Private Company

I design and manage security solutions aligned with business goals. I deploy, optimize, and manage network security technologies, contribute to vulnerability assessments, support compliance assessments and audits (ISO 27001, SOC 2, DORA, SEC), and facilitate incident response.

Current Tech Stack
Check Point FW, Palo Alto FW, Fortigate FW, Cisco ASA, F5, NGINX, Akamai Guardicore, RedHat ACS, RedHat OpenShift, Zscaler, Cisco R&S, Squid, Elastic Search, Kibana, Logstash, Nozomi, Claroty, Splunk SIEM, Exabeam, SOAR, Tenable Nessus, Qualys, Ubuntu Server, MS Azure, Keycloak, Okta, Azure DevOps, Ansible, Phoenix Contact mGuard Remote Access, Propius Machine Selector, OpenVPN, Docker, Kubernetes, Security Scorecard

What I've done so far:
● Managed the external Vulnerability Posture of the organization and raised the reputation from D to A
● Implemented advanced micro-segmentation strategies and optimized firewall/IPS configurations, reducing lateral threat movement (90%), unauthorized access (65%), and false positives (95%).
● Designed, implemented, and optimized network security solutions, security operations, and incident response processes, and led incident response efforts resulting in:
- 40% reduction in mean time to detection (MTTD) and 60% faster incident resolution times
- 95% decrease in false positive alerts through refined detection rules and automated threat details enrichment
● Worked with project teams to help build secure architecture designs and develop SOC security architectures
● Designed processes to implement the information security policies.
● Supported ISO 27001, SOC 2, DORA, and SEC audits through documentation, security control implementation, and audit response; led industry-specific remediation (e.g., MasterCard's RiskRecon).
● Contributed to the development of business continuity plans and disaster recovery plans
● Designed and led business continuity and disaster recovery tests.

Cybersecurity Architecture & Engineering Consultant 

Bridging Gaps

Bridging Gaps' mission is to bridge the gap between potential and performance through expert career mentoring and coaching, empowering mid-management professionals in IT, Consulting, and Services sectors to achieve their highest potential.

What I do: 
Pro bono career coaching and mentorship for IT and Tech Professionals.
I work pro bono to help individuals design and build fulfilling careers, whether they're aspiring cybersecurity professionals breaking into the field or individuals seeking a more meaningful career shift.
I provide personalized guidance on career transitions, technical skill development, and certification strategies while supporting job search optimization, professional growth, and long-term career fulfillment.

Career Design and Transformation Partner

Honeywell

I led the design and optimization of security solutions across multiple platforms (Cisco, Palo Alto, Fortinet, Check Point). I focused on network security, IPS fine-tuning, and security automation while managing vulnerability assessments, incident response, and providing mentorship to enhance the organization's security posture.

● Designed and advised on complex technical solutions across a range of vendors, including Cisco, Palo Alto, Fortinet, Check Point, and Juniper, ensuring robust security architectures for diverse client environments.
● Mentored interns and delivered internal technical training sessions, enhancing team capabilities and fostering a culture of continuous learning and development.
● Implemented and fine-tuned security policies on critical devices such as Cisco ASA, Checkpoint FW (R77.30, R80), and Palo Alto FW, strengthening overall network security posture.
● Automated repetitive tasks using custom scripting, improving operational efficiency and reducing manual workload for the cybersecurity team (Ansible, GitLab, Jenkins).
● Developed and maintained backup policies for critical infrastructure, ensuring data integrity and rapid recovery in case of system failures.
● Conducted periodic reviews and audits of firewall policies to minimize attack surfaces, ensuring compliance with both CIS benchmarks and vendor-specific best practices.
● Monitored security logs and system alerts to detect potential intrusions, ensuring rapid response and minimizing downtime through proactive security measures.
● Led the configuration and management of VPN tunnels, ensuring secure remote access and maintaining system performance standards.
● Tuned Intrusion Prevention Systems (IPS) to meet client-specific security and performance requirements, reducing false positives and enhancing detection accuracy.
● Oversaw the upgrade and patch management process for various security devices, maintaining strong defenses against emerging vulnerabilities.

