Logan Lyles

Book 5x More Sales Calls with the Webinar Fast Track | Christ Follower | Founder of DemandShift

Is your team running webinars that don't drive sales?

If so, this might sound familiar...
❌ Promoting for weeks only to present to an empty room
❌ Watching attendees drop off as soon as you make your pitch
❌ Checking your CRM to see no booked sales calls & ZERO pipeline

I was an in-house marketer who felt the same frustration of Dead End Webinars.

Back in 2022, I was running webinars for a B2B SaaS company. After 12 months of effort, we booked less than 10 sales calls & closed just 1 deal. 😬

Since then, I’ve pulled from everything I’ve learned in years of running podcasts, webinars, virtual events, and content strategy....and I rebuilt a new approach from the ground up.

The results?

✅ I booked 5x more sales calls than the industry average.
✅ I increased our agency's monthly email list growth by over 500%.
✅ Webinars became our 2nd-highest source of new leads.

Now, I'm teaching (& executing) the Webinar Fast Track framework for other B2B brands.

Need a webinar strategy that build an audience AND converts leads?

Let's talk.

Head of Partnerships

If you're recording videos, podcasts, or webinars, 

You might be making this common audio mistake.


Using a mic that's NOT made for YOUR environment.


I see a lot of marketers & executives recording content with a condenser microphone (like the Blue Yeti that got really popular during the pandemic).

While those aren't bad mics, they're best used in a controlled environment (read: sound studio).  And if you're recording in your home office or coworking space, your space probably isn't "controlled."

A better option?

Get a dynamic microphone that's better at picking up your voice & eliminating the background junk.

My top choice?

Shure MV7.

Sounds about as good as the (more expensive) SM7B that all the big podcasters use.

Has some kits with boom arm or stand to fit your space.

And can connect to any modern Macbook easily with USB-C.


What's your favorite microphone?

Why, why, why?

After leaping from non-profit work to the big, wild world of marketing almost 5 years ago, I've found myself constantly asking one question: WHY?

Why are we writing hundreds of blog posts that never get read?
Why aren't we talking to our customers more for fresh ideas?
Why do companies forget that empathy and marketing are BFFs?
Why aren't we creating differentiated content in a sea of sameness?
Why can't we have fun, tell a unique story, AND support revenue goals?

And why are you still reading this when you could be booking a meeting with me?
https://www.amberrhodes.co/#book-me

--

✍️ doing very serious business @ amberrhodes.co
✍️ writing absurdly serious business news @ b2bbulletin.com
✍️ calling out naughty execs @ Founders Behaving Badly

Amber Rhodes 🖤

this is how a lot of y'all sound and i think you should know that

Amber Rhodes 🦆

your emotional support content marketer @ amberrhodes.co | ex-baby

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The Battle

Logan Lyles

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