Meagan Glenn

Founding Member

On the Goga

Built by people who hate burnout, On the Goga delivers employee wellbeing solutions that inspire connection, ease stress, and save HR loads of time.

𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩
Driving product enhancements and process improvements while fostering cross-functional collaboration. My focus is on delivering customer-driven product features, optimizing internal workflows, and ensuring the team is aligned and effective.

🏅 𝐌𝐢𝐥𝐞𝐬𝐭𝐨𝐧𝐞𝐬
⚡️ Revamped Release Notes: Transitioned to Notion for better accessibility and clearer communication, setting a new company standard.
⚡️ High-Quality Research: Delivered a comprehensive competitor analysis in Notion, enhancing strategic feature positioning and competitive differentiation.
⚡️ Improved Engineering Collaboration: Established rapport with engineering, facilitating task weighting and process improvement, including the development of a product wiki.
⚡️ Updated Product Roadmap: Managed and maintained the product roadmap aligning with Q4 OKRs and paving the way for a productive quarter.
⚡️ Feature development and delivery: Spearheaded for multiple features. 
⚡️ Peer Inclusion in Product Development: Strengthened cross-functional collaboration, integrating diverse perspectives into product features.
⚡️ Optimized Meeting Cadence: Initiated daily standups and adjusted meeting formats, leading to better alignment and smoother operations.
⚡️ Process Improvement Initiatives: Proactively identified ticketing system gaps and implemented new processes, setting the stage for ongoing product enhancements.

Founding Product Manager

Lavender 💜

✨ Company highlight ✨ 
Hired as a founding team member (first non-sales/eng hire), employee #7. 

𝐏𝐫𝐨𝐝𝐮𝐜𝐭:
Focusing on customer feedback to shape our product roadmap. 
Collaborating closely with go-to-market to guide product development.
Monitoring product analytics and refining the product to meet customer needs.
Goal = build a product our customers want! 

🏅 Milestones 
⚡️ Created a quarterly Gantt chart to monitor goals and KPIs
⚡️ Conducted an average of 2.5 user interviews a week in Q1/Q2
⚡️ Utilized Mixpanel to inform product decisions, including creating dashboards to share across the org
⚡️ Built and manage a public roadmap in Productboard, resulting in 112% increase in user feedback
⚡️ Developed processes for beta testing and gathering data for product development
⚡️ Launched surveys and user feedback initiatives
⚡️ Collaborated with Design, GTM, and Engineering on a revolutionary redesign, inclusive of new product features and enhancements. 


𝐒𝐮𝐜𝐜𝐞𝐬𝐬:
Leading a team of CSMs and Success Specialists. 
Helping to develop new strategies, increase retention, and reduce churn. 
Oversee CS Ops.
Goal = keep customers, build new processes, and expand key accounts.

🏅 Milestones 
⚡️ Set team wide OKRs for a team of 3 CS professionals
⚡️ Merged a CX/CS team to create one aligned department. Restructured in Q2 to maximize bandwidth. 
⚡️ Defined health scores and created dashboards to help proactively monitor existing accounts
⚡️ Created trigger based playbooks, for both Scaled and Enterprise CS initiatives
⚡️ Worked with the team to provide customer education materials, including interactive demos, videos, and written articles 
⚡️ Developed new processes (Sales > CS handoff, renewals, QSCs)
⚡️ Created a customer journey, including 6 new value points for each customer
⚡️ Led the implementation of our CSP, Vitally

Senior Program Manager, Success & Product

My goal at Lavender was to focus on the success of our users. This success was reflected throughout the business but primarily focuses on Marketing, Product, and CS. Examples of where I spent my time in this role: beta testing new features, iterating onboarding, 1:1 customer feedback, optimizing email campaigns, elevating our UX, and optimizing customer education content.

