Lucas Bean

CEO @ Social Proof | Leader, Ai, Adtech, Analytics, AiO, Fintech, Games, Entertainment, Web3, Creator Economy | ex Atari, Sony, Experian, Deloitte | User Acquisition Expert | speaker, advisor, ENTP

I’m a seasoned tech executive with deep entrepreneurial experience ready to help you build, scale and win.

I'm top 3 globally in:
• User acquisition
• Retention
• Community building
• UX optimization

20+ years in marketing, data science and product leadership
Author of Community Market Fit - Published April 2025 
Ex-Atari, Sony Pictures, Experian, Deloitte
Founder, CEO, GM, CMO, COO, SVP of Marketing & Ops

I specialize in scaling businesses fast through:
• User acquisition & retention strategy
• Data-driven marketing
• Product development
• P&L management
• Advanced automation
• Consumer experience design
• Growth operations

Proven wins:
✔️ Helped raise over $50M in venture capital
✔️ Built & exited a solo venture at $500K+/year
✔️ Took an adtech company public (founded in 2008, IPO in 2017)
✔️ Executive roles at 3 companies that exited for $1.4B+ combined

Marketing expertise:
• Copywriting
• SEO
• Email marketing
• Content creation
• Influencer strategy
• Video & display ads
• Marketing automation
• Flywheel effects
• Full-stack paid media (desktop/mobile)

Industry experience:
Fintech, Adtech, Gaming, Entertainment, Dating, Web3, Creator Economy, Social E-commerce

Leadership style:
I’ve built scrappy teams from scratch and turned underperforming teams into high-output machines.

I believe complex systems can be distilled into simple, marketable messages that resonate deeply with customers, fans, and stakeholders.

Now? I’m focused on helping others build fast, scale smart and stand out.
Open to clients, partnerships, and strategic opportunities.

GM & Head of Product 

Strategic Consulting to startups, founders, executive management of fortune 1,000 companies. Providing expert advice and execution on Web3, NFT, Operations, General Management, digital marketing efforts, Web3 onboarding, core operational issues, Data Analysis, Strategy, P&L Management, Product Development, Product Innovation, User Experience, User Acquisition & Retention. 

I help turn new and existing businesses into finely tuned digital powerhouses by auditing current 
 internal processes. I then use analytics, acquisition, retention, mentoring & media management to determine KPI's and hyper improve performance metrics with precise strategic tactics. 

Channels Leveraged: Analytics, Influence Marketing, Community Building, Social, Display, Search Paid + Natural, email, mobile.

Current Business fields of expertise (no one is an expert, always learning):
NFTs
Web3 (P2E Gaming, Metaverse etc.)
Gaming and esports 
Mobile Gaming
Fintech
Influence Marketing
e-commerce (social selling)
Entertainment 
Mobile Apps
Digital Products
Digital & IRL Events

Increase your luck surface area by showing up

90% of success is literally just showing up.

So create your own luck 

How many:

days
weeks
months
decades

were they showing up consistently? 

They showed up everyday and you call it luck?

It only takes that one time to land an opportunity of a lifetime or to miss it. 

Be consistent.


Follow me Lucas Bean for more

Lucas Bean 

20 years Marketing, Data Science & Product Executive | Author of Community Market Fit | ex Atari, Sony, Experian, Deloitte | User Acquisition & Retention Expert | consultant, speaker, advisor, Ai Automation Expert

How to practice extreme ownership:
(and say sorry less often) 

People say 'sorry' way too much in life

The value of a sorry means nothing now

You know what does have value? Owning it 


I used to say sorry for everything.

Even when it wasn't my fault:

↳ I'm sorry you have to get up
↳ I'm sorry you didn't like your choice
↳ I'm sorry you have to restart your computer 


 🚩 Over-apologizing hurts our credibility.

Here's how high performers handle apologies and maintain respect:

Asking Questions
❌ Sorry if this is stupid
✅ I'd like some clarity on...

Can't Attend
❌ Sorry I can't make it
✅ I have a previous commitment 

Making Requests
❌ Sorry to bother you
✅ When you have a moment...

