I'll cold call for you.

Try me out for £1,000.

30-50 conversations with your target market.

I'll provide the list, mobile numbers, and reporting.

All I need to know is the problems you solve, who you solve them for, and why they'd be motivated to solve them.

If it goes well, we keep working together.

If not, you walk away.

Mark Bangs

“Just pick up the phone to grow your business.”

It’s ok advice, but it misses most of what actually makes outbound work.

Before a single dial happens, you need to:

- Build a quality list without Sales Nav sprinkling in Yoga Instructors and Chemistry Professors

- Find reliable data that isn't full of wrong numbers

- Set up a CRM so you can stay on top of tasks

- Choose and configure a dialler so you're not manually calling everything

- Write and refine messaging that doesn't make you sound like a call centre in Bangalore

- Track follow ups (it takes us 4.2 dial attempts on avg to get a conversation with someone)

- Work the list consistently

That’s a big ask for a founder who’s already wearing five hats.

What usually happens is this:

A few good sessions, a few missed ones, and that non-negotiable “prospecting time” ends up being quietly removed from the calendar.

At that point, most revert back to relying on referrals or inbound,  neither of which are scaleable or consistent.

The truth is, cold calling works.

But it only works when it’s done systematically, every day, at volume, by people who live and breathe it.

That’s why founders outsource it.

Not because they can’t do it but because it's a ballache.

I book qualified meetings for founders and MDs 📞

Spoke with a company recently who said they don’t cold call as they know everyone in their market. 

Yet I routinely see their MD twerking on every teenager's post to get their super secret AI prompt or n8n workflow for lead gen.

Maybe he just didn't like me.

Or he’d spoken with Céan.

That’s more likely.

🚨 Comment "BRO" to boost my reach. 🚨

If your outbound sales efforts aren’t landing, it might not be your pitch or your people.

It might be your list.

If you’re calling people who don’t feel the pain you solve, or who aren’t motivated to fix it, you’re probably wasting time and money.

Before you invest in outsourcing or hiring salespeople, make sure you know your target market inside and out.

If you don’t, that’s fine.

Just recognise that your goal shifts from selling to learning.

Use outbound to validate your assumptions.

Every “no,” “maybe,” and “tell me more” gives you clues about your market.

The wrong list makes sales impossible.

The right list allows you to learn exactly what matters to your ICP, what questions/objections they're likely to raise, and ultimately what will motivate them to spend money with you.

LinkedIn engagement ≠ quality service

Instead of paying someone to do your outbound sales because their posts get loads of likes and comments, think about:

1. What are their clients saying about them?
(If anything)

2. How many will actually vouch for them?
(We can point to several)

3. What is their overall retention rate?
(Ours is 92.3%)

The "fractional SDR" space is getting more popular as people realise they can just post selfies on LinkedIn and work for themselves.

It's important to vet these people and ask what kind of results their clients are seeing.

If you've got monkeys dialling for you, don't be surprised if it ends up being a banana skin for your business (yeah I know, terrible...)

🙈

The list is the foundation of any outbound campaign.

If the list isn't right, everything else falls apart.

You can have great messaging delivered expertly, but it's all for nought you’re not speaking to the right people.

By “the right people,” I mean those who actually have the problem you solve, and who are motivated to solve it.

This is why clarity on your ICP isn’t optional.

If you’re not clear on who you help and why, you’re probably not ready to hire an outsourced sales agency.

And hiring internally could be disastrous.

That said, outbound can still play a role in finding that clarity.

If you have a working hypothesis of who your ICP is and what your value proposition might be, cold calling is the fastest way to test it.

Every conversation is a data point.

Every objection, question, or nugget of feedback helps you refine your message and/or targeting

By having live conversations you’ll very quickly know whether to pivot or double down.

I'd never do "brand partnership" posts.

Mainly cos I never get asked.

Researching prospects before cold calling can be a waste of time.

Hypothetical A:

+ 6 hours of dialling time
+ 5 mins of research per call
+ 2 min avg. call duration
= 51 dials (assuming you don't eat, drink, or pee)

15% connect rate = 8 connects
80% connect to conversation rate = 6 conversations

Hypothetical B:

+ 6 hours of dialling time
+ 2 min avg. call duration
= 180 dials

15% connect rate = 27 connects
65% connect to conversation rate = 18 conversations

So for all you hyper-personalisation "warm call" advocates, a genuine question:

Is the quality of your 6 conversations higher enough than my 18 conversations to justify having 1/3 as many?

Could it make more sense to build a list and go after it with a relevant message?

Ivan Dimitrijevic

OptimaB2B

Enough with the status quo. 
In a world of endless buzzwords and weak promises, you need clear, decisive action. 

Here, at OptimaB2B we specialize in turning common pain points—unclear direction, lackluster growth, and market mediocrity—into your competitive advantage.

Here’s how:

✅ Strategy: 
We design plans that cut to the chase.

✅ Differentiation:
We spotlight what makes you unique.

✅ Innovation: 
We drive ideas that defy convention.

✅ Unique Value: 
We deliver outcomes that matter.

If you’re ready to break the mold and leave the competition in the dust, let’s craft a future where your business not only competes—it dominates.

Head of Growth

Dim IT Consulting

In today's digital age, businesses can't merely exist; they must communicate, engage, and thrive in the digital landscape. If you don't pivot to digital prominence, competitors might just outpace you.

