The New Frequency

New Frequency offers coaching and consultancy to support socially conscious entrepreneurs and leaders to recognize, reframe, and reimagine habitual processes and practices that no longer serve in order to optimize their own well-being, create thriving cultures, and engender transformational change.

New Frequency offers a safe, judgment-free space to examine the behaviors and beliefs that enabled each of us to get to where we are… and to explore alternative ways of thinking, feeling, and being that will help us move to states of greater resonance.

Founder

Forbes Coaches Council

Sharing business and career thought leadership through Forbes Coaches Council, an invitation-only organization for premier business coaches, career coaches, and senior-level executives selected based on their depth and diversity of experience.

✅ Official Member

Sky's the Limit

Sky’s the Limit is harnessing the power of technology to fuel millions of aspiring, underrepresented, young entrepreneurs to reach their dreams. The one-on-one advising and mentoring, education, and funding opportunities we offer leads to the growth of social capital -- new connections, skills, knowledge, entrepreneurial mindsets, and access to new business opportunities. That translates to new businesses, new jobs, increased employability, increased lifetime earnings, and innovative products and services being developed across the world!

In my role as COO, I focused on driving growth strategy, optimizing strategic partnerships, and working with the team to ensure program, partner and platform success for both the existing US, and newly established UK-based operations. Special attention to community- and coalition-building, ensuring every entrepreneur, partner, and team member enjoys a safe and productive experience that allows them to fully express their purpose and live their vision.

Chief Operating Officer

South Carolina Institutes of Innovation and Information Foundation

I was honored to serve as a volunteer board member and Chair for SCIIIF, a 501c3 non-profit that provides resources and support for the Institutes of Innovation and Information established at South Carolina’s seven Historically Black Colleges and Universities (HBCUs). In my role, I was responsible for helping this newly established organization realize its full potential as a force for fundraising and coalition-building.

Chairperson

Courageous Be Coaching

Founder of a boutique consulting and coaching practice specializing in partnering with corporate leaders and independent business owners who seek to improve employee engagement levels, drive business results, and enhance personal leadership performance. I help people achieve remarkable results through innovative communications strategies, business and human resources strategy optimization, and powerful personal skills development.

CEO - Coach, Advisor to Social Entrepreneurs and Social Impact Professionals

VolunteerMatch

VolunteerMatch creates better ways to bring great people and great causes together at scale. They seek to unlock the promise of the private, corporate and social sectors with the web's #1 volunteer engagement network and associated technology and service solutions. 

In my role, I was responsible for helping forge the future of the organization as a member of the Executive Team. 

I led the Solutions team, a high-performing team composed of multiple functions: Marketing and Advocacy, Business Development, Customer Outcomes, Education and Training, and Philanthropy. 

In my role, I defined the business priorities and drove execution strategies, new solutions, and growth activities to strengthen and expand VolunteerMatch's brand, community of partners, clients, and allies. I worked constantly to strengthen and enhance our position as THE place for finding, matching, and engaging skilled volunteers, mentors, and board members.

Chief Solutions Officer

eSolidar

Advising on strategic matters including relationship development that serves the global expansion and adoption of eSolidar, the latest generation of GDPR-compliant giving and volunteering technology, and impactMarket, financial infrastructure for the new impact economy.

With both consumer- and business-facing products and services, eSolidar is known for its award-winning online platform and dynamic, innovative team. We help individual donors connect to causes and support charities and corporations to take control of their online fundraising and volunteering in ways that are timely, cost-effective, and phenomenally engaging -- especially to Millennial and Gen Z donors and volunteers.

Advisor - Market Development, CSR, Charity Auctions, Fundraising, Crowdfunding

Causecast

For Corporate Social Responsibility/Employee Engagement technology SaaS start-up, provided day-to-day operations leadership and direction to the cross-functional team to drive sales, optimize marketing and human resources, and ensure timely delivery of new products and services.
 
Managed 2 P&Ls - for the nonprofit Foundation and the for-profit Corporation – and led staff to deliver outstanding customer experiences and develop innovative offerings. 

Core responsibility included business development, HR, business strategy, planning, goal-setting, decision-making, budget, operations, general management for all functions, direct personnel management and supervision, infrastructure optimization, cross-functional leadership development, partnership development and management, executive coaching and mentoring, and public speaking.

Chief Operating Officer - CSR/Employee Engagement SaaS

As Vice President of Go-to-Market in summer of 2015, implemented and improved Sales & Marketing processes, performed resource allocation and budgets, and enhanced productivity and efficiency to drive revenue. Provided overall instructional vision and thought leadership, strategic and annual operating plans, program development plans, and process management.

As a member of the executive leadership team, my day-to-day responsibility included strategy, planning, decision-making, budget, operations, general management for the Sales and Marketing functions, direct personnel management and supervision, infrastructure optimization, cross-functional leadership development, executive coaching and peer mentoring.

