Marty Capital

Building a portfolio of helpful companies including: 

GrowthDaily.com  - Media Company - Our content reaches more than 1,000,000 B2B decision-makers each month across our 3 newsletters, social handles, and website 

AgencyReviews.io - Platform - Picking the perfect marketing agency partner shouldn't be such a headache. We bring truth and transparency to the agency-picking process. Using third-party verified reviews, AgencyReviews.io makes it easy to find and connect with top-rated agencies in 60 seconds, completely free, for every brand no matter their size, budget, or needs.

The Newsletter Team - Consulting - TNT installs "The Newsletter Funnel" into B2B service businesses that want to nurture dormant leads, increase current lead volume, and make new business easier.

Founder

TechDay HQ

Advisory Board Member

Hell's Creative (acquired by Storia)

In 5 short years, I built Hell's Creative into one of the highest performing digital advertising agencies in the world, with more than 120 clients and 20+ team members around the globe delivering an average 4X Return On Ad Spend from social & search. 

From mom and pop restaurants to Fortune 500 brands, Hell's Creative's "Growth Advertising Method" has become a fundamental pillar of many brands' marketing strategies. The method also beat IBM Watson at Advertising Creative Optimization at the 2020 Drum Ad Awards.

Co-Founder // CEO (Exited)

Midtown Partners

Helped early stage companies architect growth plans and articulate their story to investors.

Investment Banker

Venture X

-Assisting clients with all aspects of the Venture Capital process from creating business plans, pitch decks, business development plans, and making introductions to capital sources
- Overseeing storytelling and messaging for investment decks, business plans, and pitches to investors

Vice President

Opus Bank

-Built financial models to value companies with EBITDA between $5 and $50 million for the Private Equity team and also wrote investment memos for potential deals. Participated in deal structuring and brainstorming as well.
-Helped underwrite deals for the M&A team

Private Equity Intern

I have a penchant for helping companies grow and making people smile. I’m lucky to have played a direct role in the growth of over 200 companies and continue doing so daily through my advertising agency, angel investing, & advisory work. 

You see, I started exploring Growth Advertising while working in the finance industry helping companies raise capital. 

It quickly became clear that companies rarely found a predictable marketing or advertising channel to grow their business, no matter how much $ they would raise from investors. So I assembled a team and started our agency from Hells Kitchen, NYC in early 2017. 

Since then we have worked with over 120 companies in multiple countries helping them grow their business through Paid Media. 

Our average client makes $4.22 in revenue for every $1 they spend on advertising with us. This is thanks to our proven Growth Advertising process developed by our team over the last few years.

Always happy to grab coffee or hop on a call with anyone interested in marketing, advertising, tech, e-commerce, hospitality, or finance! Drop me a line :)

Max Bidna

Plexus Tech

Manage the delivery lifecycle to improve project efficiency and elevate agile adoption across teams.

Craft tailor-made, solution-focused proposals that highlight Plexus Tech's unique capabilities

Forge and deepen client relationships, serving as Portugal's key point of contact.

Elevate our team's capabilities by supporting the top talent acquisition and retention initiatives.

Delivery Director

Marcos Gonçalves

Marcos specializes in guiding SaaS and IT Services Founders & CEOs on their path to success. 
Get the support you need to navigate the challenges of entrepreneurship and reach your full potential.

Because why just fit in, when you're born to stand out?

Progressive Cloud

As a part-time COO and CIO, I help companies like yours get the most out of their operations and technology. I've played in the major leagues of banking, insurance, telecommunications, and automotive and thrived in the exciting world of startups. Imagine having all this experience for just a day or two a week. It's like having a full-time Exec, minus the high cost and long-term commitment.

I love connecting the dots between business and technology to make things smoother and brighter. Whether you're just starting and need a solid plan or you're an established player looking to move into the digital age, I can help. I aim to offer you a customized solution that is as flexible without breaking the bank. Sounds good? Let's talk!

Fractional Chief Operating & Information Officer (COO / CIO)

Progressive Cloud is a full-remote company that pairs unmatched engineering talent with state-of-the-art technologies to solve modern business challenges in the digital landscape. We're sponsored by the Futurice Group, a multi-national digital innovation and engineering company with Finnish roots. Their core business is developing and designing digital services and products across different business verticals.

Founder and CEO

Silicon Valley Insight

Project Management Excellence: Streamlined Silicon Valley Insight's delivery lifecycle for maximum efficiency and adherence to budget.

Strategic Implementations: Drove operational enhancements by pioneering strategy and integrating cutting-edge technology.

Team Leadership: Led multidisciplinary teams to excel in collaboration, performance, and risk management, upholding delivery standards.

Senior Vice President of Delivery

Vice President of Product & Project

Critical TechWorks

Leadership & Budget Management: Directed a 60+ engineering team, efficiently administering a €7M budget towards strategic user experience enhancements.

Integration Excellence: Spearheaded cross-functional team efforts to deliver top-tier integrated solutions, ensuring alignment with project goals.

Client Relations & KPI Utilization : Acted as the principal client liaison, notably with BMW, to fortify relationships, ensure transparency, and drive performance through key metrics.