Senior Advanced Cybersecurity Architect / Engineer

Advanced Cybersecurity Architect / Engineer

ING Romania

I supported risk management initiatives and ensured compliance with internal policies and regulatory standards. I also contributed to strengthening security controls, supporting IT projects, and leading incident investigations to enhance the bank's overall security posture.

My responsibilities included, but were not limited to: 
● Conduct application and infrastructure security and vulnerability assessments; 
● Perform proactive research to identify and understand new threats, vulnerabilities, and exploits; 
● Support IT department and business functions in setting up controls to proactively manage information security-related risks; 
● Support bank projects and changes from the perspective of IT and Information Security; 
● Internal contact for questions related to IT and Information Security; 
● Advice and support regarding Information Security requirements for IT Assets and processes; 
● Participate in the implementation of the security architecture, both in terms of infrastructure and applications; 
● Review and approve the operating security guidelines (OSG) developed for IT Assets; 
● Monitor the scope and effectiveness of security controls in IT processes (e.g. patching, vulnerability management, lifecycle management, external connections management, security event monitoring, technical state compliance monitoring, penetration testing, change management, etc.); 
● Investigate security incidents and define remediation plans accordingly; 
● Redesign the management of Cybersecurity Incidents (People, Policies, Procedures, Tools, etc).

Information Security Officer

I deployed, managed, and secured network infrastructures, ensuring the protection of systems through configuration, monitoring, and troubleshooting. My focus was on maintaining the integrity of security devices, optimizing performance, and supporting incident response efforts.

My responsibilities included, but were not limited to:
● Manage the following technologies: Web Application Firewall, IDS/IPS, DDoS tooling, Firewalls, Web Gateway, Mail Gateway, NAC, Endpoint Security Solutions, Load Balancers, and Vulnerability Management;
● Implement, maintain, and troubleshoot a complex security tooling infrastructure;
● Perform daily operating system administration tasks, including hardware and software upgrades, patch management, and maintaining regulatory controls;
● Review the environment and have initiatives to reduce failures, and defects and improve performance;
● Perform daily systems checks and correct any issues;
● Perform performance analysis, proactive troubleshooting, continual improvement, and capacity planning;
● Ensure timely and accurate resolution of the incidents on the administrated systems;
● Investigate the problems in the production environment;
● Document tasks and changes, including deep analysis in order to prevent any downtime;
● Maintain security and data integrity;
● Define and refine IT security runbooks;
● Test the effectiveness of the existing security controls;
● Coordinate IT security actions in case of an incident.

Senior Security Infrastructure Engineer

I was responsible for designing, implementing, and troubleshooting complex network and security solutions across various platforms. My role involved managing security policies, maintaining device configurations, and ensuring the integrity of network infrastructures while supporting clients' evolving security needs.

My responsibilities included, but were not limited to:
● Designing or advising on different technical solutions covering a large area of vendors: Cisco, Palo Alto, Fortinet, McAfee, Check Point, Juniper;  
● Troubleshooting or advising in the troubleshooting process of different types of issues in regard to: Cisco Routers, Cisco Core Switches, Cisco ASA, Checkpoint FW (R77.30, R80), Palo Alto FW, Juniper FW, McAfee NSP;  
● Implementing and troubleshooting security policies on Cisco ASA, Checkpoint FW (R77.30, R80), Palo Alto FW;  
● Configuring and maintaining backup policies;  
● Maintaining the security posture of the managed devices in accordance with CIS and vendor-specific best practice guides;  
● Perform periodic reviews and analysis of firewall policies in order to reduce the attack surface to a minimum accepted one;  
● Monitor logs and output of various software and data collected by monitoring systems to identify abnormal situations, computer attacks, system downtime, and use of access rights;  
● Respond to key system alerts; determine the optimal technical solution for a specific issue.