🏅 Milestones:
𝐏𝐫𝐨𝐝𝐮𝐜𝐭:
⚡️ Evaluated, tested, and purchased a no-code onboarding solution. 
⚡️ Built our first no-code onboarding, reducing TTFV by 14 hours. 
⚡️ Collected 250+ beta testers for a new environment and successfully tested new features.
⚡️ Assisted our Design team in user testing, collecting helpful feedback. 
⚡️ Utilized Mixpanel to track product usage data and monitor feature adoption. 
⚡️ Led a PMF survey to gather data and understand our position. 
⚡️ Ran internal projects and data collection for pricing updates. 
⚡️ Created a public roadmap and backend feature board with Productboard.  

𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠:
⚡️ Developed and executed two onboarding campaigns for trialing and paying users in Customer.io, achieving a 52% open rate and an average 3.1% CTR.
⚡️ Built a re-engagement campaign that successfully brought 704 users back to Lavender.
⚡️ Built and managed many trigger-based campaigns. 

𝐒𝐮𝐜𝐜𝐞𝐬𝐬 + 𝐒𝐮𝐩𝐩𝐨𝐫𝐭:
⚡️ Built workflows, macros, and our first help center in Intercom.
⚡️ Answered 3,700 conversations in 2023, with an average CSAT of 96%. 
⚡️ Led a churn committee in 2023 to reduce voluntary churn by 6.1%
⚡️ Implemented a feedback initiative in 2023 to increase our user reviews by 10%. 

𝐂𝐒 𝐎𝐩𝐬/𝐆𝐞𝐧 𝐎𝐩𝐬:
⚡️ Setup Notion/Asana workspaces for my team. Constructed first SOPs.
⚡️ Set OKRs and KPIs for my team.
⚡️ Completed all internal invoicing for contracted accounts.
⚡️ Followed up on past-due accounts for collection. 
⚡️ Created alignment between CS and our ENG team.

User Success

Newchip Accelerator

Selected to become a mentor to Series A, Seed, and Pre-Seed startups.
Mentoring 2-3 startups at a time, averaging 4-6 meetings per month. 

About Newchip:
🚀 The #1 Online Accelerator: 
👩🏻‍💻 We provide founders with all of the tools and skills necessary to build, scale, and fund their startups. 
🌍 2500+ Portfolio Companies 
📈 $2.2B+ Raised by Alumni

Startup Mentor

arileau

Supporting job seekers with mock interviews, resume reviews/rewrites, and LinkedIn profile optimization. 

🏅 Milestones:
⚡️ Conducted market research to identify a business need and ICP. 
⚡️ Utilized business planning to outline initial ideas.
⚡️ Tested multiple CRM options and landed on using Hubspot for daily management. 
⚡️ Built our website from scratch.
⚡️ Consulted with 100+ job seekers on their journey.

Co-Founder

Inverge 

✨ Company highlight ✨ 
Hired as a founding team member (first non-eng hire), employee #7.

My goal at Inverge was to build a CX department from the ground up. Focusing on building our Support department out to prioritize the current CX. From there, I improved Onboarding workflows and automation. After improving those, I worked on finding opportunities to build out a CS department.

🏅 Milestones:
⚡️ Built automated workflows in Hubspot to nurture users through the sales cycle. 
⚡️ Constructed onboarding pipelines and workflows based on 3 separate personas. 
⚡️ Implemented KPIs and OKR tracking. 
⚡️ Began construction of our first SOPs
⚡️ Conducted user research, documenting our customer journey and user pain points along the way.
⚡️ Increased user engagement by 23% through the successful launch of a newsletter
⚡️ Led the transfer of our Support department from Hubspot Service Hub to Intercom resulting in a 20% reduction in response time.
⚡️ Used Google Analytics to track website traffic and make data-based improvements.

Head Of Customer Experience

#GirlsClub

Girlsclub is a 6-month-long leadership program that ends in certification.

Protege

Brand30

Brand30 is a cohort-based course that has taught over 3,500+ students the fundamentals of digital personal branding.

Thinking about signing up? Ask me about my referral link!

Demio

✨ Company highlight ✨ 
Hired as an early team member, employee #26.

