Luke Shalom

CEO @ Grow Solo I help the C-suite turn industry expertise into predictable pipeline

There are two ways agency founders try to turn LinkedIn into a reliable source of clients.



One is by guessing. Posting when there is time. Relying on referrals and hoping the next month is a good one.



The other is by building a system that creates steady conversations, even when client work gets busy.



Our clients choose the second.



→ Joya Dass (Founder, Women’s Leadership Lab)



The problem:



- She spent hours in the DMs to book a few calls.

- Content happened on weekends.

- When delivery picked up, sales stopped.



Some months were strong. Others were quiet.



Even in good months, there was stress about where the next client would come from.



What we did:



We built a simple LinkedIn content system she could run in house. No ghostwriter or agency retainer dependency.



We shifted her content from generic how to posts to insight driven thinking.



That changed the conversations. People in her network showed up aligned and ready to buy.



We added a content led outbound system powered by a setter we hited and trained. The system kept working while she focused on delivery.



Results:



- Revenue grew from $150k to $300k.

- Sales became predictable.

- The pressure eased.



→ Jonathan Crowder (Founder, Founders Ally)



The problem:



- No time for content.

- Unpredictable sales calls.

- Leads with no budget.

- No sales background. A 10 percent close rate.



What we did:



We removed Jonathan as the bottleneck. 



We built a content system using AI supported by his real thinking. It sounded like him, not software.



Trust was built before the call. Outbound went from 10% to 40% response rates.



We focused prospecting on real buying moments, like recent funding to catch buyers at the right time.



We simplified his sales process. Clear outcomes. Clear cost of inaction was communicated to his buyers.



Results:



- Meetings went from 3-5 a month to 10-15 sales qualifed leads a month.

- A visible pipeline. Increase to a 25 percent close rate.

- $300k in pipeline in 60 days.

- $30k in new revenue closed.



→ Brian Dukes (COO, Exit Wise)



The problem



- Ovelry dependent on referrals.

- No LinkedIn playbook.

- No time to write.



What we did



- We clarified positioning.

- Simplified the offer.

- Built a content engine.



Then we added outbound from the founder profile.



Everything was owned and run internally.



Results:



- Consistent posting machine.

- 500 to 6500 ICP followers.

- $740,000 in LinkedIn-driven revenue over two years.



We have helped 100+ founder led agencies replace unpredictable growth with systems they understand and control.



If this feels familiar send me a DM with "Grow", we should talk.

Founder

We help executives to build and monetize their brand on linkedin by scaling your content and turning it into leads, authority and thought leadership.

How?

Engagement + DM flows = Qualified meetings. 

Done with you. Done for you.

I close 50% of my discovery calls with 5-figure clients. Here's the exact founder profile funnel that does it:
 
Most agency founders are stuck in "random acts of growth".
 
They post and hear crickets.
They buy expensive tools.
They hire an agency and blow there marketing budget.

Nothing works.
 
So pipeline stays unpredictable.

Referrals dry up.
 
And LinkedIn gets written off as something that "doesn't work for our industry."
 
It's not the channel. It's the absence of a system.
 
The founders winning right now have stopped chasing tactics and built a Founder-Led Demand System.
 
One engine where content, trust, and outbound compound together.
 
Here's exactly how mine works.
 
TOP OF FUNNEL
 
Tools: LinkedIn, Perplexity, Claude
 
My founder brand on LinkedIn is the engine.
 
Every month it pulls the right people in. Follows, likes, connections, profile views from founders who match my ICP exactly.

By the time they reach out, they already know me. They already trust me.
 
That means every call I take is with someone already in consideration. I'm not selling to strangers.
 
But that only happens when your positioning is locked in and your content is engineered to take someone from skeptical to ready to buy.
 
Most founders post randomly and wonder why nothing converts.
 
MIDDLE OF FUNNEL
 
Tools: YouTube
 
LinkedIn gets them in the door. YouTube closes the trust gap.
 
I've never gone viral. My videos are lucky to get 500 views.
 
But every single client I've signed in the last 6 months said YouTube was one of the main reasons they hired me.
 
Why? Facetime. There's nothing that builds trust faster than watching someone think out loud on camera for 20 minutes.
 
Every video is built around a buying objection I hear on calls. I post once a week and drive LinkedIn traffic to it. Our setter uses videos in the DMs before calls, between discovery and close, and when leads go cold.
 
It's the best sales tool for trust building I have.
 
BOTTOM OF FUNNEL
 
Tools: Valley AI
 
This is where most agencies leave money on the table. They generate interest and have no system to convert it.
 
We run warm outbound to every ICP founder who engages with content. Likes, comments, profile views, lead magnet requests. All of it.
 
A human is in the loop at every stage. We qualify hard before anything hits the calendar.

That's why close rate is 50%.
 
Interested in building this out for your Agency? DM me "grow" and I'll show you the gaps stopping you from turning LinkedIn into  7 figure channel.

