation in our own operations before bringing it to customers.

The future of work isn’t human or digital.
It’s human and digital, orchestrated as one.

Ambassador

Slack has been our operating system at Asymbl for well over a year. Human teammates, digital workers, Salesforce, every system and workflow we run. All of it connected and flowing through Slack.

That means Slackbot now has access to all of it.

This isn't a chatbot that needs to be caught up on what's happening. It already understands how we work, who we work with, and what we're working on. The context is already there, and that's what makes this different.

Our CRO Michael Clark is joining Salesforce's webinar to talk about how this actually works in practice.

Thursday, January 29 at 10am PT / 1pm ET.

Register here: sforce.co/4pVnQfb

#Slack #Agentforce #WorkforceOrchestration #DigitalLabor #FutureOfWork

CEO & Founder at Asymbl | Orchestrating the Workforce of the Future

Open article: Meet the All-New Slackbot: Personalized AI That Knows Your Work by sforce.co

Meet the All-New Slackbot: Personalized AI That Knows Your Work

Tropic

- Responsibly manage a portfolio of 50 Enterprise and Mid-market customers
and their corresponding SaaS spend and renewals, maintaining strong
relationships with finance, procurement and IT executives, and ensuring their
ongoing success with Tropic’s platform and services.

- Serve as the primary point of contact for managing approvals and escalations,
fielding questions related to the customer's procurement process and
negotiation discussions, and fostering effective communication between
multiple parties at once.

- Proactively monitor purchasing timelines and renewal deadlines,
collaborating closely with customers to maximize the value of our platform
and services and ensure goals are met.

- Assisted in the onboarding and training of all new team members to ensure a
smooth transition into the role with full understanding of team processes and
expectations

Customer Specialist II

- Prospected qualified ICPs and created opportunities for the Account

- Executives and business while gathering as much relevant information as
possible to assist AE’s during their meetings.

- Successfully onboarded and held training sessions for new team members.

- Participated in the interview panel when hiring for new team members to
ensure success and good team fit.

-Held the highest number of Closed - Won Opportunities by any active SDR
on the team during tenure.

Sales Development Representative II

TOPdesk

- Concentrated on qualifying and generating leads for the sales team through
personalized email and call outreach.

- Supported Account Managers by providing comprehensive account
oversight, which included detailed account notes and customer preferences
and efficiently managed scheduling demos and contract creation.

- Performed intro calls with potential customers to ensure product fit and to
understand potential requirements in the beginning of the sales process.

- Oversaw the general email inbox for the company, promptly responding to all
inquiries from customers, including inbound leads, sales and support asks.

- Managed live website chat inquiries by offering real-time assistance and
addressing customer concerns effectively and timely.

Inside Sales Representative

Launch That

•	Prospected and evaluated internet opportunities for our clients to gain exposure.

•	Wrote and developed emails that effectively convey our lines of business to recipients as a valuable resource for their website.

•	Worked with linkbuilding team to spread brand awareness and assist in SEO results through email marketing and backlinking..

Marketing Intern

UCF Athletics Association Inc.

Head offensive student manager under Scott Frost and Josh Heupal coaching staffs. 

- Managed $500,000+ of gear and equipment for players, coaches and staff.
- Coordinated daily team goals.
- Responsible for daily team and individual practice duties.

Equipment Manager

Hobby Lobby

Sales Associate

I'm a Customer Success and Sales professional passionate about helping companies get the most out of their software investments. With a background in sales development, procurement, and marketing, I’ve developed a knack for building strong client relationships and solving complex challenges with a thoughtful, data-driven approach. In my most recent role, I was supporting our customer success and commercial executive teams to ensure our customers a smooth experience in the platform with their processes followed and deadlines met. Outside of work, I’m always looking to learn, grow, and collaborate with others who are passionate about tech, strategy, and customer experience.

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