HomeLife Brands

Our flagship communities - iHeartDogs.com and iHeartCats.com are actively shaping the pet industry, pet culture and increasing the health and happiness of pets everywhere. 

Our mission is Healthy pets, Happy Homes, and Empty Shelters. 

We've fed 32,000,000  (MILLION) shelter pets and raised millions for charity.

President / Co-Founder

The Hero Company

Co-Founder

Servant Health

A Veteran-owned healthcare advisory firm focused on partnering US manufacturers with GPOs and major health systems.

Strategic Advisor

Morris Media 

Morris Media is a leading technology and media enterprise operating worldwide, specializing in cutting-edge technology, generative AI, and digital intelligence. Our expertise lies in developing bespoke applications tailored to meet unique use cases, positioning us at the vanguard of technological innovation.

Owner

FrontGate

FrontGate manages a 25 website ad network that caters to the Faith and Family vertical, a PR division for leaders, authors, experts and organizations with a mission and a social media management division for non profits, faith or family focused brands.

V.P. of Engagement

Mautofied, Inc.

Managed digital sales of 30 Million ad impressions per month, handled online marketing and community development for 180,000 members. Planned and executed social strategy across the various platforms resulting in 100%+ growth month over month. Was part of the team that sold the company to an investment firm March 2012.

Dream House Mortgage

Sales Manager

Ameripath Mortgage

Senior Loan Officer

Allied Real Estate Schools

Admissions Manager

US Army

Infantry

🫒Inc 500, Inc 5000 Founder | Veteran | Raised $1M+ for Veterans with PTSD | Fed 30,000,000 Shelter Pets

Welcome! 

I'm the co-founder of HomeLife Media - a portfolio of eCommerce and media brands that focus on people and the pets we love. We've donated over $1.5M+ for Veterans with PTSD, provided over 40,000,000 meals for shelter pets, and are super proud of being an Inc 500 and Inc 5000 company. 

Our teams operate on four core values:

Humility
Tenacity
Adaptability
Generosity

We eat challenges for breakfast.

Marshall Morris

Elastic

Hi. We're Elastic.
We help solar companies execute better — without the bloat.

Elastic is a flexible execution partner for the commercial & industrial (C&I) solar industry. We embed engineers, project managers, and construction support talent directly into high-growth subcontractors, EPCs, and developers who need to scale without hiring ahead of revenue.

Our team supports the full project lifecycle — from preconstruction through commissioning — with deep technical expertise, proactive coordination, and real accountability.

Since launching, we've supported over 35 solar companies and assisted in the engineering of 1 GW+ of C&I and utility-scale solar projects across North America.

We were built for execution.
We exist to make growth possible — without burning out teams, missing deadlines, or adding overhead.

Founder & CEO

Hampton

Founding Member

On Deck - Climate

The On Deck Climate Tech Fellowship is a 10-week program that brings together experts and entrepreneurs seeking climate change solutions and looking to found, join, invest in, and/or advise climate tech companies, and accelerates both their ideas and their ability to navigate the complex regulatory, funding, and technical climate tech landscape.

Fellow

Wirewatt B.V.

Wirewatt makes online lending possible for the green renovation industry in emerging markets, starting with solar. Wirewatt is a fast growing startup in Mexico where access to green credit is limited, sun is abundant, and energy prices are high. Through Wirewatt's platform, green contractors get their sales powered with financing at the point of sale.

Schneider Electric

Application Engineer, Energy Solutions

Austin Technology Incubator (ATI)

The Austin Technology Incubator is a not-for-profit unit of the IC2Institute of the University of Texas at Austin that helps founding teams build successful companies.

Associate, Clean Energy Portfolio

Solar Power Technologies Inc

Solar Power Technologies, Inc. creates monitoring and optimization electronics for large-scale PV solar arrays.

Electrical Engineering

Helping US solar companies with top 1% nearshore solar engineers

Building companies in climate, end-of-life, and re-shoring back to North America.

Right now I’m focused on Elastic, a company I started to help solar teams execute better. We embed engineers and project managers into subcontractors, EPCs, and developers who are trying to grow without becoming bloated. We help them move faster, stay lean, and get projects over the finish line.

Before Elastic, I founded Wirewatt, a solar financing platform that made it easier for thousands of homeowners across Latin America to go solar. We built the software, sourced the capital, and worked with sales teams on the ground to scale loan origination.

What drives me is building with purpose — creating systems, teams, and tools that make execution smoother and growth more sustainable. I believe in accountability, iteration over perfection, and leading with kindness and ownership.

I’m also a dad of three, and everything I build, I build with them in mind.

If you’re building in solar or trying to grow a field or ops-heavy team, I’d love to connect.

taplio

The Battle

Marshall Morris

Joel Garcia Galan

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