Matt Putra

Eightx

As the Founder and CEO of Eightx, I lead a team of elite fractional CFOs and financial professionals dedicated to helping businesses transition from intuition-based management to strategic, data-driven leadership. 

We work with companies with annual revenues of $10MM - $100MM.

(Your) Fractional CFO

SwimOutlet.com

SwimOutlet.com is the premier online destination for aquatics apparel and the web's most popular swim shop.

Trusted by 10,000+ Swim Teams
Swimming's Largest Loyalty Program
250,000+ 5-Star Reviews

Fractional CFO

Tru Earth

Tru Earth is on a mission to eradicate plastic. For every 32 laundry eco-strips purchased from Tru Earth, one plastic container is prevented from entering landfills and oceans.

As of July 2024, we eliminated 186,196,583 containers from landfills around the world.

As of Sep 2024, we've donated 50,834,725 loads of laundry to people in need.

Advisor

Eightx.Ai

On a mission to help businesses create more value while shrinking their costs.

Get your first AI workflow for free -> https://eightx.ai/

Founder

The Turmeric Co.

Lusomé

Keep Nature Wild

Co Owner, CFO/COO

BiBADO

BRUNA The Label

Loop Club

Loop (acquired by Structured in 2022) was a premier marketing agency based in LA. We helped them manage out of a tight spot, thrive, then exit.

Fractional CFO | Helping eCom Brands Find Their 8 or 9 Figure Exit | Helping ventures from Seed to Series B

I work with the architects of tomorrow's most influential brands.

As CEO of Eightx, I partner exclusively with founders and CEOs of companies who understand that extraordinary outcomes require extraordinary financial sophistication.

My clients aren't looking for traditional CFO services. They're building enterprises that command premium valuations, attract institutional investment, and set industry standards.

What sets the leaders I work with apart:

- They think in terms of strategic positioning, not just profit margins
- They build financial frameworks that tell compelling investor stories
- They understand that sophisticated infrastructure separates market leaders from everyone else

Recent transformations:

→ Long term client recently acquired by major market player

→ Built a forecasting system for an omni channel client that achieved 94% accuracy over 14 months (client acquired by Morgan Stanley)

→ Preparing Health & Wellness client for nine-figure exit

The founders I partner with recognize that building something truly significant requires more than good products, it demands the kind of financial architecture that institutional investors and strategic acquirers immediately recognize as exceptional.

🎙️: I explore these themes on "How Do I?," where I interview CEOs who've successfully scaled from operators to industry architects.

Currently accepting select partnerships.

3 steps to stop profit leaks from staff credit cards:

1) Cancel and reissue all credit cards once per year

2) Use one central IT or finance card for all recurring subs. Block all other cards from signing on to subscriptions. 

3) Use Rippling’s card management program 

Do not
- accept reimbursement requests from people. Receipts can now be faked. 
- let people sign on to subscriptions. Everyone forgets that they have them.

🌱 How Do I… turn company culture into a growth engine?

Most leaders say “culture matters.” But few know how to measure it — or link it to actual performance.

🗨️ “Culture isn’t about happiness. It’s about alignment — when everyone rows in the same direction.”

In this episode of How Do I?, Emily Yueh (President at Sneex, former COO of David Yurman, and 15-year McKinsey partner) shares a proven framework for turning culture from a buzzword into a measurable driver of business growth.

🎧 Listen now and learn how to spot when culture is capping your company’s potential — and how to fix it before it’s too late.

#HowDoIPodcast #Leadership #CompanyCulture #BusinessGrowth #OrganizationalHealth #TeamPerformance

How much to spend to drive incremental revenue is a math problem that can be solved.

Founder. Innovator. Purpose-driven leader.

The ElektraFi Holiday Social is live and Early Bird Tickets are going fast!

The holiday season’s most anticipated HR & Business Social is back — and it’s bigger, brighter, and bolder than ever.

Raise a glass, grab a bite, and join Vancouver’s top people and business leaders in the heart of Gastown. Here's what to expect:

 ✨ Great drinks, food & festive vibes
 🎁 Epic prize giveaways
 🎶 Music, laughs, and holiday magic
🎄 Date: Tuesday, December 9
 📍 Location: Portside Pub, 7 Alexander St, Vancouver
 🕠 Time: 5:30 – 8:30 PM PST

🎟️ Early bird tickets are almost gone — prices increase soon!
 Lock in your ticket price/spot before they sell out → https://lnkd.in/g2ePy-QY

Brought to you by The ReFrame Group, ElektraFi.

