Libby Magliolo

SMU Cox School of Business

I teach MBA-level business communications and presentation techniques courses. The courses focus on equipping students with the core skills needed to create and deliver a range of different types of presentations to a wide variety of corporate audiences.

Adjunct Lecturer

The Slide Master, LLC

I teach professionals how to build and deliver effective presentations. 

Through on-site as well as hybrid training sessions for audiences ranging from interns to executives, I teach the skills that busy professionals need in order to create and present in a way that drives efficient decision-making. We've all sat through meetings that could have been emails, and we have all seen too many PowerPoints that are "walls of texts" and covered in bullet points and 8-point fonts. 

Bad presentations result in lack of engagement, unproductivity, slowed decision-making and are a waste of everyone's most valuable commodity - time. Learn how to quickly put together an attractive, engaging, data-filled PowerPoint deck and learn how to give a presentation that drives conversation and decision-making.

Business Owner

Frontier Communications

Owned the strategic planning efforts and the executive communications for the SMB (Small & Medium Business) division at Frontier. 

Oversaw the SMB division analytics and performance reporting as well as translating analytics into actionable insights as well as into a clear, concise executive story.

Director of Business Planning

Southwest Airlines

Work with Southwest's DEI leadership, Company executives and key internal stakeholders to create Southwest's DEI strategic roadmap and company's diversity initiatives. Work with key stakeholders to co-create DEI goals and initiatives and oversee progress. Create executive messaging and Board updates on progress.

Diversity, Equity & Inclusion Strategy & Planning

Oversee all training, development and organizational health efforts for Southwest Business, a 180-person B2B sales organization. Responsible for departmental employee engagement, including surveys and associated action plans to increase employee engagement, development and retention as well as StrengthsFinders rollout.

Manager of Organizational Health

Manage the Corporate Sales Department Planning portfolio of projects, roll those projects into the overall Commercial Plan and work to foster alignment and prioritization within the Commercial organization as well as with key partners including Technology, Corporate Strategy and Corporate Delivery. 

Sr. Business Consultant

JCPenney

Assessing new business development opportunities and new partnerships for strategic fit within the company's short and long-term growth goals:

	• Manage the development, implementation and analysis of new business partnerships and other opportunities
	• Coordinates and performs research studies, analysis and development of conclusions, due diligence, financial modeling and scenario analysis to obtain appropriate levels of information from both internal and external sources to make sound business decisions
	• Develop and manage benchmarking efforts, competitive analysis and in-depth consumer insights
• Generate actionable insights from primary and secondary customer and industry data.

Senior Manager, Corporate Strategy & New Business Development

Senior Associate in the Customer Impact Consulting group with a focus on the Entertainment, Media, and Communications Industries. Project experience includes: 

• Directed project management for mobile-first video offering being brought to market by major US telecom provider; worked with content acquisitions team and content providers, supporting onboarding of $150MM of video content.  
• Large-scale transformation effort at major US telecom provider which served to support and drive aspects of provider's top strategic priorities to transition from legacy wireline products to strategic IP-based products and to significantly reduce costs in the transformation effort. 
• Business and customer experience analysis at US telecom provider: analyzing internal and external impacts brought about by transformation efforts. 
• Establishing a best practices pricing strategy for a major transportation and logistics provider. 

Other major non-client efforts included:
• Led MBA recruiting efforts for target business schools, maintaining relationships with career centers as well as helping guide students through the recruiting process. 
• Founding member of the first Women in Consulting group for PwC Advisory

Senior Associate Consultant

American Airlines

Designed and implemented a new profitability model that included new assumptions in order to more accurately calculate breakeven levels, thus enabling better pricing decisions and best practices within the revenue management functions. 

Created a model that reevaluates customer value by assigning weights to a range of factors including levels of revenue, and costs driven by a particular customer. 

Planned and executed a new pricing promotion, and performed back-end analytics to evaluate the effectiveness of the promotion.

Cargo Revenue Management MBA Intern

American Architectural Manufacturers Association (AAMA)

Directed content development, review of content and publication of monthly e-newsletter and additional online news content. I created copy for press releases and worked with AAMA’s public relations consultant to facilitate the organization’s P.R. initiatives with industry trade publications. Increased company web traffic by educating clients on new site features as well as social media efforts and RSS feed technology. 

Coordinated development and use of customer and member educational programs. I completed design and layout of in-house brochures and other promotional materials as needed, using Microsoft Publisher and Adobe Photoshop.

Communications Coordinator

Wheaton College

Supervised 16 student employees working for the Annual Giving Department of Wheaton College's Development Office. 

