𝗜 𝘀𝗶𝗺𝗽𝗹𝗶𝗳𝘆 𝗦𝗞𝗔𝗡. iOS Meta Ads for Sub Apps. Growth content. Full-Funnel UA Consultant.

Ran my first Facebook ad in 2012, helped apps profitably spend tens of millions for the next decade, survived ATT, yet quit my day job in 2022...

to start a premium app growth consultancy focused on advanced Meta Ads strategies for subscription businesses.

→ 4.99/5 GrowthMentor rating (80+ founder sessions)
→ 10,000+ LinkedIn followers, 20+ podcast appearances
→ 72% YoY consultancy business growth, 3 years running

Recent public speaking highlights:

📍 Phiture Growth Phestival Berlin 2025
📍 RevenueCat App Growth Annual New York 2025
📍 App Promotion Summit Berlin 2025

Featured on Subclub Podcast, GrowthGems, Business of Apps for subscription app growth expertise.

What clients (& followers) say:

💬 "You've been key in getting our subscription ARR to $3M+" - Fig

💬 "Saved us a lot of costs on testing and iterating ourselves and helped our team gain a better understanding of the platform" - Genesis/Burner

💬 "Helped us with scaling our paid ads to $400K under 6 months" - Cal AI

My moat:

1/ Deep Meta Ads channel expertise
2/ Systematic creative production systems for app ads
3/ Creative and funnel diversification to enable true scale
4/ Growth strategy development for early to midstage, 0-$20M ARR
5/ Full-funnel alignment (ads, architecture, signal, ASO, onboarding, paywall, pricing)

Most agencies buy media against a cost per trial target across 5 different networks while ignoring downfunnel implications.

I fix the math across your entire user journey. 
Down to audience and placement level. Meta first. 

Currently focussed on: AI integration for creative production and marketing productivity. 
Happy to share what's working for me.

Hit me up if you're ready to make Meta your primary growth channel.
Subscription apps only.

Marcus Burke

I am specialized in leveraging mobile and web technologies to create impactful solutions as a Full-stack Product Builder. With a diverse background spanning digital growth management, product development, and development, I build in dynamic products where technology and strategy intersect.

🔹 Current Endeavor: 
At RexaHub, I am dedicated to building products that make a difference. My latest venture, Petvise AI, utilizes multimodal AI to provide personalized pet care advice, ensuring the well-being of pets around the world.

🔹 What I Offer:
- Expertise in building and scaling mobile and web products. (Flutter, Next.js, React)
- Proficiency in managing projects with tools like Jira, Linear, GitHub, and Notion.
- Product Designs on Figma & leveraging AI generated images. 
- Strong analytical skills and experience in data analysis tools like GA4, Mixpanel, Appsflyer, and Looker Studio.
- Implementing digital growth strategies, including performance marketing, SEO, content marketing, ASO and social media. 
- Building AI product using APIs from OpenAI, Gemini, Claude and Perplexity.

🔹 Why I Do What I Do: 
Growing up with a keen interest in technology and innovation, I've always been driven by the desire to create products that solve real problems and improve lives. Whether it's through enhancing user experiences or optimizing digital strategies, my mission is to make a positive impact.

🔹 Previous Experience:
- Product & Growth Manager at Omnicourse: I led the development of an AI-powered audio learning platform, nurturing a community of over 500 experts and driving significant organic growth.
- Digital Growth Specialist at Inveon: I spearheaded digital growth strategies for international brands, managing performance marketing, UX/UI, SEO, and data analytics. My work spanned diverse markets, including Turkey, Russia, and the UAE, delivering measurable results for clients like Columbia and Tupperware.

🔹 Let’s Connect
I am always eager to connect with like-minded professionals and explore new opportunities. If you're passionate about digital innovation or looking to collaborate, feel free to reach out!

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Marcus Burke

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