80's kid moved to New York as a pro-breakdance. Escaped to Australia to avoid deportation and picked up gigs as a fire-dancer in a travelling circus.

Moved back to europe into the corporate world. 
Climbed up in a Fortune 500 company, overseeing teams in 7 countries.

Music was the next chapter. Produced 4 albums, toured 10 countries. It was intense, it was a blur.

Then came the startups. Launched a few. Some crashed, others soared.

I hit 40 and said screw it time to go all in. After 10+ years as a psychologist, I realized I didn’t just want to talk about care. I wanted to build it.

So I created Hana a voice-based AI that calls patients, checks in, and helps small clinics deliver real care without extra work.

It gives overworked teams superpowers. Flags risks. Helps clinics get paid. And actually feels human.

That’s the goal. Make care work for the people who usually get left behind.

www.hana.health

Matteo Grassi

I read OpenAI's October disclosure twice.
Thought I'd got the numbers wrong.

1.2 million people per week having conversations that indicate suicidal intent.
Safety referral fails 9% of the time.
...
That's 100,000 people. 
Weekly. Not connected to help.

I've been a psychologist for 15 years.
The kind of sessions where you're watching the clock; 
wondering if they'll make it to Monday.

You learn to spot the difference between validation and sycophancy.

Validation: "Your pain is real."
Sycophancy: "You're right about everything. 
Problem's everyone else."

Good therapy does the first.. then gently challenges your thinking.
Warmth → safety → challenge → growth.

These apps skip step three.
Not because they can't.
Because challenge creates friction.
Friction kills engagement.

Engagement is the number on the dashboard.
So.
Infinite validation.

Warm bath that never ends.
Feels great. Heals nothing. 😬

Had an investor call it "user-centric design" last Tuesday.
I laughed. He didn't.

At Hana we track one thing: did they connect to a human.
The bot's job is to get out of the way.
Weird flex for an AI company.

But that's the point.

I wrote a bit about it.

3X Founder | Building AI Infrastructure For Patient Care | Psychologist | My mum says I am special

Your therapist app doesn't care about you. But hey. It's been trained to seem like it cares. And in tech, that's basically the same thing. I've been a

Open article: The Empathy Trap by Matteo Grassi • 7 min read

Katya Samotoi

8-12 cross-functional meetings daily. Insights scattered across Slack, Notion, and endless email threads. Product roadmap decisions buried somewhere between the morning standup and afternoon retrospective.

At Sembly AI, we help professional teams transform meeting chaos into revenue clarity. The data tells the story:
✅ Customer feedback → Product features in 2 weeks (not 2 months)
✅ Every meeting becomes a searchable decision log
✅ Meeting prep drops from 20 hours to 2 hours
✅ Strategic decisions - 100% retention vs typical 60% loss

From London to Berlin to Rome, we’re helping professional teams stay aligned, move faster, and protect their pipeline from information loss.

Open to quick chat? I'd love to show you how other teams are saving 15+ hours monthly while keeping every revenue-critical decision visible.

Managing Director

As the managing director my role was to oversee the operations of all departments for the 7 DTC brands.

Together with the team we grew from 1000 to 16m in revenue bootstrapped.

Scaled a team from 4 to 42 people remotely. 

I also launched the creator agency, where we build brands for large creators and influencers.

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