Lee Fuhr

Border

Creative Principal

Cozy

I’m the Founder & CEO of Cozy, a small creative services agency based in San Diego, CA. At Cozy, we execute on my strange self-loathing around design, computers, and agencies in service of providing our clients all the creative they need and none they don’t. 

The goal is to alleviate worry — the creeping doubt that comes from needing design and content to convince the world you’re as good as you are. We got you.

Founder + Design boss

San Diego Digital Designers

SLACK ROOM + MEETUPS = COMMUNITY! 🙌
Discuss design, get feedback, land jobs, find tools, hire designers, commiserate, celebrate…

Introvert- and extrovert-friendly. Conversation, not networking. We are the low-maintenance hum of connection and energy between the big fancy-pants industry events. 

We’re here for lone rangers who miss humanity and big-teamers who need to connect beyond their clan. C’mon in (as long as you are, in fact, a digital designer in San Diego).

Founder

leefurdesign

Freelance designer

Teradata

Interface Designer

Eventful, Inc.

Define, develop, and defend visual consistency/sophistication, the brand, and simple interactions.

• Assimilated input from executive, product, and engineering teams to carefully design user flows for our signature Demand product, increasing user acquisition by 300%
• Initiated and led discussions around a comprehensive re-branding and championed a user-centric experience in a tech-centric organization
• Acted as a thought leader and voice of reason amidst myriad empassioned opinions and conflicts to deliver experiences that redefined the face of the company to the tune of over five million new users
• Managed and mentored design team in day-to-day activities and project work

Creative Director / Senior Interaction Designer

Sapient Corp

SONY
Collaborate with client experts to successfully market Sony and its prodcuts.
• Massive, full site refreshes
• Product showcase mini-sites
• Platform migration involving deep content and interaction audits
• Internal sales materials

NEXTEL
Brought the new Nextel brand "Done." to an exciting, effective, differentiating shopping experience.
• Owned the shopping path, which boiled down to shopping for phones, plans, and accessories
• Provided a universally well-received design that met the needs of the business, the designers, and the engineers

Senior Associate, User Experience (consultant)

America Online

Consistently helped clients define their vision for myriad consumer-focused initiatives.
• Lead interaction designer for AOL Instant Messenger
• Dedicated to the Research & Learn and Entertainment channels 
• "September 11th Remembered" mini-site

User Interface Designer

Sapient

Created site concepts, site architecture, page specifications, and nomenclature guidelines.
• Harcourt Health Sciences – owned search tool design, collaborated on site concept and nomenclature; managed interaction with engineering
• Global Risk Exchange – worked with small team to develop organizational model, site map, and detailed wireframes
• Various sales pursuits and internal initiatives

Information Architect (consultant)

MAYA Design

Developed site architecture and page specifications for Fortune 500 client
• Three person IA team eliciting requirements from clients, along with graphic designers and engineering.

Information Architect

Founder + CEO at Cozy

With 25 years of experience in digital design, I’ve had the privilege of helping countless businesses — from startup to Fortune 50 —  navigate their design and marketing challenges.

On the SaaS product side, as a UX & UI design specialist, I’m particularly jazzed about making complex screens feel simple — even for expert users. I believe good design gets out of the way (for the user), but can be a powerful weapon (for sales).

On the marketing side, I focus on streamlining design as a vehicle for the real important stuff: content marketing and demand generation. I’ve seen how the right design can amplify a brand’s message and drive significant growth.

I’m the Founder & CEO of Cozy, a small creative services agency based in San Diego, CA. At Cozy, we execute on my strange self-loathing around design, computers, and agencies to provide our clients all the creative they need and none they don’t. 

The goal is to alleviate worry — the creeping doubt that comes from needing design and content to convince the world you’re as good as you are. We got you.

If you're interested in discussing UX/UI design, content marketing, demand generation, or anything in between, feel free to reach out. I’m always open to a good conversation.

