Logan Lyles

Book 5x More Sales Calls with the Webinar Fast Track | Christ Follower | Founder of DemandShift

Is your team running webinars that don't drive sales?

If so, this might sound familiar...
❌ Promoting for weeks only to present to an empty room
❌ Watching attendees drop off as soon as you make your pitch
❌ Checking your CRM to see no booked sales calls & ZERO pipeline

I was an in-house marketer who felt the same frustration of Dead End Webinars.

Back in 2022, I was running webinars for a B2B SaaS company. After 12 months of effort, we booked less than 10 sales calls & closed just 1 deal. 😬

Since then, I’ve pulled from everything I’ve learned in years of running podcasts, webinars, virtual events, and content strategy....and I rebuilt a new approach from the ground up.

The results?

✅ I booked 5x more sales calls than the industry average.
✅ I increased our agency's monthly email list growth by over 500%.
✅ Webinars became our 2nd-highest source of new leads.

Now, I'm teaching (& executing) the Webinar Fast Track framework for other B2B brands.

Need a webinar strategy that build an audience AND converts leads?

Let's talk.

Head of Partnerships

If you're recording videos, podcasts, or webinars, 

You might be making this common audio mistake.


Using a mic that's NOT made for YOUR environment.


I see a lot of marketers & executives recording content with a condenser microphone (like the Blue Yeti that got really popular during the pandemic).

While those aren't bad mics, they're best used in a controlled environment (read: sound studio).  And if you're recording in your home office or coworking space, your space probably isn't "controlled."

A better option?

Get a dynamic microphone that's better at picking up your voice & eliminating the background junk.

My top choice?

Shure MV7.

Sounds about as good as the (more expensive) SM7B that all the big podcasters use.

Has some kits with boom arm or stand to fit your space.

And can connect to any modern Macbook easily with USB-C.


What's your favorite microphone?

Lucia Kanter St. Amour

Under the Sisterhood

UTS is a social impact company that addresses the critical gaps in women’s health education, diagnosis, and treatment. As CLO, I'm responsible for: legal guidance on general business operations, partnerships, and organizational practices; contract review and negotiation with vendors and partners; policy development ensuring legal, ethical, and privacy compliance; risk awareness and mitigation; recommending practical strategies that project the organization’s integrity and vision; addressing potential legal issues related to employment and board members; liaising and supervising outside counsel; partnering with cross-functional teams to effectively communicate the organization’s mission, support its programs, and amplify its social justice initiatives.

Chief Legal Officer

Pactum Factum

Chief Legal/Negotiation Officer for various corporations, NCAA athletes, and organizations; U.S. mediation liaison to Supreme Court of India 2022-2023; have mediated/negotiated 1000+ cases; host of "Forces of Good" podcast. Seasoned employment law and negotiation expert. Pactum Factum Press publishing.

Attorney | CLO | Publisher

UN Women

VP, San Francisco  - the birthplace of the United Nations in 1945. UN Women USA is the official, membership-based non-profit organization that raises funds and awareness for UN Women, the United Nations agency that advances gender equality and female empowerment globally.  Events and projects include: Cities for CEDAW a nationwide, grassroots effort to encourage local governments to become more gender equitable; EVAW - an effort to End Violence Against Women; The Gender Equal Pay coalition; HeForShe, a social movement campaign providing a systematic approach and targeted platform through which men and boys become agents of change for the achievement of gender equality; Women In Climate Change Gender Action Plan; Bi-annual Global Voices Film Festival

Vice President - UN Women USA

Spectrum Strategies for Autism

501(c)(3) non-profit organization providing sibling programming; and rescue dog matching, placement and training to families with children with Autism and other special needs.

University of California, College of the Law, San Francisco (formerly UC Hastings)

Teaching:  Negotiation / Mediation Clinic / Mediation Certification for Professionals / Special Education  Law. 2003-2012 taught regular course(s) on-site each semester. I tried to retire, but noooooo. They wouldn't let me 😂 2013-present continue on faculty as hybrid (remote and on-site) coach and instructor

Law Professor (Adj.)