Setting Boundaries
❌ Sorry, but I need...
✅ Here's what works for me

Running Late
❌ Sorry I'm late
✅ Thanks for your patience

Small Mistakes
❌ Sorry about that
✅ I'll fix this right away

Following Up
❌ Sorry to bug you
✅ I'm following up on our discussion

During meetings
❌ Sorry to interrupt
✅ I have something to add

Asking for Feedback
❌ Sorry if I did this wrong
✅ I'd like your feedback on this

Getting Feedback
❌ Sorry I messed up
✅ Thanks for the feedback

Getting Attention
❌ Sorry for talking so much
✅ Thank you for listening

Missing A Deadlines (don't miss deadlines is easier) 
❌ Sorry for the delay
✅ I appreciate your flexibility


Save "sorry" only when its truly needed. 

Your words have meaning. 
Your words shape how you are perceived 
Choose your words wisely.
_____

P.S. Which phrase would help you grow your career?

♻️ Repost to help your network elevate their performance!

 follow me for more Lucas Bean

No alternative text description for this image

I’ve learned not to hold people hostage 
to who they used to be.

We all carry outdated versions of ourselves: 

mistakes we’ve made
ignorance we’ve acted on 
pain caused before we knew better 

I’ve seen how one bad chapters can become someone’s whole story in the eyes of others 

But people grow
They stumble
They learn 

They often try to make things right. 

We all have regrets
but that doesn’t mean we can’t begin again.
I’ve watched friends become softer,
more grounded. 

Change isn’t always dramatic
it’s often slow and quiet. 


But it’s real. 


When we dismiss someone for who they were
we miss who they’ve worked to become.

No one should be forever judged
by a version they’ve outgrown.

If we offer ourselves grace
we should offer it to others too.

in 2026 let's all try to do a better job at this. 

♻️ Share this with someone who inspires you 
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10 things to ask in your next Job Interview,
(And what NOT say):

Interviews are like any first meetings,
Awkward and uncomfortable.

They only give you 60 minutes to:

✅ See if you’re a fit.
✅ Sell your strengths.
✅ Show your enthusiasm.

To do your research is to be prepared
Practice what you'll say and how you'll say it

Avoid saying these 10 things:
(And what to say instead)

1/ "I don't have any questions."
↳ Why: Shows zero preparation or interest
↳ Instead: Ask specific questions about the team's current projects or culture

2/ "I’ll take any job right now."
↳ Why: Signals desperation, kills your negotiating power
↳ Instead: Highlight skills that match specific role

3/ "I don't like taking direction."
↳ Why: Makes you seem un-coachable
↳ Instead: Share how you've grown from feedback

4/ "I don’t have any weaknesses."
↳ Why: Sounds unrealistic and arrogant
↳ Instead: Share a real weakness and how you're improving

5/ "I hate my current boss."
↳ Why: Raises red flags about professionalism
↳ Instead: Focus on your career growth goals

6/ "I'll figure it out as I go."
↳ Why: Suggests you don’t prepare
↳ Instead: Emphasize your (proven) ability to learn quickly

7/ "This is a stepping stone for me."
↳ Why: Companies don't want to invest in short-term employees
↳ Instead: Share your interest in growing with the company

8/ "What's your work-from-home policy?" (too early)
↳ Why: Makes work flexibility seem like your top priority
↳ Instead: First discuss role, fit and get them interested

9/ "What time do people leave?"
↳ Why: Implies you're just watching the clock
↳ Instead: Ask about daily workflows and responsibilities

10/ "I don't handle stress well."
↳ Why: Suggests you'll crack under pressure
↳ Instead: Describe how you organize work to manage deadlines

Remember:
Be Prepared and be positive, they go a long way.


P.S. What's your #1 interview tip? 👇



♻  Repost toinspire your network 
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This is why most people quit.

When
it takes
more work
than we thought
it would.

It’s way easier to:

- quit
- make excuses
- get discouraged
- go watch Netflix
- grab a bottle of booze
- go and smoke weed and zone out 


Instead, set yourself up to win by:

- setting time blocks
- setting expectations
- setting up exact tactics
- setting up a realistic timeline


Our aspirations are always greater
then the reality of how much work it is.

