Quest Technology Group

If you're a business leader who dreads dealing with technology folks, you're not alone. IT people speak their own baffling language. They love technology. Business not so much.

But this is what today's tech savvy business leaders know -- success is built on a well-planned, scalable technology foundation. That means being comfortable with technology conversations, being able to ask the challenging questions that IT folks don't want you to ask. 

We've been sitting beside business leaders for 32 years, helping them put the right technology to work for their companies. We like technology, but we love business even more. Together we uncomplicate, make practical technology buying decisions, and build the right teams of business technology thinkers.

•	Outsourced CIO/CTO
•	Business, technology and marketing growth strategy
•	Managed security provider (MSSP)
•	Application and data integration to leverage current company investment
•	Integration of third party and corporate applications
•	Software development partner for in-house projects
•	Data analysis
•	Development collaboration for in-house projects
•	Opportunity discovery
•	Managed security services provider

President

Quwho

At Quwho we believe that connected, engaged members support ongoing growth for member-based organizations.  Real engagement happens when members'​ needs and the organization's actions align. Quwho provides the private community platform for organizations and their members to connect, communicate and build lasting value.

Quest Mobility Solutions

Quest Mobility Solutions creates accessible living spaces for anyone with physical or medical needs.

Sagaz Partners

We are not a marketing agency.
We are not a technology company.
What we are is the new mashup of both.
We're built for the new reality of business growth through customer-driven value.

•	Discover and build on the value in existing technology, people, and process assets
•	Data asset discovery
•	Technology best-fit analysis and execution
•	Software integration
•	Develop customer engagement strategy
•	Content strategy and creation
•	Marketing strategy
•	E-commerce strategy and implementation
•	Technology infrastructure

Strategic Partner

Quest Medical Outfitters

Quest Medical Outfitters is a full-service durable medical equipment company in the heart of Orlando. We serve a broad range of clients in the areas of equipment sales, service and rentals.

Software Design Group / SAIC

Designed insurance company and agency software

Business Analyst

Travelers /EBS

Designed insurance agency software for the independent agency market.

Software Application Analyst

CNA Insurance

•	National accounts underwriter
•	Selected to lead a pilot program for targeted business insurance
•	Selected as a team member on the first personal auto insurance automation project
•	IT management

IT, Underwriting

What Do Your Clients Really Want from Your Company?

(Hint...it's more than just the products and services you deliver every day.)

Are these everyday challenges leaving no time to learn what your customers want?

.  too little time
 . too many choices
 . too much information
 . not enough cash or customers
.  not as productive as you could be
.  fear of being left behind
 . continuous need to learn and stay competitive
 . putting out fires
 . not enough time to focus on the big vision
 . "I know what I need to do. I just don't know how."
 . lack of quiet thinking time

"There has to be a better way", you say.

The Better Way Starts with Understanding Your Customers.

You've invested in technology, people, and smart business practices. We work right beside you to put these together in new, unexpected ways.

Strategy - Why does your company do what it does every day?

Technology - What are the tools, assets, and frameworks that help you deliver more of what your customers really want and need from you?

Marketing - Who do you create your most valued work for?

Productivity - How can you deliver more of what's important to your company, clients, employees, and business partners?

Services Tailored to Your Company

We know that every company has its own unique needs, goals, and approach to success. We're not here to change who and what you are. We're simply your partner in delivering your best products and services every day. You decide how you want us to contribute.

. growth strategy planning and implementation
. make the most of your existing IT investments
. create a secure, reliable technology infrastructure that grows with your company
. hands-on day-to-day IT services
. practical cybersecurity solutions for your organization
. discover new opportunities and bring them to life
. turn your expertise and knowledge into useful content your clients and prospects appreciate
. create, manage company knowledge hub as the go-to resource for clients
. develop simple tools that streamline your day-to-day activities
. access and use the valuable data your company has collected over the years
. listen and implement the solutions your customers want and need the most from you

Yes, technology is part of our name, but we think of technology as a tool. What we really love is business, and the amazing opportunities right in front of each of us. They simply need to be discovered and shared.

Linda Rolf (Fractional CIO)

Cummins Inc.

Director Business Development

• Provide strategic direction to achieve business growth targets.
• Responsible for overall P&L for the branch.
Provide leadership to parts, shop and field service supervisors.
• Spearhead safety, quality and velocity initiatives.
• Maintain relationships with key customers and suppliers.
• Support corporate groups in implementation of strategic initiatives.

Branch General Manager

Thompson Rivers University

• Teach Marketing courses at School of Business Education.
• Lead research projects in the field of B2B Marketing.
• Mentor graduate students interested in pursuing careers in Marketing.

