Agility Marketing with May Chang

Check out this online, self-paced course for business owners who wish to create their comprehensive DIY Brand & Marketing Plan. The learner will feel support at each step to navigate a proven planning structure to build their DIY plan together with a 30 -90 marketing actions list.

Course Designer - '7 Steps To Develop An Effective Brand & Marketing Plan'

Brand Marketing & Implementation

Whether you are already in business or just starting off, read my book "Unleash The Voice In Your Brand' to distil the passion on brand and marketing into effective framework and strategies for your business. The outcome - Your brand brilliance will not go unnoticed!

Book Author

The Answer is Yes Pty Ltd

Training course '7 Steps To Develop Your Brand & Marketing Plan'. 
Training options include face-to-face workshops, online workshops to DIY courses.

Accredited Trainer | Course Designer I Facilitator

Stryder Inc. (Ryde Hunters Hill Community Transport)

-Brand content marketing via Go-to-market channels to build B2B and B2C relationships.
-Develop website scope and work with website developer to create a site that perform both as source of information as well as facilitate and manages trip bookings and payment.
-Design vehicle sponsorship program and brought in sponsors.

Digital Marketing Consultant - Freelance

Able2 Pty Ltd

Provide brand coaching and marketing structure and framework to Executive Management to advance Able2 brand reputation and profile in the key communities that they service.

Brand Marketing Consultant - Freelance

Meetup

Meet-Up Leader (Sydney)

Anytime Fitness Australia

National Franchise Sales Consultant - Orange Theory brand

Corporate Partnerships Manager

Telstra

Retail Marketing & Campaign Management Manager

Logica Australia

Business Development Manager

Account Manager

In a nutshell, Brand and Marketing is your front-facing and backend departments of your business.

Whether you are a SME, or Non-Profit, you need quality & consistent Brand & Marketing. This discipline is derived from executing a well-developed Marketing Plan that provides a framework to establish your brand leadership in your business community and generate a pipeline of prospects. 

It showcases your Business Values which should filter throughout your organisation. When you build Relationships and Trust with your clients, sales will follow.

This advances your Brand Standing towards a lasting legacy! This is in a nutshell the heart of brand and marketing, and how clients and I achieve results working as a team!

Lacking in that area, let's have 20 mins discovery chat.

May Chang

Paris Cutler

The Positive Leaders Training Company

As the Chief Learning Officer and Co-Founder, I lead the charge in training mid-level managers and founders of SMEs. Together with my business partner, Sandra Duarte we believe outstanding leadership and management skills are taught by experienced leaders and managers. Our mission is to equip managers with the skills to performance manage and align their teams for greatness and positive well being.

Co-Founder & Chief Learning Officer

The Executive Brand

💎 Welcome to The Executive Brand. 

Elite personal branding and content. 

It’s time for the online recognition you deserve.

If you are highly successful in your field then your personal brand is critical. 

You deserve to be seen and heard and our bespoke services are designed for maximum impact. 

We give you a competitive edge on LinkedIn so you can:

⭐️ Leverage your success
⭐️ Amplify your brand visibility
⭐️ Be the authority in your field
⭐️ Become a recognised, global leader

Our dedicated, hand-picked team includes experts in areas such as brand strategy, social media, copywriting, graphic design, video editing, website design, research, and administration.

What can you expect? 

Our service meets the needs of prominent personalities, C-suite executives and sophisticated entrepreneurs. As your trusted social media partner, we only work with a select group of clients. 

Our white glove service delivers a superior client experience, managing your social media strategy from end-to-end including:

1️⃣ Your Personal Brand Blueprint - In-depth brand fundamentals, strategy, and style guides. 

2️⃣ Social Media Strategy - Key messages to align with your social media presence. 

3️⃣ Content Creation - 20 pieces of tailored content created per month that tell your story and showcase your expertise. 

4️⃣ Engagement Boost - Leverage our extensive networks for maximum visibility. 

5️⃣ Continuous Support - Direct contact with our executive team for ongoing consultation and analytics reports. 