𝗥𝗲𝗮𝗹𝗶𝘁𝘆 > 𝗣𝗲𝗿𝗰𝗲𝗽𝘁𝗶𝗼𝗻

Don’t let 2025 get away from you 


share this to help others in your community 
Follow me Lucas Bean for more
We miss you Mr. Obama

Be brave enough to suck at something new 


Scared to:

→ write that article 
→ publish that video
→ post that comment 
→ send that DM to someone
→ Just do it and figure it out later


Your goals should be that of action:

→ have a sense of urgency
→ take action instead of overthinking
→ Focus on the future, not on the past 
→ plan 20% and execute 80% of the time

A ship does not sail on yesterday's wind. 

________________________________

♻️ share to help others take the leap

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10 Signs You're Emotionally Intelligent:
(and you might not know it)

First how do you define emotional intelligence?

Emotional Intelligence is the ability to recognize, 
understand and manage emotions in yourself and others.


The pros: 
These powerful skills help you bring out the best
in both yourself and others.


The cons:
They can leave you feeling drained and exhausted
having to manage peoples emotional state to get the best out of them. 


10 signs you are an emotional intelligent powerhouse:

1. You sense what people need
↳ You can tell when someone needs to talk
 vent or just be left alone.

2. You read between the lines
↳ A short “okay” in Slack tells you everything you need to know.

3. You absorb emotional tension
↳ People naturally calm down when talking to you
 even if you don't say much.

4. You speak everyone’s language
↳ You know exactly who needs all the details 
 and who just wants the headlines.

5. You catch unsaid questions
↳ You notice when someone wants to speak but stays silent.

6. You feel others' stress
↳ Deadlines, tough meetings you feel nervous for your coworkers 
 even when you’re not involved.

7. You notice fake enthusiasm
↳ You can tell the difference between genuine excitement
 and polite agreement.

8. You're everyone’s reality check
↳ People often ask, "How did that really go?" 
 because they trust your judgment.

9. You sense when meetings go off track
↳ You recognize the moment people start checking
 their phones more.

10. You spot hidden burnout
↳ You notice when colleagues aren’t themselves
 even if they try to hide it.


♻️ Repost to inspire someone.
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9 ways to keep great employees for good: 
(without having to worry)

Your team is your greatest asset.
They keep the machine running.

To earn their loyalty they need to be:

1. Paid Well
↳ A well-compensated team is a motivated team.
↳ Make sure your pay rates are competitive.


2. Mentored
↳ Mentoring helps them learn and evolve.
↳ Invest in their professional development.


3. Challenged
↳ Stagnation causes boredom. Keep them challenged!
↳ Level up their tasks to keep them engaged.


4. Promoted
↳ No one likes to be stuck. Promote deserving employees!
↳ Use this to show you value their contributions.


5. Involved
↳ Transparency is key. Involve them in decision-making.
↳ Use this to create a sense of ownership.


6. Appreciated
↳ Recognition fuels motivation. Show them they're appreciated
↳ Celebrate their achievements, big or small.


7. Trusted
↳ Trust fosters loyalty. It makes them feel valued.
↳ Delegate tasks and show faith in their abilities.


8. Empowered
↳ Empowerment leads to innovation.
↳ Encourage them to take on new projects.


9. Valued
↳ Everyone wants to be valued. Show them they matter!
↳ Valuing them creates a productive environment.

____

Remember, It's not just about keeping your crew.
It's about helping them grow. 

Leadership is not about being in charge. 
It's about taking care of those in your charge. 


Which one of these is your favorite? 


♻️ Repost to help others 
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7 Simple Rules to Live an Amazing Life: 
(number 2 is my favorite) 

1. Let it go
↳Don't take yourself too serious 
↳ Don'r ruin a good day by thinking about a bad day

2. Ignore them 
↳ Don't listen to what other people think of you
↳ People want you to succeed but not more than them

3. Give it time
↳ Give it time, time heals all 
↳ People act out of emotions, don't let them affect you

4. Don't compare 
↳ Don't compare you act 1 to another act 13
↳ The people you compare yourself to are only human

5. Stay Calm
↳ Stay calm, its ok to not have everything figured out
↳ It's a super power to be calm when others are are upset 

6. It's on you
↳ You are 100% responsible for your life 
↳ Harsh truth, no one is coming to save you

7. Smile 
↳ You will never be as young as you are now
↳Life is short, enjoy the moment, this time right now


Which is your favorite? 
Tell me below  ↓ 



♻️ Repost this to help your community!

🔔 follow Lucas Bean or more.

