Matt El mouktafi

CTO & cofondateur de Senthor.io.

L’IA change la manière dont le web se lit — mais les créateurs perdent le contrôle.
Senthor permet aux éditeurs de voir, comprendre et décider ce que les LLMs lisent de leur contenu.

Ancien CTO chez Lempire (valorisation 150M$) et fondateur de 20+ SaaS, je me consacre aujourd’hui à rendre le web plus équitable et transparent face aux IA.

⚡ Prêt à reprendre le contrôle (et la valeur) de ton trafic ? Essaye Senthor.io

Lead Software Engineer

Matt mouktafi

Il y a un truc qui me fait très peur avec l'IA !


Depuis que ça se développe, je vois plein de devs expliquer que c'est en train de transformer notre rôle.

On écrit moins de code, à la place :
→ on pense l'architecture,
→ on définit les bonnes pratiques,
→ on se concentre sur les besoins métiers  ...

Du coup, vraie question, vous pensiez que c'était quoi votre job avant ?

Contrôlez et monétisez l’accès des IA à votre contenu | CTO @ senthor.io

Le fichier llms.txt, utile ?
On tranche le débat 👇

Avec Senthor, on analyse des millions de requêtes depuis septembre.

Résultats :
→ + 10M de requêtes formellement identifiées comme venant d'IA
→ 104 requêtes sur le fichier llms.txt
→ 41 venant d'humains ou de bots certifiés non IA
→ 0 provenant d'IA identifiable

Les chiffres parlent d'eux-mêmes.
Aujourd'hui, le llms.txt est une légende urbaine 😉

Il y a quelques mois, nous lancions Senthor avec une mission claire : vous redonner le contrôle sur votre trafic IA.

À l'époque, c'était un pari. Aujourd'hui, c'est devenu une nécessité pour des centaines de sites.

Depuis le premier jour, on construit avec vous.

Grâce à vos retours, Senthor n'est plus seulement un outil de monitoring, c'est devenu une tour de contrôle complète pour votre data :
- Breakdown précis entre trafic Bot et IA.
- Qui scrappe quoi ? Sur quelle route ? Avec quel type de contenu ?
- Autorisez, bloquez, monétisez le traffic non humain
- Comprendre enfin la part du SEO vs GEO vs Direct.
- Identification immédiate des violations de votre Robots.txt ...

Depuis, notre produit a mûri, et notre vision aussi. Pour accompagner cette croissance et continuer d'innover à la vitesse de l'IA, nous faisons évoluer notre modèle de prix.

Nous avons conçu cette nouvelle grille pour qu'elle soit juste : Que vous soyez un blog passionné ou une plateforme média à fort volume, il y a désormais un plan Senthor qui colle à votre réalité et à votre trafic.

L'objectif reste le même : que vous ne subissiez plus le scraping, mais que vous le pilotiez.

Découvrez nos nouveaux plans ici : https://lnkd.in/dvzNYh-U

Un immense merci à ceux qui nous font confiance depuis le début de l'aventure. On ne fait que commencer !

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Arnaud Renoux

Co-founder @Scalelist

Co-Founder

All infos are just one click away: www.thescalelab.com

The Scalelab is a Lead Acquisition Agency and Consulting firm helping companies to make the first best impressions in front of their prospects by using cold email and cold LinkedIn messages.

🚀 Interested?

Today, it’s my 9 years anniversary in Singapore.

I never planned this. 👇 


December 2016, I told my parents: “1 or 2 years. Max.”

Classic lie.

Why I stayed?

Because Singapore quietly checks every box.

• Career acceleration 
• Global friendships 
• Insanely convenient 
• Asia at your doorstep 
• Built for business 
• Green, clean, structured 
• Sport is a lifestyle, not a slogan 
• Big city benefits, without the problem of a big city

You don’t fight the city. The city works with you.

I just spent a month in Europe (Brittany + Madrid).

Best moment? Landing at Changi.