Network Consultant

Reliance acsn

I led a team responsible for managing and securing client network infrastructures, ensuring high service quality and adherence to security best practices.
● Led a team managing and securing client network infrastructures, ensuring high service quality and adherence to security best practices.
● Oversaw incident response efforts across multiple security platforms, guiding the team in troubleshooting and resolving security incidents efficiently.
● Directed firewall policy configuration and optimization, ensuring robust security while mentoring team members on best practices.
● Conducted security reviews and compliance assessments, leading the team in minimizing attack surfaces and maintaining industry standards.
● Supervised log monitoring and VPN management, ensuring quick response to threats while supporting secure remote client access.

Managed Security Services Team Leader

Oracle

My responsibilities included, but were not limited to, the support of devices from the following list:
•	Firewall - Juniper, Fortigate
•	Load Balancer - F5
•	Proxy Web Gateway – McAfee
•	IPSec VPN - Juniper, Fortigate
•	Array SSL VPN
•	Cisco AAA
•	Cisco ASA Remote Access VPN

Network Security Engineer

Secureworks

My responsibilities included, but were not limited to:
•	Analysis of different attack vectors (malicious e-mails, malicious documents (MsOffice, PDF, etc), malicious scripts, etc);
•	Analysis of InfoSec incidents;
•	Correlating pieces of information gathered from different InfoSec Intell Sources IPVoid, Alien Vault OTX, Sucuri, Schodan, Xnode, URL Void, etc);
•	Raw log output analysis;
•	Event correlation (QRadar, Cylance, SEP, Sourcefire, Cisco ASA, FirePower, Juniper FW, F5 LTM, Windows 7/10, Windows Servers, Linux Servers, Qualys VMS, ProofPoint, Cisco Threat Grid, REMNUX, Websense);
•	Knowledge sharing with other teams from SecureWorks and the customer’s environment;
•	Best practice guidance and knowledge sharing in the fields where I have relevant hands-on experience.

Senior Information Security Analyst

Cegeka Romania

My responsibilities included, but were not limited to:
•	Implementing routing on different types of devices: Cisco Routers, Cisco Core Switches, Cisco ASA, Checkpoint FW, Fortigate FW, Palo Alto FW, Juniper FW, OpenBSD FW, PfSense FW;
•	Securing networking devices - Management, Data & Control Planes;
•	Implementing PBR rules on different devices (as it can be seen above);
•	Setting up and debugging VPN tunnels and also SSL VPNs (F5 APM);
•	Configuring Virtual Servers on the F5 LTM;
•	Configuring and upgrading network devices;
•	Tuning IPS functionality according to the customer's security and performance requirements;
•	Intaking remote sites for one of our customers;
•	Upgrading networking devices (Cisco, Aruba);
•	Managing user access for specific platform;
•	Incident response and management;
•	Troubleshooting networking and security related incidents that affect the environments of the customers, in accordance with their priorities and SLAs.

Network & Security Support Engineer

Romanian Navy Headquarters

My responsibilities included:
• Implementing Information Security Standards and Procedures to guarantee Confidentiality, Integrity, and Availability regarding the managed data; 
• Performing specific periodic Information Security inspections; 
• Providing direction to lower-level personnel when necessary;
• Gain senior management and stakeholders' commitment to supporting the implementation of the information security strategy; 
• Define, implement, and monitor information security responsibilities throughout the organization and lines of authority; 
• Conduct audit activities; 
• Contribute to the annual acquisition plan regarding specific technology; 
• Identify internal and external factors that impact the information security strategy; 
• Identify legal and regulatory compliance requirements; 
• Keep senior management and stakeholders up to date with the specific legal and regulatory compliance requirements; 
• Evaluate information security controls against acceptable risk management levels; 
• Maintain the process for information asset identification and classification; 
• Monitor and report information security metrics to senior management and key stakeholders; 
• Monitor and maintain incident response plans, specific business continuity plans, and the disaster recovery plan; 
• Define and implement processes to ensure proper information security incident management; 
• Organize and train incident response teams;  
• Define, maintain, and monitor the information security awareness and training program; 
• Provide analysis and support for continuous improvement initiatives; 
• Provide enterprise-wide retrospective analysis of schedule performance while continuously improving the involved processes; 
• Working closely with field operations managers and enterprise leaders to complete the scheduled assignments. 
• Creating, distributing, and maintaining organizational-wide strategic, operational, and tactical plans regarding military equipment acquisitions;

