I believe in design as a result-driven perspective for businesses and as a tool for positive social impact.

For 19 years, I have been working with Fortune 500 companies as well as with startups, translating human behavior into new businesses, brands, products, and services.
I’ve worked on global and Brazil-based challenges for companies like Ford, Natura, Samsung, LG, Energisa, ABInbev, and PepsiCo.

My creative vision arose upon this array of experiences and a firm conviction of generalistic knowledge — a great ability to connect non-obvious dots and push what I call Creative Pollination.

Over time, I have developed innovation methodologies and this experience has enabled me to help different companies in their innovation executive training efforts and the creation of innovation culture. 

I shared my knowledge as a teacher/mentor in the Master of Strategic Design of IED (European Design Institute).

As recognition, I’ve received multiple awards, including the Red Dot, Good Design Award and more recently IF design award for the LG portable speaker.

Through my design consultancy, I was selected as one of the 100 young global talents of design, portrayed in the Book - & Fork edited by Jannuzzi Smith and published by Phaidon Publishing.

I participated directly in the creation of the design sector policies through the participation in the entities ADP (Association of Product Designers) as well as ABEDESIGN (Brazilian Association of Design Agencies). Still promoting innovation, I’ve curated events, written articles, given public lectures and served as a jury member of different design awards, among them the Cannes Innovation Award.

With offices in SP, RJ and NY I split my time between complex business challenges that involve systemic approach and different skills of our more than 40 employees and lead the expansion of Questtonó with new offerings and business models as the Venture Design program focused on startups.

I believe in more humane futures!


Leo Massarelli

qnco.design

Executive & Operations Director | Partner

Where | New Normal Office

Investor - Board Member

Questtonó Manyone

CEO - Co-Founder

Faculdades Integradas Rio Branco

Professor

Questto Design

Escritório de design de produtos, projetos de inovação e design gráfico.

Diretor de Design

IED Istituto Europeo di Design

Levi Girardi is a designer, CEO, and co-Founder of Questtonó, a Design & Innovation Consultancy based in São Paulo, part of QNCO, an innovation ecosystem formed by Questtonó, Colírio Design and Nau Design Ventures. Questtonó is also part of Manyone, for a global approach in cities such as Copenhagen, London, New York, Frankfurt, and more cities worldwide. 
 
His work explores the balance between technical, economic, and commercial aspects of a design project to meet viable solutions. He leads a team of transdisciplinary professionals, from designers to researchers and strategists, focused on building products, services, and brands that can address people's needs.
 
Over the past 31 years, together with admirable and talented people, they have been developing design and innovation projects across different industries and sizes. Creating for the major clients and global brands in the world, such as Ford Motor Co., Anheuser Bursch Inbev, MagicLeap, Natura, Ambev, Panasonic, LG Electronics, and Energisa, among many others, Questtonó conquered design, innovation, and advertising awards working based on the Systemic Design approach. As a jury member, Levi participated at IF in Germany in 2017 and at the Prêmio Design do Museu da Casa Brasileira 2018 and 2019 editions as the jury president.

Levi Girardi

taplio

The Battle

Leo Massarelli

Levi Girardi

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