Lee Fuhr

Founder + CEO at Cozy

Most marketing agencies will happily take your money, run you through their "process," and hand you a website that looks like everyone else's. Bleh.

I work with manufacturers, construction companies, and industrial businesses. Mid-market companies ($2M-10M revenue) who know their website is costing them opportunities.

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WHAT YOU GET

A website that helps you win contracts. When procurement is comparing three bids and your site looks more credible than the competition, that matters. When you're trying to land your first Fortune 500 contract, every detail matters.

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HOW IT WORKS

→ I figure out your actual differentiators – the things that make you different that your competitors can't easily copy
→ I write copy that sounds like you talk to customers, using your language
→ I build it in Webflow… a fast site (under 2 seconds) that you can update yourself

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THE POSITIONING PLAYBOOK

A working document your team uses in sales conversations. What's in it:
• Clear positioning statement that differentiates you from category noise
• 3-5 differentiators with proof points sales can use
• Examples of how to talk about what you do in different contexts

Built for you after as little as 30 minutes together.

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THE RETAINER

After the initial 3-6 month build, we continue month-to-month.

What's included:
• Quarterly messaging reviews as your capabilities evolve
• Content updates when you add services or enter new markets
• Performance monitoring (speed, SEO, conversions)

When you land a new OEM contract and need to add that logo, it gets done. No waiting for quotes.

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WHAT THIS COSTS

Most projects: $15K-24K total, structured as a 3-6 month retainer.
Smaller option: Positioning playbook only, $2K, 2-3 weeks.
Monthly retainer: ~$4k/mo

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BACKGROUND

27 years in digital. Former agency owner (sold it). One-person shop. You work with me directly.

If your website could belong to any of your competitors, that's costing you work.

Tell me what you make and what your website isn't doing for you. I'll tell you in 10 minutes if we're a fit.

Founder + CEO

Marketing & thought leadership pro with 13+ years experience translating complex tech topics into clear, engaging content that resonates with your target audience 🎯 strategic 📑 editor 📖 storyteller 👻B2B ghostwriter

Go ahead, use ChatGPT for all your writing needs instead of paying a professional.  You'll just be wasting your time and resources on a lost opportunity with forgettable AI slop that can never achieve the primary goal of content marketing  -- standing out from the competition. 

For that, you need extraordinary content that attracts and engages human interest. 

Think you can't afford it? 
Think again. Extraordinary content not only deliver ROI now but continues to deliver value for years to come!

🎯Outstanding Branding Strategy 💼Project Management 📖Storytelling 👻Ghostwriting 📰 Journalism 📑Editing 🦸‍♀️Superpower: translating complex tech & financial topics into engaging SEO-optimized content that converts!

I specialize in interviewing subject matter experts to render complex topics into clear and engaging stories, earning the highest compliment you can give a ghostwriter: "It sounds like me -- only better!" 

I deliver greater value with content that works not just for the moment but retains audience interest and traffic for years. See the proof here: https://ariellabrownportfolio.blogspot.com  

I  plan, create, and edit textual content of any length -- from taglines to whitepapers, as well as web content,  eBooks, ghostwritten articles, video scripts, social media posts, and case studies. Everything I write is  both accurate and engaging, conveying a human voice that can never be duplicated by ChatGPT, Claude, Gemini, or any other generative AI.

I have over 15  years of experience reporting on tech.  My work has been published in AdAge, Baseline, DMN, Dice, EBN, EE Times, Forbes, Information Week, CoinDesk, CFO, CSO, Runtime, Techopedia, Telco Transformation, and Light Reading. 

I've acquired a deep understanding of innovations in technology, including 3D printing, 5G, AI, blockchain, cloud computing, cybersecurity,  FinTech, IoT, InsurTech, SaaS, and their business applications.

My clients and employers included a number of startups and other tech-centered businesses like IBM, GE, and Oracle. My branding, marketing strategy, demand generation, lead generation, SEO, and social media delivered exceptional results for them. 

Notable achievements include increasing site traffic and engagement through strategic content planning, bringing in a sales qualified lead for a six-figure content within 24 hours of the publication of a single article, increasing distribution and reach by producing high-quality articles that other publications request to run them, and contributing to two startups reaching their goal of being acquired.

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The Battle

Lee Fuhr

Ariella Brown, PhD

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