Cybersecurity Professional | I Help Businesses With Secure Digital Environments For Their Employees And Customers | Writing About Cybersecurity, Personal Development, Success Mindset, Productivity And Career Development

Cybersecurity Architecture and Engineering Consultant | Career Design and Transformation Partner | Founder, Mentor, Certified Career Coach

CISSP · CISM · A-C|CISO · Check Point CCSE · Palo Alto PCNSE · CCNP TSHOOT · CCNA Security · CCNA CyberOps · ZCCA-IA · Comptia Security+ · Software Security Practitioner - Software Architect · Cisco Certified Specialist - Enterprise Advanced Infrastructure Implementation

I'm a dynamic Information Security Professional, a former Navy officer, with over 10 years of hands-on experience in cybersecurity architecture and engineering, security operations, incident response, and network security management, in both Private and Public sectors.

While I avoid overspecializing in a single field, my background, including 12 years in the military, helps me easily adapt to new environments, technologies, and teams.

I value transparency and honesty, and I am a self-learner, committed to self-improvement and personal growth.

Here's how I can help:

Cybersecurity Consulting: Providing strategic guidance and practical solutions to safeguard your digital assets, mitigate risks, and enhance your security posture.

Cybersecurity Technology Deployment, Management, and Optimization: I ensure your systems are fortified against threats while optimizing their performance for maximum efficiency.

Information Security Management Program: Crafting comprehensive programs tailored to your organization's needs.

Information Security Risk Management: Identifying, assessing, mitigating risks, and developing proactive strategies to safeguard your data and maintain business continuity.

Information Security Program Optimization: Fine-tuning existing security programs, aligning them with industry best practices, and driving continuous improvement.

Service Management Consulting - Delivery & Optimization: By streamlining service management processes, I enable your organization to deliver exceptional customer experiences, optimize resources, and drive business growth.

I am also a Certified Career Coach, committed to helping others discover, design, and grow fulfilling careers that align with their values and purpose, pro bono, through mentorship and personalized career guidance.

Liviu Munteanu CISSP, CISM

Brian Dordevic

Delivering profitable web design with SEO first approach. Official Google partner.

I started as a $4/hr offshore virtual assistant and became a USA citizen & business owner.

I help you generate more profit with your existing traffic efforts by optimizing conversion rates, improving your site speed & content strategy.

Chief Executive Officer

As the CEO of Alpha Efficiency, I steer the strategic direction of the company while managing an expanding team of 30+ professionals, spearheading growth initiatives, and driving operational efficiency.

Key Performance Indicators (KPIs) & Achievements:

Team Leadership & Management: Championed a culture of performance and accountability that led to a 35% boost in operational efficiency. Regularly oversee talent acquisition and retention strategies to ensure our team is well-equipped for success.

SEO & Content Management: Supervised the creation and execution of our SEO strategy, which saw a remarkable 60% surge in organic website traffic within six months, augmenting our brand's digital visibility.

Paid Media Strategies: Pioneered the deployment of innovative paid media campaigns, resulting in a 50% increase in brand awareness and a 30% rise in customer acquisition, significantly expanding our market footprint.

Performance Benchmarking: Developed and implemented performance benchmarks to ensure constant progress. The systematic monitoring of these metrics brought about a 20% improvement in overall productivity.

Stakeholder Management: Successfully maintained robust relationships with key stakeholders, attaining a 90% satisfaction rate, testament to our commitment to delivering value and fostering transparency.

Financial Management: Maintained stringent control over fiscal operations, consistently delivering profitability and surpassing financial objectives by 15% in the previous year, solidifying our position in the market.

This multifaceted role requires a delicate balance of leadership, strategic thinking, and operational excellence. It's my mission to continue propelling Alpha Efficiency forward, driving sustainable growth, and adding value for our stakeholders.

You've seen the posts:

"I don't even use Google anymore." (These numbers are scary...)

Big talk.

But what does the data actually show?

Google went from 8.5 billion searches a day to 13.7 billion.

More people are Googling than ever.

