Marc Schreiber

Marc Schreiber Consulting

Ghostwriter | Consultant

At Schreiber Consulting we help technology SMEs grow and thrive with their hardware or software products – without hiring more people.

Together with our customers, through a thorough analysis of the Sales, Marketing, and Product departments, we find the weakest link and define an action plan for improvement. Continuously applying this method allows for the sustainable growth of the business.

Product Coach

depsys SA

Be the key stakeholder for product vision and strategy
Build in-depth understanding of the target customers and their needs and define a clear product direction for the products to guarantee product/market fit
Define and own the innovation process from ideation to successful launch
Establish the product roadmap and manage backlog prioritization and release plan
Define user story maps and requirements and work with Engineering on specifications
Communicate widely inside and outside the organization
Collaborate with Product Marketing for product documentation and Sales enablement
Work collaboratively with stakeholders to build alignment across teams

Product Manager

Develop brand, strategy, and plan to position depsys in the market, drive brand awareness, thought leadership, and generate leads; executing marketing strategy through various tactics via internal resources and external agencies, such as media relations, events, web, content, social media, collaterals, newsletters.
-brand strategy
-social media and content marketing
-press relations
-event management
-marketing communications
-messaging

Head of Marketing

Establish business in Germany; position depsys as thought leader in smart grid space with traditional grid operators; cold acquisition via phone and event attendance.

Sales Manager

InnoPark Suisse SA

Consulting work on projects for new business creation, essentially in the field of Sales & Marketing

Consultant

Dell

Plan and execute integrated marketing campaigns, manage campaign budget and agency relations, monitor performance and take corrective actions
-Designed and executed first marketing plan when Dell created Dell Networking brand
-Generated 20% of the sales pipeline through marketing campaigns with an annual budget of $1.2M
-Developed and rolled out a trade-in program
-Drove development of sales motions across EMEA region

EMEA Marketing Program & Campaign Manager, Networking / Servers

Owned business processes from market perspective (forecast, supply&demand, sales, pricing) ; managed European seed unit process ; analyzed sales figures and provided improvement guidance to business leaders
-Established myself as subject matter expert for Enterprise business and marketing programs
-Implemented communication framework to improve product transitions
-Received « team player of the quarter » award for best collaboration across functions

EMEA Marketing Business Manager

Organized workshops and trade show participation ; enabled sales teams in data center technologies ; rolled out marketing campaigns in Switzerland
-Best campaign execution across EMEA countries with 90% follow-up and on-target pipeline 
-Early internal adopter and influencer for social media use

Enterprise Solutions Marketing Manager

Acquired new channel partners ; managed sales process with 5 direct reports to achieve targets ; established Dell channel sales in Swiss business
-Built solid foundation for growth of channel business
-Built Dell channel sales with $21M revenue and 40% growth in first year

Channel Sales Manager

Managed sales funnel in allocated portfolio from detection to closing/order ; executed marketing campaigns to drive business ; owned the customer relationship and managed customer satisfaction
-Constantly achieved or overachieved revenue and call time targets ($3M per quarter)
-Lowered operation costs by pushing orders online (best online order rate in country with 70%)
-Implemented account planning, customer database and follow-up tools adopted by peers

Inside Account Manager

Supported sales teams in technical discussions and offers ; developed Dell data center business in Switzerland
-Heavily increased sales of emerging storage line of business recognized by Gold Award
-Cut error rate in order process leading to reduction of missing/wrong costs

Pre-Sales Consultant

Siemens

introduce eLearning as new delivery method for customer training; establish business plan; implement eLearning and eBusiness platforms; manage learning portfolio
manage a team of back office agents managing the training center organization

Back Office Manager and Project Manager eLearning

train colleagues and customers in data communication and telecom topics (1h to 5d, theoretical and hands-on, operator to manager); manage course portfolio; negociate training contracts; course development

Technical Instructor in Data Communication Networks

Ecole polytechnique fédérale de Lausanne

analysis, specification and development of communication protocol and control system for prototype of space robot and for detection system for landmines; development and test of hardware and software of communication interface, user interface and database; development of Internet-based remote control for mobile robot

Hardware & Software Development Engineer

Charmilles Technologies

development of numerical control algorithms for die-sinking machine-tools; configuration and test of servo motors and sensors; negoatiation of requirements of numerical control with Japanese partner

Software Development Engineer

Toshiba

study and implementation of force control algorithms for industrial robots; development of control software for assembly cell simulator

Research Engineer

I have three decades of experience in technology and have worked in various roles from development to marketing. My expertise spans manufacturing, telecommunications, IT, and energy sectors, in both large corporations and startups.

After a company shift left me seeking new opportunities, I decided to leverage my extensive knowledge by starting a consultancy. Learning about digital writing led me to ghostwriting, where I found joy in shaping and sharing others' ideas.