Head of Interactions

tb.lx (formerly Daimler Trucks & Buses Tech and Data Hub)

Visionary Product Strategy: Devised and steered the product roadmap for Daimler tb.lx, aligning with corporate objectives and market needs.

Agile Team Leadership: Guided cross-functional teams to prioritize and expedite product development cycles, enhancing stakeholder rapport.

Metrics-Driven Management: Embedded KPIs and OKRs into product lifecycle to bolster performance, agility, and strategic direction.

Data Science Leadership : As Product Lead, orchestrated a data science team in constructing predictive models powering AutoTech streaming services.

Product Owner

Mercedes-Benz.io

Strategic Vision: Crafted and conveyed strategic plans for the Seller Center (platform for Mercedes Retailers), aligning product direction with corporate targets and user needs.

Backlog and Team Coordination: Orchestrated backlog management and rallied cross-functional teams for timely, high-quality output.

Performance Monitoring : Tracked product KPIs, championed inter- departmental engagement, and aligned budgets with fiscal objectives and operational efficiency.

Hiscox

CRM System Leadership: Spearheaded the delivery of a pan-European CRM system, bolstering underwriting and marketing functions, and ensuring GDPR and IDD adherence.

Strategic Product Management: Harmonized product strategy with Hiscox's platforms, led the adoption of agile practices, and oversaw a portfolio of 50+ annual IT initiatives.

GDPR Implementation Expertise : Orchestrated comprehensive GDPR compliance across Hiscox’s European operations, enhancing data protection and privacy standards.

Agile Execution Supervision : Directed agile project execution, upholding the company’s dedication to agile methodology and project efficiency.

Senior IT Business Analyst / Delivery Lead

Noesis

Platform Enhancement: Oversaw the maintenance of BNP Paribas's Neolink trading platform, ensuring high performance and reliability for securities trading operations.

Feature Deployment: Coordinated the deployment of new features and security patches to the Neolink platform, enhancing trading capabilities and safeguarding against cyber threats.

Quality Assurance: Executed comprehensive bug fixes and optimizations, significantly improving user experience and system integrity for Neolink's trading environment.

Senior Business Analsyt

Novabase

System Consolidation: Leveraged Calypso's integrated cross-asset platform to consolidate Novo Banco's trading operations, enhancing system efficiency and innovation in risk and accounting processes.

Operational Compliance: Guided Novo Banco through a strategic transition to the Calypso platform, streamlining operations and ensuring compliance with evolving financial regulations.

Knowledge Collaboration: Established direct interfaces with the trading team, imparting specialized Calypso platform knowledge and fostering a collaborative environment for continuous process improvement.

Calypso Business Analyst

Empower Startup Founders & CEOs: Break Free from 'Do-It-All' Roles, Slash Costly Errors, and Launch Profitable Products💥

I guide Tech Founders and CEOs to optimal success and growth in the startup arena.

I talk about:

1. Strategic Leadership:
    - Navigating the crucial early and scale-up phases for SaaS and IT Services startups
    - Personalized mentorship for visionary tech leaders

2. Organizational Dynamics & Culture:
    - Talent strategy for attracting and retaining tech innovators
    - Fostering effective team collaboration, whether hybrid or remote
    - Agile practices and product-centric leadership

3. Mindset & Growth:
    - Career pathing tailored for the tech entrepreneur
    - Cultivating emotional intelligence and resilience within tech teams
    - Embracing the G.R.I.T. mindset for enduring success

4. Operational Tools & Marketing:
    - Leveraging cutting-edge tools and methodologies
    - Modern marketing strategies tailored for the tech industry
    
If any of these resonate with you, turn on the notifications.
    

## MORE ABOUT ME ##

15+ years in the driver's seat of significant software projects. Crafting tech narratives, nurturing teams, and witnessing companies reach new heights. But my journey extends beyond tech accomplishments. The challenges of COVID-19 revealed the profound link between personal growth, executive leadership, and entrepreneurship.
    
As your concierge strategist, I provide bespoke support tuned to your startup's pulse—sharpening your product, operations, and market strategy. Together, we'll customize your path from launch to industry impact.
    

## PORTFOLIO HIGHLIGHTS ##
    
    - 🌟 Leading the digital charge for over 15 years, delivering solutions for 30+ industry startups and giants.
    - 🚀 Launched and grew a tech consulting firm to €500,000 in revenue within 5 months.
    - 🤝 Fractional COO, CPO, and CIO roles bringing startups from concept to launch readiness.
    - 🗞️ Weekly insights on tech entrepreneurship and leadership with 'Founder Flightplan'.
    
    Ready to pivot and pen your success story? Here's your toolkit:
    
    1⃣ Subscribe to my insights:
    https://marcosgoncalves.me/newsletter/
    
    2⃣ Embark on the Founder Growth Program
    https://marcosgoncalves.me/why-score/
    
    3⃣ Tailored guidance for your challenges
    https://marcosgoncalves.me/1-1-coaching-sessions/
    
    4️⃣ Let's collaborate! Drop me a message.

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Max Bidna

Marcos G.

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