Lucas has built and automated revenue operations systems for +40 companies across Europe and the US, including startups, scale-ups, and SMEs. He advises companies at the strategic level and has helped deploy long-lasting Go-to-Market foundations for numerous ventures.

As the GTM & RevOps Lead at Peakora for more than 4 years, he led the design and development of several systems now being implemented across the company's customers. His work spans lead generation, CRM architecture, data enrichment, and AI applications, helping clients generate $20M+ in pipeline value through hundreds of outbound campaigns.

He holds certifications as a Clay Solution Partner, Smartlead Partner, and HubSpot Partner. His expertise includes market research, data enrichment, and copywriting, and also covers a range of GTM, RevOps, and Automation tools.

Before joining Peakora, Lucas served as Executive Director and led the Business Development at RiskDeck, a Fintech company. He also founded a wine importation business based in Switzerland.

Lucas Maliczak 🧪

Peakora

Enabling companies to grow by themselves. Pew Pew 🚀

Having worked in the early stages of high-growth startups like Frontify we always had to figure things out ourselves. Still today, 90% of Startups fail exactly due to the enormous cost and time loss these mistakes create.

That’s why we created a unique and game-changing approach called "Startup Enablement” which is based on 3 core pillars:

1. A proven, step-by-step roadmap to build the needed systems to scale
2. Direct, hands-on guidance and implementation by seasoned startup veterans
3. A resource platform designed to enable and upskill the entire organization

By partnering with us, startups unlocked the power of our bulletproof methods and grew their revenue by up to 4x in just 6 months.

Partner, VP Operations & Client Success 

Growth Specialist

PO Digital Growth Team

Cloth and Creatures

In 2020 I co-founded a small webshop, selling T-Shirts with animal designs, donating part of the profits towards endangered wildlife and their habitats. With the intention to learn from setting up and building an e-commerce company, which was a lot of fun. Unfortunately, due to other projects and developments, we couldn't further give Cloth and Creatures the attention it deserved. So, sadly, we decided to cancel the project.

Co-Founder

Frontify

Conducted A/B testing and research in the Frontify Software and on the website, and leading the development and optimization of the website. 
Initiated different customer-facing Growth Experiments like the Frontify Podcast or our Conversational Marketing approach and internal change management with the Marketing Operations Team.

Growth Manager

siroop

I led optimisation and conversion projects and brought them live, in one of the most advanced optimisation environments of the Swiss e-commerce market. 
Conducting hypothesis-driven A/B testing, backed up by qualitative and quantitative user research. Combining tools like Adobe Target and Analytics to generate learnings and insights to grow siroop and its KPIs. Close collaboration with customer experts like Customer Service, User Research and others to develop powerful hypothesis and high impact tests.
Working with POs and developers to implement successful experiments fast and ensure data-driven decisions and transparency.
siroops evangelist for conversion optimisation, user-centricity and experiment culture. Ensuring understanding of the topics through presentations, learning lunches and consulting in-house projects.

Conversion Manager

Scherrer Medien GmbH

Working with customers on solutions to present their products in an interactive experience.
Conception, UX, Interaction Design and development of Apps, Games, Virtual- and Augmented-Reality projects.

Interaction Designer & Account-Manager

Conception and development of games in Unity3D utilizing C# and JS.

Game Developer - Intern

🎿 ☕️ 🚀 
What do "Ski Days", "Grind Size", and "Leads" have in common?

👉 They are all metrics of my analysing, experimenting, learning, and applying a Growth Mindset in life and business. 
Resulting in a passion for Skiing, the skill to brew a delicious cup of coffee, and growing with many great startups.

Yeah, I just really like to optimise, learn, experiment, and find new ways.
In the process, I was growing myself, my previous employers, and Startups (maybe yours?) at Peakora.

I am an open-minded, fast-paced and practical team player. I love to learn new things, go new ways and rethink existing ones. You can always test even the craziest ideas to discover new potential.

Connect and write me if you want to discuss 💪

taplio

The Battle

Lucas Maliczak 🧪

Tim Eckert

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