Bruce Martin

Nearshore Cyber

Chief Revenue Officer (CRO)

Prosperitiv

Chief Marketing Technology Officer

Cloud Wealth Limited

CMO | Head of Product

Growth Strategy

Founder, Head of Growth and Chief Growth Hacker at Full Service Digital Agency based in Cape Town, South Africa

Founder, Head of Growth

POTENTIAM LTD

Head of Marketing

Realsmart

Head of Lead Generation

Severus

Digital Marketing Director

APO Group

Head Of Digital Marketing

Marketing Director at APO Group, the leading pan-African communications and business consultancy. Heading up strategic digital communications and go-to-market strategies for Africa's finest.

Marketing Director

Kurtosys

Demand Generation Manager

Symantec

Senior Marketing Operations

Ahoy there!

Welcome to Bruce’s LinkedIn Profile. 

Bruce Martin went to Stellenbosch University to pursue a degree in Microbiology and Biotechnology. Alongside 100's of courses and a true spirit of learning, he has also pursued a B.Comm in Law from the University of South Africa and a Diploma in Business Analysis from the Faculty Training Institute.

After interning as a Business Analyst, Bruce felt that entrepreneurial urge to start his own business. He founded a company in the automative industry, Speedline Mags, and grew this company to a sizeable staff complement.

With a penchant for digital marketing Bruce made the decision to park the automotive business and accepted a position as a marketing consultant at SharpSpring, a SAAS company with a focus on marketing automation. Bruce managed close to 100 agency accounts and assisted with implementation support. 

After SharpSpring, Bruce accepted a position as Senior Marketing Operations Specialist for Symantec Corporation in their Website Security division. Bruce was responsible for marketing automation campaign execution, infrastructure, data mining and reporting.

Bruce then worked as an agency founder at Growth Strategy and assisted small and medium business with lead generation and the creation of their own systematised marketing and sales funnels to establish predictable revenue systems. 
After which Kurtosys Systems and APO Group called on Bruce as Demand Generation Manager and Head of Digital Marketing, respectively to head up lead generation efforts across all the necessary channels.

Bruce also took up positions at 2 fledgling startups, Realsmart and Severus to drive leads for both fintech companies during their launch phases. 

Currently, Bruce still services Cybersecurity clients sales requirements through Growth Strategy, now fully focused on only Cybersecurity

Bruce aspires to continue in the digital marketing space adopting and implementing new technologies that would help businesses drive profitability. 

Entrepreneurial and marketing Leader by nature and a Growth Hacker long before the term was coined. Marketing and Product Consultant and Fractional CRO for StartUps and helping businesses explode their growth through the strategic development and implementation of effective Product Strategy and Development, Brand Building, Growth Marketing, Lead Generation, Global Integrated Marketing, and Marketing Operations and strategic sales operations and strategies that produce results. 

Contact: info@growthstrategy.co.za

WeR1

SwiftX

SwiftX is a full service marketing agency that focuses on providing world class content solutions to the Fintech industry. SwiftX was born out of the emergence of new technologies that have led to an explosion of new banking, insurance, investment, blockchain, cryptocurrency and other financial companies, platforms and products. 
While SwiftX specialises in digital content, our solutions stretch into the traditional marketing space too, with each solution being created to achieve our client’s specific needs.
Content Creation
Social Media Marketing
Blog Writing
SEO Writing
Integrated Marketing Solutions
Business Strategy
Creative Design
Sales Strategy and Support
Ideation and Innovation

Chief Marketing Officer

Fraxeum

Fraxeum uses blockchain technology to tokenise and fractionalise equity in any kind of asset - traditional or non-traditional - to democratise wealth creation through the development of accessible and inclusive micro-investment platforms.
Fraxeum’s open source blockchain helps developers, entrepreneurs and corporates innovate quickly and comply with global regulatory frameworks, providing individuals with affordable investment solutions into a wide range of real world or digital assets.

Infinite Industries

Infinite Industries upcycles plastic waste - including many unrecyclable forms of plastic waste - into affordable construction materials including Infinite Board and Infinite Roofing.
Our innovative and proprietary processes are building a better and cleaner future, a future of Infinite Possibilities.

Shareholder

Conferences, Forums and Symposiums

I have been invited to speak at over 30 major conferences and events, usually on digital innovation, marketing and best practice. Some of the events include:
VRB Blockchain Conference (Osaka) - October 2019
RADSG Social Media Conference - September 2019
Entrepreneur Organisation - Multiple dates and talks
RCL FOODS Creative Counsel - Multiple dates and talks
Heads2Gether - August 2018
Hirt & Carter Group Conference - November 2017
Hollard Purple Pantry - March 2017
Durban Entrepreneurs Club - November 2016
KwaZulu-Natal Educators Forum - June 2015
Pretoria Digital Day - November 2014
Durban Digital Day - November 2014
Durban Chamber of Commerce Mobile, Digital & Social Media Workshop - June 2014
Aspen Pharmaceuticals Digital Immersion - December 2013
CLIPDC Dragon on the Pitching Panel - November 2013
Durban Digital Day - October 2013
Tiger Brands Digital Forum - September 2013
Servest Board Alignment - August 2011
Unilever Digital Symposium - June 2010

Speaker, MC and (occasional) Dragon

HAYVN

HAYVN is a digital asset focused financial institution, providing Trading, Asset Management, Custody, Payments and Research services to a global client base.

Affinity Group

The Affinity Group consists of eight companies based in South Africa and the UK, offering outsourced financial services, legal services, conveyancing, inbound CRM, outbound sales, back office, bookkeeping, accounting, software development and other services to a global market.

Affinity Wealth

Affinity Wealth is a certified Financial Services Provider that offers a diverse range of tailored financial services and products that help our clients manage, grow and preserve their wealth.
We understand the dynamics of the financial services sector and tailor-make personalised wealth and investment programs in partnership with some of South Africa’s biggest financial institutions. Our offering covers four categories, namely Investments, Personal Insurance, Retirement Planning, Estate Planning and Management.

Affinity Solutions

Affinity Solutions is a global business service provider and part of the Affinity Group.
Our role is to fulfil the business needs of our global clients by providing outsourced services and strategies that assist them in achieving their objectives of:
• Cost-saving efficiencies
• Cash flow management
• Enhanced customer relationship management
• Business continuity

Affinity Software

The Affinity Group is a data-centric organisation, so we have created Affinity Software to develop bespoke, next-generation software solutions to maximise internal efficiencies, workflow, data management and profitability.
Affinity Software also offers cost-effective software development solutions to our global clients and partners, utilising a combination of industry insight and technological expertise to deliver world class solutions.

I am a seasoned entrepreneur with a wealth of experience in the marketing, tech, and media industries. While building and selling three large marketing agencies, I was immersed in a wide range of verticals, including fintech, blockchain, automotive, FMCG, retail, insurance, finance, agriculture, fashion, manufacturing, logistics, and various B2B services.
As technology began to dominate marketing, so it transcended communications and integrated into all areas of business - operations, sales, production, admin, logistics and more - and as I became more involved in solving business problems or leveraging the opportunities technology provided, so I began looking at business opportunities outside of the marketing sector.
My core strengths lie in problem-solving and communication, enabling me to find creative ways to build innovative businesses and clearly articulate their value proposition to stakeholders.
I have now co-founded or invested in several businesses that are poised to deliver world-changing solutions in terms of building a more inclusive and accessible economy using blockchain technology, and to provide sustainable solutions to the problems of plastic pollution, deforestation, housing shortages, and dignified sanitation.

taplio

The Battle

Bruce Martin

Barry Tuck

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