Need help getting on the most powerful AI engine on the planet?

I'm taking 2 new clients in February. If your company does over $3 million per year, your business is qualified for growth.

I help you finish the most difficult web development projects. | Official Google & Hubspot Gold tier technology partner.

AI is not the problem. Your incentives are. AI is not going to use itself.

If you think your boomer salary is going to save your company, you are dead wrong...

The problem is that those that know how to use AI, are building companies not making themselves poor in a job.

They won't work for a salary when they can print 7-figure years. If you think this is an exaggeration, you lack imagination. 

Offer a cut of the pie to those with a brain, or get left behind.

Need help transforming your employees into AI machines? 

Reply with TRANSFORM and we'll talk.

Not being in top #3 on Google Maps costs you 7-Figures per year in lost deals.

This is how you climb to the top and get that massive revenue share:

• Fast Site
• High Quality Backlinks
• Local citations optimized
• Content written to convert
• Topical Authority Map that tells Google you know your stuff

If you want to know how much you're leaving on the table, click on the link in the comments. We'll tell you exactly how many leads are there for your industry.

I don’t know who needs to hear this but...

You need $0 down to start an online business.

• Free AI = DeepSeek
• Free Landing Pages = Carrd
• Free Video Hosting = YouTube
• Free traffic = Social Media Profiles

Poor people have bad imagination. Get creative.

Every few years, marketing declares another rivalry:

Radio vs. TV.
TV vs. digital.
PR vs. content.
SEO vs. AI.

But reality doesn't do clean cuts.

The so-called replacement consistently resolves as reinvention.

And this is how it looks in real time:

1. SEO Has Been “Dying” Since the Early 2000s

Two decades of predictions haven’t stopped search growth. They’ve only exposed how often tactics expire while demand continues to shift.
https://hubs.la/Q03ZKW2P0

2. Marketer’s Favorite Hobby: Declaring Things Dead That Still Print Money

Radio died. TV died. PR died. Email died. And yet they’re all still here, evolving while the industry chases the next funeral headline.
https://hubs.la/Q03ZKWZR0

3. The Fastest Way to Lose Narrative Control in AI Search

When brands avoid specifics, generative engines treat it as a gap that needs to be filled, and they fill it fast.
https://hubs.la/Q03ZKXVN0

4. AI Marketing That Actually Held Up in Production

Instead of chasing novelty, these teams treated AI as plumbing. The outcomes were faster execution, cleaner workflows, and measurable gains.
https://hubs.la/Q03ZKYMB0

5. Google’s December Core Update Has Landed

Now comes the hard part: understanding whether your current visibility is stable, temporarily tolerated, or already on borrowed time.
https://hubs.la/Q03ZKWH70

The illusion of replacement hides continuity of control.

We hype "new" systems as total takeovers, and lose focus on what really works.

If you want to see where your next opportunity hides, let me tell you in a call here: https://hubs.la/Q03ZKY9j0

Helping Law Firms increase AI & Local SEO visibility to maximize client intake. | Add 7-Figures worth of cases per year from organic traffic. | My Local Gap Calculator tells you how much you lose every month

No alternative text description for this image

Some call it AIO...

Others call it GEO...

Old timers want to cling on to SEO...

I say to all of them.

Get.
More.
Backlinks!

Ask me how if you want ones that move the needle.

SEO is officially in its “Facebook 2018” era.

Back then, Facebook lost millions of visits and businesses fled to Google for safety.

Now, that safety net is gone too.

Seniors are already planning for a 40% drop in search traffic over the next few years.

(No more hoping-against strategies)

And once traffic decline becomes a planning number, not a fear, everything shifts. 