Vice President, Go-to-Market Operations - Driving Revenue, Optimizing Sales and Marketing Processes

Intuit

I was offering leader for the global We Care and Give Back employee giving and volunteering program, including responsibility for day-to-day management of Intuit Foundation. I did trends research, strategy design, regular operations reviews, coaching and coordination of global volunteer teams. 

>> Created "Create the Change", an industry-recognized quarterly worldwide engagement campaign best practice, with end to end responsibility for concept, design, writing, and strategy through execution and measurement. 

>> Helped onboard, coach, and develop a team of Regional Site Coordinators and Program Managers to build capability and deliver outstanding results. Vendor, nonprofit/NGO selection and management, including compliance, risk mitigation, delivery and process design for new online tools infrastructure. Innovation catalyst, responsible for driving and teaching design thinking to work teams across the company.

Senior Manager, Worldwide Employee & Community Engagement - HR, CSR, Program Management

I was responsible for design and delivery of worldwide engagement programs centered around diversity and volunteering and giving. 

Accomplishments include design and delivery of global expansion strategy for We Care and Give Back community giving program, Working Globally website to develop global leadership mindset with employees, and the Do One Thing for Diversity campaign in support of the UN’s World Diversity Day. 

>>Developed the “Do One Thing” campaign in partnership with the United Nations to reinvigorate World Day for Cultural Diversity for Dialogue and Development, with attraction of 1M individual commitments. 

>>Wrote, edited and partnered with contractors and internal staff to deliver engagement program communications. Drove reward and recognition strategies for volunteer leaders and volunteer teams. 

>>Coached and supported teams to successfully craft engagement plans and deliver measurable outcomes to drive higher employee engagement levels.

Employee Engagement Program Manager - Internal/External Communications, Campaigns, Vendor Management

>> Led HR Communications function, including support of executive communications and delivery of monthly global HR All Hands for 250+ employees. Responsibility for writing, editing and delivery within all HR communications channels. 

>>Drove strategy and execution plan for launch of new Alumni network, managed vendor relationship and implemented online community collaboration tool to keep ex-employees connected and engaged with Intuit.

HR Communications & Alumni Network Leader - Executive Communications, Program Design, Product Launch

>>Drove change management strategy and coached leader capability throughout HR Reinvention. Project management and production for complex change projects in RIF, reorganization, diversity and employee engagement, leveraging end-to-end strategic thinking, people experience, D4D, organization design and change communication skills.

HR Change Leader - HR Communications, Project Management, Change Management

>>Coached senior and program leaders across HR and the business, applying customer-back, design thinking and employee experience knowledge to develop capability and build programs that create best possible experiences during highly confidential and sensitive moments of truth in the employee lifecycle; program leader for Last Days, Alumni, multiple M&A and RIF projects.

People Experience Coach - HR, Executive Coaching, Leadership Development, Program Management

>>Human Resources Business Partner supporting Payroll Sales organization in Reno throughout implementation of new incentive compensation program, quarterly and annual calibrations and high-performing organization review. 

>>Managed sensitive employee relations issues, hiring assessments, terminations and performance management on a daily basis. 

>>Partnered cross-functionally to re-design long-term organizational strategy, including restructuring of field sales force and RIF assessments that spanned across organizational boundaries.

HR Business Partner - Human Resources, Employee Relations, Hiring, Org Design and Strategy

>> Designed and implemented communications strategies in partnership with senior leaders in the Reno Payroll organization, across corporate HR and as a requested “expert” contributor for QuickBooks Group. 

>>Led the development of Reno’s employee giving and community relations programs post-restructure. Communications programs included confidential RIF and restructure communications and successful cross-functional team projects within business units; operating mechanism, engagement, client services and HR communications strategies; and cross-business unit communications strategies to support senior leadership team.

Communications and Community Relations Manager - CSR, Communications, Strategic Partnerships

Leadership Coach & Impact Strategist | Empowering Purpose-Driven Tech Leaders, with a Passion for Elevating Female Founders | Founder @ The New Frequency

Ready to reclaim your energy, amplify your impact, and not just succeed – but thrive? If so, you're in the right place.

Whether you’re navigating a career transition, looking for deeper alignment, or seeking a new direction, I’m here to support you in creating a clear, actionable path to success.

I guide visionary leaders and entrepreneurs who feel stuck, unsure, or overwhelmed by their next steps to break past limitations and gain the awareness you need to confidently move forward. 

Let’s work together to unlock your potential and help you lead with purpose. Book a clarity call today and take the first step.

Why work with me?

With over two decades as a social impact tech executive, entrepreneur, CEO, and COO, and a background as a 2X certified Life and Wellbeing coach, I leverage a potent mix of industry insight, strategic acumen, and a vast network of influential connections to uplift you. 