🏅 Milestones:
⚡️ Led a new customer education program from initiation to close.
⚡️ Worked collaboratively on identifying expansion opportunities in the customer journey. 
⚡️ Implemented a new CSAT initiative in Q4 of 2021 and a new coaching initiative in Q1 of 2022. 
⚡️ Utilized Heap to build data scorecards for customers in Adoption.
⚡️ Maintained a customer satisfaction score of 100%.
⚡️ Maintained between 15-30 Enterprise accounts at any given time. 

As a Customer Adoption Manager, I was the first point of contact after a contract signature. I performed onboarding and ensured proper implementation of the Demio platform by the users. 

I worked on many internal projects to improve the customer experience and worked closely with the Customer Success team to ensure the long-term success of all customers.

I used analytics via Heap to drive projects to increase engagement, improve automation, and promote early product adoption.

Customer Adoption Manager

🏅 Milestones:
⚡️ Raised our trial conversion rate by 1.8%.
⚡️ Shaped a brand new role, with the help of my leader.
⚡️ Mentored and trained two new AE's on the Demio product.
⚡️ Worked collaboratively on migrating users to new Demio plans.

As the Head of Demio Experience it was my role to drive process improvement for trial conversion.

Head of Demio Experience

🏅 Milestones:
⚡️ Received an average of 97% CSAT scores. 
⚡️ Average of 1 minute and 9 second response time. 
⚡️ Received 450, 5-star survey results. 

I spent my time providing high-quality technical support to those in need. When about to go live to their audience, my job was to be there and "cure their crisis" as many of them would say.
I accomplished many side projects as they came in for my manager, which helped support my team.

Customer Success Specialist

Pana

🏅 Milestones:
⚡️ Held 9 direct reports. 
⚡️ Facilitated biweekly retrospectives and arranged biweekly status reports. 
⚡️ Worked directly with high value accounts such as Meta, Netflix, and SpaceX.
⚡️ Completed a 6 month project within scope. 

My group was brought in to help staffing levels and teach new practices to current staff. In doing this we developed new training materials and trained staff on new tools.

This role was contracted out to a SaaS company, Pana.

Team Lead

Singles Travel International

🏅 Milestones:
⚡️ Planned and executed the first chatbox on the company website. 
⚡️ Performed negotiations, with vendors, for 25+ large contracts. 
⚡️ Managed communication with stakeholders from website launch date to travel date.

Operations Manager

🏅 Milestones:
⚡️ Designed the first NPS system for the company. 
⚡️ Hit 150%+ of quota for 9 months. 
⚡️ Reduced ticket response times by 48 hours.
⚡️ Planned 25+ trips for groups of 50-150 people - all traveling from different destinations, all single travelers.

Vacation Specialist

User Success @ Lavender | Mentor 🤝 | Helping startups create exceptional user experiences.✨

Hi there 👋 I’m Meagan, and I'm passionate about sharing my journey working at 𝐬𝐭𝐚𝐫𝐭𝐮𝐩𝐬 and breaking into 𝐥𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩. What can I say? I thrive on chaos and geek out over OKRs. 

I've spent the last 4 years working at tech startups and it's changed my life. Here's why 👇

𝑫𝒐𝒊𝒏𝒈 > 𝒂𝒔𝒌𝒊𝒏𝒈
Early stage startup = no processes. You get to solve it on your own and see if it works. If you fail, learn from it. If you succeed, document it. 

𝑻𝒊𝒕𝒍𝒆𝒔 𝒂𝒓𝒆𝒏'𝒕 𝒆𝒗𝒆𝒓𝒚𝒕𝒉𝒊𝒏𝒈
Startups are long games. Ignore the title and focus on serving others. It comes back to you tenfold. 

𝑭𝒂𝒎𝒊𝒍𝒚
There's a lot of heat around this term, but you are one of few at a startup, and your role is often essential. This can mean long hours, and your coworkers become a second family. These relationships you build often will stand the test of time. Don't fight it - embrace it. 💚 💜 

These have shaped my mindset to collaborate extensively, fail fast, and serve others. 

