CEO at GroLink.io & Gro3.io I Get more leads with AI

Data leader with 10+ years amplifying brands like Apple, Google, Uber, and Amazon through actionable insights. At Engine, I launched our London strategic research practice and unified fragmented data into a singular analytics platform. I founded data & insights teams at Social Chain and Flight Story. As Flight Story's Chief Data Officer, I unveiled the Flight Deck platform, addressing market intelligence gaps for clients. I actively invest in digital startups and speak on AI, Web3, and branding. With certifications in data science, I build with Python and SQL and am experienced in OpenAI's API. I thrive on transforming challenges into success in fast-paced settings.

McVal Osborne

we built a free tool for GroLink that audits any linkedin profile in 10 seconds. engagement rate benchmarked against audience size, top performing posts, content mix, posting consistency.

no login. no email. paste any profile URL and see what prospects actually see.

been using it to audit prospect profiles too, which is a whole other use case. knowing what someone engages with before you message them changes the conversation.

check it out here >> https://lnkd.in/e7_cFgVN

Co-Founder, Crest Labs | Building Human-Centric AI Automation Tools | Former CDO @ Flight Story

nobody cares about your roadmap.

they care about the problem they walked in with.

solve that first. then you've earned the right to show them what's next.

the fastest way to lose a deal: answer the question you wish they'd asked instead of the one they actually asked.

everyone hates linkedin automation tools. and they're right to.

the reputation is earned. spray-and-pray connection requests. copy-paste messages to 500 people. "hey [first_name], noticed we're both in [industry]" templates that fool absolutely nobody.

the linkedin automation industry built its reputation on volume over relevance. and now the whole category pays the price. even tools doing genuinely different things get lumped in with the spam machines.

but they're conflating automation with human-in-the-loop ai tools that actually drive engagement engagement.

automation = doing things to people at scale. sending messages they didn't ask for. connecting with people you'll never talk to. blasting sequences.

engagement = doing things with people consistently. commenting on their posts. sharing their work with your take. building familiarity before you ever ask for anything.

these are fundamentally different activities. but because they both happen on linkedin and both involve tools, people assume they're the same thing.

spray-and-pray automation response rates have been declining for years. linkedin actively detects and restricts it. recipients are numb to it.

engagement-first outreach leads to response rates 3-5x higher than cold. linkedin's algorithm actually rewards it (better comments boost your visibility). recipients remember you.

the future of linkedin outreach isn't more automation. it's better engagement with less automation.

the tools that win won't be the ones that help you message 1000 people. they'll be the ones that help you engage meaningfully with 50 of the right people.

the companies that understand this distinction early will own the next wave. the ones that keep building spam tools will keep poisoning the well for everyone.

i lost a deal last week because i was too excited about the wrong thing.

a prospect reached out asking about one of our tools. a specific one. they'd seen it, they had questions, they were interested.

but i'd been deep in building something else. a different product. better market fit, clearer use case, more interesting problem. i was genuinely pumped about it.

so when we got on the call, i led with the thing i was excited about. not the thing they asked about.

the conversation went flat. they asked polite questions. then went quiet.

two days later: "not the right fit for us right now."

here's what took me a full day to accept:
they didn't ask about my new thing. they asked about the thing they found. and instead of answering their question, i answered the question i wished they'd asked.

the tactical lesson is simple:
answer the question they came with first.
solve the problem they know they have.
then expand to what you're excited about.
not before.

the emotional lesson is harder:
your enthusiasm isn't the sale. their problem is the sale.

when a prospect asks about x, they're not ready to hear why y is better. they're ready to hear that you understand why they need x.

i've been in sales for years. i still made this mistake. the excitement of building something new overrode the basics of listening.

the fix isn't complicated. it's just hard to remember when you're genuinely excited about what you're building.

keeping this one pinned for the next time i get too pumped about the wrong thing on a call.

