𝐘𝐨𝐮 𝐣𝐮𝐬𝐭 𝐠𝐨𝐭 𝐩𝐫𝐨𝐦𝐨𝐭𝐞𝐝 𝐭𝐨 𝐂𝐓𝐎. 𝐂𝐨𝐧𝐠𝐫𝐚𝐭𝐬! 𝐍𝐨𝐰 𝐰𝐡𝐚𝐭?

You've finally got what you wanted but now you are in over your head 
and drowning in all the new expectations

Sounds stressful. 

𝐇𝐢, 𝐈'𝐦 𝐌𝐚𝐫𝐤𝐮𝐬 👋 𝐈'𝐦 𝐚 𝐂𝐓𝐎 𝐜𝐨𝐚𝐜𝐡, 𝐚 𝐝𝐚𝐝 𝐭𝐨 𝐭𝐡𝐫𝐞𝐞 𝐚𝐧𝐝 𝐚 𝐩𝐚𝐬𝐬𝐢𝐨𝐧𝐚𝐭𝐞 𝐟𝐢𝐞𝐥𝐝 𝐡𝐨𝐜𝐤𝐞𝐲 𝐜𝐨𝐚𝐜𝐡🏑 
𝐈 𝐡𝐞𝐥𝐩 𝐂𝐓𝐎𝐬 𝐟𝐫𝐨𝐦 𝐒𝐚𝐚𝐒 𝐬𝐜𝐚𝐥𝐞-𝐮𝐩𝐬 𝐠𝐚𝐢𝐧 𝐜𝐨𝐧𝐟𝐢𝐝𝐞𝐧𝐜𝐞 𝐚𝐧𝐝 𝐥𝐞𝐚𝐝 𝐰𝐢𝐭𝐡 𝐚 𝐜𝐥𝐞𝐚𝐫 𝐫𝐨𝐚𝐝𝐦𝐚𝐩 𝐟𝐫𝐨𝐦 𝐝𝐚𝐲 𝟏.  

For 20+ years I've been working as as a developer, architect, CTO, and now a CTO Coach. I've led successful teams across all 3 branches: in 𝐬𝐭𝐚𝐫𝐭𝐮𝐩𝐬, 𝐬𝐜𝐚𝐥𝐞-𝐮𝐩𝐬, 𝐚𝐧𝐝 𝐥𝐚𝐫𝐠𝐞 𝐞𝐧𝐭𝐞𝐫𝐩𝐫𝐢𝐬𝐞𝐬. 

Startups teach you speed. Enterprises show you what structures (and politics) are. 
But 𝐬𝐜𝐚𝐥𝐞-𝐮𝐩𝐬? That's where emerging tech leaders get 𝘣𝘢𝘱𝘵𝘪𝘻𝘦𝘥 𝘣𝘺 𝘧𝘪𝘳𝘦. 🔥 

And that's why I'm passionate about helping new CTOs in scale-ups level up their leadership game. 

𝐌𝐲 𝐇𝐨𝐥𝐢𝐬𝐭𝐢𝐜 𝐀𝐩𝐩𝐫𝐨𝐚𝐜𝐡
Having led 5 full SaaS product cycles, completely from scratch, I am 100% convinced that 𝐚 𝐡𝐨𝐥𝐢𝐬𝐭𝐢𝐜 𝐂𝐓𝐎 is the key to success. 

That means combining: 
• deep technical understanding,
• sharp business thinking, and
• psychology of communicating and leading humans under pressure. 

🔥 At the end of the day, you will become a confident CTO who leads with a clear plan and measurable results.

𝐖𝐡𝐨 𝐈𝐬 𝐈𝐭 𝐅𝐨𝐫?
New CTOs in fast-growing SaaS companies: You have been the most capable techie in the room. Your CEO trusts your technical depth. 

But now, it's not enough. You start to doubt your abilities and are stuck between being a tech lead and a CTO. 