Let's get into what happened last week:

1. Publishers Are Planning for a 40% Traffic Loss

Search was supposed to be the stable channel. Now publishers are reallocating headcount, formats, and revenue models around their decline.
https://hubs.la/Q03_LWQM0

2. Google Is Teaching People How to Read Curiosity

Google is now actively teaching users what to explore next while they’re still figuring out what they’re interested in.
https://hubs.la/Q03_LYSv0

3. Two Content Economies Are Emerging (Exposure No Longer Pays the Bill)

For 20 years, publishing meant visibility in exchange for knowledge. Now answers stay inside machines, and content creators are being told to accept less.
https://hubs.la/Q03_LXB50

4. Your Best Buying Signals Never Make it to the CRM

Deals expand right before they close. New voices enter, urgency rises, and the most valuable signals never make it into the CRM that’s supposed to catch them.
https://hubs.la/Q03_LWmH0

5. The Social-to-Search Halo Effect SEO Isn’t Measuring

Not all demand starts with a query. Some of it starts with a feeling that sends people searching days later. Ignoring it means letting curiosity resolve on someone else’s terms.
https://hubs.la/Q03_LZxs0

We’ve moved past organic guarantees.

Today, reach depends on systems that can actively shape demand:

AI for discovery.
Ads for paid attention.

I'll show you what that setup can actually do for you. 

Pick a time: https://hubs.la/Q03_LVZR0

New Year’s Eve is behind us.

I started January 5th with a work sprint. One rock. One focus.

Here’s what separates people who adapt and those who don’t:

Most people blame external pressure. 

• War
• Gas prices
• Difficult year

Very convenient. 

Because then you don’t have to examine your own decisions.

But tough times don’t define you. You define how you respond to them.

In every downturn, a small group does exceptionally well. They didn't ignore reality. They adapted faster.

What separates them? 

Structure.

For me, 2025 was one of the best years on record. Most of that traces back to one decision: focus on recurring revenue.

Before that, my business was fragile. Revenue came in bursts. Planning felt theoretical. Every month was a reset.

That realization didn’t come from scrolling. It came from forcing the numbers to tell the truth.

Here’s what most people get wrong about planning:

They plan to feel organized, not to make tradeoffs.

Unrealistic plans create false confidence. Ignoring your capacity creates burnout. Never adjusting creates quiet failure.

The solution? Quarterly planning.

Long enough to set direction. Short enough to correct mistakes before they compound.

A real rock solves an active problem, changes future options, and creates second-order effects. If it doesn’t do all three, it’s not a rock.

Most ideas get eliminated at this stage. Nice-to-haves don’t change the game.

The cost of continuing as usual:

Busy weeks. Incremental progress. Another year where effort increases faster than leverage.

Poor planning doesn’t fail loudly. It fails quietly.

Planning isn’t about controlling the future. It’s about creating structure that allows good decisions to emerge.

The people who do well aren’t waiting for clarity. They create it.

Let’s build that structure together.

Did you know that 88% of urgent clicks go to companies located in Google's Maps Tri-Pack?

If your business is not located in first 3 spots, you are missing on fastest profit on the internet. (Here's how to easily climb to the top):

1. Fix your citations
2. Get fresh reviews (from Google Local Guides)
3. Make sure content of your site is optimized for Local SEO
4. Don't forget to double check your phone number is working

These may sound simple, but roadblock up to 7 figures annually of free orgaic traffic.

Want to learn how much revenue you're leaving on the table? 

Check out our Google Profit Gap Calculator, and ensure you take proper action.

$600 billion lost to fake resumes, 47% of Gen Z devs LIE to get senior roles.

Meanwhile honest junior developers cannot get hired. And companies are left holding the bag...

Seniors that can get the job done? Nowhere to be found...

But that's not all...

Mid-level roles sit open for months.

Pay scale is distorted.
You see $200,000 offers for work that used to be under $100k.

And it gets worse.

The United States does not have enough talent.
But there is a gap nobody talks about.

Most companies do not want to hire Gen Z juniors.
Some of it is obvious blatantly obvious, other part not so much...

Given the choice, a lot of teams would rather train AI agents than carry an expense of a person that will job hop at first chance.

But that is not even the real problem.

The hidden gap is this:

Even good US-based developers come with friction.

• Ego
• Cost
• Churn
• Availability
• Context switching

You still lose months trying to get consistent output. By the time your product hits the market, it's already outdated.

What if you could hire seniors on demand.
Just in time, when you actually need them.