If you want to learn more about 𝐬𝐭𝐚𝐫𝐭𝐮𝐩𝐬 or breaking into 𝐥𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩 - let's connect! 🙌

 🤝 𝐇𝐨𝐰 𝐈 𝐜𝐚𝐧 𝐡𝐞𝐥𝐩:
Please check out my resources section under my profile picture! I aim to support job seekers as much as I can. 

✨  𝐌𝐲 𝐌𝐲𝐞𝐫𝐬-𝐁𝐫𝐢𝐠𝐠𝐬 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐢𝐭𝐲 𝐓𝐲𝐩𝐞
ENTJ
https://www.16personalities.com/entjs-at-work

💪  𝐒𝐭𝐫𝐞𝐧𝐠𝐭𝐡𝐬
----
𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 
I act when challenges arise and provide solutions for long-term success. 
𝐃𝐞𝐭𝐚𝐢𝐥-𝐨𝐫𝐢𝐞𝐧𝐭𝐞𝐝 
The last thing I want is someone going behind me and needing to clean up my work. I ensure it is done right the first time. 
𝐂𝐮𝐫𝐢𝐨𝐮𝐬 
Gaining knowledge and sharing it with others is something I am passionate about. You will find me learning, growing, and sharing new things often.

💻   𝐌𝐲 𝐓𝐞𝐜𝐡 𝐒𝐭𝐚𝐜𝐤
• 𝐂𝐑𝐌𝐬 - SFDC, Hubspot
• 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 - June, Heap, Mixpanel, Userpilot, Productboard
• 𝐏𝐫𝐨𝐣𝐞𝐜𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 - Notion, G-Suite, M365, Tableau, Asana, AirTable, ClickUp, 
• 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧 - Slack, Zoom, Microsoft Teams, Intercom, Customer.io, Apollo, Survicate
• 𝐒𝐜𝐡𝐞𝐝𝐮𝐥𝐢𝐧𝐠 - Gcal, Calendly, Hubspot Meetings
• 𝐅𝐢𝐧𝐚𝐧𝐜𝐢𝐚𝐥 - Stripe, Profitwell, Baremetrics, ChartMogul 
• 𝐎𝐭𝐡𝐞𝐫 - Zapier, Miro/Mural, Totango, Hotjar/FullStory Vitally 
*𝐋𝐢𝐦𝐢𝐭𝐞𝐝, 𝐛𝐮𝐭 𝐬𝐨𝐦𝐞 𝐰𝐨𝐫𝐤𝐢𝐧𝐠 𝐤𝐧𝐨𝐰𝐥𝐞𝐝𝐠𝐞 - MongoDB, Figma/FigJam, AWS, SQL (actively learning)

Senior Program Manager, Success and Product 

𝐏𝐫𝐨𝐝𝐮𝐜𝐭:
Focusing on customer feedback to shape our product roadmap. 
Collaborating closely with engineering and design to guide product development.
Monitoring product performance and refining the product to meet customer needs.
Goal = build a product our customers want! 

🏅 Milestones 
⚡️ Created a quarterly Gantt chart for Product initiatives 
⚡️ Co-led a daily standup initiative to increase communication and efficiency
⚡️ Worked with the team to user-test a new design system
⚡️ Conducted user interviews and live testing 

𝐒𝐮𝐜𝐜𝐞𝐬𝐬:
Leading a team of CSMs and Success Specialists. 
Helping to develop new strategies, increase retention, and reduce churn. 
Oversee CS Ops.
Goal = keep customers, build new processes, and expand key accounts.

🏅 Milestones 
⚡️ Led the implementation of a CSP, Vitally (In progress)
⚡️ Merged a CX/CS team to create one aligned department
⚡️ Led a daily standup initiative to increase communication and efficiency
⚡️ Developed a Sales > CS handoff process that includes collecting success metrics

Meagan Glenn 💜

Jen Allen-Knuth

DemandJen

Sales training workshops & keynotes to help Sales teams generate and convert outbound pipeline. 

For years, B2B Sales & Marketing teams have tried to earn buyer time and attention with a strategy of "more". 

More dials.
More emails.
More content.
More "value" and ROI.

But, "more" is expensive and no competition against today's risk-averse B2B buying teams.