7 simple rules for an amazing life 

Hard truth: every relationship is transactional
(here's how to make it work for you)
 
Every connection runs on exchange.
Some trade trust, others trade time or attention
The flow is always there.


Work is clear.
You get paid. You perform.
The deal is direct and defined.

Friendship is quieter.
No terms, but the contract exists.
Support, loyalty and time are traded.


Scarcity mindset
When you meet someone for gain,
you think short term.
You ask before you give.
Trust fades before it grows.


Growth mindset
See people as long term partners.
Invest first. Listen first. Give first.
That is how trust compounds.


Here are 8 ways to build social capital:

1. Play long term games
↳ Act like every bond will last decades.

2. Build before you need
↳ Offer help early, without a return.

3. Make introductions
↳ One link can create years of value.

4. Stay in touch
↳ Send notes. Celebrate wins. Show up.

5. Invest in depth
↳ Spend real time when it matters most.

6. Earn reputation
↳ Do work that speaks when you are silent.

7. Be patient with asks
↳ Quick favors reveal short term thinking.

8. Think in decades
↳ What if this person stayed for 40 years?


Charisma can open doors fast.
But trust keeps them open.
Short term charm fades.
Consistency endures.


Strong relationships are built slowly.
They outlast opportunity.


P.S. Do you agree? 

P.P.S. which is is your favorite? 


♻ Share if you believe real trust compounds.
🔔 Follow me Lucas Bean for more leadership

Here is a list of things that are not doing the thing:

“Preparing to do the thing 
isn't doing the thing.

Scheduling time to do the thing isn't doing the thing.

Making a to-do list for the thing isn't doing the thing.

Telling people you're going to do the thing isn't doing the thing.

Messaging friends who may or may not be doing the thing 
isn't doing the thing.

Writing a banger tweet about how you're going to do the thing 
isn't doing the thing.

Hating on yourself for not doing the thing 
isn't doing the thing.

Hating on other people who have done the thing 
isn't doing the thing.

Hating on the obstacles in the way of doing the thing 
isn't doing the thing.

Fantasizing about all of the adoration you'll receive once you do the thing 
isn't doing the thing.

Reading about how to do the thing 
isn't doing the thing.

Reading about how other people did the thing 
isn't doing the thing.

Reading this essay isn't doing the thing.

The only thing that is doing the thing is doing the thing.” 

— Strangest Loop

Now go do the thing

I’ve mistaken movement for momentum.
Being too busy, as if that’s winning.

It isn't.

I’ve seen teams sprint nonstop:

endless activity
new projects
new goals

And yet months later,
they wonder why nothing has changed.

Because motion isn’t momentum.
And being busy isn’t progress.

Speed is exciting.
It makes us feel like we’re ahead.

But without direction,
 you’re just running in circles, faster.

True momentum requires:

✅  Clear goals
✅ Aligned priorities
✅ Consistent execution

The ones who live their dreams
aren’t the fastest.

They’re the most focused.

💡 Progress isn’t about speed.
 It’s about moving forward with intention.


👉 Do you ever confuse busy with progress?


♻ Share this with someone chasing clarity

🔔 Follow me (Lucas Bean) leadership + growth

Rules to be 500% better at networking:
(In 5 minutes or less) 


People remember how you made them feel, not what you said


Follow these rules and you’ll win:


1. Do Your Research First
↳ Look them up on Google, YouTube, LinkedIn.
↳ Know their past jobs, passions, and recent content.


2. Know Your Goal
↳ Be clear: are you here to make friends, get a contact, or land a client?
↳ No wrong answer but clarity wins.


3. Listen to Actually Listen
↳ Don’t wait to talk—pay attention.
↳ Repeat what they said, then add value. 
They’ll feel heard.


4. Find Common Ground Fast
↳ Talk about the venue, their drink, a mutual interest.
↳ Bonding happens when there’s shared joy.


5. Lead with Humor
↳ Make a tasteful, self-deprecating joke.
↳ Confidence is being able to laugh at yourself.


6. Don’t Overshare
↳ Keep your mess to yourself.
↳ Stay positive. No one needs your trauma dump at a networking event.


7. Add Real Value
↳ Buy a drink, make an intro, or offer a solid compliment.
↳ Over-deliver, even in small moments.


8. Respect Their Time
↳ Keep your ask short and clear.
↳ Know when to leave, exit on a high note.


9. Exit Smoothly
↳ “It was great meeting you, I’m off to [X]. Hope we connect again soon.”
↳ Always leave them smiling.


10. Follow Up Like It Matters
↳ Your follow-up is your brand.
↳ Treat every one like it could change your life.



Which one are you going to use at your next event?

