Helping accountants get to their first $1M and beyond

My story begins years ago when I had an advisory firm but was struggling to increase margins.

I was a one person firm 100% remote.

I was trying to be everything to everyone.

I did not have a niche.

I did not have an ideal client.

I took any business that would hire me.

I did not stand out among the thousands of other consulting firms.

I competed mostly on low price. 

My friends and family would always see a stressed-out, black circles under eyes, 80+ hours/wk working person would have zero personal life.

I took a hard look at my business and found a lot of waste.

Too many services and too many different kinds of clients.

I decided that I needed to focus.

I began to focus on how I could productize my services.

With a business partner I helped develop an automated payment and Google reviews platform (BizPayO) that helps accountants get paid faster, without the expensive fees and which snagged a Google Review after every successful payment.

Through the payment app I found that most accountants were not charging enough.

That inspired me to launch a second SaaS company, a pricing application (Taxplow) that shows accountants what they should be charging based on the services they offer, their location, the client’s situation, and a couple dozen other key data points.

But the problem is bigger than this.

Accountants needs help differentiating themselves and coming up with a unique offering.

One that would help create a moat around their business.

So they would not become just another H&R Block or low-cost accounting firm that would position them as just a commodity.

I'm now sharing everything I learned over the years at my newsletter firmlever.com

My latest venture is still under wraps but aiming to be the Crunchbase for accounting fIrms.

All aboard. 🚆

Marc Howard

Denis Shatalin

SaaS Camp

• Over 100 startups have successfully completed the program
• Over 90 percent of startups participate in all sessions after 4 months in the program

SaaS Camp is a Performance-based Accelerator specializing in sales and marketing for B2B SaaS startups.

https://saascamp.co/

Highlights from founders inside the program:

✅ 16 demos and 4 deals in 21 days for Powerleads IO
✅ 8X increase in profit after restructuring positioning for Feedbucket
✅ 23 demos in the first week for Ethos
✅ Cold B2B sale 6 days after launching campaigns for MiloTree Cart
✅ 83 demos in 4 months with a 25% average close rate for Perci

Want to be our next success story? Visit saascamp.co.

Founder

In my third year of coaching startups, Univercity College London invited me to be their guest lecturer and startup mentor. Helping young entrepreneurs get to their startup goals faster.

Startup Mentor

Founder Coach

Razum

MentalTech Platform for Startup Founders.

SaaS for Exam Preparation

Coaching startups on sales, marketing strategy, positioning, idea validation, and user acquisition.

Founder & CEO

Sobachii Kaif

Co-Founder & CEO

Peer - to - peer accountability network for startup founders

Okinawa Techwear

Global Markets Research Analyst

Textura jewelry

Founder and CEO at Private Accelerator SaaS Camp | Coach | Angel Investor | Help SaaS Startups Dominate the Market Growing By 15% Every Month

How I added millions in revenue for SaaS startups without scaling a single one myself:

I was working at a Big 4 consulting firm, but understood that corporate life wasn't for me...

I left to launch ecom businesses. Have grown a jewelry store, dropshipped backpacks, and even sold dog toys on marketplaces.

The e-com businesses were working, but I wanted a new challenge and started building startups with no-code tools.

I spent years making every startup mistake you can imagine, spent tens of thousands of dollars, and earned a ton of expensive scars.

After one of the products got traction, other founders approached me to ask for sales and marketing tips.

I enjoyed helping them, and one day, I decided to pause other ventures to go into coaching full-time.



Since then:

● I have built Go-To-Market strategies for over 100 startups, in nearly every niche you can imagine, that have generated millions in new revenue.

● I built an outbound campaign for an AI Property startup Realiste, that helped them close a $52M deal with the #1 investment fund in Dubai.

● My coaching practice has grown into a Performance-Based Accelerator, where more than 80% of founders still attend every session after being in the program for 6 months.

● I made an Angel Investment in a B2B SaaS startup that helps football teams manage their finances and see how much they've made on each transfer. Within 7 months they’ve gone up from £400k to £950k in annual revenue (by closing a few US and Italian teams) which has grown their valuation from mid 7 to 8 figures. 



How I did this:

1) Tested a hell lot with every startup I worked with (I'm talking tens of thousands of messages, multiple personas and channels)

2) Noted every strategy that worked, acknowledged it when one didn't, and saved why this happened

3) Continuously analyzed common patterns between startups that add revenue and those who don't

4) Focused on doing one thing for years

5) Have always been testing my approaches on my own business. Customer acquisition, sales, operations. Whatever I coach on, I tried in the past or currently doing for myself.

Niching down to B2B SaaS who are selling through product demos made my business & life a ton easier:

I get 30-50 calls a month through LinkedIn, cold email and SEO, closing 20%-30% of them. My "simple" business is coaching B2B SaaS founders on how to get 30-50 sales calls a month through LinkedIn, cold email and SEO, and close 20%-30% of them.

Over the years I learned who I can and can't help, which allowed me to get into a performance-based model with a refund guarantee.

• Over 60 startups have successfully completed the program
• Over 1.1M new revenue generated for early-stage B2B SaaS in 2022 with 0 ad spend
• Over 90 percent of startups participate in all sessions after 3 months in the program

SaaS Camp is a Private Accelerator specializing in sales and marketing for B2B SaaS startups.

Highlights from founders inside the program:

✅ 8X increase in profit after restructuring positioning for Feedbucket
✅ 23 demos in the first week for Ethos
✅ Cold B2B sale 6 days after launching campaigns for MiloTree Cart
✅ 83 demos in 4 months with a 25% average close rate for Perci

Want to be our next success story? Visit saascamp.co.

taplio

The Battle

Marc Howard

Denis Shatalin

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