Sessional Faculty

Finning (Canada)

• Maintained over 50% market share in assigned products in a challenging market
• Developed/ implemented marketing plans for new and declining products for continued growth
• Developed/ implemented OIAs (OPACC Improvement Agendas) action plans under the Leadership Table for MG, AT and LWL
• Refreshed/ executed business strategy for Paving and Compaction including new team structure and product addition.
• Reviewed/ clarified role of Product Application Specialist resulting in improved sales and customer satisfaction.
• Improved equipment forecasting process for better accuracy in line with the market demand and factory lead times
• Was responsible for achieving overall market share, profitability and inventory turns targets for the Earthmoving, Load & Haul and Paving products/ segments.
• Developed and implement vision, strategic direction and commercial strategy for the assigned products/ industry segments to ensure sustainable and profitable growth.
• Provided leadership to the sales organization and various internal groups such as supply chain, sales services, marketing communication, warranty, technical services, finance, used and rentals, in support of the assigned products.
• Fostered relationships with key customers, CATERPILLAR, suppliers and industry associations
• Participated in various CATERPILLAR Dealer Advisory Groups to drive and influence current and future product strategies for the assigned products/ industry segments.
• Identified and pursue business development opportunities including partnerships/ alliances and mergers/ acquisitions.
• Provided leadership to product manager, product application specialist and sales team to assist the business in achieving market share, profitability and inventory turns targets
• Organized sales and customer events including product trainings, industry events, factory trips and product demos to help grow market share and profitability.

Industry Manager Earthmoving

• Restructured heavy rents/ used equipment teams to achieve business turnaround and growth targets
• Successfully implemented CATERPILLAR’s rental and used operations certifications and foundational capabilities frameworks to gain operational efficiencies across the business.
• Developed and executed the digital marketing strategy for heavy rents and used equipment businesses including YardClub pilot and IronPlanet/ Ritchie Brothers partnerships respectively.
• Implemented a tiered branding strategy for used equipment including Caterpillar Certified Rebuilds to create sustainable differentiation and value in the market place.
• Provided leadership and direction to the heavy rents and used equipment teams to meet and exceed revenue, profit and fleet/ inventory utilization/ turns targets.
• Identified and pursued heavy rents and used equipment growth opportunities in collaboration with CATERPILLAR and regional/ sales management.
• Ensured safety of people at heavy rents and used equipment service shop in Edmonton through active engagement in safety committee, safety meetings and safety audits/ walkthroughs.  
• Developed and created domestic and international sales/ marketing channels and network to grow used equipment business
• Collaborated with key internal and external stakeholders including major customers to ensure business alignment, growth and sustainability.
• Spearheaded business process improvements in heavy rents and used equipment operations for gaining efficiencies in liaison with CATERPILLAR and internal support groups including Finance, supply chain and IT.
• Identified and explored/ pursued potential partners and acquisitions in complementing areas to support inorganic business growth.

Director Heavy Rents and Used Equipment

• Increased product support business across various products and industries including oil & gas, construction, mining, power systems and forestry industries.
• Expanded machine rebuild business by leveraging Caterpillar Certified Rebuild program and the emerging rebuild and repower opportunities in construction, forestry and mining.
• Grew the Finning Exchange (components) business in Mining, Construction and Oil & Gas sectors against increasing competition and changing customer needs.
• Led a team of product managers and product specialists across various products, services and industries to support and grow business.
• Identified and pursued new business opportunities in collaboration with regional sales teams, equipment marketing team, CATERPILLAR and customers
• Developed and executed go to market strategy, marketing programs, promotions, new products/ services, trade shows, exhibitions, customer events and sales trainings related to product support.
• Collaborated with CATERPILLAR, supply chain, sales/ service teams, technical services and other internal support groups to gain/ maintain desired support for the product support business.
• Identified and pursued potential partners and acquisitions to support inorganic business growth.

Business Manager Product Support

• Developed and promoted repair options framework for growing product support business in mining/ construction machines and gas/ diesel engines in power systems applications.
• Expanded Gas Exchange engines program to gain market share in the gas compression segment
• Grew parts and service business in collaboration with branches in power systems, mining and construction industries.
• Was responsible for the 4 P’s (product, price, place, promotion) for the assigned products/ services.
• Developed/ launched multiple products, services and programs/ promotions to help grow business.
• Identified and pursued new business opportunities in collaboration with the regional sales teams and CATERPILLAR.
• Coached, mentored and trained product support sales reps on assigned products and services and on major sales opportunities.
• Followed economic, industry and market trends to adjust marketing and sales strategies.
• Maintained relationships with key customers, suppliers and business partners to ensure required support and focus for the assigned products and services.

Product Manager

Engro Vopak Terminal Limited

Business Development & Customer Logistics Officer

Allied Engineering & Services Limited

Business Administrator and Project Specialist (6 Sigma)

Pakistan State Oil Company (PSO)

Project Engineer

Siemens

Trainee Engineer

I am a B2B Branding, Marketing and Sales practitioner with an academic twist (yes, “twist”!).

I am here to learn from others, share my knowledge and experiences and create collaboration opportunities for myself and others. 

I am an unapologetic Serial-Marketer...

...incessantly bringing fresh (and sometimes not-so-fresh!) products, services, brands and thoughts to the industry and academia. 

I love connecting ideas, people and resources in pursuit of audacious goals and achieving them (mostly as I also fail sometimes, which is ok!).

I am passionate about developing, energizing and elevating people and teams to optimal performance. 

If you haven’t guessed already, I am passionate about public speaking, creating content and coaching/ mentoring on B2B Branding, Marketing and Sales.

Let's connect if you share my passions and interests.

taplio

The Battle

Linda Rolf (Fractional CIO)

Ehtisham Anwer💥

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