Matt Putra

Eightx

As the Founder and CEO of Eightx, I lead a team of elite fractional CFOs and financial professionals dedicated to helping businesses transition from intuition-based management to strategic, data-driven leadership. 

We work with companies with annual revenues of $10MM - $100MM.

(Your) Fractional CFO

SwimOutlet.com

SwimOutlet.com is the premier online destination for aquatics apparel and the web's most popular swim shop.

Trusted by 10,000+ Swim Teams
Swimming's Largest Loyalty Program
250,000+ 5-Star Reviews

Fractional CFO

Tru Earth

Tru Earth is on a mission to eradicate plastic. For every 32 laundry eco-strips purchased from Tru Earth, one plastic container is prevented from entering landfills and oceans.

As of July 2024, we eliminated 186,196,583 containers from landfills around the world.

As of Sep 2024, we've donated 50,834,725 loads of laundry to people in need.

Advisor

Eightx.Ai

On a mission to help businesses create more value while shrinking their costs.

Get your first AI workflow for free -> https://eightx.ai/

Founder

The Turmeric Co.

Lusomé

Keep Nature Wild

Co Owner, CFO/COO

BiBADO

BRUNA The Label

Loop Club

Loop (acquired by Structured in 2022) was a premier marketing agency based in LA. We helped them manage out of a tight spot, thrive, then exit.

Fractional CFO | Helping eCom Brands Find Their 8 or 9 Figure Exit | Helping ventures from Seed to Series B

I work with the architects of tomorrow's most influential brands.

As CEO of Eightx, I partner exclusively with founders and CEOs of companies who understand that extraordinary outcomes require extraordinary financial sophistication.

My clients aren't looking for traditional CFO services. They're building enterprises that command premium valuations, attract institutional investment, and set industry standards.

What sets the leaders I work with apart:

- They think in terms of strategic positioning, not just profit margins
- They build financial frameworks that tell compelling investor stories
- They understand that sophisticated infrastructure separates market leaders from everyone else

Recent transformations:

→ Long term client recently acquired by major market player

→ Built a forecasting system for an omni channel client that achieved 94% accuracy over 14 months (client acquired by Morgan Stanley)

→ Preparing Health & Wellness client for nine-figure exit

The founders I partner with recognize that building something truly significant requires more than good products, it demands the kind of financial architecture that institutional investors and strategic acquirers immediately recognize as exceptional.

🎙️: I explore these themes on "How Do I?," where I interview CEOs who've successfully scaled from operators to industry architects.

Currently accepting select partnerships.

3 steps to stop profit leaks from staff credit cards:

1) Cancel and reissue all credit cards once per year

2) Use one central IT or finance card for all recurring subs. Block all other cards from signing on to subscriptions. 

3) Use Rippling’s card management program 

Do not
- accept reimbursement requests from people. Receipts can now be faked. 
- let people sign on to subscriptions. Everyone forgets that they have them.

🌱 How Do I… turn company culture into a growth engine?

Most leaders say “culture matters.” But few know how to measure it — or link it to actual performance.

🗨️ “Culture isn’t about happiness. It’s about alignment — when everyone rows in the same direction.”

In this episode of How Do I?, Emily Yueh (President at Sneex, former COO of David Yurman, and 15-year McKinsey partner) shares a proven framework for turning culture from a buzzword into a measurable driver of business growth.

🎧 Listen now and learn how to spot when culture is capping your company’s potential — and how to fix it before it’s too late.

#HowDoIPodcast #Leadership #CompanyCulture #BusinessGrowth #OrganizationalHealth #TeamPerformance

How much to spend to drive incremental revenue is a math problem that can be solved.

Founder. Innovator. Purpose-driven leader.

The ElektraFi Holiday Social is live and Early Bird Tickets are going fast!

The holiday season’s most anticipated HR & Business Social is back — and it’s bigger, brighter, and bolder than ever.

Raise a glass, grab a bite, and join Vancouver’s top people and business leaders in the heart of Gastown. Here's what to expect:

 ✨ Great drinks, food & festive vibes
 🎁 Epic prize giveaways
 🎶 Music, laughs, and holiday magic
🎄 Date: Tuesday, December 9
 📍 Location: Portside Pub, 7 Alexander St, Vancouver
 🕠 Time: 5:30 – 8:30 PM PST

🎟️ Early bird tickets are almost gone — prices increase soon!
 Lock in your ticket price/spot before they sell out → https://lnkd.in/g2ePy-QY

Brought to you by The ReFrame Group, ElektraFi.