Instead of motivating the team to do “more”, I teach teams how to craft status-quo-busting outbound messages, facilitate executive-level discovery conversations, target the "right" champions, and align the buying group for change.

Founder

Women in Sales

Advisor

30 Minutes to President's Club

Co-Host

Lavender

Head of Community Growth

Challenger

Sourced $3M+ of closed-won revenue for AEs on Challenger's new logo sales team.

Influenced $7M+ of sales-qualified pipeline. 

Host of Winning the Challenger Sale series

Hosted 52 weekly podcast episodes (and grew monthly downloads from 2k-->20k).

Hosted 18 monthly webinars, with an average of 400+ live attendees each. 

Facilitated 25+ keynotes at sales kickoffs and industry conferences (for up to 1000+ attendees). 

Guested on 50+ Sales and Marketing podcasts.

In addition, I carried my own reduced, annual new logo quota of 750k (and crossed it in June).

Chief Evangelist

Sold $11.4M in Challenger Sales training, consulting, and professional services engagements.

New Logo Sales - Large Enterprise

CEB, now Gartner

Team lead for a new team-based sales model. 
Team sold $5.9M on a $4.9M goal.
Individually, I sold $3.2M in Challenger Sales training.

Player/Coach - Large Enterprise Sales

Sold $5.8M in new logo revenue to Sales, Marketing, and Corporate Strategy leaders.

Managed renewal, cross-sell, and upsell of 40+ key accounts within CEB's Sales, Marketing, and Communications practice.

Key Account Management - Large Enterprise

Managed a team of 3 AMs and 2 SDRs.
Managed a $10M+ international territory of CMO clients.

Team Lead - Account Management

Director, Member Services

Account Director

Account Manager

Account Analyst

Collegiate Athletic Travel

Event Manager

aka DemandJen | Co-Host 30 MPC Podcast | Keynote Speaker

I help B2B revenue teams stop losing pipeline to buyer status quo. I'm a former Enterprise seller who carried quota for 18 years, closing 7-figure deals with Fortune 500 brands. Now, I run DemandJen, a sales-training firm trusted by Autodesk, GE, G2, IBM, Bloomberg, Instructure, Sprout Social, and more.

From conference stages to company Sales kickoffs, I'm known for:

- Buyer-Centric Frameworks – Practical playbooks for defeating buyer status quo in outbound pipeline generation, running executive-level discovery, building a point of view on cost of inaction (COI), and gaining consensus with larger Enterprise buying groups. 

- Story-First Messaging – Techniques that replace product pitches with problem-centric narratives that buyers remember.

- Engaging Delivery – A direct, humorous style that keeps even your most tenured reps taking notes.

Featured in Forbes, Sales Hacker, and 200+ podcasts, I combine real-world stories with data-driven insight to move audiences from inspiration to application. When I'm not on the road, you’ll find me in the Chicago suburbs chasing my 4 rescue dogs and 4 step-kids.

Head of DemandJen

Delivering SKO keynotes & virtual workshops that won't put your teams to sleep.

B2B Sales & Marketing teams have tried to earn buyer time and attention with a strategy of "more". 

More dials.
More emails.
More content.
More "value" and ROI.

But, 2023 showed us "more" is expensive and no competition against today's risk-averse B2B buying teams.

Instead of motivating the team to do “more”, I help empower teams to defeat customer status
quo and to make their sales conversations a competitive advantage.

Looking for a 2026 Sales Kickoff speaker? Here's how to decide if I'm the right option for your company (which isn't always the case): 

Step 1: Run a closed-lost audit of 2025 deals to answer the question, "When we lose, why do we lose?". 

Step 2: Is one of your most common reasons "buyer status quo" (AKA, we might offer a "better" solution, but our customers are ok with "good enough". So, they tell us things like "call us back in 6 months", "we don't have the budget right now", "I'll socialize this and get back to you")? If so, I'm likely a good option to consider. 

Step 3: Isolate where buyer status quo is harming your sale the most. Ex: can't book enough outbound meetings, can't convert 1st calls into 2nd calls, can't get a bigger buying group to reach consensus, can't engage the CXO, etc. 