LIAM DARMODYᵍᵐ

Personal Brand Strategist & Networking Coach → I help entrepreneurs, executives & teams build brands to attract clients, talent & opportunity | Family Man | Connector | AI & Blockchain Bull | Hot Sauce Aficionado🌶️

I help founders, entrepreneurs, and executives build businesses by becoming trusted, visible, and referenceable in their space. My work sits at the intersection of personal brand strategy, go-to-market execution, and AI-enabled operations. I help people understand how to show up across LinkedIn, search, and AI-driven discovery and how that visibility turns into real opportunity over time.

Currently, I'm working with Brandi (mybrandi.ai), helping companies understand how they show up inside AI-generated answers and recommendations, and how brand visibility, trust, and demand are increasingly shaped by systems they do not directly control.

Seeing this shift up close has changed how I help individuals and teams show up online.

A core part of my approach is what I call Voice Enablement with AI.

Instead of writing for people, I teach them how to use AI to think, draft, and create content in their own voice. Most clients stop writing from scratch and start editing instead. Content creation becomes faster, more consistent, and still unmistakably human.

How? Because we are using your actual voice!

What I help with most often:

• Founder and executive positioning and LinkedIn profile strategy
• Personal narrative clarity for humans, AI systems, and decision-makers
• Relationship-based networking and social selling without pressure tactics
• Using AI to streamline content creation, engagement, and workflows
• Measuring what actually matters in brand and go-to-market efforts

Alongside my advisory work, I take on select fractional go-to-market and operations roles, supporting teams during growth, transition, or strategic realignment.

I’m known for helping people:

• Clarify what makes them meaningfully different
• Build trust before asking for anything
• Turn visibility into opportunity over time
• Turn chaos into organized chaos ;)

I call this manifesting serendipity.

It’s not luck. It’s intention, consistency, and showing up in the right conversations long before you need something. It's being in someone's orbit often enough that you become the first person they think of when they need your product or service. 

It's about being top of mind. 

Outside of work, I’m a husband, a dad of two, an early-morning lifter, and a proud hot sauce aficionado 🌶️. 

If you’re building a brand, a business, or your next chapter, I’d love to jam with you. 

Hi5, 
LD

Founder

I help executives, founders, and their teams build magnetic brands that attract clients, talent, and opportunity on LinkedIn. 

My services include: 

My services include: 
- Profile Optimization
- LinkedIn feature training
- Core content strategy
- Ghostediting (ask me about it)
- Content performance analysis 
- Sales Navigator training

Liam's Brand Stand was born out of my passion for personal branding and belief that LinkedIn is the ultimate platform for professionals and organizations to manifest serendipity and unlock opportunity.

This passion started as a fascination that turned into a hobby, then to a side hustle, and now, my full-time focus. I started creating content and being more intentional about building my brand here in January 2020 and since then I've amassed 35,000 followers and my content has garnered ~23,000,000 impressions, ~600,000 reactions, and ~100,000 comments. 

Completely organically.

Pretty crazy, especially when you consider I'm just a suburban dad who took to LinkedIn as a way to have conversation with other adults while cooped up in my house with my wife, a toddler, and an infant during a pandemic. 

That's the kind of opportunity that exists on LinkedIn and I'm on a mission to help more people experience it for themselves. 

If you're interested in doing so, visit: 

liamsbrandstand.com to learn more 
-or- 
calendly.com/liamdarmody to book time with me

Thanks for stopping by! 

Hi5, 
LD

LIAM DARMODY

Saw this (Ai) video by AiCandy on Instagram and I couldn’t not share it. Talk about an attention grabbing ad for a video company… though I must say, a tad unsettling to think about. Too soon?

The future is here. Let us pray 

At least we have each other! 

Hi5,
LD
🌶️

Dig this? Saves and sends appreciated!
Follow me for brand and business innovation content.

Brand Strategist & GTM Operator helping founders build their businesses with LinkedIn & AI 🌶️ Hot Sauce Aficionado 🌶️

taplio

The Battle

McVal Osborne

LIAM DARMODY

Followers

Posts

Engagements

Likes

Performance ScoreMcVal Osborne's LinkedIn Performance

Performance ScoreLIAM DARMODY's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

McVal Osborne

LIAM DARMODY

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}McVal Osborne's LinkedIn Performance

Performance ScoreLIAM DARMODY's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreMcVal Osborne's LinkedIn Performance