𝐈 𝐰𝐢𝐥𝐥 𝐡𝐞𝐥𝐩 𝐲𝐨𝐮:

🔹 Diagnose where you are stuck
🔹 Build a clear roadmap to overcome your scale-up's challenges
🔹 Shift from reactive to intentional leadership, with confidence
🔹 Conjure influence in the boardroom
🔹 Develop a sustainable playbook to scale yourself as you scale your SaaS.

🎯 𝐖𝐚𝐧𝐭 𝐜𝐥𝐚𝐫𝐢𝐭𝐲 𝐢𝐧 𝐲𝐨𝐮𝐫 𝐧𝐞𝐰 𝐂𝐓𝐎 𝐫𝐨𝐥𝐞?

DM me for a free diagnostic ⬇️
We’ll map out where you are, where you’re stuck, and what you need to focus on next.

Markus Böge

Solopreneurs making over $10K/mo don't need to add. They need to eliminate. I help with that. • Bootstrapped $3M agency owner • Creating custom (and easy) systems is my love language. ☕

What if the reason you’re earning less is because you’re hustling too much?

I help agency owners, solopreneurs, and freelancers scale with flow…and here’s why I do, because the way you and I were taught to scale is a trash fire of complexity, meaningless work, and servitude to clients we should have never signed to begin with.

THE ORIGIN:

In year 7 of our agency, we hit $1M ARR, hit Global Top 1000 in digital marketing, and I burned out…twice.

In 2022…

— I got on 21.8 hours in meetings per week
— Had some panic attacks and slept 2 hours per night
— Thought I was going to die on an airplane

In 2023, I was desperate for change so I…

— Sent one email that eliminated 75 hours/month in meetings
— Kept it simple (no outreach, ads, or hiring)
— Upsold existing clients and improved retention

THE RESULT:

In short, I accidentally discovered a better way.

→ 70 hour weeks turned into 8 hour weeks
→ 21 hours/week in meetings turned into 2 hours/week
→ $1M ARR turned into $2.5M ARR 12 months later

THE MINDSET SHIFT:

Hmmmm…..

Maybe doing more to earn more is bogus.

Maybe saying yes to everything (and every client) PREVENTS us from creating the life we want.

Maybe our business is calling the shots instead of us.

THE NEW PATH:

I fell into coaching in 2024 kicking and screaming.

Y’know why?

Anybody can learn something, market it well, and teach it…having only done it for themselves.

THE DELUSIONAL GAME CHANGERS:

But the truth is…scaling with flow, not hustle, has helped dozens in the last two years.

Like:

Jacob P.
STARTED: $20K/mo + 8 hrs/day in meetings
NOW: 3-day work week, a few meetings a week, $40K+ months consistently

Luis T.
STARTED: 20% close rates on monthly payment plans
NOW: Closing a few pay in fulls every month, building a cabin in the mountains

Kevin R.
STARTED: Tied to Slack, overwhelmed, alone, $50K/mo
NOW: Looks at messages twice a day, more family time, hit $100K/mo

And dozens more.

I’m on earth to help people scale with flow, on their terms, and make it fun again.

If you want to learn more, just head to [autonomymodel.com] and decide if you vibe.

Otherwise, follow along with me here.

WHY STICK AROUND?

Because I share it all. Good, bad, ugly.

No gatekeeping. No influencing.

Thanks for being here.

And if you want to see something specific from me, drop me a message and tell me what you need.

I read every message.

Colby Wegter

Private 1:1 coaching for leaders to create space + clarity.

When you tell someone they're "so authentic" just keep in mind they have no clue what you mean.

Authenticity isn't a skill or a trait.

It's conviction in yourself.

Accessible to you whenever you decide to use it.

This simple line spits in the face of achievement [as we know it]:

Judge each day not by the harvest that you reap, but by the seeds that you plant. –William Arthur Ward

The hell with working for the result you can imagine.

Plant the seeds and reap rewards your brain can't comprehend.

How you know you're in flow:

You've started writing in the same 5-minute window 4 days in a row.

A great life happens at the day level, not the decade level.

Why wait?

taplio

The Battle

Markus Böge

Colby Wegter

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The Battle

Markus Böge

Colby Wegter

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Colby Wegter's LinkedIn Performance

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