Louis Smith

Ecommerce SEO Consultant To 5x Your Traffic and Profits 📈 helped drive $80million+ MRR | Enterprise Shopify Search Engine Optimisation Specialist

I help you grow traffic, conversions & revenue with SEO + CRO.

Results delivered:

- 100+ eCommerce brands scaled
- 1 brand passed £100M+ MRR
- 1,000s of keywords ranked in competitive niches
- 50%+ growth on Google in 5 months (multiple brands)
- 7-figure revenue lifts across DTC stores
- written 100's of top ranking articles
- 1000's of backlinks landed

Complete SEO restructures across Shopify, WooCommerce & Magento.

If you want to scale quick, with trusted results, send me a DM.

Or email at seo@louissmith.co.uk 

https://www.louissmith.co.uk/

Search Engine Optimization Specialist

ECommerce SEO services (when done right) will help you increase your online organic sales. Use my proven results, tools, skills and SEO software that have helped clients generate £80million+ in MRR on Google.

Backlinks have again become a huge ranking factor for SEO and AI search (again). Brand building is crushing search now:

Interesting data shows Google ignores 99% of content, but it trusts who is talking about you.

1. The top result has 3.8x more links than spots 2 to 10, which means a good link is worth it for your organic search campaign.

2. Also, 95% of all web pages have zero backlinks, so a PR campaign can be huge for your brand to stand out from 99% of junk on the internet.

3. I like this one how Google’s AI cites the top 10 results 52% of the time. Still think ranking on Google is not important?

4. Authority sites saw 35% more traffic after the core update on February 14th. Google's giving clicks to sites it trusts. TBH I'm also seeing fluctuations.

I am seeing brand ranking because of their link profile.

Try it:

- fire up a search tool
- plug in your competitors
- look at market share
- see who's been rewarded

What can you take away from this?

I would be building:

- niche relevant links
- use niche relevant UGC
- collab with sub niche brands
- focus on expertise content
- brand building (you can't skip this)
- fix/remove decaying pages/folders

BRAND BUILDING has never been more important.

Do this to get better traction with SEO/AI search campaigns. 

Are links important?

eCommerce SEO + AI Consultant | Helping 7-9 Figure Brands Grow Organic Revenue with SEO, CRO & Content | £100M+ Revenue Generated

I help professionals grow their LinkedIn personal brand to attract clients and opportunities through content and profile optimization

Someone is checking out my profile... 👀

Are you here because...

✔️ You want to improve your social media? 
✔️ You're not getting the results you want? 
✔️ You want to make your online presence stronger?

I get it. I've been there too.

As a social media expert, 

I've helped many people and businesses succeed online.

 I can do the same for you.

What I Do:

🔹 Facebook Ads Expert: 
     → Manage high-performing Facebook ads.
     → Drive real results.

🔹 LinkedIn Profile Optimization: 
      → Craft standout LinkedIn profiles.
      → Highlight your skills and personality.

🔹 Handle Your LinkedIn and Facebook Pages: 
      → Manage your social media presence.
      → Ensure a strong online reputation.

🔹 Designing: 
       → Design engaging graphics
       → Capture the audience's attention.

🔹Copywriting:
      → Craft compelling copy.
      → Boost audience engagement and conversions.

 🔹 Research: 
      → Research audience and trends.
      → Provide market insights.

My Experience:

With years of experience in the social media industry, I've developed a deep understanding of what works and what doesn't.

 My expertise includes:

   🟢Social media strategy and content creation
   🟢Campaign analysis and optimization
   🟢Staying current with industry trends and best practices

 Ready to Boost Your Social Media?

You can:

    1️⃣ Send me a message on LinkedIn,
    2️⃣ Or book a call with me 

Let's work together to make your social media amazing! 😊

Fazila Akhtar☀️

Most LinkedIn posts fail… 😬
Not because the content is bad.

They fail because no one can actually read them.

Here’s how to fix it.

8 habits that make your LinkedIn posts WORK:

1️⃣ Start with clarity
Make it obvious what your post is about in the first line.
Confusion = scroll.

2️⃣ Hook your reader
Give them a reason to keep reading.
Tease the answer before delivering it.

3️⃣ Create curiosity
Open loops early so readers want the next line.
Ask questions or hint at a story to pull them in.

4️⃣ Play the long game
Consistency > one-off posts.
Growth compounds over months, not days.

5️⃣ Finish on a high note
Leave readers inspired or motivated.
End with actionable advice or a thought-provoking line.

6️⃣ Teach with stories
Use real-life examples to illustrate your points.
Lessons without stories are quickly forgotten.

7️⃣ Keep language simple
Skip jargon and corporate-speak.
Write like a human, not a robot.

8️⃣ Make it digestible
Short lines, one idea per line.
Plenty of white space makes scrolling easier.

LinkedIn isn’t about posting more.
 It’s about posting right.


 Which of these habits do you already use… and which one will you start TODAY? 
Follow Fazila Akhtar☀️ for more tips on LinkedIn growth and content strategy!

