Cloud Software Group

Regional Marketing Lead - Eastern Europe, Turkey, Middle East and Sub Saharan Africa

Citrix

- Developing and supporting the creation and execution of marketing strategies across the Middle East in partnership with the Marketing Manager
- Communicating global channel programs to the region and assisting in the localization corresponding to regional needs (pipeline gaps)
- Managing the Enterprise Account program for the Emerging Markets region. As well as, liaising with marketing teams and presenting the plan to key stakeholders
- Aligning with sales team to identify pipeline gaps and identify new routes to market utilizing various marketing strategies
- Supporting the digital sales team with campaigns, social media design and telemarketing scripts to accelerate new business and up-sell/cross sell opportunities within targeted accounts
- Managing and coordinating third party industry events (Gitex, LEAP and Redbull Racing)

Senior Business and Marketing Partner - Emerging Markets 

- Coordination, monitoring and communication of projects and programs
- Managed business planning sessions (logistics to communications)
- Bridged the divide between marketing and sales introducing weekly touchpoints and a reporting on marketing ROI and campaign progression
- Preparation of marketing and sales reports
- Coordinated internal and external company events and budget management

Business Partner - Middle East, Turkey and Africa

Potentiel Nursery

- Lead generation through various social media channels (Instagram and Facebook) 
- Executed brand awareness campaigns and supported the ideation of corporate identity
- Effectively launched their social media accounts with a new created brand identity which successfully increased followers by 150% over the same timespan
- Conducted market research on monthly basis to expand market share, and launch new and modern educational concepts and practices

Social Media Marketing Manager

International School of Arts & Sciences - ISAS

- Develop innovative media content across social media platforms
- Created and maintained relevant social media accounts
- Wrote press releases for the media outlets about social and school events
- Held life coaching presentations for students on monthly basis
- Held trainings for students with special needs and assisted teachers with the activities
- Held an anti social-media bullying campaign at ISAS for students multiple times a year

Teacher & Social Media Content Coordinator

Real Image TV Production

- Utilized monthly marketing and public relations calendar to coordinate activities with clients and specific national events
- Assisted in customizing press releases
- Assisted with managing a (CRM) Customer Relationship Management System
- Organize and attend monthly marketing committee meeting including preparing
agenda and taking actions
- Collaborating with the staff and creative team to on new ideas, directions and venues for
marketing and communications

Intern Assistant Marketing Manager 

Passionate about modern marketing strategies, communication techniques, and the evolving landscape of digital marketing, I have enthusiastically embraced the principles of marketing automation. My mission is centered around creating engaging customer experiences through personalized and interconnected customer interactions.

Maram B.

Chatfuel

In my tenure as Head of Product, I was at the helm of three product teams and partly marketing.

Key accomplishments in the first year included:

Product Development:
Successfully launch a new product to the company's product portfolio, achieving an impressive $XXXk in ARR within its inaugural year.

Performance Marketing:
Initiated a performance marketing acquisition track, remarkably reducing CAC in this channel by 400% in six months. This led to achieving a balanced 1:1 LTV:CAC ratio, laying the groundwork for significant growth prospects and CAC reducing in 2024 in this channel. 

Product and marketing strategy:
Developed and began the implementation of a comprehensive strategy encompassing ICP, UVP and overall market positioning. This strategy was systematically integrated across all acquisition and product channels, both external and internal, with anticipated results by the end of 2024.

Head of Product

In my role as a product manager, I had key responsibilities across two primary areas. 

Monetization:
- Implemented a transition to a value-based pricing model, resulting in a significant 30% increase in ARPPU

Activation and retention:
- Overhauled the onboarding process, effectively doubling our activation rate.
- Focused efforts on enhancing retention across various product segments, contributing to a near 40% reduction in churn rate.

Product Manager

Skyeng

Launched a product from scratch with a margin of XX%. Implemented product scaling.

Product Mananger

SUPL.BIZ

Home Credit Bank

Analyst

Marketing in messengers @ Chatfuel

I'm passionate about helping businesses grow and succeed in the world of commerce.

As a Product marketer at Chatfuel, I specialize in integrating WhatsApp with Shopify to help businesses streamline their customer communication and increase sales. With WhatsApp + Shopify integration, you can easily manage and track customer conversations, automate responses, and offer personalized recommendations and promotions to drive more conversions.

If you're a marketer or business owner looking to take your online store to the next level, I'd love to connect with you and explore how WhatsApp + Shopify integration can benefit your business. Let's chat!

taplio

The Battle

Maram B.

Oleg Krasikov

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