Founder + CEO

Map & Fire

Map & Fire is a Los Angeles based research and brand consultancy. We help you own a unique space in your market with a mix of research, positioning, and messaging – so you can connect with more customers and grow with confidence.

View happy client testimonials at: https://mapandfire.com

Founder, Brand Strategist

HelloAdvisr LLC

Strategy Advisor

TVGla

• Led a team of 14 producers and was responsible for defining the department's vision and planning, managing overall budget, conducting individual reviews, setting goals and providing guidance on all project work.

• Provided strategic insights and oversaw production efforts for the agency's two largest Digital Agency of Record accounts, Wheel of Fortune and Jeopardy!, along with a wide array of campaigns for companies including Sony, Universal Pictures, Paramount Pictures, Hard Rock Cafe, Cinemax, A&E, History Channel, Dreamworks and Gruppo Campari.

• Unified and facilitated cross-training of a production department that had been historically split between a team of digital banner producers and web/app-focused producers. In addition, established dedicated production support for the company's quickly expanding social department.

• Worked to build strong relationships with all team members by providing personal support, empowering them to take on deeper responsibilities and challenging them to work on projects outside their immediate areas of expertise.

• Improved overall efficiency and expertise of the department through process refinement, mentorship and the introduction of improved project management and communication tools.

Executive Producer

• Played a key role in building the strategy and relationship that led to the agency's first major Digital Agency of Record account with Wheel of Fortune.

• Beyond production responsibilities, provided additional insight and value by helping to guide UX decisions, as well as input on creative and technical implementations.

• Led over 75 projects for clients such as Google, Sony, Universal Pictures, Mattel, and FOX. 

• Managed and oversaw between $1.5 - 2MM of project revenue annually, consistently delivering work under projected budgets.

Senior Producer

Better You

• Founding partner in startup, responsible for full UX, product management, and technical life cycle of project.

• Wrote business requirements, defined user experience, user flows, and created interactive wireframes for the entire site.

• Designed graphical UI elements for site and prototyped frontend experience.

• Managed developers to build out front and back end coding on a LAMP platform.

Co-Founder, Head of Product Development

Bird Branch

• Worked in a variety of roles including brand strategist, UX designer, creative lead, and developer on over 150 projects.

• Collaborated with a wide assortment of clients on projects ranging from the entertainment industry to consumer products to health care both in project lead and contractor roles.

• Extensive experience with both UI and graphic design.

• Developed front and backend code solutions utilizing existing frameworks as well as fully custom implementations. 

• Responsible for managing project budgets, tracking progress, and coordinating work both with clients and additional resources.

Founder, Strategy, UX, and Design Consultant

G4 Media

Senior Web Developer

Avacus Corporation

Web Developer

O'Neil Data

Unigraphics Solutions

Software Developer

Win with a brand built on research, not guesses | Founder Map & Fire 🔥, SmokeLadder | Contributor at Foundr Magazine

I use a mix of research, positioning, and messaging to help founders and marketing leaders connect with more customers and grow with confidence. 

My writing on strategy and research has been featured in Foundr Magazine and AdWeek. 

More about my background:

I've spent the last 20 years dreaming up and then bringing to life multiple startups as well as a wide range of digital projects. With every twist and turn of that journey there’s been a consistent thread of weaving together strategic problem solving, creative expression, and a curiosity to better understand how people think and make decisions. 

In the businesses I created or co-founded, my primary focus has always been on strategy and user experience. For others, I've worn lots of hats from Executive Producer, to Designer, to Copywriter, to Developer. I've also enjoyed an unofficial Account Services role where I carefully honed the craft of client therapy.

Over the years, I've collaborated with countless passionate small businesses along with several Fortune 500 brands including Google, Sony, Universal Pictures, Mattel, FOX, Dreamworks, CBS, A&E, Home Depot, Roland Keyboards, G4 TV, and the LA Times. 

When not doing mental gymnastics, I like spending time with my amazing wife and son, hiking, surfing, and watching things that make me laugh.

taplio

The Battle

Lee Fuhr

Clay Ostrom

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