Thank you for our Sponsors: 
Eva Tone and the Team at MNP
Jose Hernandez Castilla and TTT Studios
Nabil Sabet and M Moser Associates
The great Team at The ReFrame Group
Ryan Benn, plus the amazing Teams at Alive Publishing Group Inc. & BCBusiness

#HolidaySocial2025 #VancouverEvents #HRCommunity #BusinessNetworking #ElektraFi #ReFrameGroup

JIBE Commerce

We are JIBE – a growth driven ecommerce agency that designs and delivers exceptional digital experiences. From omnichannel and eCommerce solutions, to conversion-centered websites for technology vendors, to productivity tools for cross-functional teams – beautifully simple technology and better value are at the heart of our work.

Our team of deeply experienced and savvy strategists, web designers, and developers have a passion for building high-quality, high-performance and ROI-centric web solutions. Our commitment to excellence, long-term support and a forward-thinking approach is common to all of our projects and makes us stand out from the rest.

Chief Executive Officer

ECOMsquare

ECOMsquare (#ecomsquare) is a modern purpose-built coworking facility and community for eCommerce brands.

Our amenities for members include a photo studio, small-scale storage, pop-up retail, networking events and workstations for owners, operators, and practitioners working in ecommerce.

YELL Canada

Mentor high school Entrepreneurship and Careers programs providing youth with the practical tools and experiences they need to succeed in the real world.

Mentor

Urbanjacks

We are not traditional lumberjacks.

We are Urbanjacks and we are on a net zero journey by diverting wood waste from landfills, empowering a sustainable future. As a solution provider for secondary materials, we inspire and innovate to create a greener world. Join us on our journey to transform waste into value.

Investor

RunAsYouAre

We customize your run - from footwear to exercises - ensuring you run comfortably and healthy. Submit. Services. RunReady; Education; Memberships. Community.

Manage technology roadmap and decisions for scaling an omnichannel run apparel retailer and technology company.

Director of Technology

Daniel House Club

Investor and board advisor.

Daniel House Club saves you time sourcing, so you can focus on designing.

A Daniel House Club membership means you never have to worry about emailing reps or meeting order minimums. You can add products from over 200 vendors at wholesale prices to the same cart and just click “checkout” when you're ready.

By joining the club, all post-purchase logistics are taken care of, so you're never left alone.

Myodetox

We provide hands-on myofascial treatment and corrective exercise. Our approach is backed by science to reduce pain, improve the way you move, and prevent future injuries. In the same way you clean your teeth and maintain your car, your body requires regular tune-ups. We add wear and tear to our muscles and joints every day, which can lead to pain or injury. Routine body maintenance ensures you're always able to feel your best.

RISE | eCommerce Accelerator

RISE is an eCommerce accelerator focused on transforming high-growth better-life brands into thriving online businesses.

Vancouver Drupal Users Group

The Vancouver Drupal Users Group is the local meeting place for Greater Vancouver people interested in Drupal. We were formerly known as the Vancouver League of Drupalers, but that's a long story. We generally meet once a month (typically the 4th Thursday) on a variety of topics, both technical and non-technical. There is no cost to join the group or attend our monthly meetings.

We have a sister group in the Lower Mainland, the Surrey Drupal Users Group. Many people are members of both groups.

Community Organizer

ESL101

ESL101.com is an ESL job board built to connect English teachers with schools abroad. With a community of over 14,000+ teachers and 11,000+ schools.

esl101.com

Successfully exited in 2016.

Founder (Exited)

8x founder helping build better-life ecommerce brands. Lets grab a coffee and chat ecom, technology, and entrepreneurship.

Steve Krueger

When I was younger, I thought money was binary. You either had it or you didn’t.

the goal for most is usually pretty linear... make a lot of dollars. It's easy to want more things (toys, games, skateboards, a nice car, a big house...).

Over time, you realize money isn’t really about the number. It’s about access.

more money gives you more options.

more options create more breathing room.

and breathing room changes everything. how you think, build, and live.

The same goes for business.

We chase growth, raise capital, hit valuations that look good on paper… but sometimes those pressures are self-inflicted.

We forget why we wanted the money in the first place and it becomes a hamster wheel of chase.

most of the time, it’s not about "more." It’s about having enough to move freely.

Enough to build without panic.

Enough to make better decisions.

the freedom to choose, almost always, beats the pressure to chase.

As we near one of the biggest consumer spending seasons, there's substantial pressure for financial KPIs to be hit.

Ask the team... what type of freedom do you want?

Crafting beautiful ecommerce experiences for better-life brands. | 7x founder | Investor | CEO/Founder @ JIBE 🚀 ECOMsquare 🏠

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taplio

The Battle

Matt Putra

Steve Krueger

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Matt Putra's LinkedIn Performance

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