That feeling of: “I’m home” is just magic

My Singapore timeline:

2017 (Jan) — Packed my life from France 
2017 (Jan–Nov) — Rocket Internet 
2017 (Nov) — Accelerasia 
2020 (Jan) — Left Accelerasia 
2020 (Feb–Apr) — EF 
2020 (May) — Started an outbound agency with Youssef 
2020 (Jun) — Met my wife 
2023 (Mar) — Started Scalelist 
2023 (May) — Got married 
2024 (Aug) — transition from Agency to SaaS
2025 (Sept) — Sold The Scalelab 
2026 (Jan) — 100% focused on Scalelist

On paper: 9 years.

In reality? Feels like a lifetime of learnings, failures, wins, friendships, and reinventions.

Deeply grateful to still be here. Genuinely excited for what’s next on this tiny island.

Sometimes you don’t choose a place. The place chooses you.

PS: The picture was taken in Pulau Ubin (small island facing Singapore) in Jan 2017.

Help B2B Sales teams find the best email addresses and mobile numbers worldwide.

Since 2015, I’ve opened every cold call with the same line.
(And yes — it still works in 2026.) 👇 

Script:

- Prospect: “Allo?”
- Me: “John?” (or whatever your prospect’s first name is)
- Prospect: “Yes.”
- Me: “This is Arnaud from Scalelist, how are you doing?”

That’s it. Simple. Human. Natural.

From there, the replies are almost always one of these:

- “Arnaud from where?”
- “Good, and you?”
- “What is this regarding?”
- “Scale—what?”
- “Is this a cold call?”

And so on…

The secret? Repetition. You don’t get better at handling these without hearing them again and again. (I’ll break that down in another post.)

But if you want to boost your results right now:

1- Get mobile numbers from Scalelist.
2- Call on WhatsApp. People pick up more often there.
3- Smile. (Yes, they hear it in your voice.)
4- Be confident.
5- If they hang up, keep smiling. Then dial again.

Cold calling isn’t dead.

It just requires consistency, confidence, and the right opener.

PS: Show you an example of how I use that script into the video below 👇

Last night at 10:27 PM. Toothbrush in mouth.
A roofing company sales leader in Florida just bought a 50k credits Scalelist plan ($549/month) 👇 

I immediately:

- Stopped brushing my teeth
- Emailed the client

Priorities.

Why?

Because I want to understand:

- what pushed him to subscribe
- what they need beyond valid emails & mobile numbers
- how their sales + marketing teams are structured
- what their 2026 (and beyond) plan looks like
- why a company outside our top 10 industries picked one of our biggest plans

During the Christmas break, I reflected on 2025.

And I realised something simple.

What gives me the most energy isn’t dashboards or features:

It’s talking to people.

Learning how Scalelist is actually used.

- What clients love.
- What frustrates them.
- What we should do differently.
- That’s the part of the job I enjoy the most.

Very excited for 2026.

PS: If you need really good emails and mobile numbers to prospect, you know where to find Scalelist.

I’m not into "productivity hacks".

But this simple one changed how I'm starting working in 2026 👇 


Use a chess clock when I work.

- One side = real, focused work
- The other = everything else (meetings, context switching, scrolling, “being busy”)

At the end of the day, I see the truth.

Did I actually get 4 hours of deep work or not?

- It’s simple.
- It’s brutal.

I love it.

I don’t even need a physical chess clock. The price of a physical one starts at 19 USD on Amazon. 

I looked for a digital one:

1- Open the App Store
2- Search “chess clock”
3- Pick any app

That’s it.

If you already do this — or plan to try it — like the post.

Ps: each clock on both side starts at 4:00 hours. My objective is to reach 0:00 on the green side every day and be super honest about it.

taplio

The Battle

Matt mouktafi

Arnaud Renoux

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Performance ScoreMatt mouktafi's LinkedIn Performance

Performance ScoreArnaud Renoux's LinkedIn Performance

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taplio

The Battle

Matt mouktafi

Arnaud Renoux

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Matt mouktafi's LinkedIn Performance

Performance ScoreArnaud Renoux's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreMatt mouktafi's LinkedIn Performance