6 Headline Styles That Make People Stop Scrolling on LinkedIn

Your headline isn’t just a title it’s the first impression that can make or break your LinkedIn game.

Here are 6 proven headline styles that actually grab attention:

1️⃣ Impact-Focused
Highlight measurable results you deliver
Show the transformation you create for others
Focus on the outcomes that matter

2️⃣ Method + Audience
Share your unique approach
Clarify who benefits most from your work
Make it clear why your method stands out

3️⃣ What + How
Explain what you do
Show how you do it differently
Communicate your unique value proposition

4️⃣ Authority-Driven
Highlight your role or title
Show credibility through achievements
Emphasize how others gain from your expertise

5️⃣ Call-to-Action
Invite the reader to take the next step
Create urgency or curiosity
Make the action clear and simple

6️⃣ Bold Mission Statement
State your purpose in one line
Make it clear why it matters
Inspire readers to connect or engage

Your headline should stop the scroll, spark curiosity, and show your value instantly.

Which style do you think works best for you? 

🔗 Want a LinkedIn profile that actually converts? 

I help professionals craft high-impact headlines and optimized profiles that attract clients, leads, and opportunities. DM me to get started today!

Crack the Code of LinkedIn Analytics: Turn Numbers into Influence

Most people look at LinkedIn analytics all wrong. Are you making this mistake?

Numbers aren’t vanity they’re your secret weapon for influence, trust, and business growth.

Here’s what each metric really tells you and how to use it:

1️⃣ Impressions – How many times your content shows up.
→ High impressions + low engagement = Seen, but ignored.
→ Low impressions + high engagement = Small reach, big impact.

2️⃣ Members Reached – Unique people who actually saw your post.
→ Are you stuck in your bubble? Mix up your content to reach new eyes.

3️⃣ Profile Views – Curiosity = opportunity.
→ Someone clicked to learn more → Connect or DM fast while interest is hot.

4️⃣ Followers Gained – People trust your content.
→ Not just likes this shows commitment. Replicate what works.

5️⃣ Reactions – Emotional check-in.
→ Did your post inspire, amuse, or educate? Adjust tone accordingly.

6️⃣ Comments – Real engagement lives here.
→ Early comments boost reach. Every reply is a trust-building opportunity.

7️⃣ Reposts – Free amplification.
→ Someone valued your post enough to share. Double down on those topics.

8️⃣ Saves – Content that sticks.
→ People revisit your post for inspiration or learning. That’s authority.

9️⃣ Sends – Personal recommendation in action.
→ Your content is resonating enough for someone to privately share it. Influence unlocked.

Analytics aren’t just numbers they’re a roadmap to growth, influence, and authority.

Look at your stats differently this week: which metric tells your story? 

Follow Fazila Akhtar☀️ for more insights on LinkedIn growth, content strategy, and building authority.

How to Fix Low Engagement on Your Posts

Let me be honest.

Most people are trying to grow on social media…
But they are posting like everyone else.

And then they wonder

👉 Why nobody reads their posts
👉 Why likes are low
👉 Why comments are silent


Social media doesn’t reward perfect content.

It rewards human content.
If your posts are getting low engagement, try this:

✅ Share a real personal moment
 Talk about a small struggle, failure, or learning.

✅ Add a surprise or twist
 Say something people don’t expect.

✅ Share your honest opinion
 Don’t always repeat popular advice.

✅ Be specific
 Use numbers, time, or real-life details.

✅ Show small vulnerability
 Admit something you are still learning.

People don’t connect with experts only.
They connect with real humans behind the expertise.

Your audience is not looking for perfection.

They are looking for:
 → Trust
 → Authenticity
 → Relatable ideas

Stop trying to sound “professional” all the time.

Start sounding human.
Because in 2025, visibility is not about posting more.

It’s about posting what people feel inside but cannot say out loud.

Your post is not competing with other posts.
 Your post is competing with attention.

So ask yourself before posting:

👉 “Will someone feel this?”
If yes  post it.
If not  rewrite it.

Now tell me 👇
What is your biggest struggle in growing engagement?

👉 Struggling with low engagement? I can help you create high-impact, lead-generating social media content that attracts the right audience.

📩 DM “GROW” to start.

LinkedIn has quietly changed… and most people haven’t noticed.

If you’re still chasing likes and short tips, you’re fighting yesterday’s algorithm.

The posts that win today do more than impress they build trust, drive action, and create real relationships.


