CEO at GroLink.io & Gro3.io I Get more leads with AI

Data leader with 10+ years amplifying brands like Apple, Google, Uber, and Amazon through actionable insights. At Engine, I launched our London strategic research practice and unified fragmented data into a singular analytics platform. I founded data & insights teams at Social Chain and Flight Story. As Flight Story's Chief Data Officer, I unveiled the Flight Deck platform, addressing market intelligence gaps for clients. I actively invest in digital startups and speak on AI, Web3, and branding. With certifications in data science, I build with Python and SQL and am experienced in OpenAI's API. I thrive on transforming challenges into success in fast-paced settings.

McVal Osborne

Great Influence

We work with industry-leading Founders, CEOs, Entrepreneurs & Investors across Personal Brand Strategy and Social Media & Content to make them the most influential people in business.

- Gary Neville. Founder @ Relentless Group & Sky Sports Broadcaster
- Matthew Syed. Best-Selling Author
- Jordan Brompton. Founder @ myenergi & Entrepreneur Of The Year 2022
- Julian Hearn. Founder @ Huel
- John Amaechi. Sunday Times Best-Selling Author & Founder @ APS Intelligence
- Sacha Lord. Founder @ Parklife + The Warehouse Project
- Katy Leeson. CEO @ Relentless Media
- Oliver Cookson. Founder @ Myprotein
- Natalie Wills. VP @ Booking.com
- Debbie Wosskow OBE. Founder @ Allbright
- Carrie Rose, CEO @ Rise At Seven

Founder

SocialChain

Founding Team at Social Chain.

My role began as Marketing Director and over time shifted into Personal Branding for the CEO Steven Bartlett. 

Helping tell the fascinating story of one of the UK's fastest growing companies through the eyes of it's CEO.  

Through this work, Steven became a social media influencer (0 - 1m+ follower growth across platforms) and global public speaker leading to national PR, TV & Radio for himself & Social Chain, commercial deals with Huawei & Adobe and being named as 'The Most Influential Person In The Industry' by Econsultancy.

Founding Team

Hey I’m Ash 👋🏻 

I’m the Founder at Great Influence where we work with brilliant entrepreneurs helping build their personal brand, tell their story and share their ideas to millions of people on social.

I’ve been helping entrepreneurs to do this for the last 10 years and have had the honour of leading personal brand strategy, social and content for some of the best in business including:

- Steven Bartlett. The Diary Of A CEO & Dragons Den
- Gary Neville. Founder @ Relentless Group & Sky Sports Broadcaster
- Matthew Syed. Best-Selling Author
- Jordan Brompton. Founder @ myenergi & Entrepreneur Of The Year 2022
- Julian Hearn. Founder @ Huel
- John Amaechi. Sunday Times Best-Selling Author & Founder @ APS Intelligence
- Sacha Lord. Founder @ Parklife + The Warehouse Project
- Katy Leeson. CEO @ Relentless Media
- Thomas Hal Robson-Kanu. Founder @ The Turmeric Co & Sports Broadcaster. 
- Oliver Cookson. Founder @ Myprotein
- Natalie Wills. VP @ Booking .com
- Debbie Wosskow OBE. Founder @ Allbright
- Carrie Rose. CEO @ Rise At Seven

Ash Jones

The moment EVERYONE who posts on LinkedIn has been waiting YEARS for is finally here but…

it's happening on TikTok and Instagram.

Personal Brand Advisor & Founder at Great Influence.

TREND: Companies will start paying their teams to post on LinkedIn.

12 months ago I made what sounded like a wild claim and said that I think companies should pay their team a bonus for posting on LinkedIn.

It came from hearing the same question over and over from founders: 

“How do I get my team to care about posting?”

And what’s always been a reliable incentive for human behaviour?

Money.

Some people will say it’s “inauthentic.”
But in my experience, the hardest part is going from posting nothing to posting something.

It’s the first step that stops 90% of people.
Once someone takes that step, everything gets easier.

So if a small bonus helps someone take that first leap? I think it’s smart.

Some will argue that it would be abused at times but the upside outweighs the downside. 

You build a culture where people show up online.
And that changes everything for a business from employer brand to sales, recruitment, all of it.

It wouldn’t surprise me to see more instances like this where budgets are allocated and bonuses given that incentivise teams to post on LinkedIn. 

It feels like companies are starting to realise:

Your people are one of your most valuable distribution channels for your brand.

graphical user interface, text, application, email

If the old era was asking your employees to post on social media about your company, is the new era giving them full-time jobs as company influencers?

In 2026 I want to take Great Influence to New York.
… and i’m looking for intro’s!

👋🏻 Great Influence (Personal Branding Agency) has worked with some of the biggest entrepreneurs and brands in the UK. 

We have experience across fast-growth scale ups & startups, high-profile entrepreneurs & Fortune 500 C-Suite. 

We’ve helped drive over 10 million+ followers and 3 billion views organically on social. 

Looking to connect with founders/brands who are building great things and would be interested in having a conversation around personal brand. 

🇺🇸 Appreciate anyone reading this who can help us make the first step into the US.

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Most brands are sitting on a marketing channel that’s basically an untapped oil well inside their business and they don’t even realise it.

It’s usually a channel left dormant for years while you’re “too busy”.

Then one day you finally decide to use this channel and like an oil well in the movies, you crack it open and you’ve struck gold. 

This week, the founder of a brand we’ve just started working with sent a screenshot into our group chat.

Within 2 days, something valuable had already landed for the business purely because their founder is now showing up publicly.

I might be biased, but personal brand is genuinely one of the highest-return, lowest-activated channels inside most companies.

If you’ve got a great brand and you’ve been building it for years…

The proverbial well is already full and you just haven’t tapped into it yet.

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The Battle

McVal Osborne

Ash Jones

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taplio

The Battle

McVal Osborne

Ash Jones

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ash Jones's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAsh Jones's LinkedIn Performance