International Chamber of Commerce

Serving as judge and mediator for ICC mediation competition in Paris, France

Mediator and Judge

University of California, Berkeley - School of Law

Teaching Negotiation practical skills course and supervising independent studies

Lecturer

EEOC

One of the small team of original designers of the Equal Employment Opportunity Commission’s pilot mediation program in 1996 for the San Francisco Regional Office, and later mediated EEOC cases from San Jose to Sacramento

Mediator

Judicial Council of California

In-house employment law attorney for the Judicial Council of California, Administrative Office of the Courts (AOC), the policymaking body for the entire California court system for 58 counties and the Supreme Court of California. I advised the Judicial Council, the Chief Justice of California, and trial and appellate court judges and court officers, contributing to major policy and legal decisions on employment and labor issues that affect the entire judicial branch of California. During that time, I was also selected by the California Division for Judicial Education and Research (CJER) as a representative attorney for the judicial branch to conduct ongoing discrimination and harassment training through live, televised, satellite broadcast programming to court employees statewide. The target 20,000-member audience consisted of judges, human resources professionals, court directors and court staff. Broadcasting live with a studio audience, I also co-hosted CJER’s production of “Dr. Martin Luther King, Jr.:  A Celebration of Justice,” as part of the Division’s Continuing The Dialogue television series. The content of many of the broadcasts drew upon expertise in the field of Civil Rights and various discrimination and fair employment laws.

Attorney - Office of the General Counsel

Orrick, Herrington & Sutcliffe LLP

Upon dissolution of boutique labor & employment firm in San Francisco, joined Orrick's Employment Law group and handled all aspects of litigation and client counseling. Closest clients I worked with included Gap, Apple, Oracle, Electronic Arts

Employment Litigation Attorney

VP Emerita UN Women | Attorney Action Figure 🦸🏻‍♀️ | Arresting Author | Chief Negotiation Officer | Plucky Podcast Host | Irreverent Int'l Keynote | "What Box?" Bellwether

📚 World domination through literary seduction. Elegant. Defiant. Irresistibly true. Are you ready for what's next (October 13, 2025)? MY WRITING IS ORGANIC USING REAL INTELLIGENCE (AI wishes it could write like me)

I'm not bossy. I'm BOSS. A UN Women VP, provocatrice, attorney/law professor turned negotiation GOAT . . .

(Buckle up. This is ..."a lot")

🦸🏻‍♀️ I help women harness the power of everyday negotiation—from conning a toddler into eating peas to running the boardroom. I authored the Little Black Dress of negotiation books. Why?

Because negotiation isn’t just for business. It’s everybody’s business 🧐

(But you don’t need me to “empower” you. Nor do I sell a “masterclass” or certification from my own “institute”)

🌍 World Mediation Peace Activist. Benevolent & incurable explorer (dubbed “creative savant”—you know who you are). A bit wild at ❤️‍🔥, I struggle with purpose and disrupt with goodwill—through advocacy, teaching, writing, broadcasting, philanthropy, art & sports.

🗣️ Polyglot. Passionate about people & social progress. JEDI agent (not a Star Wars ref). I’ve practiced law in private, public & non-profit sectors; have taught internationally, including over two decades as faculty at two University of California law schools.

I get that people are messy multitudes—and how they actually behave in conflict & decision-making.
What makes me next-level? Decades of deep experience in negotiation, behavioral economics, game theory, plus dope training in:

✔️ Emotional micro-expressions
✔️ Lie detection
✔️ Neuroscience & decision analysis

Oh, and I know the #1 most stealth negotiation skill. 😎

(Kinda like x-ray vision. Hint: it’s NOT “speaking your truth.”)

WHAT I’M NOT:

❌ A sales/marketing bro who built my expertise off a “masterclass”
❌ A brand
❌ Your income stream
❌ After your 💰 or approval
❌ One to trademark words. Ahem™ 🙄 (you know the type)

Special needs parent & dog whisperer—chaos doesn’t faze me, and persistence is my default setting. CEO of a 501(c)(3) nonprofit providing dogs & sibling support for families with special needs kids.

🫶 Turn-ons: Cake, shoes, pour-over coffee, decent literature
🤢 Turn-offs: NIMBYism, vapid buzzwords, elitism, posers

💡 Meyers-Briggs type? ENFJ-A (same 2% club as Obama & Oprah).

🕸️See more on pactumfactum.com, but TLDR: 
I’m 95% human Labrador (begs the question: what’s the other 5%?). Find it endearing or annoying. That's on you. Either way, I’ll be me because, as Oscar Wilde said, “Everyone else is taken.”

P.S.
❌ I don’t do casual Zoom coffee chats
✅ I’ve already overpaid it forward

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The Battle

Logan Lyles

S. Lucia Kanter St. Amour

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The Battle

Logan Lyles

S. Lucia Kanter St. Amour

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Logan Lyles's LinkedIn Performance

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Performance ScoreLogan Lyles's LinkedIn Performance