With strategic, personal branding and a variety of thought-provoking content, you will be recognised as the authority in your field. 

We know what success looks like, and we know how to harness it. 

Ready to amplify? 

For an initial consultation, please send us an enquiry at theexecutivebrand.com

Chief Brand Officer

Paris Cutler Consulting

As an Executive Advisor and Blue Ocean Strategist, I go beyond “just coaching” to power competitor differentiation by clearing performance/growth roadblocks for founders and companies.

➽ EXECUTIVE COACHING & BUSINESS SOLUTIONS ADVISORY

✔ If you’re looking for a coach who’s been:

― an entrepreneur who built a business from the ground up, 
― a CEO faced with market differentiation and scaling challenges,
― a 6-figure executive at the crossroads of a career change, 
― an industry influencer/media personality who monetised their influence,

then we should talk! 🗣

📱 (+61) 452 283 122 
📧 paris@pariscutler.com

✔ My clients are:

― Influencers looking to capitalise on their authority via media opportunities (authorship, TV, keynote speaking).  
― Businesses looking to create―and capture―uncontested market space to become #1 industry leaders.
― Entrepreneurs looking to unlock untouched markets, raise stakeholder value and reduce costs to skyrocket revenues/profits.
― Individuals, start-ups, mid-to-large-sized operations and $100M+ companies.


➽ BLUE OCEAN STRATEGY CLIENT SUCCESSES

BEAUTY BIZ MARKET SHIFT 
✔ Saved an entrepreneur from likely collapse after struggling to compete with major cosmetics retailers in Australia’s $880M+ beauty trade through restructuring, rebranding, and repositioning the business.  

― Empowered client to capture an untapped market (50+-year-old buyer), develop and launch a new high-grade cosmetics range and build an authentic brand story around self-love and positive ageing.

FASHION BRAND REFORM  
✔ Turned month-on-month business bleed for a prominent eCommerce fashion retailer into a massive business boom―achieving $20M p.a―through business model restructuring.   

― Enabled MD to stem high-dollar business drain, broker outsourced manufacturing and marketing partnerships, and revert to more creative yet high-ROI pursuits. 

KEYNOTE SPEAKING   
✔ Coached big-name influencer to monetise 1M+ following and recalibrate audience.

Executive Coach | Serve as Brand Builder, Change Catalyst, Revenue Rainmaker & Corporate Consultant

Murdoch Books

Paris has written five books Planet Cake a Guide for Beginners, Planet Cake Cupcakes, Planet Cake Celebrate, Planet Cake Kids, Planet Cake Love all published by Murdoch Books and now translated into 7 different languages and distributed around the world. 

Planet Cake 'A Guide for Beginners'​ 2009
Planet Cake 'Cupcakes'​ 2010
Planet Cake 'Celebrate'​ 2011
Planet Cake 'Kids'​ 2012
Planet Cake 'Love & Friendship' 2015

Author

Planet Cake

Paris Cutler gave up her career in the corporate world and bought Planet Cake in 2003 as an existing small store with only one staff member, she had a dream to put decorated cakes on the map both in Australia and globally and over the next 12 years accomplished what most thought would be nothing but a pipe dream and made Planet Cake an Internationally recognized brand.

Paris realized that the best way to approach decorated cakes was as a fashion brand rather than as a food product and Planet Cake established its reputation 12 years ago based on its incredible novelty and wedding cake designs.  As a result Planet Cake has created cakes for A-list celebrities such as Nicole Kidman, Celine Dion, Rihanna, Katy Perry, Keith Urban, John Travolta and Lady Gaga as well as for Television and many magazines.  Paris and her team have also created a host of amazing ‘stunt’ cakes the most famous being a realistic replica of the Sydney Opera House for Australia Day 2011, which weighed over 1.3tons and required 32 cake decorators to make.

Paris launched her Planet Cake school in 2004 which now has the impressive title of being Australia’s largest cake decorating school is now licensed to an education partner and teaches in 6 locations around Sydney. With a unique curriculum created by Paris and her team which is continually updated and improved upon, her education program has trained over 5000 students and educated many cake decorating professionals who now operate their own businesses and have become well known in their own right.

