Linda M.

Content provider, freelance writer/editor

Conversion-focused messaging for health & fitness brands | Driving engagement for JRM Web Marketing | Laughter is my love language

I create memorable, conversion-focused copy for health and fitness brands. Why me over other fitness copywriters? For one, I spent 15 years in the trenches as a personal trainer. I then worked my way into becoming a prolific health and fitness magazine writer. Earned a couple of awards along the way.

I interviewed hundreds of people and experts in the process.  It's why I'm able to translate fitness geek speak into relatable, understandable solutions.

My byline appears in heavy-hitters like MSN Health, TIME, Shape, Self, Woman’s Day, Men’s Fitness, Bowflex, and HuffPo, I've got a knack for understanding what people really want. 

Let's chat about how we can make your content resonate and get those decisions rolling in your favor.

My specialties include:

1. Value Proposition Audit and Strategy Roadmap

Most companies struggle with converting copy that showcases their uniqueness. My proprietary process, based on research, decision-making psychology, analytics, and customer interviews, uncovers what sets your solution apart from the rest. This special messaging audit will give you clarity, attracting more of your ideal customers in less time.

2. Email Marketing

My email sequences get noticed and opened, with clients typically experiencing a 45-50% open rate. By writing in your customer's voice, they trust you and see you as the solution they need.

3. Landing Pages, Sales Pages, Opt-ins, and More

Whether it's a landing page, email, or event brochure, I start with a deep dive into the emotions of your target audience, understanding what keeps them up at night–and what they would pay anything to be free from.

Results of my work include:

➡️ A 5-email sequence that landed a client a $70k contract 
➡️ A homepage makeover resulting in a 44% lift in page conversions
➡️ A 30% boost in opt-ins for a lifestyle program 

Ready to achieve similar results? DM me for more details.

Linda
📩 Email: Linda@TheCopyWorx.com
📞 Text/Call: (949) 233-0450

B2B Copywriter and Marketing Strategist

Helping B2B businesses increase conversions through high-converting copy.

Helping fast-growing B2B Companies build profitable Founder Brands on Linkedln | Your Linkedln Ghostwriter & Personal Brand Manager

I had to abandon my high school love for engineering - writing fictional stories

But who knew I would end up writing amazing real life stories for people here today for a living?

I'm a Linkedln Copywriter for about 3 years now.

During this time, I worked with b2b founders across financial services, marketing, RevOps & SaaS, helping them with their linkedln content.

Loved every second of it & I want to keep it going.

Founders have a treasure trove of insights their buyers care about.

There's a real opportunity for them right now to turn their expertise into content on Linkedln, that will position them as a trusted industry voice & ultimately be the preferred vendor in their space.

That's what I exactly make happen.

Helping your founder(s) turn their expertise into social content that builds awareness, earns trust & drives inbound interest.

If you're a Founder or Head Of Marketing looking for someone who just gets how to reel in organic Linkedln into your Marketing Mix, we should talk :)

DM or book a call - anything you're comfortable with.

Even If you are someone who just wants to chat b2b marketing / organic social, feel free to connect. Always up for a hearty talk around them 😊

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Linda M.

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