 Here’s what LinkedIn now rewards and what most people are still getting wrong:

A. Writing Style & Depth
 ❌ Quick, shallow posts that end too fast
 ✅ Long-form, natural writing that feels like a conversation

B. Engagement Signals
 ❌ Judging success only by likes
 ✅ Focus on saves, shares, profile visits, and link clicks

C. Quote Content
 ❌ Plain quote images with no context
 ✅ Quotes paired with visuals or personal branding

D. Visual Presence
 ❌ Selfies with no story
 ✅ Action shots showing you working, teaching, or building

E. Carousel Strategy
 ❌ Generic tips slides
 ✅ Narrative-driven carousels explaining why things work

F. Comment Strategy
 ❌ One-line replies that add nothing
 ✅ Thoughtful comments with examples, visuals, or stories

G. Video Approach
 ❌ Chasing reach and trends
 ✅ Face-to-camera videos building familiarity and trust

H. Link Usage
 ❌ Avoiding links
 ✅ Share resources that extend the conversation

I. Educational Assets
 ❌ Static infographics
 ✅ Practical downloads people can save and revisit

J. Attention Hooks
 ❌ Soft hot takes with no opinion
 ✅ Experience-backed insights with authority and clarity

K. Audience Building
 ❌ Endless tutorials with no loop
 ✅ Interactive challenges with real stakes and outcomes

 If you want real reach, trust, and influence on LinkedIn, the rules have changed.

 Which of these changes have you already implemented and which one do you need to focus on next? 

 If you want a LinkedIn strategy that actually works, we help businesses and professionals:

Craft posts that convert
Build engaged audiences
Drive leads and visibility

 📩 DM us today to start growing your LinkedIn presence.

Are you creating content?
Or building a system that converts?

Most people post consistently, but very few align content with buyer psychology.

I study cybersecurity positioning, authority building, and conversion behavior, and most messaging fails because it ignores audience stages.

Audiences move through awareness levels

 → Some don’t know they have a problem
 → Some know the problem but not the solution
 → Some compare options
 → Some evaluate you
 → Some are ready to act

Each stage requires different communication.
The Unaware need disruption

 → Challenge assumptions
 → Expose hidden risks
 → Create tension
 → Shift perspective

The Curious need clarity

 → Explain the problem
 → Break common myths
 → Introduce better frameworks
 → Educate without overwhelming

The Evaluating need differentiation

 → Show your process
 → Explain your method
 → Share structured thinking
 → Demonstrate expertise

The Considering need proof

 → Case studies
 → Results
 → Testimonials
 → Clear breakdowns

The Ready-to-Act need direction
 → Clear offer
 → Clear next step
 → Clear outcome
 → Zero friction

This is where most creators fail

 → They educate buyers who are ready
 → They sell to people who are unaware
 → They post randomly without mapping stages

Content without stage alignment creates noise.
Content aligned with awareness creates movement.

Authority is not built by posting more.
It is built by speaking to the right mindset at the right time.

Most engagement problems are not algorithm issues.
They are messaging-stage mismatches.

If your audience is not converting, ask yourself:

Are you speaking to their awareness level?
Or just speaking?

Scaling Revenue? Don’t Forget to Scale Your Thinking 

Growth isn’t just about hitting numbers.
 It’s about making decisions that grow with your business.

What scales best:

✅ Direct feedback from real people
 ✅ Simple questions asked consistently
 ✅ Validated opinions over gut feel
 ✅ Calm, informed leadership choices

The fastest-growing businesses aren’t just chasing revenue.
 They’re building decision-making systems that scale alongside their teams.

 Small thinking = small impact.
 Big thinking = faster wins, smarter growth, and teams that thrive.

 Guess less. Know more. Make your decisions as scalable as your revenue goals.

💼 Need help scaling your business the smart way?

 Let’s talk
 📌 Follow Fazila Akhtar☀️for more insights on scaling smarter, not just bigger.

2026 AI TOOLS EVERY CONTENT CREATOR SHOULD KNOW

If you’re building content in 2026, these tools aren’t optional anymore.

They’re leverage.

Here’s a breakdown by purpose 👇

📌 PURPOSE → 🛠 TOOL

1️⃣ LinkedIn & Social Content
 → Basic AI Assistants

2️⃣ Automatic Transcription
 → Otter.ai, Inc.

3️⃣ Smart Research & Search
 → Perplexity AI, Inc.

4️⃣ Short Video Clip Creation
 → OpusClip Inc.

5️⃣ Blogging & Marketing Copy
 → Jasper AI, Inc.

6️⃣ AI Video Avatar Creation
 → Synthesia Ltd.

7️⃣ Voice & Narration Generation
 → ElevenLabs Inc.

8️⃣ Newsletters & Long-Form Writing
 → Anthropic PBC

9️⃣ Graphic Design Without Complexity
 → Canva Pty Ltd.

🔟 Content Strategy & Planning
 → Notion Labs, Inc.

The gap between average creators and top creators isn’t effort anymore.
It’s tool stack + execution.

Save this.
 Test 2–3 tools this week.

 Build your 2026 content system before everyone else does.

taplio

The Battle

Louis Smith

Fazila Akhtar☀️

Followers

Posts

Engagements

Likes

Performance ScoreLouis Smith's LinkedIn Performance

Performance ScoreFazila Akhtar☀️'s LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Louis Smith

Fazila Akhtar☀️

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Louis Smith's LinkedIn Performance

Performance ScoreFazila Akhtar☀️'s LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreLouis Smith's LinkedIn Performance