My domain? The nexus of social impact, strategic leadership, well-being, and innovation.

Here are some tangible impacts of this synergy:

↳ Orchestrated initiatives channeling over $80MM to purpose-driven ventures
↳ Devised marketing strategies generating a social impact return of $700MM+
↳ Revived businesses on the edge of closure, driving them to $5M in annual profits and scaling $40K side hustles into $1MM+ enterprises

With my guidance, hundreds of leaders and entrepreneurs have soared to new heights—imagine turning your vision into a thriving $100,000 annual recurring revenue stream or safeguarding a $20MM investment. My coaching is not just spice and sass; it’s rocket fuel.

If you're ready to resonate at a new frequency and shape a legacy that echoes beyond the boardroom, I’m here to make that happen.

📩 Book in a Clarity Call to get started.

Laura Plato

Content Design that helps creators stand out | Cheat sheets | Carousels

Most founders and creators post consistently 
but their profiles don’t communicate credibility, clarity, or value.

That’s not a posting problem.
It’s a brand and content system problem.

I help founders and agencies rebrand their profiles and turn content into strategic assets through carousels, infographics, and done-for-you content (design + writing).

My team and I don’t just make content look good.
We build cohesive, conversion-focused brand systems that guide attention, build trust, and attract the right clients.

If you want your profile to feel premium, your content to feel intentional, and your message to be clear. let’s talk.

💬 DM me “DESIGN” for Design packages & profile Rebranding.
💬 DM me “BRAND” for done-for-you content.

Saima Chand

Your carousels need storytelling to connect & convert.

It's essential.

Why? Because stories make people feel, not just scroll.

Here's how I structure every carousel:

↳ Start with a problem they recognize
↳ Share your experience or insight
↳ Add emotion to make it real
↳ Keep each slide simple
↳ Show the shift or lesson
↳ End with action they can try now

If you're not doing this, your carousel is just information.

Not transformation.

P.S. What's your favorite way to hook readers? See you in the comments. 👇

Follow Saima Chand for more helpful Design Content.

I spent 3 years making boring carousel covers…
Then I found these 5 apps.

Your covers look flat.
They don't stop the scroll.

Most designers miss these tools.
They're hidden in Canva.

1. Image Blender merges two images smoothly.
Pick Linear, adjust strength, done.

2. Noise Image adds film grain in seconds.
Change amount and strength - instant vibe.

3. Texture gives depth to any background.
Select style, adjust scale and opacity.

4. Light Lab transforms images with perfect lighting.
Choose preset, adjust intensity, apply.

5. Shade builds color palettes instantly.
Add your main color - palette ready.

These apps turn basic covers into scroll-stoppers.
No design degree needed.

Your carousel covers compete with thousands.
Make them stand out or get ignored.

I use these five apps in my covers now.
They're free, fast, and hidden in plain sight.

Stop designing harder.
Start designing smarter.

👉 Follow Saima for more design shortcuts.
♻️ Repost to help others create better.

Content Design that helps creators stand out | Cheat sheets | Carousels | Rebranding

5 Hidden Canva Apps

There was a time when everything went quiet.

No DMs. No projects. Just silence.

I started questioning everything.

Before that, I was busy but invisible.
People saw my work through client brands.
Never mine.

That slow period forced me to change.

I stopped designing only for others.
Started showing how I think instead.

Unfinished ideas. Lessons I'm learning. Opinions I'm scared to share.

Nothing happened at first.

But I kept going anyway.

Slowly, people noticed my style.
My voice. My brand.

That quiet season wasn't failure.
It was space to build something real.

If you're in a slow phase now, don't quit.

Sometimes silence isn't rejection.
It's room to grow.

Keep going.

Slow Phase

Your tool choice doesn't determine your design quality.

That's not the real issue.

The tool doesn't make you great.
Your taste does. Your execution does.

Some say, "Canva is too basic."
Others cry, "Figma is too complex."

But here's the truth:
Both can save you hours  -  if you know them well.

Because design isn't about the software.
It's about thinking.

That's why Huzaifa and I built this roast.

Not to fuel drama.
But to prove skill beats software every time.

So stop arguing about tools.
Start mastering what you already have.

The real flex?
Knowing how to use what's in your hands.

👉 Swipe the carousel  -  you'll see Canva and Figma in a new light.

♻️ Repost if you've ever picked a side 😅

P.S. Follow Huzaifa + Saima for more design + content gems.

Canva vs Figma

I designed 700+ infographics in a year...