Thank you for our Sponsors: 
Eva Tone and the Team at MNP
Jose Hernandez Castilla and TTT Studios
Nabil Sabet and M Moser Associates
The great Team at The ReFrame Group
Ryan Benn, plus the amazing Teams at Alive Publishing Group Inc. & BCBusiness

#HolidaySocial2025 #VancouverEvents #HRCommunity #BusinessNetworking #ElektraFi #ReFrameGroup

Cirface

Chief Executive Officer

Marquis Murray

Keynote & Guest Speaker, Advisor

Leverage

- Transitioned to a partner role following Leverage's successful acquisition of Ditto
- Led a team of Consultants who were responsible for delivering services to their customers through Group Training and Custom Consulting
- Created and rolled out the 30-day group Asana & Inbox Zero onboarding programs
- Implemented a new project management system and streamlined internal communication processes, resulting in a reduction in project completion time and improved visibility across the company

VP of Efficiency, Consulting

Ditto (Acquired 2022)

- Led company growth resulting in successful acquisition by Leverage, an industry-leading consultant for Gmail, Slack, Outlook, and more, within two years of launch.
- Led Sales, Marketing, and Operations teams and surpassed revenue goals by 15%
- Launched and hosted the “In Systems We Trust” Podcast
- Spearheaded efforts to make Ditto the first ever Canadian Service & Solutions Partner for Asana and helped launch and grow the Partnership reach to companies and users all across North America within 6 months
- Started an "Asana Solutions" YouTube Channel and Facebook group to educate  professionals on using Asana and currently have over 300,000 views combined
- Oversaw the creation of optimized workflows that reduced onboarding time and removed efficiency processes at companies like Cadillac Fairview, Barstool Sports, and Thrive Causemetics which resulted in knowledge workers saving 3-5 hours weekly in lost productivity
- Developed the 4D Process Improvement Framework to help companies improve how they work within their teams and effectively demonstrate the ROI of their internal process improvement practices

CEO and Founder

The Agency-Partners Collective

As part of the steering committee, I help group members grow their agencies through education and mentorship.

Steering Committee Member

Media Crate

- Grew the company from a handful of clients to a portfolio of 20+ national and international clients such as Walmart, Home Depot, Osh Kosh, and Leon’s, within 18 months
- Launched and hosted the 5-star rated “Social Media Insider” Podcast to share insights on building a successful social media strategy
- Used a consultancy approach to lead Sales and Marketing initiatives for inbound and outbound opportunities which drove significant traffic and engagement, generating over 3.5M views and clicks for all clients' services and products

CEO & Founder

Durham College

2019 - Social Media Techniques at the School of Media, Art & Design (MAD-Media Fundamentals)

Part-Time Faculty

Loyalist College

2019 - Social Media & Emerging Technology, School of Media, Business & Access

Cats Media

- Led the company and client strategy execution, and single-handedly won the company's largest RFP, resulting in an increase in revenue and the successful onboarding of a major new client
- Built and maintained positive relationships with over 15 contractors and vendors, which resulted in repeat business and positive customer satisfaction rating
- Provided support for Project Management and Sales initiatives which resulted in reduced project completion times and meeting key sales targets.

Digital Marketing Manager

GoodLife Fitness

- Developed and maintained a profitable facility by using strategies that embodied  the company's mission to "Meet and Greet" as well as "Meet and Motivate"
- Implemented best practices for maintaining a clean, professional, and safe environment for members and associates
- Oversaw all efforts tied to the financial management of the club
- Created a helpful, welcoming and professional environment, resulting in a high level of member retention
- Built good relationships with both staff and members which helped achieve the annual contribution goals for the GoodLife Kids annual charity event

General Manager

Assistant General Manager

Marquis is a Business Process Consultant on a mission to eliminate team burnout and to empower teams so they can focus on the work without the issue of not knowing where or how the work is happening. With over 15 years of experience in various roles, including Digital Marketing Manager, Founder & CEO, and VP of Efficiency, Marquis has gained extensive expertise in improving processes and driving revenue growth. More recently, he started a consultancy firm which he successfully scaled and sold to a competitor within two years after launching.

In addition to helping clients optimize their processes and technology, Marquis is also an accomplished speaker and host of a popular podcast, "In Systems We Trust." He also speaks at in-person conferences, virtual webinars and his own YouTube Channel, where he shares process improvement methodologies and how to get the most out of software applications. Later this year, Marquis will be releasing his book, Process Over Perfect, which will focus on the 4D Process Improvement Framework he developed to help companies improve how they work within their teams and feature case studies from real clients.

When he's not working, Marquis enjoys reading, photography, kayaking, playing bass, and spending time with his family and dog, Taco.

Cirface is continuing our #hiring tour and is seeking a Client Account Manager

Are you, or do you know someone who:

- Is based in Canada
- Has 3-5 years in customer success or account management
- Knows Asana & HubSpot inside and out
- Gets energized by building relationships and solving problems
- Can balance being a client advocate with driving business growth
- Is proactive about spotting expansion opportunities (not just waiting for them)
- Brings empathy and structure to every client conversation
- Is comfortable running webinars, leading strategic conversations, and travelling occasionally for on-sites

This role owns the entire post-sales client journey — from onboarding through long-term success. You'll be the trusted partner our clients lean on.

If you thrive in customer-facing work and love helping teams get more out of their tools, send me a DM or tag someone below!

Founder & CEO of Cirface | Asana Platinum Solutions Partner | Helping Organizations Improve The Way Their Teams Work Together | Workflow Optimization Consultant

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Matt Putra

Marquis Murray

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taplio

The Battle

Matt Putra

Marquis Murray

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Matt Putra's LinkedIn Performance

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Performance ScoreMatt Putra's LinkedIn Performance