#3 changed the game for me.

—

♻️ Share this with someone trying to level up.
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How to be great at networking in 5 minutes or less 

What’s Michael Phelps secret to success? 
 It’s these 3 things:


1.  Show up everyday 


2.  Especially on the days you don’t 
want to, put in the work anyway. 


3.  Do this for 5 years without missing a day. 


This is what it takes to be successful.


Is today is today the day you start? 



Share this with your community ♻️ 


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Two things that hold most people back:

1. Fear of failure.
2. Fear of embarrassment. 

Everyone has to climb cringe mountain 
to make it to the land of cool. 
Easy to say right?

The only true way to beat the thing
is by doing the thing. 

So just start doing it.

don't think about doing it
don't write about doing it 
don't say you're gonna do it tomorrow
don't tell someone else you're doing it 

just do the thing. 

when you find one path that doesn't work
take another path.

You're aloud to change course 
anytime you want to, 
as many times as you want. 

who cares what anyone thinks. 


When I ran marketing for a fortune 500 brand
I had major restrictions on me

→ My job
→ My boss
→ The optics 
→ The company I worked for

You're not aloud to be an online person
when you worked at a fortune 500 company
and anytime you're speaking anywhere
you are speaking for that brand

today, its different. 

brands are looking for:

→ people that have audiences already. 
→ that can articulate and communicate well. 
→ That aren't scared to talk to people or the camera. 
→ That think fast on their feet. 

Today you have access to the biggest stage in the world
You don't need a Tedtalk

You need your smart phone and thick skin. 

Thats it. 

Use that smart phone
Develop that thick skin 
or you'll always fear
going for it.

♻️ Share this with some one who needs to hear it 
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Be courteous to all 
but intimate 
with few 

and let those few 
be welled tried before 
you give them your trust 

Happy Holidays my friends.

Feeling stuck? 
That's because 

you are.

New results don’t come from old habits.
Change isn’t luck. 
It’s action.

You want a new future?
Do something different today.

Hard truth:
You’re not stuck because life’s unfair.
You’re stuck because comfort feels safer than change.

♻️ Share this with someone who needs to hear it 
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What People Think Marketing Is:

→ Cold emails
→ Pop-up ads
→ PR headlines
→ Trendy logos
→ Funny TikToks
→ Clever taglines
→ TV or radio spots
→ Weekly newsletters

What Marketing Really Is:

 → Split testing
 → Earning trust
 → Crafting offers
 → Guiding prospects
 → Tracking data + ROI
 → Mapping experiences
 → Building communities
 → Knowing buyer behavior

And that’s just the start.
Most assume marketing is about being loud, catchy or viral.

But real marketing isn’t surface-level.

It’s about creating trust,
guiding decisions,
and building relationships that last.

♻ Repost if you agree 
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Post inspiration from Tom Pestridge give him a follow

Grid & Pixel

Grid & Pixel empowers online merchants to unlock higher engagement, conversion, retention, and profitability through groundbreaking levels of automated personalization.

Chief Executive Officer

First Street Foundation

First Street Foundation is a visionary startup working to make climate risk accessible, easy to understand and actionable for individuals, governments, and industry. I serve on the Advisory Board and provide guidance to help shape the Foundation’s strategic direction.

Advisory Board Member

NextGen Venture Partners

NextGen Venture Partners typically invests $1-2 million in seed-stage companies.

Venture Partner

Homesnap

I invented Homesnap’s signature feature “Snap a photo of any home to find out all about it” in 2012 and evolved the simple idea into a successful, VC-backed proptech business. We grew Homesnap Pro from zero to the most prominent real estate agent SaaS product in the United States with 1M+ agents under contract. As CPO, I led product design, product development, and product marketing for Homesnap (and Citysnap) across all platforms. My Homesnap journey culminated in December 2020, when we sold the business to CoStar Group for $250M in an all-cash transaction.

Chief Product Officer

I led a seven-person web development team.