Here's what actually works:

☑ ️ Short text blocks, never walls
☑ ️ Two fonts, three colors max
☑ ️ Flow leads the eye naturally
☑ ️ Clear takeaways at the end
☑ ️ One core idea per slide
☑ ️ White space beats clutter
☑ ️ Icons guide, not fill gaps
☑ ️ Titles that push action

The goal isn't flash.
The goal is seen and kept.

Messy slides bury strong ideas.
Clean slides make them stick.

Want posts that get saved and shared?

Strip the noise.
Sharpen the point.

.....................

📌 P.S. Which tip fixes your design pain?

Follow Saima Chand for more helpful Design Content.

Infographic step-by-step guide

Infographics can make your posts go viral.

But only if you use them right.

Most posts fail because they look like plain text.

They don’t stop the scroll.

Here’s how Infographics help you go viral 👇

P.S. Want your next post saved and shared more?

Comment “INFO” and I will help you start.

How Infographics Took My Posts Viral

These 10 fears will keep creators invisible in 2026…

Here's what stops most creators from posting.

Fear is expensive

What if no one likes it?
We overthink posts more than readers ever do.

People might judge me.
Fear of judgment keeps great ideas silent.

I don't have time.
You scroll anyway. The real risk is staying invisible.

I'm scared of low engagement.
One post won't define you. Consistency will.

This feels too basic.
Basic is useful. Useful gets saved.

I'll post when it's perfect.
Perfect posts don't build networks. Posted ones do.

I don't want to sound pushy.
Talk about problems you've solved. That's not promotion.

I'm not creative.
You don't need creativity. You need honesty.

Algo hates me... my post will flop anyway.
Start posting and it loves you back.

Fear is expensive.
Visibility pays.

♻️ Repost if this helped.
👉 Follow Saima & Charlie 🦩 for more Converting Content...

Fears of Posting Online

I've noticed this for years...

Same product

Different prices

WHY?

The difference isn't talent. It's perception.

Your visuals decide how value is judged

Humans process visuals 60,000× faster than text

Great product + weak visuals = hesitation

Great product + strong visuals = confidence

Clean design signals professionalism and reliability

When everything looks aligned, people assume the offer is worth more

Design isn't decoration

It's how your value becomes believable

..................................................

I am Saima Chand, designing content that helps creators stand out

Want to elevate your brand visuals and charge what you're worth

Stop treating design as an afterthought. Treat it like the amplifier it is.

P.S. Are your visuals reflecting your true value?

Why some brands charge more…

Harsh reality most creators aren't ready to accept:

Your visuals are failing your message.

Most designers focus on:

→ Making things look pretty
→ Adding more text to explain
→ Using random visuals with no strategy

But effective visual storytelling requires:

→ A visual hook that stops the scroll
→ Emotion that makes people feel something
→ Curiosity that makes them wonder what's next
→ Eye guidance through contrast and white space
→ Showing the message, not telling it

Because creating content is easy 

But creating content that actually connects? That's different.

Here's my 5-step roadmap:

1. Start with a bold visual hook
2. Evoke emotion through faces and mood
3. Build curiosity and mystery
4. Guide the eye intentionally
5. Show, don't tell

This is how I design content that stands out.

Stop overthinking the design; start following the roadmap.

P.S. Which step do you skip most often? 👇

If you are struggling to get leads, that's for you.

(Let's fix that in 30 seconds)

It’s not cos you’re bad at what you do

It’s cos people forget you.
And when people forget you,
It’s usually cos your content feels… random.

No clear look.
No clear system.
No reason to remember.

Most creators try to hide that with:

 • generic AI visuals
 • complicated tools
 • endless redesigning

You’re not doing that anymore.

You’re using the Infinite Carousel Framework.

A simple system that helps you:

 • stop staring at a blank page
 • show up consistently
 • reach the right people again and again

Here’s the setup (keep it stupid simple):

Go to Canva.com 
• Use file Size: 1080 × 1350
 Bigger on screen = harder to ignore.

• Margins: Turn on rulers
 Clean spacing instantly upgrades your work from “meh” to “professional.”

• Colors: Use shades of one color
 No guessing. No chaos. Just flow.

• Fonts: Only two
 One for headlines. One for body. That’s it.

Why this works:

• People recognize you before they read your name
• Your personality shows, no AI-looking sameness
• You create faster because the system is already built

Stop overthinking design.

Start building a brand people remember.

👇 Tell me 
What’s the one design thing you’re stuck on right now?
Let’s fix it together in the comments.

PS: ♻️ Repost this and I’ll share a FREE CAROUSEL TEMPLATE that you can edit and reuse for future posts.

taplio

The Battle

Laura Plato

Saima Chand

Followers

Posts

Engagements

Likes

Performance ScoreSaima Chand's LinkedIn Performance

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taplio

The Battle

Laura Plato

Saima Chand

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Saima Chand's LinkedIn Performance

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Performance ScoreSaima Chand's LinkedIn Performance