Why? Because building a powerful digital media presence isn't just an addition—it's the core of modern communication. It’s where connections are forged, stories are told, and where your customers reside.

Understanding and leveraging digital media isn't just about launching a website or having a podcast. It's about curating a holistic experience for your audience, translating to trusted brand recognition and increased sales.

But, mastering this domain demands:

🕰 Time
🔍 Expertise
🛠 The right tools and tactics

Recognizing the need for a formidable digital presence is the first stride. And if these challenges seem daunting:

You're engrossed in running your business.
The digital media realm feels intricate.
Your core strengths lie elsewhere.

It's not just okay, but wise, to seek expert intervention.

Invest in a digital evolution without compromising your business nucleus.

Ready to take the digital leap and surge ahead? 
Let's collaborate and script your digital success story. 🤜🤛 📞

Founder

RevGenius

RevGenius is a group of revenue-generating sales and marketing professionals brought together to learn, share, support, and grow with each other.

Member

Webbografi Sweden AB

BG Reklam

Funky Marketing

As a director of demand generation, I am tasked with a lot of different challenges, like finding new customers and bringing them into the fold. Besides harvesting the existing demand, one of the most challenging aspects is creating demand for products that are already working well in an existing market.

When a product is winning, it's tempting for the company to leave well enough alone. Why tinker with success?

The challenge of creating demand for successful products is that they've already won the hearts and minds of their audiences. There may be very little room for improvement. The product goals have likely been met (or exceeded), and the existing customers are satisfied or at least stable in number.

As you might imagine, my job becomes more difficult when I don't have much wiggle room to improve on what is currently working well. 

So how do we create demand for successful products? 

We Help B2B Companies Generate Consistent Revenue Growth With Cost-Efficient Strategies.

You have to be prepared and be able to scale growth so it doesn’t hurt you in the long run.

From setting up foundations, leading your team, to growing your business - we help you get it done.

Modern marketing execution is becoming more and more critical to a successful, efficient revenue engine. 

We’re measuring our efforts on inbound qualified pipeline and inbound closed-won revenue. It’s a simple philosophy that keeps our clients happy.

Director of Demand Generation 

Shindiri Studio 

Sales Representative

MCW BCN Digital

Co-Founder

MyCity-Web

I'm a founder of MyCity Web - Digital Media & Online Marketing Agency, seasoned blogger and SEO/Inbound Marketing consultant with years of experience. My skill sets include Social Media Marketing, Search Engine Optimization and blogging on a wide variety of topics.

Each and every team member of MyCity Web is a devoted expert who will strive to perform the work assigned to them with a dose of professionalism and efficiency. Keep in mind though that through time, while working with each other, all of us have learned something from one another, so now, frankly speaking, we are all trained to do all sorts of things. We will be happy to work out a plan, specifically designed to suit your needs and we will stick to it, point by point - no exceptions! Finally, we know how hard it is to make it in the business world nowadays and therefore, we are open for negotiations.

Dejan SEO

DEJAN is an Australian search marketing company with worldwide recognition for marketing excellence and innovation. We specialise in technical and strategic SEO (search engine optimisation) solutions designed to drive traffic and sales to local business, e-Commerce and corporate websites. With unmatched research capabilities our team delivers business intelligence which goes beyond standard data sets. Strategic advice we provide is geared towards maximum impact and speed, delivering quick return on investment.

SEO Consultant

I, in association with my personal team, provided advanced SEO consulting, Inbound Marketing & Social Media solutions and blogging/writing services.

Senior SEO / Social Media Consultant

Demand Gen Strategist & Content Maven | Elevating B2B with Engaging Content for Traffic, Engagement & Conversions

Greetings! Welcome to where strategy meets storytelling. 

I'm a growth marketing strategist with a flair for demand generation. A former chess pro turned digital media maven. Did someone mention the 'GIF master' of Dark Social? Yes, that's me!

With the hat of an entrepreneur & CEO, I deeply resonate with the challenges B2B brands face today. From curating engaging content to closing critical deals, my expertise navigates the entire spectrum.

🔗 Connection ➡️ Audience ➡️ Community

That's my mantra! And from there, I accelerate growth. Forget traditional leads. MQLs are passé. Dive into the era of Dark Social and robust Pipeline Conversions.

What can I offer? 

🎯 Training your team 
🎯 Strategic brand-building 
🎯 Building efficient processes
🎯 Quick wins & target achievements

Yearning for a significant impact? 
Desire exponential growth in the coming year? 

Let’s strategize. 📞

Beyond my professional pursuits, you’ll find me actively blogging, sharing insights on everything from marketing and startups to random musings that ignite my curiosity. A self-proclaimed geek, the thrill of a new project or newfound knowledge excites me to no end.

Long-term, sustainable business growth is not just a dream; it's a possibility waiting to be realized. I'm here to transform that into reality by architecting a digital media fortress around your business.

Ready to embark on a growth journey? 
Let's converse! 🚀

Always eager to connect, learn, and grow. 
Reach out anytime. 📞

taplio

The Battle

Mark Bangs

Ivan Dimitrijevic

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taplio

The Battle

Mark Bangs

Ivan Dimitrijevic

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Mark Bangs's LinkedIn Performance

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