Then, let's discuss what you found and I'll share some ideas.  

I'm proud of the SKO work I do. My keynotes and workshops are tactical, tailored to the client's business, full of non-obvious insights, and don't put the Sales team to sleep. 

Many of my SKO deals originate from sellers who share my content with their boss and tee up the idea of bringing me in. 

So, if you're a seller who has enjoyed learning from me on here - here's an 18 min keynote on "Building & Converting Pipeline in the Shiny Object Era" I delivered to 400 ppl last week: https://lnkd.in/gfFU5z_v

Thank you to all who continue to support and advocate for me inside of their orgs! I appreciate you 🩷

Founder, DemandJen | Sales Trainer & SKO Keynote Speaker | Dog Rescue Advocate

10/28 Update: these two puppies were adopted this morning 🩷. We are fostering the dog who was found outside in a cage, with no food or water (Solomon). The momma dog (Kennedy) who was in surgery is doing well post-op. Sadly, one of the <1 week old puppies passed due to lack of prenatal care before Many Paws could intervene. Thank you to everyone who has donated and reposted. You are making a difference with your kindness 🩷 

See these 2 Frenchie puppies? They, along with 23 other dogs, were just rescued from a house of horrors. A breeder selling cute Frenchie puppies who were living in hell. 

I’ll spare you the horrific photos. 

25 dogs who lived in rusty cages. No blankets. No love. Terrified. Some had no access to food or water.

Some of the dogs were being used as bait dogs. One needs to have their eye removed. Another is in surgery right now because her ear was nearly ripped off.

If you’ve been following me, you know that I share a different rescue dog every Saturday from Many Paws Global Rescue.

Well, they just took in 17 of those dogs. And they need our help.

The shelter director was in tears when Nicholas I. Knuth 📸 and I walked in today. She’s the toughest woman I know. But, she hasn’t slept or eaten in 2 days because she can’t get the images out of her head. 

I try not to ask for much on here.

But, I’m begging you for help.

Many Paws just took on thousands of dollars in medical bills. 

If you are in a position to help - please visit their website and make a donation. Or, call them to foster. Or, adopt.

Or, simply repost this to get the word out.

I just made a $1000 donation. 

If everyone reading this made a $10 donation, you could make such a difference.

The last time I did this, y’all raised $8,000 in a day.

Thank you for whatever you can do to help ❤️

No alternative text description for this image

Y’all raised $6k yesterday! 😭😭

That money goes directly to helping dogs like Willie (aka one-eyed Willie) get the eye surgery he so desperately needs. 

If you missed yesterday’s post, he’s one of 17 dogs Many Paws rescued from a truly horrific breeder/dog fighting situation this week. 

From the bottom of my heart, THANK YOU. I’m beyond grateful for your kindness. You made a real impact on these dogs and this rescue. I’m so moved by your kindness. 

If you missed yesterday’s post and would like to donate, there’s still a ton of medical and spay/neuter expenses looming. A $10 donation or simply reposting this post goes such a long way. 

Photo credit: Nicholas I. Knuth 📸 

Willie (and many others) are available for foster or adoption at Many Paws Global Rescue in Palatine, IL ❤️

Meet Shooter 🩷

An 11 month old puppy who couldn’t be sweeter. 

Zoomies? Yes
Puppy kisses? Oh yes. 

He’s super food-motivated, which makes training fun. Loves other dogs, people, and basically anything that moves... especially if it plays with him. 

He’s a happy-go-lucky, adventure-ready pup who also knows how to wind down for cuddle time. 

Are you or someone you know looking for a loyal buddy?

Available at Many Paws Global Rescue in Palatine, IL.

Photo credit: Nicholas I. Knuth 📸 

(If we’re newly connected, every weekend I post a rescue dog available for adoption from Many Paws. Thank you for your help getting more eyes on these deserving pups!)

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The Battle

Meagan Glenn 💜

Jen Allen-Knuth

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The Battle

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Jen Allen-Knuth

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Posts

Engagements

Likes

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