Technical Manager, Software Development

Sr. Programmer/Analyst

Programmer

Helping brands that use Shopify+Klaviyo 2X their email and SMS revenue with 1:1 personalized graphics. Founder/CEO. Follow me to make money with email.

“Email marketing is dead.” That’s what they say. But if your emails aren’t making money, it’s not because email is dead... its because they’re boring.

I’m Lou Mintzer, CEO of Grid & Pixel. We help 7-9 figure Shopify brands scale with 1:1 creatives that autoplay in 99% of inboxes. We bring email and SMS campaigns to life with eye-catching, personalized graphics.

We’ve partnered with Shopify, Klaviyo, Omnisend, and Sendlane to keep things drop-dead simple, allowing you to spend less time tweaking templates and more time driving revenue. With 5 stars, 100+ reviews, and features by Shopify and Klaviyo, we’re proving that personalized content doesn’t just look better—it performs better.

Before Grid & Pixel, I spent 12 years as Chief Product Officer at Homesnap, leading the development of the award-winning real estate app before selling it to CoStar Group for $250M in 2020 and rebranding it to Homes.com.

I’m also an Advisor to the First Street Foundation and moonlight as a Venture Partner at NextGen Venture Partners, where I love working with entrepreneurs and helping to identify and support big ideas.

But enough about me—let’s talk about you.

If you’re a Shopify brand looking to drive reliable, repeatable revenue with flows that actually convert, get started today by installing the app for free:

https://apps.shopify.com/gridandpixel

Or, if you’re a marketing agency that wants to do more with less, take on more clients, or provide an increased level of service, check out our partner program:

https://gridandpixel.com/partners

Or just send me a DM - break your routine and harness serendipity!

Because the only thing that’s truly dead is boring content.

Lou Mintzer 🦅

𝗪𝗵𝘆 𝗦𝗵𝗼𝘂𝘁𝗶𝗻𝗴 𝗗𝗶𝘀𝗰𝗼𝘂𝗻𝘁𝘀 𝗜𝘀 𝗠𝗮𝗸𝗶𝗻𝗴 𝗣𝗲𝗼𝗽𝗹𝗲 𝗧𝘂𝗻𝗲 𝗢𝘂𝘁

It’s not the discount.
It’s not the product.
It’s the way the offer is framed.

Most promos go straight into pitch mode.
Hard sell. All caps.
“BUY ONE GET ONE” energy.

And people feel that instantly.
We’re wired to resist anything that feels salesy, even when the deal is good.

I saw a promo recently that stopped me scrolling.
Same offer. Totally different framing.

Instead of shouting the deal, it positioned it as sharing.
Buy one for yourself.
Give one to someone you care about.

Same promo.
Completely different feeling.

It didn’t feel like a transaction.
It felt human.
Like a moment worth passing along.

That’s the real unlock.
The best promo emails don’t push harder.
They reframe the offer to match how people already think and behave.

Same deal.
Better psychology.

Follow me for more insights on 𝗴𝗿𝗼𝘄𝘁𝗵, 𝗹𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽, 𝗮𝗻𝗱 𝘀𝗺𝗮𝗿𝘁𝗲𝗿 𝘀𝘆𝘀𝘁𝗲𝗺𝘀.

Boring emails are dead. I help Shopify+Klaviyo brands make more money with thumb-stopping content.

𝗔𝗿𝗲 𝘆𝗼𝘂 𝘁𝗶𝗿𝗲𝗱 𝗼𝗳 𝗯𝗼𝗿𝗶𝗻𝗴 𝘀𝘁𝗮𝘁𝗶𝗰 𝗶𝗺𝗮𝗴𝗲𝘀 𝗮𝗻𝗱 𝗯𝗮𝘀𝗶𝗰 𝘂𝘀𝗲𝗿-𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗲𝗱 𝗰𝗼𝗻𝘁𝗲𝗻𝘁?

Between ops, inventory, ads, and email, content becomes the thing you “get to later.”
So posts get rushed.
Creatives get recycled.
And feeds start to feel… flat.

It’s not because you don’t care about marketing.
It’s because doing it consistently is exhausting.

That’s the gap Grid & Pixel fills.

Your products turned into clean, scroll-stopping vertical videos
ready for Reels, TikTok, Shorts, and ads
without starting from scratch every time.

The message still feels like you.
The format finally fits the platform.
And the system handles the repetition.