Conducted interviews, monitored each of the sixteen student employees' progress, and coached them throughout the year as they called alumni through the College Phonathon and solicited pledges for the college.

Student Call Center Supervisor

City of Dallas

Worked with the Mayor's office in organizing the citywide Mayor’s Back-To-School Fair; an annual event that draws 35,000 attendees. Arranged corporate sponsorship and volunteer participation for the event and coordinated City Council and city departmental involvement.

Community Event Intern

After completing my MBA, I have spent my post-graduate career in management consulting and corporate strategy roles. I also lean into organizational health and diversity & inclusion work whenever I can. My passion is around teaching others how to tell a compelling executive-level story, give persuasive presentations, and learn how to create the visual aids (PowerPoint) to support those efforts.

How to Work With Me: 
- I create digital products including PowerPoint templates, eBooks and guides, available here: https://libmags.gumroad.com/
- I offer corporate training sessions on Slide Design,  Excutive Presentation Skills and hands-on workshops. Send me a message for further information and scheduling.

I own the strategic planning efforts and the executive communications for the SMB (Small & Medium Business) division at Frontier. 

Oversee the SMB division analytics and performance reporting as well as translating analytics into actionable insights as well as into a clear, concise executive story.

Gilder Consulting Group

Passionate about your nonprofit’s mission but struggling with marketing? Cutting through the noise to inspire action can seem impossible. 

What if you had a strategic partner to streamline your engagement and grow your reach, freeing up your time to focus on what truly matters—your mission?

That's where I come in. Through data-driven messaging and behavioral psychology, I’ll help you capture the hearts and minds of potential champions for your cause.

Nonprofit Marketing Consultant

National Organization of Social Security Claimants’ Representatives (NOSSCR)

The National Organization of Social Security Claimants’ Representatives (NOSSCR) is the nation’s premier association for Social Security disability attorneys and representatives.

- Built and executed communications strategies for the association’s benefits to 2,500+ members and in-person annual conferences with 1,000 attendees and 20+ sponsors each.
- Led the pivot to virtual annual conferences during the pandemic: created the project plan for the team by working backward from the end goals; evaluated virtual event platforms based on the project scope, needs, costs, and ease of use; and earned NPS scores of 9/10 for our first-ever virtual conferences in 2020 and 2021.
- Achieved an average email open rate of 41% through consistent value, strategic send times, and crafted headlines. 
- Leveraged analytics to lead the website redesign project and grew page views by 300%. 
- Promoted Social Security disability policy priorities to internal and external stakeholders.
- Built relationships with journalists and earned media coverage to promote NOSSCR’s policy agenda in major media outlets such as The Washington Post, The New York Times, Reuters, and CNBC.
- Connected members with elected officials about key legislature using CQ Converge.
- Consistently grew social media engagement on LinkedIn, Twitter, Facebook, and Instagram.

Communications Director

Sage70

Sage70 is a non-profit consultancy that strategically aligns technology and data with people and processes.

- Researched and identified key technology challenges for client organizations through detailed needs analyses. Presented clients with a range of novel solutions.  
- Authored project proposals outlining existing workflows and recommended practical improvements.
- Migrated all client CRM data to new solutions, ensuring data hygiene and integrity. Enhanced system usability with new features.

Project Manager

The Jewish Education Project

The Jewish Education Project supports Jewish educators and communities to help youth and their families thrive.

- Introduced strategies that increased Facebook page likes by 70%, and average monthly reach by 100% YOY.
- Developed and managed social media branding and marketing materials for an in-house initiative to improve the use of digital tools in education. 
- Trained employees across the organization in social media marketing.
- Created and executed online and in-person professional development events.

Program Manager

i.c.stars

i.c.stars activates a technology community of change agents to power social and economic freedom by working with low-income young adults and providing them with employment opportunities.

- Oversaw and expanded social media campaigns  networks.
- Ran computer literacy workshops at other community based organizations.
- Created alumni programming  and engaged alumni on an ongoing basis.

Community Outreach Coordinator (Americorps Position)

Amnesty International

- Connected with media outlets and distributed campaign materials.
- Wrote articles for the AI magazine and op-eds for newspapers.

Media Relations Intern

I'm an experienced nonprofit marketer who has been in your shoes. Now, my mission is to streamline your marketing efforts, enabling you to focus on what truly matters—your nonprofit's mission. If you are ready to stop spinning your wheels, reach out to me at faigy@smallorgcomms.com.

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Libby Magliolo

Faigy Gilder

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