I help SaaS and high-growth companies unlock exponential ARR growth by building partner ecosystems, affiliate programs, and GTM systems that scale.

Unlike most leaders who specialize in either sales or partnerships, I bring both:
	•	Closed 7-figure enterprise deals as an AE.
	•	Built partner programs adding $10M–$40M+ ARR.
	•	Designed affiliate systems activating thousands of high-performing partners.

My approach blends direct sales experience with a playbook for recruiting, activating, and scaling partner ecosystems that deliver measurable revenue impact.

Currently applying this GTM playbook inside Instantly.ai, where I’m documenting the journey in real time — frameworks, wins, and lessons that any GTM leader can adapt to scale faster.

What I do best:
	•	Design & scale high-impact partner programs.
	•	Build integrated GTM systems combining affiliates, agencies, integrations, and brand alliances.
	•	Turn real-world results into repeatable, monetizable frameworks.

I also work with select founders, execs, and investors through consulting, advisory, and JV opportunities — helping them structure partnerships that multiply revenue and create leverage.

📌 Core Competencies:
• Partnership & Affiliate Revenue Growth
• GTM Architecture & Execution
• Enterprise Sales & Negotiation
• Strategic Alliances & Integrations
• Business Process Optimization
• Leadership & Coaching High-Growth Teams

If you’re building a partner-sourced GTM function and want to scale faster, let’s connect.

Marc Gaudett

Chief Commission Officer 💰 I help salespeople find commission errors 🔥

Dan Goodman has been a fierce and passionate advocate for employees for nearly three decades. What started out as a hobby helping friends and family verify commission pay and identify and recover pay errors, soon became a mission that led to the founding of TruCommish. A commission audit service for salespeople. 

Recently, to help a wider audience of employees beyond salespeople and pay errors, Dan founded, Dan Goodman Employment Advisory. Dan's passion is to encourage and empower employees to stand up against wrongdoing. To not have years or decades of regret for being mistreated and doing nothing about it. 

For generations employers have relied on lack of information or misinformation provided to employees to coerce, mislead, and take advantage of them. Whether it is wrongly using PIPs to terminate employees, the farce of unlimited PTO, the false deadlines to respond to a severance, the façade of compensation plans being legal binding documents that the employer can change at any time without your agreement. The list goes on and Dan is here to shed light on these wrongful practices, educate employees on their rights and help to ensure the best possible outcome when these harmful situations arise. 

Dan assists employees across 8 practice areas: employment agreements, restrictive clause, severance offers, PIPs, stock/equity grants, compensation plans, commission/pay disputes, and general coaching, guidance, and advice. If you need help in any of these areas, book some time on Dan’s calendar for a paid call and he can help you sort through it all. 

Finally, Dan brings his passion for numbers and analysis along with his passion for uplifting the often-downtrodden salesperson at the moment they feel most isolated. Dan naturally has an analytically driven financial mind. He holds a BBA Cum Laude in Finance and an MBA Magna Cum Laude in Entrepreneurial studies from Babson College

Dan’s mission is to provide truth and transparency around the employer/employee relations. Shedding a light on many of the morally and often legally questionable practices by employers.

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The Battle

Marc Gaudett

Dan Goodman

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