Less scrambling.
More showing up.
More momentum.

Built for founders who want marketing to feel lighter, not louder.

See the first comment to book a quick demo with us 👇

𝗠𝗼𝘀𝘁 𝗞𝗹𝗮𝘃𝗶𝘆𝗼 𝗮𝗰𝗰𝗼𝘂𝗻𝘁𝘀 𝘁𝗲𝗹𝗹 𝗼𝗻 𝘁𝗵𝗲𝗺𝘀𝗲𝗹𝘃𝗲𝘀. Most e-commerce brands aren’t looking at the right signals.

Insight from our latest webinar: Unlocking Email & Lifecycle Growth with David Visser, CEO of Zyber - Shopify Premier Partner.

Quick gut check:
Do you actually know what % of your revenue email is driving?
Is your account leaning more campaigns than flows?
Do you know your popup submit rate off the top of your head?
When’s the last time you checked deliverability?

If any of those made you pause, this clip is for you.

In a few minutes, this breaks down the 3 metrics plus one honorable mention that quietly reveal whether a Klaviyo account is scaling or stalling.

No hacks.
No theory.
Just the signals that matter.

Watch till the end.
You might spot the exact thing holding your account back.

Simple signals.
Clear leverage.

#ControlTheControllables

𝗠𝗮𝗿𝗸 𝗭𝘂𝗰𝗸𝗲𝗿𝗯𝗲𝗿𝗴 𝘀𝗮𝗶𝗱 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗺𝗼𝘀𝘁 𝗳𝗼𝘂𝗻𝗱𝗲𝗿𝘀 𝗹𝗲𝗮𝗿𝗻 𝘁𝗵𝗲 𝗵𝗮𝗿𝗱 𝘄𝗮𝘆.

The best decisions don’t come from the smartest person in the room.
They come from working with people you actually enjoy thinking with.

When the team feels good, learning stays alive.
Ideas get challenged without ego.
Decisions get sharper over time.

That’s the real startup edge.
Not talent alone.
But a group that gets better together, every day.

Build with people you learn from.
The rest compounds.

Ecommerce brands are hooked on discounts. And yeah, it’s quietly wrecking their margins. 

𝗔 20% 𝗱𝗶𝘀𝗰𝗼𝘂𝗻𝘁 𝗱𝗼𝗲𝘀𝗻’𝘁 𝗷𝘂𝘀𝘁 𝗳𝗲𝗲𝗹 𝗴𝗲𝗻𝗲𝗿𝗼𝘂𝘀. 𝗜𝘁 𝗰𝗮𝗻 𝗲𝗿𝗮𝘀𝗲 40–60% 𝗼𝗳 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗳𝗶𝘁.

And it gets worse.

Customers who only buy at 40% off show way lower loyalty.
They’re not sticking around.
They’re waiting for the next deal.

So you’re not really building customers.
You’re building a list of people who leave the moment someone else offers 5% more.

Pause for a second.

If discounts disappeared tomorrow…
What would your emails actually say?
Why would anyone open them?
Why would someone choose you over a sea of lookalike brands?

Once the coupon code is gone, the real thinking starts.

About the product.
About the customer.
About why the brand exists at all.

That’s where strategy finally shows up.

The truth usually lives in the feedback.
The glowing reviews.
The brutal ones too.

That’s where you see the gap.

Brands communicate intention.
Customers experience reality.

And customers don’t care how hard something was to build.
They care if it delivered.
If it solved the thing.
If it was worth telling someone else about.

That gap is everything.

It’s where “maybe later” turns into “I need this now.”

And when that clicks, everything downstream improves.

Your welcome flow gains direction.
Your abandoned cart addresses real hesitation.
Your post-purchase emails reinforce the right reason to return.

Email stops being noise.
It becomes the throughline.

The thing that makes a stranger feel understood before they ever buy.

Enjoy the quiet moments this weekend.
That’s usually where the clearest thinking shows up.

Back to building tomorrow.

taplio

The Battle

Lucas Bean

Lou Mintzer 🦅

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Performance ScoreLou Mintzer 🦅's LinkedIn Performance

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taplio

The Battle

Lucas Bean

Lou Mintzer 🦅

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Lucas Bean's LinkedIn Performance

Performance ScoreLou Mintzer 🦅's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreLucas Bean's LinkedIn Performance