Founder at Atticus | Predictable LinkedIn pipeline using a founder-led sales system I 100+ clients scaled | Be the next 👉 atticusagency.com

Stop sending DMs that get ignored. I booked 1,000+ sales calls from LinkedIn and made $1.3M doing. Steal the exact script ↓

Comment and I'll send it to you.

I used to spend hours crafting the "perfect" DM. Tweaking. Rewriting. Getting ghosted anyway and following up like a desperate ex.

Now I use a 5-message sequence I've tested for 3 years straight. Instead of 18 rejections out of 20, we are booking 20-40 calls a month.

Every conversation feels like it came from them.

Here's what's inside:

- DM 1: Open with context, not a pitch
- DM 2: Follow up without sounding desperate
- DM 3: Uncover their pain in natural conversation
- DM 4: Transition to a call without it feeling forced
- DM 5: Make it stupid easy to book the meeting
- The complete walkthrough...  all 5 messages in action
- 5 mistakes that kill your DM conversion rate
- How to customise the script for your ICP

BONUS: DM Personalisation Framework that gets 80% response rates.
It took me 2 years and 1,000+ DMs to build. Takes you 60 seconds to steal.

Stop using LinkedIn DMs like a cold email channel. 

Start using them like a trust-building machine.

How to get it: 

1/ Connect with me 2/ Comment below and I'll DM you everything

♻️ Repost to skip the queue. 

P.S. We must be connected... otherwise LinkedIn blocks the message.

P.SS The perplexity lead magnet will be coming over today/ tomorrow... keep those eyes peeled!

Matthew Lakajev ☎️

Get 5+ more warm leads/wk from LinkedIn with our 3Cs system | Work with me and 435 creators in the program link below | DM me CREATOR SYSTEM and let’s chat

Founder & CEO

Matt Lakajev 🚀

AGI is here.

In 4 days I built a self-learning coaching platform.

Want to see it?

1) Comment BUILD
2) I'll share link in post in 24 hrs

From scratch.

Git. Claude Code 4.6. Supabase. Cloudflare.

Day 1 → Full database. 16 tables. Live.
Day 2 → AI scoring engines. Self-learning. Deployed.
Day 3 → MCP server. Everything connected.
Day 4 → Gamified client dashboard. Shipped.

No developers, agency or code written.

Just me talking in my undies...

This GIF isn't even final product.

1 yr ago this would've cost $1M and taken 6 months.

Want to see it?

1) Comment BUILD
2) I'll share link in post in 24 hrs

Matt Lakajev

I scored 6 LinkedIn profiles with Claude 4.6.

All 6 make $30k+/mth on LinkedIn.

Want the report?

1) Comment 30K
2) I'll share in this post in 24 hrs

These were 6 people from 6 different industries

With 1 identical pattern.

It also includes a 10,000 word skill.md prompt

• Scores your profile /100 then
• Compares to 6 profiles makeing $30k/mth
• Walks you through changes you need to make

Want the report and prompt?

1) Comment 30K
2) I'll share in this post in 24 hrs

I was a loser for 27 years.

In 2018, I had a mental breakdown.

3:53AM in my parents’ spare bedroom
Heart pounding, chest tight
I realised one thing.

No one is coming to save me.
So I’m going to save myself.

That moment rebuilt my entire life.

Not because I got lucky.
But because I stopped outsourcing who I was.

Most people don’t have a business problem.
They have a self-authorship problem.

Fix that, and everything changes.

Agree?

I just got off a call with LinkedIn’s internal team.

What they told me explains why so many LinkedIn accounts are getting fewer views.

The issue is not the algorithm update or the time you post.

The real reason is the huge rise in AI-made content on the platform.

They said there has been a 5,670% jump in AI slop in the last few months.

This wave is pushing their systems too hard.

Most people now open ChatGPT, grab a post in under 30 seconds, and hit publish.

LinkedIn was not built for this much low-effort content.

Their servers, review tools, and ranking system are all feeling the strain.

They told me there is one top secret method that still gets strong reach.

And very few people are using it.

Here is what they said:

𝗪𝗿𝗶𝘁𝗲 𝘁𝗵𝗲 𝗽𝗼𝘀𝘁 𝘆𝗼𝘂𝗿𝘀𝗲𝗹𝗳 𝘂𝘀𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗼𝘄𝗻 𝗯𝗿𝗮𝗶𝗻.

Their team of 1,000 data scientists said human-written posts now get pushed higher in the feed.

So normal AI-made posts will keep getting weak reach.

If you want the full breakdown and the simple steps they shared to write posts using your own brain?

— Comment BRAIN and I’ll share it here after 24 hours

I was shocked to hear this, to be honest.

What do you think?

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Luke Shalom

Matt Lakajev 🚀

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The Battle

Luke Shalom

Matt Lakajev 🚀

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Luke Shalom's LinkedIn Performance

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Performance ScoreLuke Shalom's LinkedIn Performance