Now, I specialise in creating Educational Email Courses (EECs) for EnergyTech companies. These courses are a powerful tool for generating leads, something I'm well-versed in after a decade in marketing. My focus is on EnergyTech because I am passionate about contributing to the energy transition, an area where I've spent six years understanding the technology and market challenges.

Many EnergyTech companies have innovative ideas but struggle to sell their products and convert online interest into real business opportunities. I envision a future where these companies are well-known, their sales pipelines are full, and they are recognised leaders in energy transition.

I offer solutions to achieve this: engaging content on social media, EECs for generating business opportunities, regular updates through newsletters, and strategies that lead to real conversions.

Interested in learning more? Join my 5-Day EEC, "The EnergyTech Accelerator," to discover common content creation mistakes that can cost companies potential sales and how to avoid them.

Visit https://EnergyTechAccelerator.com/ to get started.

If you have any questions or want to discuss how we can work together, send me a direct message. I'm eager to connect and help your company grow.

🍀With passion for driving business results and strategic direction, I implement improvement initiatives that transform business performance through impactful project management, change leadership, and sales & marketing excellence.

💡Sales & Marketing Excellence: Drive alignment to market and customer needs for sustainable growth. Leverage KPIs to steer business activities. Excel at value proposition design, go-to-market strategy, and market segmentation. Create high-impact sales content with compelling value messages. Enable sales teams to exceed targets through effective training, methodologies, and tools. Drive sales competence development to sell differentiated solutions with quantified value.

🚀 Project & Change Management: Successfully lead complex cross-functional programs with multicultural teams. Employ structured methodologies to define and drive projects with clear scope, objectives, schedules and deliverables for seamless execution. Share best practices, optimize processes for continuous improvement. Facilitate collaboration and motivate teams to achieve project goals. Ensure efficient stakeholder engagement to successfully implement organizational change.

🎯Strategic Leadership: Possess an entrepreneurial mindset with exceptional ability to assess organizational needs, build high-performing teams, and implement operational excellence. Apply a structured, analytical, and pragmatic approach to delivering quick results.

🌍 International Versatility: Proven ability to rapidly adapt to new environments, having successfully worked across five countries (Sweden, USA, Canada, Germany, Switzerland) in both corporate and entrepreneurial contexts.

💥Skills:
•	Program and project management
•	Change management and transition leadership
•	Leadership building strong teams
•	Cross-functional and multi-cultural team leadership
•	Stakeholder management and engagement
•	Business transformation and process optimization
•	Communication, presentation and facilitation skills
•	KPI analysis and performance optimization
•	Sales and Marketing training
•	Value Selling coaching
•	Product life-cycle management
•	Value proposition design and go-to-market strategy
•	Content creation and value messaging

Tina Flodin

Ready to rethink your value proposition for 2026? Interested in upskilling your sales skills in order to win more business?

Join the "Master the Art of Value Selling" workshop in Lausanne next Wednesday January 21. I look forward seeing you there 🚀 💯

Tina (Martina) Flodin

⏰ 𝗟𝗮𝘀𝘁 𝗰𝗮𝗹𝗹 𝗳𝗼𝗿 𝗘𝗮𝗿𝗹𝘆 𝗕𝗶𝗿𝗱 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 — 𝗲𝗻𝗱𝘀 𝘁𝗼𝗱𝗮𝘆.
If one of your January goals is to sell your value more clearly, this is your moment to act.

On January 21st in Lausanne, Tina will help you 𝗠𝗮𝘀𝘁𝗲𝗿 𝘁𝗵𝗲 𝗔𝗿𝘁 𝗼𝗳 𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗩𝗮𝗹𝘂𝗲, so your customers don’t ask “How much?” but instead say “This makes sense.”

This session is for entrepreneurs, business owners, and sales leaders who want to:

✔ Create winning value propositions
✔ Sharpen their message
✔ Confidently close more deals

📍 Hotel Continental Lausanne
🗓 January 21st | 18:00–21:00
💡 𝗘𝗮𝗿𝗹𝘆 𝗕𝗶𝗿𝗱 𝗽𝗿𝗶𝗰𝗶𝗻𝗴 𝗲𝗻𝗱𝘀 𝘁𝗼𝗱𝗮𝘆, 𝗝𝗮𝗻 𝟭𝟰

Too often, great offers get stuck because the value isn’t landing. This is your chance to change that. 

👉 Register now and start 2026 with stronger sales conversations.

https://lnkd.in/eCfej7NM

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The Battle

Marc Schreiber

Tina Flodin

Followers

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taplio

The Battle

Marc Schreiber

Tina Flodin

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Tina Flodin's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreTina Flodin's LinkedIn Performance