• No drama
• Clear English
• Precise work ethic
• Senior-level execution

That is how Alpha Efficiency runs.

We have 32 engineers fueling client projects.

They work in your time zone.
They ship solutions that move numbers, not tickets.

Clients have used this execution engine to secure real outcomes.

• A $13M exit
• $2M in additional revenue
• And the kind of operational leverage that makes the next growth phase feel lighter, not harder

AI is great. Gen Z can keep feeling the squeeze, but you don't have to spin the wheels due to senior shortage.

If your business is doing over $5 mil a year, and you are stuck because you cannot find the right creative technical talent, let me know...

And I'll help you bridge the gap.

“Busy, expensive, and a dead end.”

That’s AI for most teams right now.

Why? Because what they call an "AI strategy" is really a ChatGPT habit:

• Open tab.
• Type prompt.
• Pray it prints money.

Data from 2 million LLM sessions killed the fantasy.

If you missed last week's updates, this is worth a scroll:

1. ChatGPT Dominance? Not So Fast…

The work has spread out. Models are taking over specific roles, and strategies built around a single interface keep lagging behind reality.
https://hubs.ly/Q041FSGL0

2. Yahoo’s AI Search Engine Is Live in Beta

Yahoo just dropped Scout, an AI answer engine built on 30 years of user data, 18 trillion consumer events, and behavioral graphs that map exactly how people search and decide today.
https://hubs.ly/Q041FWkS0

3. Google Made "Show More" a One-Way Ticket to AI Mode

“Show more” no longer means explore results. It means stay in the conversation. This update turns curiosity into containment and leaves content creators watching from the outside.
https://hubs.ly/Q041FWv80

4. Tracking “Rankings” in AI Is a Dangerous Illusion

AI tools don’t behave like search engines, and pretending they do is getting expensive. This research shows how wildly inconsistent AI recommendations really are.
https://hubs.ly/Q041FYcm0

5. No Means No (Even When the Systems Refuse to Listen)

In real relationships, silence means stop. In marketing systems, it means send again. This article breaks down how that logic got baked into automation.
https://hubs.ly/Q041FWgl0

AI discovery isn’t centralized anymore.

And a single-tool mindset is already falling behind.

If you want help mapping your buyers to tools, your content to workflows, and your KPIs to an actual AI strategy...

One call will do it. 

Schedule here: https://hubs.ly/Q041FYBN0

Remember when buying online took around 20 minutes across 5 sites?

Google just shrank it to 10 seconds on one screen:

Customer asks about rugs → sees Rugs USA's 20% off → taps buy.

Curiosity hits search. Wallet hits empty.

(Keep reading for more brain-tickling updates)

1. Google’s Commerce Update Redefines the Buyer's Journey

New commerce tools link AI-driven research directly to checkout, offers, and retailer-controlled experiences inside Google Search and Gemini.
https://hubs.la/Q03-FkDM0

2. SEO in 2026 Looks a Lot Like a YouTube Strategy

AI Overviews are pulling answers from video like it’s primary evidence, turning YouTube into the center of modern SEO.
https://hubs.la/Q03-FkFx0

3. 230 Million People Already Ask ChatGPT About Health

Now OpenAI is formalizing that behavior with a locked-down Health environment, signaling a shift from casual health questions to sustained, data-grounded use.
https://hubs.la/Q03-F8-L0

4. Google Says “Stop Writing for AI” (Even If It Works Today)

Many teams are restructuring content to “please AI,” but Google just went on record saying this shortcut might age very badly.
https://hubs.la/Q03-Ff4G0

5. AI Search Is Solving the Question, Not the Market

"A feature designed to ensure completeness becomes a bug when completeness overrides utility." 
https://hubs.la/Q03-Fk_40

Google now owns the journey end-to-end. 

Profits chase whoever controls that unified experience.

Secure top visibility before Q1 slips: https://hubs.la/Q03-FcdY0

How many AI agents are currently working for you?

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Liviu Munteanu CISSP, CISM

Brian Dordevic

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The Battle

Liviu Munteanu CISSP, CISM

Brian Dordevic

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Brian Dordevic's LinkedIn Performance

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