Company Owner

Foxtel

In 2011 Paris along with the Planet Cake team had their own TV show ‘Planet Cake’ hosted by Lifestyle Food network; the show became one of the networks highest rating shows for the year and has now been shown in over 26 countries around the world (BBC Wolrdwide). As a result Paris and her team were awarded an Astra Award for Best Lifestyle Program. Paris has also appeared on the Disney Channel, the Mornings Show, the Today Show, Business News – Sky News, the Circle and Sunrise.

TV Presenter

Claxton Speakers International

Paris' real passion is public speaking, not for the glory and not for the exposure, but to help and inspire other entrepreneurs, she always shares some shocking business stories, brings a few laughs at her own expense and keeps it as real as possible. No hero worship, no formulas and theories, sage wisdom learned the hard way. Stories are the best way we learn, and a little story medicine goes a long way.

Current speaking topics include:

My Brilliant Mistakes
Learning and succeeding from failure; 
BHAG -- Big Hairy Audacious Goals including motivation and strategy; 
Women specific issues -- family, parenthood, glass ceilings, women in business; 
Motivation -- how to stay "on game" and move from rags to riches; 
Personal Empowerment -- managing fear, having a vision; 
Leadership and management

Testimonials: 

"Your stories gave me goosebumps!!! What incredible tales to tell and your strength and passion is inspiring. Thank you!...Couldn't think of a better way to spend my Sunday"

"Such a great day!! You were so great to listen to and shared so much valuable knowledge"

"Wow, wow! Thank you for such a fabulous day of inspiration"

"Loved hearing your stories today and straight up advice. Thank you"

Contact Paris directly for references and speaking engagement history & availability
OR Claxton Speakers International: www.claxtonspeakers.com.au/speakers_profile/1898

Keynote Speaker

Driving Success Through Strategic Consulting & Global Brand Leadership | Co-Founder, PC Consulting | Chief Brand Officer, The Executive Brand | Global Brand Ambassador, ZADASI

➡️ WHAT I DO:  I help founders, executives, and emerging leaders transform their businesses by aligning their people, elevating performance, and building world-class team cultures that create Raving Fans and drive real results.

➡️ WHO I WORK WITH: I work with growth-minded leaders who are ready to ditch mediocrity and build standout brands powered by high-performing teams.

● Founders & Entrepreneurs
● CEOs & Executives
● Middle Managers with ambition

➡️ HOW IT WORKS: Through the Positive Leaders Training Company, we offer powerful programs that combine real-world business success with people-first leadership tools.

● Leadership development programs
● Culture and team alignment workshops
● Manager-to-leader transformation journeys
● High-performance coaching

➡️ WHY IT WORKS: I’ve done this myself. I built Planet Cake into a #1 national brand with no close competitors, servicing A-listers like Nicole Kidman, Lady Gaga, and Rihanna. I created the largest cake decorating school in the Southern Hemisphere, wrote 5 bestselling books, landed a global BBC TV show, and sold the company for millions.

The secret? I built a culture that created Raving Fans—internally and externally. I hired the best, built an extraordinary team, and focused on unforgettable customer experiences. Now, I teach others how to do the same.

➡️ WHAT I BELIEVE: Leadership is about people, not just profits. When teams feel inspired, aligned, and empowered, extraordinary things happen. I believe in positive leadership as the most powerful growth lever in any business.

➡️ WHAT OTHERS SAY: “Paris helped us transform our team culture and performance. The shift was immediate—and long-lasting. Engagement is up, results are up, and we finally feel like a united force.”
— Client testimonial Maria Padisetti

➡️ WHAT TO DO NEXT: If you're ready to build a team that moves mountains and a brand people obsess over, let's talk.

📩 DM me or explore my programs here: 🌐 linktr.ee/pariscutler

#Leadership #Team #Performance #PositiveLeaders #Business #Growth #CustomerExperience #Brand #CX

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The Battle

May Chang

Paris Cutler

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