OrangeGrove

Our mission is to make the web a more human-centred, user-friendly and accessible place for all.

We believe websites are stuck in the dark ages, in a time that pre-dated the information age. And it’s now time we brought them into the 21st century.

Built on a science-backed, data-driven approach, our secret formula is a combination of UX, neuromarketing and psychologically persuasive design, and we use it to transform the success of our client's websites.

It's all about understanding, empathising and resonating with the end users and creating a journey and experience that meets every one of their needs. 

The user feels heard, understood, informed, and at ease. Now, and only now, are they ready to 'convert'.

We offer the means to get inside your website user's heads and to translate that into an optimised user experience. 

Companies come to us when they think their user experience isn't up to scratch and want to know how to fix it. Or they're looking for ways to optimise it further to generate more leads or money. 

Prepare for 'light bulb moments' and to kick yourself that you've never thought of our suggestions before.

Owner / Creative Director

CD Team Limited

Web Designer

EBITS

Front end web designer and developer

CD Wow

Head of Design

I have over 20 years experience in the field of web design and user experience (UX) with 100s of websites under my belt.

You'll see me talking at events such as The Marketing Meetup, or hear me on podcasts advocating for a human-centred, user-first approach to web design, and sharing our SmartSite™ methodology which has helped generate £1m's for our clients.

I'm here to help you (marketing and business leaders of £2m+ B2B, non-profit, retail & saas companies), and make your lives easier. We do this by:

- Reducing your need for expensive outsourced CRO, UX or web design agencies,
- Providing training and coaching to empower your team to find opportunities in your existing website,
- Removing the pain experienced when marketing campaigns fail to convert,
- Helping you create accessible, sustainable website growth strategies.

Ultimately my goal is to make the web a more user-friendly, accessible and better place.

🧠 It's no secret we use behavioural science as our weapon of choice. After initially working alongside UCL (University College London) to corroborate our hypothesis, we then developed the SmartSite™ methodology, which harnesses behavioural science. This has subsequently accelerated the success of every website and organisation we've applied it to.

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When I'm not working, I'm enjoying the experience of raising two beautiful children and watching them grow.

Much love
Louisa (Lou)

🍊Louisa Dunbar

Swwim

Swwim is a content marketing and social media agency. We collaborate with digital creators, influencers and journalists to produce creative campaigns that float.

Director - Content & Communications

Superrb

Senior Account Manager

Pegasus - Inspiring Healthy Decisions

Account Manager

Senior Account Executive

Mason Williams Communications

Talk PR

Account Executive

PZ Cussons Beauty

Press Office Assistant (Internship)

I run Swwim, a social media agency built on creativity, experimentation and a belief that the best work comes from great collaboration. We help brands make a positive impact by connecting with audiences through great storytelling online. 

Social media is always changing and no one has all the answers. That’s why our approach is to test and learn, always with the aim of creating content that people actually want to engage with. 

Relationships matter to us. We collaborate really closely with our clients, getting to know their business inside out so we can build campaigns that genuinely resonate. 

If you're looking for a social media team to take your brand to the next level, let's talk.

Becky Shepherd 🌊

Proof that Christmas parties aren’t just Christmas carols at Popworld:

At the AgencyLand Network festive shindig I stayed until the very end (very unlike me 😉)

And I’m so glad I did because I got talking to Chris Bantock. We’d spoken a few times before but this time was more in depth and as a result Chris asked if I’d like to be a regional host for Ramble ‘N Rant in 2026!

Getting outdoors and being active is my jam so the fact I can incporate that into connecting with like-minded agency people is ideal 🙌

This picture I carefully chose to evoke “outdoorsy, capable & friendly”. Is it working? We may need more layers than this for our first event. Just maybe. 

The first event I’m hosting is:

📆 Friday 23rd January 
📍Queen Elizabeth Country Park
🕣10:00  

Ramble ‘N Rant is organised by The Agency Adventure and happens all over the UK. So if you aren’t local, check out the other locations.  

More info in the comments 👇

Woman stands in front of stone sign in forest/woodland area wearing shorts and a vest and walking boots. 

taplio

The Battle

🍊Louisa Dunbar

Becky Shepherd 🌊

Followers

Posts

Engagements

Likes

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taplio

The Battle

🍊Louisa Dunbar

Becky Shepherd 🌊

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Becky Shepherd 🌊's LinkedIn Performance

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Performance ScoreBecky Shepherd 🌊's LinkedIn Performance